Freedom Blueprint | HVAC, Plumbing, Electrical Justin Deese | More then two decades of experience

Episode Number: 37

Episode Title: Beyond the Toolbox: How VR is Changing Trades Training

Date: June 3, 2024

Duration: 24:57

Host: Justin Deese 

Website: JustinDeese.com 

Contact: Justin@JustinDeese.com 

Guest: Dan Clapper 

Guest Website: www.interplaylearning.com



Summary

In this engaging episode of the Freedom Blueprint Podcast, host Justin Deese sits down with Dan Clapper from Interplay, an innovative company that's revolutionizing training in the trades. They discuss how Interplay uses simulations and virtual reality to enhance the learning experience for technicians across various fields, including HVAC, plumbing, and electrical work.



Takeaways

Innovative Training Solutions: Learners can engage with practical simulations, making technical training both effective and exciting.

Professional Development: Interplay provides structured career paths, helping technicians advance from beginners to seasoned professionals.

Engagement Across Generations: While younger technicians readily adopt new technologies, there are ways to engage older workers to enhance efficiency and skills.



Chapters

00:04 - Introduction to Dan Clapper and Interplay

00:30 - Overview of Interplay's Offerings

01:00 - Gamification of Trade Learning

03:02 - Dan's Background in Trades

04:36 - Technological Evolution in Trades

06:32 - Customizing Learning Paths

09:00 - Adapting Training for Different Age Groups

12:28 - Maximizing Worksite Efficiency

14:23 - Ideal Business Models for Interplay’s Services



Keywords

Plumbing, HVAC, Air Conditioning, Electrical, Contractor, Freedom Blueprint Podcast, Justin Deese, Kristen Deese, When Your Business Partner is Your Spouse, Virtual Reality, Online Training, Career Development, Technical Skills Improvement, Trade Education, Leadership in Trades, Innovation in Learning, Professional Growth, Technician Training, Simulation Learning, Interplay Learning, interplaylearning.com

Episode Number: 36

Title: Transforming Challenges into Opportunities: Secrets from a Home Service Leader

Date: May 27, 2024

Duration: 31:26

Host: Justin Deese

Website: JustinDeese.com

Contact: Justin@JustinDeese.com



Summary

In this invigorating episode, Justin Deese discusses the transformative power of ride-alongs in the home service industry, focusing on creating lasting customer relations and strengthening team dynamics. Dive into strategies that make business operations enjoyable while boosting profitability and team morale.



Takeaways

Ride-Alongs as a Strategic Tool: Learn how implementing regular ride-alongs can enhance direct feedback, build better connections, and provide genuine insights into field operations.

Impact on Business Culture and Cost: Understanding how ride-alongs can lower marketing costs, improve company culture, and lead to a more cohesive team environment.

Practical Steps for Implementation: Gain actionable insights on how to conduct effective ride-alongs that lead to staff development and heightened sales performance.



Chapters

Introduction and Episode Mission (00:01)

The Importance and Impact of Ride-Alongs (01:00)

Leadership Insights and Business Strategies (03:12)

Overcoming Common Hurdles in Ride-Alongs (07:44)

Ride-Along Varieties and Their Specific Goals (10:12)

Key Observations and Ground Rules for Success (14:57)



Keywords

Plumbing, HVAC, Air Conditioning, Electrical, Contractor, Freedom Blueprint Podcast, Justin Deese, Kristen Deese, When Your Business Partner is Your Spouse, Ride-Alongs, Customer Relationships, Team Building, Business Growth, Home Service Leadership, Profitability, Business Operations, Staff Development, Sales Improvement.

Podcast Episode Title: 

Cool Success: Brandon Brown on Mastering the Highs and Lows of HVAC Entrepreneurship

Episode Number: 35Date: May, 20, 2024Duration:Host: Justin Deese 

Website: JustinDeese.com

Contact: Justin@JustinDeese.com

Guest: Brandon Brown

Guest Contact info: Brownhvac@gmail.com

URL to get the book: https://www.brownsheatingair.com/brandon-brown

Summary

Brandon Brown, author of the book 'Cool: The Highs and Lows of the HVAC Life', shares his journey in the HVAC industry and the challenges he faced along the way. He talks about how he got inspired to write the book and the process of writing and publishing it. Brandon also discusses his experience in volunteering for hurricane cleanup and how it shaped his perspective on serving others. He offers advice for small business owners and emphasizes the importance of giving back to the community. The conversation concludes with information on how to get a copy of the book.

Takeaways


Persistence and resilience can lead to unexpected and rewarding paths.


Entrepreneurship often requires personal sacrifices and a commitment to see past immediate setbacks.


Community and support play essential roles in personal and professional growth.



Show Highlights:

Introduction to Brandon Brown (00:02.669) – Host Justin Deese introduces Brandon Brown and his new book "Cool Success," offering a deep dive into his life navigating the HVAC business.

Inspiration Behind the Book (01:11.442) – Brandon discusses what motivated him to write "Cool Success" and shares his experience transitioning from HVAC technician to author.

Life Before "Cool Success" (03:27.17) – Listen to Brandon’s interesting transition from wanting to become a preacher to leading an HVAC company.

Challenges and Triumphs (08:36.049) – Brandon recounts his time volunteering in the aftermath of Hurricane Katrina, reflecting on the lessons learned and personal growth experienced.

