Between 2 Brands Podcast

brandivate
  • 5.0 (10)
  • BUSINESS
  • UPDATED WEEKLY
Between 2 Brands Podcast

​In this weekly podcast - available in both audio and video formats - industry thought leader Bill Petrie, welcomes a new guest every week to share some candid thoughts on the world of marketing, branding, and branded merchandise with a heavy dose of wit and humor. Also, Bill askes "Five Easy Questions" to each guest that are not always what they seem. Tune in every Friday at 7:00 AM Central!

  1. Ep. 3 - Brittany Frase from HIRSCH

    5 DAYS AGO

    Ep. 3 - Brittany Frase from HIRSCH

    Time for Ep. 3 of the Between 2 Brands #podcast with your host, Bill Petrie. This week, Bill shares his thoughts on the passing of Fred Albrecht and some very questionable (and irritating) email marketing practices before being joined by Brittany Frase from HIRSCH where they discuss shedding bad industry energy and who Bill’s promo grandpa (i.e., mentor) is in the industry. Plus, as always, Bill asks Brittany “Five Easy Questions” to get to know her a bit better. A HUGE thanks to our friends at SHEPENCO for sponsoring this fine broadcast. For 92 years – and four generations – SHEPENCO has defined stability in the branded merchandise industry. When your clients have a need for the best writing instruments available, visit shepenco.com!

    34 min
  2. Ep. 2 - Josh Ellis of PPAI

    JAN 23

    Ep. 2 - Josh Ellis of PPAI

    Time for Ep. 2 of the Between 2 Brands #podcast with your host, Bill Petrie. This week, Bill shares the best and worst parts of his week in Las Vegas before being joined by Josh Ellis from PPAI where they discuss the value of consumer branding on children’s toys and how one might handle the first week in a new job. Plus, as always, Bill asks Josh “Five Easy Questions” which were…uncomfortable. A HUGE thanks to our friends at BEL Promo for sponsoring this fine broadcast. Beyond the deep inventory and low minimums, BEL Promo is now offering 2-day production on a large number of their fabulous merchandise. Head over to belpromo.com to learn more! 2-day production? Yeah, you can BEL Promo that!

    45 min
  3. Ep. 236 - The Final Ride of Promo UPFront

    JAN 8

    Ep. 236 - The Final Ride of Promo UPFront

    That’s right, it’s Ep. 236 and the FINAL Promo UPFront #podcast…EVER! This week, hosts Kirby Hasseman and Bill Petrie share the reasons why they decided to end their run – as well as their podcasting plans for the future, discuss one more Promotional Products Professionals post on Facebook that was anything but professional, Kirby surprises Bill with some questions that might surprise you, Bill rounds up one last “rapid fire” so he can tell Kirby he’s wrong, and so much more! A HUGE thanks to our friends over at Seven Sourcing for sponsoring. When you’re ready to show your clients something more – like merchandise that’s thoughtfully curated for their unique brand – email Russ Mogell and his team at sales@sevensourcing.com.

    52 min
  4. Ep.1 - Nick Lateur of Merch.ai

    JAN 6

    Ep.1 - Nick Lateur of Merch.ai

    And here we go with Ep. 1 of the Between 2 Brands podcast with your host, Bill Petrie. This week Bill shares some thoughts on the end of the Promo UPFront podcast and his plans for this new piece of content before being joined by the one and only Nick Lateur from Merch.ai discussing topics that range from rebranding the Gulf of Mexico to how restaurant branding influences eating habits on the road. Plus, as always, Bill asks Nick “Five Easy Questions” which you do NOT want to miss. A HUGE thanks to our friends at CoasterStone for sponsoring this inaugural broadcast! When you’re looking for rock-solid branded merchandise that’s unmatched in quality, durability, and gorgeous edge-to-edge decorating, look no further than CoasterStone. Email them at promo@coasterstone.com to start your next project today!

