Promo UPFront Podcast

brandivate
  • 5.0 (10)
  • BUSINESS
  • UPDATED WEEKLY
Promo UPFront Podcast

Join Kirby Hasseman and Bill Petrie as they discuss a wide variety of marketing, branding, and promotional products topics in this weekly podcast. You never know what these two will say!

  1. Ep. 228 - Something Wicked This Way Comes...In Terms of Proofreading

    NOV 13

    Ep. 228 - Something Wicked This Way Comes...In Terms of Proofreading

    It’s the Ides of November and absolutely time to drop Ep. 228 of the Promo UPFront #podcast. This week hosts Kirby Hasseman and Bill Petrie talk about how to best maximize your most important piece of digital real estate, why one might attend one large industry trade show in January over another, the biggest heart in the industry makes a huge impact on hurricane relief, a toy manufacturer has a “wicked” marketing problem, the return of rapid fire, and so much more! A HUGE thanks to our pals over at Logo Mats for sponsoring this fine broadcast. NOW is the time to speak with your clients about utilizing bold, bright, and colorful winter floor mats for the coming season. Visit Logo Mats at logomatsllc.com to see all the amazing options!

    33 min
  2. Ep. 227 - How to Handle a Branded Merch Recall

    NOV 6

    Ep. 227 - How to Handle a Branded Merch Recall

    You know it’s Friday when a fresh-from-the-oven episode of the Promo UPFront #podcast is delivered piping hot direct to you! This week hosts Kirby Hasseman and Bill Petrie talk about the recent branded merchandise recall involving HALO and how it’s a blueprint for handling similar situations, the impact of a potential breakup of Google forced by the U.S. Department of Justice, specific rules outlined for passenger compensation when air travel goes awry, a ridiculous study paid for by your tax dollars regarding large passenger vehicles, and so much more A HUGE thanks to our good friends over at ArtworkServicesUSA for sponsoring this fine broadcast. AWS builds websites that skyrocket your conversion rates as evidenced by their 2024 gold pyramid award. Schedule your free demo to ensure your website works FOR you in 2025 by visiting artworkservicesusa.com today!

    32 min
  3. Ep. 226 - Handicapping the Race for President & CEO of PPAI

    OCT 30

    Ep. 226 - Handicapping the Race for President & CEO of PPAI

    It’s the first Friday of November which means it’s absolutely time for Ep. 226 of the Promo UPFront #podcast! Today hosts Kirby Hasseman and Bill Petrie handicap the potential candidates for the next President & CEO of PPAI, Chilis creates sales through some marketing genius (and what we can learn from it), Kirby gives some fantastic advice for following-up after an end-user show, and so much more! A HUGE thanks to our friends over at Seven Sourcing for sponsoring this fine broadcast! When you’re looking for a trusted partner that will not only demystify custom direct importing but help you turn your client’s brand into something truly iconic, email Russ Mogell and his team at sales@sevensourcing.com!

    34 min
  4. Ep. 225 - The Disparity in Campaign Merch Spending

    OCT 23

    Ep. 225 - The Disparity in Campaign Merch Spending

    It’s Friday which means it’s time for Ep. 225 of the Promo UPFront #podcast! Today hosts Kirby Hasseman and Bill Petrie talk about the disparity in spending on election promo, missed merch opportunities at tourist attractions, ways to remove friction (both internally and externally) to help fuel growth, the efficacy of flying cars, and so much more! A BIG thanks to our friends over at Logo Mats for sponsoring this world-class broadcast! When your client needs point-of-purchase floor mats that are bright, bold, and durable, visit logomatsllc.com to see all their amazing product offerings!

    28 min
  5. Ep. 224 - Who Should Pay Credit Card Processing Fees?

    OCT 18

    Ep. 224 - Who Should Pay Credit Card Processing Fees?

    If it’s Friday, then you know it’s time to drop a brand-new episode of the Promo UPFront #podcast! For Ep. 224, hosts Kirby Hasseman and Bill Petrie dissect the ASI Power 50 list, discuss the credit card processing fees charged by suppliers, ponder if putting more resources into print make good business sense, opine on whether rebranding a product truly impacts sales, and so much more! A HUGE thanks to our pals at PPAI for sponsoring this fine broadcast. When you register for the PPAI Expo in January, make sure you sign up for the LEGENDARY PPAI Expo party! Until December 5, 2024, your cost is only $50 so snag your ticket for the best networking at PPAI Expo!

    35 min
  6. Ep. 223 - Honoring Industry Icon, Paul Kiewiet, As He Approaches Retirement

    OCT 11

    Ep. 223 - Honoring Industry Icon, Paul Kiewiet, As He Approaches Retirement

    You bet it’s time for Ep. 223 of the Promo UPFront #podcast! This week hosts Kirby Hasseman and Bill Petrie wish an industry icon and friend, Paul Kiewiet, Godspeed as he approaches retirement, share some strategies to ensure you have an amazingly profitable fourth quarter of 2024, opine on the value of Home Depot forcing management to spend a day working in the retail stores once per quarter, more fun in the Promotional Products Professionals Facebook page, share a TRUE Marketing Genius of the Week, and so much more! A HUGE thanks to our friends at AWS. For 24 year they have helped both suppliers and distributors reach new heights through innovative technology-driven solutions and virtual assistant programs. To learn how AWS can dramatically help your business grow, visit them at artworkservicesusa.com today!

    28 min
  7. Ep. 222 - Communicating the Impact of the Dockworkers Strike

    OCT 4

    Ep. 222 - Communicating the Impact of the Dockworkers Strike

    Of course, it’s time for Ep. 222 of the Promo UPFront #podcast! This week, hosts Kirby Hasseman and Bill Petrie discuss PPAI’s Leadership Development Conference event in Dallas and share some key takeaways, applaud the promo do-gooders who are helping folks in the wake of the devastation caused by Hurricane Helene, ponder about how and what to communicate to clients in relation to the longshoreman’s strike, share their thoughts on Pink Floyd selling their music catalog (as well as band name and likenesses) to Sony, the return of “Party in the Back,” and so much more! A HUGE thanks to Russ Mogell and his team at Seven Sourcing. When you’re looking to take your idea and turn into something iconic for your client’s brand with fully custom merchandise, email them at sales@sevensourcing.com!

    34 min
  8. Ep. 221 - Industry Shocker: AIA Acquired by iPROMOTEu

    SEP 27

    Ep. 221 - Industry Shocker: AIA Acquired by iPROMOTEu

    Heck yes, it’s time for Ep. 221 of the Promo UPFront #podcast! This week hosts Kirby Hasseman and Bill Petrie share some thoughts on the purchase of AIA by iPROMOTEu, how each would approach fixing Tupperware after their recent Chapter 11 filing, discuss board leadership shift taking place at PPAI, have a giggle (or two) at an Australian ad campaign to help people overcome “poo paranoia,” and so much more! A BIG thanks to our friends over at BEL Promo for sponsoring this fine podcast! When it comes to lowest minimums, the deepest inventory, 5-Star and A+ service, and simplified pricing…yeah, you can BEL Promo that! Visit them over at belpromo.com!

    28 min
See All (230)

Ratings & Reviews

5
out of 5
10 Ratings

About

Join Kirby Hasseman and Bill Petrie as they discuss a wide variety of marketing, branding, and promotional products topics in this weekly podcast. You never know what these two will say!

Information

  • Creator
    brandivate
  • Years Active
    2020 - 2024
  • Episodes
    230
  • Rating
    Clean
  • Copyright
    © All rights reserved
  • Show Website
    Promo UPFront Podcast

You Might Also Like

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.
Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada