231 episodes

Boost your beauty business with the '10 Minute Beauty Business Podcast.' Join Lexi for quick, actionable advice and insights from beauty industry leaders. Learn proven strategies to increase revenue, streamline operations, and achieve your business goals. No fluff, just straight-to-the-point tips and insider secrets tailored for beauty entrepreneurs and professionals. Ideal for those looking to elevate their beauty venture with simple, effective steps. Start growing your beauty business today in 10 minutes (about)!

10 Minute Beauty Business Podcast with Lexi Lomax Lexi Lomax

    • Business
    • 5.0 • 46 Ratings

Boost your beauty business with the '10 Minute Beauty Business Podcast.' Join Lexi for quick, actionable advice and insights from beauty industry leaders. Learn proven strategies to increase revenue, streamline operations, and achieve your business goals. No fluff, just straight-to-the-point tips and insider secrets tailored for beauty entrepreneurs and professionals. Ideal for those looking to elevate their beauty venture with simple, effective steps. Start growing your beauty business today in 10 minutes (about)!

    93: Social Series Part 1 - Skyrocket your Beauty Biz

    93: Social Series Part 1 - Skyrocket your Beauty Biz

    In this episode of the 10 Minute Beauty Business Podcast, we’re diving deep into actionable strategies you can implement right away to boost your beauty business and attract more clients. I’m thrilled to share insights from my brand-new masterclass, Visibility Tenfold, which is designed to help you get more eyes on your business and build awareness. This method has been a game-changer for my salon, resulting in exponential growth over the past five years, and now I’m sharing all the secrets with you!



    One key takeaway is that while social media is important, it’s not the sole driver of our growth. Visibility Tenfold focuses on maximizing your business visibility off social media as well. This method has proven results, and even those who only implement part of it have seen significant improvements. It’s all about strategic moves and making sure every effort counts, without the constant stress of social media trends. Trust me, you can skyrocket your business by combining the right off-social strategies with intentional social media actions.



    In the coming episodes, I’ll be walking you through a mini-series on how to effectively use social media in conjunction with the Visibility Tenfold method. We’ll explore how to simplify your social media approach and make it truly matter to your clients. From creating engaging content that speaks directly to your audience's desires to showcasing your unique selling points, I’ll provide you with practical tips and real-life examples to make your social media presence more impactful and less overwhelming.



    If you haven’t taken the Visibility Tenfold masterclass yet, now is the time! For just $97, you can transform your business and see almost immediate results. This is the resource that can kickstart your growth, whether you’re new to my coaching or a long-time listener of the podcast. Remember, it’s not just about posting pretty pictures; it’s about creating meaningful connections and delivering exactly what your clients want. So, get ready to revamp your approach and watch your business flourish!



    Resources


    Instagram: ⁠@lexilomax⁠
    Masterclass: ⁠Visibility Tenfold⁠
    Join SSO Community: ⁠Supported Salon Owner

    • 16 min
    92: you're overthinking it

    92: you're overthinking it

    In this episode of the 10 Minute Beauty Business Podcast, I dive into a topic that many salon owners find daunting but is crucial for success – contracts and legal agreements. I emphasize the importance of having solid contracts to ensure freedom and peace of mind in salon ownership. Additionally, I share business updates and insights to help you thrive in your beauty business.


    Importance of Contracts:


    Contracts and legal agreements provide freedom and security in your business.
    Many salon owners tend to overthink their contracts, but simplified, clear agreements are essential.
    Avoid liability by establishing proper legal frameworks and ensuring your contracts cover all necessary aspects.


    Creating Staff Excitement:


    Engaging and motivating your staff starts with understanding their motivations and maintaining a positive culture.
    Having the right team and shared goals makes a significant difference in your salon’s success.
    I share tips on how to keep your staff excited and aligned with your salon’s vision.


    Masterclass Insight:


    My latest masterclass, "Visibility Tenfold," focuses on growing your business revenue without spending extra time on social media.
    The principles apply to both client acquisition and backend operations, helping you build a well-rounded and thriving business.
    Highlights from the masterclass include strategies for increasing visibility and revenue while maintaining a balanced workload.


    Handling Contracts Efficiently:


    Simplify your contracts and avoid overthinking the process.
    Use tools like ChatGPT to draft basic agreements, then consult a lawyer for finalization to ensure everything is legally sound.
    Investing in legal advice is crucial for saving time and avoiding costly mistakes in the long run.


    Community Support:


    The Supported Salon Owner (SSO) community offers valuable resources, support, and direct communication with me to help you navigate salon ownership challenges.
    By joining SSO, you gain access to a network of like-minded salon owners and expert advice to elevate your business.



    My message is clear: stop overthinking and start simplifying. Whether it's contracts, staff motivation, or business strategies, clarity and simplicity are key. By setting up proper legal frameworks and focusing on what truly matters, you can achieve the freedom and success you desire in your beauty business.


    Instagram: @lexilomax
    Masterclass: Visibility Tenfold
    Join SSO Community: Supported Salon Owner


    Tune in to this episode for practical advice, business updates, and a motivational boost to simplify and strengthen your salon business. Don’t miss my insights on creating a legally sound foundation and achieving true business freedom.

    • 19 min
    91: what you need to be visible

    91: what you need to be visible

    On this episode of the 10 Minute Beauty Business Podcast, we're diving into Instagram's latest updates and how they impact your salon business. I'll guide you through new features like "frames," "reveal," and "cutouts," offering creative ways to boost your engagement. But we won't stop there—I'm also sharing strategies for optimizing your online presence beyond social media, so you can attract clients without the daily posting grind.



    Many of you have struggled with Instagram glitches and the pressure of maintaining a constant social media presence. This episode addresses these frustrations and provides actionable solutions to elevate your visibility. By tuning in, you'll learn how to diversify your marketing efforts, leverage SEO, and optimize online business listings to attract more clients effortlessly.



    If you're tired of the social media rat race and want sustainable, effective strategies to grow your beauty business, this episode is a must-listen. Don't miss out on these game-changing tips that can transform your business and bring in the right clients with ease.



    CHECK OUT VISIBILITY TENFOLD

    • 16 min
    90: How Reducing Chair Time Can Grow Your Salon

    90: How Reducing Chair Time Can Grow Your Salon

    Welcome back to the 10 Minute Beauty Business Podcast! I'm Lexi Lomax, your host, salon business coach, and seasoned salon owner ready to dive deep into what it truly means to step out from behind the chair and how that transforms not just your business, but your life.



    Today's chat is not just about making that shift but understanding the why and the how—critical components for any beauty business owner looking to elevate their operations and personal freedom.



    In this episode, I share my personal journey of transitioning from being a full-time stylist to a salon owner who strategically positions herself to foster business growth and personal well-being. I discuss the common fears and realities that come with reducing hands-on client work and how to navigate these changes without compromising your passion or financial stability. It’s about creating a salon that thrives under your leadership without being solely reliant on your direct services.



    We also explore different perspectives from salon owners across the country. Each story sheds light on unique challenges and strategies, from adjusting service hours and raising prices to leveraging team support. These conversations highlight the importance of customized approaches to stepping back, as every salon’s needs and goals will vary. The insights I provide are based on real-time data and experiences that aim to empower salon owners in making informed decisions.



    Lastly, I encourage you to engage with our growing community on YouTube and Instagram where we continue these discussions and share actionable tips. Your feedback and participation help us shape content that directly addresses your needs and aspirations. Remember, whether you're looking to streamline your business, expand creatively, or simply find more time for yourself, it all starts with a strategic plan and the courage to implement it.



    Join me as we unpack these themes and set the stage for a flourishing beauty business that supports its owner as much as it does its clients. Here’s to making empowered decisions and watching your business soar!

    • 15 min
    89: Confidence and imposter syndrome

    89: Confidence and imposter syndrome

    Welcome back to another episode of The 10 Minute Beauty Business Podcast.



