Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion Megan Wisdom | Copywriter, Email Metrics Mentor, Marketing Strategist
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Are you a female entrepreneur with an online business who’s struggling to grow and nurture your audience? Do you feel like you’re not making enough sales, despite your best efforts? Do you feel confused by all the marketing jargon and just wish you had a bossy business big sister to shoot it to you straight?
Hey, friend. I know you didn’t get into business to get bogged down by writing, but let’s face it, the internet is still powered by WORDS. The good news? You can harness the power of those words to connect with your ideal clients and make more sales through the magic of copywriting.
In each episode, we’ll dive deep into the world of copywriting and marketing, sharing insights and strategies that will help you craft compelling messages that resonate with your audience. From understanding your ideal customer to mastering the art of storytelling, we’ll cover it all.
I’m Megan Wisdom, a firstborn, Enneagram 5 copywriter who loves to help other female entrepreneurs reach their business goals (even more than I love drinking sweet creme lattes}.
I got my writing start in the field of journalism before transitioning to the classroom where I taught students how to apply grammar rules and use the Oxford comma until I tossed the textbook and went rogue with my writing.
Because copywriting is all about conversation (not complete sentences).
Since studying the art and science of copywriting, I have served online women business owners in a variety of fields, helping them write or optimize the words they use to communicate to clients so they can improve sales, support their families, and crush their goals.
I’ll show you how to use copy to grow and nurture your audience. And no matter whether your business is funding your son’s soccer camp or your dream vacation to Bali, I’ll show you how to use the principles of copywriting to increase conversions and boost revenue.
So if you’re ready to take your online business to the next level, tune in. Together, we’ll unlock the power of copywriting and transform your business into the success you deserve.
Connect with Megan Wisdom Copywriting:
Web: https://www.meganwisdom.com
Instagram: @meganwisdomwrites
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EP 53 | How Long Form Content Helped Grow My Email List & Business - MY PODCAST ANNIVERSARY!
Exciting news - It's my one year podcasting anniversary! 🥳
In this special episode, I share what I've learned about long-form content and how it can help grow your email list and business.
Plus, there are prizes to be won!!
I’m sharing what I’ve seen using podcasting as the primary long form content and traffic source for my business.
Is it worth it? Is it easy? Tune in to find out!
To celebrate, I'm giving away my favorite new tumbler and a free email audit. Want to win? Do this:
1️⃣ Leave a review on Apple iTunes and send me a screenshot on Instagram @meganwisdomwrites
2️⃣ Like and share the podcast anniversary post on Instagram for an extra entry
>> Winners will be announced on June 9, 2024.
MENTIONED IN THIS EPISODE:
Stefanie Gass, my personal podcast coach, is hosting a FREE 1-hour on Wednesday, June 19: How to Grow Your Online Business in Only 2 Hours Per Week
Connect with Megan Wisdom Copywriting:
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips -
EP 52 | Is It Time to Hire a Copywriter? Key Questions to Find the Best Match for Your Business
Are you feeling overwhelmed with writing copy for your business? Or maybe your current copy isn't converting as you hoped? It might be time to consider outsourcing your copywriting.
In this episode, not only will we talk about when to outsource, but you'll also learn how to find the right copywriter for your business.
Key traits include:
feeling a connection with the copywriter
understanding their communication style
ensuring they can write in your brand voice
working with tight deadlines
agreeing the number of edits allowed
Even if you are just getting started on your business journey, this episode will help you recognize when to outsource and where to get started when it's time to make a hire. After all, conversion copywriters are trained to enhance your marketing strategy and boost your brand's success–that’s what you really want, right?
Connect with Megan Wisdom Copywriting:
⭐️Looking for a full-service email marketing solution? CLICK HERE for more info!
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips
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EP 51 | QUICK TIPS SERIES #6: Build a Better Email List with This One Action
Want to improve your email marketing but short on time? This EMAIL QUICK TIPS SERIES was made for you! In these 5 minute episodes, you’ll get quick and actionable tips to improve your email marketing in small ways that lead to big impacts over time.