    38 min
  5. Ep. 235 - Dissecting PPAI Education and Conference Day

    12/27/2024

    Ep. 235 - Dissecting PPAI Education and Conference Day

    It’s Ep. 235 and the first episode of the Promo UPFront #podcast in 2025! This week, hosts Kirby Hasseman and Bill Petrie talk about the education available at PPAI Expo, discuss the 2024 most overrated marketing trends according to CMO’s, grade Netflix on their NFL broadcast debut, bring back “rapid fire” with a battle of restaurant chains you might frequent when you travel, and so much more! A BIG thanks to our friends over at AWS. If you’re looking for a trusted partner that will transform your business in 2025, look no further than AWS. Heck, you can even visit with them in person at PPAI Expo by heading to booth 2754!

    34 min
  6. Ep. 234 - Reviewing the Biggest Promo Headlines of 2024!

    12/24/2024

    Ep. 234 - Reviewing the Biggest Promo Headlines of 2024!

    It’s time for Ep. 234 of the Promo UPFront #podcast and it’s also the final episode of the year! This week, hosts Kirby Hasseman and Bill Petrie talk about the biggest stories of 2024, share end of the year book recommendations, applaud a fantastic feel-good story from Kaeser & Blair, discuss planning big events around big games, and so much more! A BIG thanks to our pals over at BEL Promo for sponsoring this fine broadcast. They have something HUGE in the works and can’t wait to share with all the promo world on January 15, 2025. If it’s from BEL Promo, you know it’s going to be amazing!

    29 min
  7. Ep. 233 - PPAI Hires New President and CEO, Drew Holmgren

    12/18/2024

    Ep. 233 - PPAI Hires New President and CEO, Drew Holmgren

    It’s the final Friday before the holidays so you know it’s time to drop Ep. 233 of the Promo UPFront #podcast! This week, hosts Kirby Hasseman and Bill Petrie talk about the hiring of Drew Holmgren as the new President and CEO of PPAI, ASI shares the 2024 Product of the Year, Knoss Apparel announces that it will close by the end of the year, and they share some “Santa Dad Jokes” to get everyone in the holiday spirit! A HUGE thanks to our friends over at PPAI for sponsoring this award-winning podcast! If you don’t want “promo fomo,” there is still time to register for the PPAI Expo. Head over to ppai.org/expo and get registered today!

    28 min
  8. Ep. 232 - Pantone Reveals the 2025 Color of the Year

    12/13/2024

    Ep. 232 - Pantone Reveals the 2025 Color of the Year

    If it’s Friday, then it’s time to drop Ep. 232 of the Promo UPFront #podcast! This week, hosts Kirby Hasseman and Bill Petrie talk about the Pantone Color of the Year and the surrounding hoopla on the annual reveal, the efficacy of Amazon getting into the automobile sales business, KFC “rocks” a new promotion on their famous chicken bucket, Kirby gets quizzed on how long he could survive only drinking certain beverages, and so much more! A BIG thanks to our friends at ArtworkServicesUSA (AWS). For 24 years, AWS has been the trusted industry partner for complete back-office and innovative technology solutions. They are ready to help you transform your business in 2025 – visit them at booth 2754 at PPAI Expo or head over to artworkservicesusa.com to learn more!

    31 min
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Ratings & Reviews

5
out of 5
10 Ratings

About

​In this weekly podcast - available in both audio and video formats - industry thought leader Bill Petrie, welcomes a new guest every week to share some candid thoughts on the world of marketing, branding, and branded merchandise with a heavy dose of wit and humor. Also, Bill askes "Five Easy Questions" to each guest that are not always what they seem. Tune in every Friday at 7:00 AM Central!

Information

  • Creator
    brandivate
  • Years Active
    2020 - 2025
  • Episodes
    241
  • Rating
    Clean
  • Copyright
    © All rights reserved
  • Show Website
    Between 2 Brands Podcast

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