    In this episode, we're speaking about something that all of us have faced at one time or another: imposter syndrome and a lack of confidence. By tuning in, you'll discover how to boost your self-belief, take calculated risks, and create a business that feels fulfilling. We'll explore how even the smallest shifts in mindset can lead to transformative changes in your business and personal life.



    Confidence and imposter syndrome often go hand in hand. It's easy to doubt your abilities, but it's crucial to push past these limiting beliefs. I'll share practical tips to help you recognize your achievements, challenge negative thoughts, and set realistic goals that boost your confidence. Surrounding yourself with supportive people and viewing failure as a learning opportunity are key steps toward achieving your Dream Ten.



    As we wrap up, I want you to take a deep breath and let go of whatever's holding you back. Remember, you're either going to fail forward or succeed spectacularly—both paths lead to progress. Let's focus on creating a business that aligns with our dreams and brings joy. Here's to building confidence and overcoming imposter syndrome together!



    Also, I'm so excited for the second Dream Ten Retreat with my advisory clients! It's all about creating space for impactful conversations that elevate businesses and improve lives. Plus, I'll be sharing insights from the upcoming "Visibility Tenfold" masterclass, which will help you amplify and elevate your beauty business, focusing on strategies beyond social media.



    And don't forget, I'm always here for you in the DMs, ready to help out with your burning questions!


    Have a fantastic week, and I'll chat with you soon.

    • 22 min
    88: Strategies for Sustainable Success

    88: Strategies for Sustainable Success

    In today’s episode of the 10 Minute Beauty Business Podcast, I dive deep into the often-overlooked needs of salon suite owners and share an exciting new launch that's been buzzing in my mind and now, finally, ready to share with you! If you've ever felt the pinch of not being fully supported or struggled with making your beauty business profitable, this episode is a must-listen. I’m unpacking the myths and offering a fresh perspective on what it really takes to thrive in the beauty industry today.



    I've been having some eye-opening chats behind the scenes, especially about the future of salon suites. Many suite owners feel unsupported and unsure about profitability, sparking intense discussions on the sustainability of this business model. We explore who really benefits from operating in a suite and how to leverage similar business strategies for your own growth. It’s about drawing lessons from others and applying them innovatively within your own walls.



    On top of these insights, I'm thrilled to announce the launch of "Supported Salon Owner," a new initiative designed to provide the exact level of coaching and support you've been asking for—without the long-term commitment fears. This program allows you to engage with me for as short as three months or as long as forever! It’s tailored to fit your needs and help escalate your business while respecting your personal and professional boundaries.



    Lastly, I get personal about the systems and strategies that have transformed my own salon into a well-oiled machine, allowing me to plan a significant maternity leave without fear. We'll discuss the power of becoming the 'least important person' in your business, embracing accountability, and the necessity of having a flexible plan. This episode is packed with actionable advice that can dramatically shift how you operate and succeed in the beauty industry.



    Whether you’re a suite owner, a salon owner, or somewhere in between, today’s episode is filled with critical insights and strategies to help you navigate your business landscape with confidence and clarity. Don’t miss out on learning how to enhance your operational tactics and personal life, simultaneously skyrocketing your salon's efficiency and profitability! Check out all the details in the link below and let’s make your beauty business a beacon of success!



    Don't forget to check out Supported Salon Owners which launches today!

    • 19 min

Customer Reviews

5.0 out of 5
46 Ratings

46 Ratings

PurpleFury2276 ,

Love Lexi!!

Lexi’s brain is so jam packed with knowledge and she shares all of it freely. Love this podcast so much!

HairDesignAdri ,

She da best!

Lexi is one of the few business coaches I decide to listen to, follow and spend my hard earned cash with. Her techniques and advice are simple yet extremely effective and I feel like any money I spend with her or any podcast I listen to is a great investment of my time and a great push forward for my business. She’s no nonsense and straight to the point, which I love most in a coach. Thanks Lexi for everything that you give to this community and always being in my corner! you are greatly appreciated.

alwyndig ,

Little nuggets of gold

Thank you Lexi for amazing tips each week. This is my favorite Monday morning boost. PS love the October 25th episode, I’d love more like this along with absolutely everything else 💜

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