The final quick tip episode is here, and we're diving into the controversial topic of double opt-ins for higher quality leads on your email list. Let's talk about the pros and cons…
The pros of double opt-ins are higher engagement, reduced spam complaints, and more genuine interest from subscribers. But some people find the double opt-in process tedious. Anything that requires more steps comes with a risk of the client abandoning action. Is it worth it? Let’s find out…
This week’s homework:
Evaluate your current opt-in methods. Consider switching one to a double opt-in and track the results.
MENTIONED IN THIS EPISODE:
Looking for a full-service email marketing solution? CLICK HERE for more info!
Connect with Megan Wisdom Copywriting:
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips
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EP 50 | QUICK TIPS SERIES #5: Strategic Link Placement for Higher Conversions
Want to improve your email marketing but short on time? This EMAIL QUICK TIPS SERIES was made for you! In these 5 minute episodes, you’ll get quick and actionable tips to improve your email marketing in small ways that lead to big impacts over time.
In this episode, we dive into the power of hyperlinks in your emails. From using clear colors to strategic placement, these tips can make a big difference in your email performance
Did you know that the placement of your links can impact your email conversion rates? Learn how to strategically place your hyperlinks to maximize clicks and engagement.
This week’s homework:
Experiment with link placement. Add a hyperlink strategically higher up in your email and compare to prior click through rates.
MENTIONED IN THIS EPISODE:
Looking for a full-service email marketing solution? CLICK HERE for more info!
Connect with Megan Wisdom Copywriting:
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips -
EP 49 | QUICK TIPS SERIES #4: Power Up Your Preheader
Want to improve your email marketing but short on time? This EMAIL QUICK TIPS SERIES was made for you! In these 5 minute episodes, you’ll get quick and actionable tips to improve your email marketing in small ways that lead to big impacts over time.
Learn how to make your email marketing 1% better using the power of preheaders.They play a crucial role in attracting readers, generating interest, and driving engagement with your email content.
You can use this overlooked tool to:
elaborate on the subject line and reduce confusion
create a sense of urgency by highlighting limited-time offers or exclusive content
make readers curious about what’s being offered inside
This week’s homework:
It’s simple: Start using preheaders this week or create a more carefully crafted preheader (50 words or less).
MENTIONED IN THIS EPISODE:
Looking for a full-service email marketing solution? CLICK HERE for more info!
Connect with Megan Wisdom Copywriting:
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips
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EP 48 | QUICK TIPS SERIES #3: Retain Readers with a Unique Unsubscribe Message
Want to improve your email marketing but short on time? This EMAIL QUICK TIPS SERIES was made for you! In these 5 minute episodes, you’ll get quick and actionable tips to improve your email marketing in small ways that lead to big impacts over time.
Episode 48 is all about turning the dreaded "unsubscribe" into a positive experience. I’m sharing some valuable insights on how to spice up your unsubscribe section in your emails to leave a lasting impression and possibly prevent people from leaving altogether.
Today you’ll learn how to add a touch of humor or personality to your unsubscribe text to make readers think twice before leaving your list. But even if they do unsubscribe, you’ll still be able to part on a light note, improving the chances that you’ll one day meet again!
This week’s homework:
Review your unsubscribe section and brainstorm some witty phrases or lighthearted text that fits your brand voice, then add a sentence to your newsletter template.
MENTIONED IN THIS EPISODE:
Looking for a full-service email marketing solution? CLICK HERE for more info!
Connect with Megan Wisdom Copywriting:
⭐️Get high-converting copywriting for your business: https://meganwisdom.com/
⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/
⭐️ Big Sis sends email marketing to your inbox! Sign up: https://tinyurl.com/bigsistips
Customer Reviews
Actionable and Achievable
Three main things stick out in Megan’s podcasts: 1. Actionable steps 2. Achievable at at level of your email list 3. No fluff to waste time. I look forward to listening to new podcasts each week. If you’re growing your business and email list, this is always a podcast I recommend.
Love these quick tips and wins!
Every episode is filled with quick tips and easy wins to help with my copywriting and email marketing! Every online small business owner should listen.
So glad I found this podcast!!
Megan, keep up the GREAT work!!!! This podcast is way better than literally all the other marketing podcasts- Amy porterfield and the gold digger podcast, watch out!! This is legit WAY better because Megan always gives actually tangible information. 10/10!