Re-entering the HVAC Field (09:50.294) – Discover how Brandon found his way back to the HVAC industry and successfully started his own company after his stint with FEMA.

Building a Business from Scratch (11:53.925) – From acquiring his first work van with support from his future father-in-law to establishing a trusted local business, Brandon shares the obstacles and successes of his entrepreneurial journey.

Community Engagement and Resilience (14:22.114) – Hear how Brandon overcame skepticism from local competitors and the community to build his business and his strategies for success.

Featured Quote: "Be proud of your story, no matter the ups and downs, and never hesitate to share it as a lesson for others." - Brandon Brown

Keywords

Plumbing, HVAC, Air Conditioning, Electrical, Contractor, Freedom Blueprint Podcast, Justin Deese, When Your Business Partner is Your Spouse, Brandon Brown, Cool success

Podcast Episode Title: Shatterproof Your Business with Scott Reid

Episode Number: 34

Date: May 13, 2024



Duration: 26:32

Host: Justin Deese 

Website: JustinDeese.com

Contact: Justin@JustinDeese.com



Guest: Scott Reib

Website: www.Reiblaw.com/Freedom



In this transformative episode, join Justin Deese as he welcomes Scott Reib, a seasoned business attorney, who discusses how entrepreneurs can 'Shatterproof' their businesses. This episode is packed with actionable advice on creating a legal foundation that ensures resilience and strategic growth.



Takeaways

- Understanding what it means to 'Shatterproof' your business.

- Initial steps to legally safeguarding your business.

- The common legal pitfalls and how to avoid them.

- Implementing effective risk management strategies.

- The significance of ongoing legal consultation.



Chapters

- **[00:00:18]** Introduction to Scott Reib

- **[00:02:47]** Defining 'Shatterproof' your business

- **[00:06:12]** Steps toward a resilient business structure

- **[00:09:30]** Common legal pitfalls for businesses

- **[00:15:45]** Risk management strategies

- **[00:20:57]** Importance of regular legal advice

- **[00:25:31]** Listener Q&A with Scott Reib

- **[00:30:02]** Closing thoughts and key takeaways



Keywords

Plumbing, HVAC, Air Conditioning, Electrical, Contractor, Freedom Blueprint Podcast, Justin Deese, Scott Reib, legal strategies, business protection, shatterproof business, Tom Ziglar, Ziglar Coach,

Air Conditioning, Electrical, Contractor, Kristen Deese, When Your Business Partner is Your Spouse

Six Weeks of Discovery: From Summit Insights to
Leadership Lessons

Episode Number: 33
Date: May 6, 2024
Duration: 22:22
Host: Justin Deese

Contact Info: Justin@JustinDeese.com

Co-Host Kristen Deese

Contact Info: Kristen@GCBCoaching.com

 

Introduction:

In today’s episode, come join us by the ‘fireside’ as Kristen
and I share our recent adventures and some unexpected turns during our spring break trip to Texas. You'll hear all about our family dynamics, fun activities, and a significant health scare that taught us a lot.

Quote for the Episode:

"Life’s a journey that’s full of unexpected turns, and how
we handle them really defines our experiences."

- Justin Deese

Overview and Key Takeaways:

1. Family Dynamics: Learn how shifting from two children to
focusing fully on our daughter has changed our family interactions.

2. Adventures in Texas: From spontaneous golf lessons with
high-end clubs to a lively rodeo and a unique movie cameo — hear what makes Texas a favorite destination.

3. Health Scare Realization: Discover how a scary health episode led to surprising insights on patient care and customer service.

4. Lessons from Hosting and Attending Events: Reflections on hosting our corporate event and insights gained from attending both Eastern and Western Service Nation Summits.

 

Recap:

A round-up of our discussions including how personal and health challenges can lead to broader learning experiences and deeper family connections.

 

Final Thoughts and Closing Statements:

As we wrap this episode, I reflect on the importance of
community, both locally and in the broader service and business networks.

Closing Statement:

Thanks for tuning in! Your engagement and time are greatly
valued as we continue to explore life’s fireside chats together.

 

Reminder to Subscribe and Follow for Upcoming Episodes:

Make sure to subscribe and follow "Freedom Blueprint"
to catch every episode. Stay tuned for more engaging discussions and unique stories.

#FreedomBlueprint #Leadership #Innovation #Podcast
#ProfessionalGrowth #IndustryLeaders #Plumbing #HVAC #KristenDeese #ServiceNation #ServiceWorldExpo
#SpicyKetchup 😊

Podcast Episode Title: 

Partnering with Private Equity: A New Vision for Private Equity in Home Services with John Cerasuolo from Leap Service Partners

Episode Number: 32

Date: April 29, 2024

Duration: 36:41

Host: Justin Deese 

Website: JustinDeese.com

Contact: Justin@JustinDeese.com

Guest: John Cerasuolo

Email: john.cerasuolo@theleappartners.com

Website: Leapservicepartners.com 



Summary

In this episode of the Freedom Blueprint Podcast, host Justin Deese interviews John Cerasuolo, the CEO of Lead Partners, a private equity company. John shares his background in the military and how it shaped his understanding of leadership. He also discusses the importance of culture in the home service industry and how Leap focuses on building strong partnerships with business owners. John emphasizes the need for alignment and trust when considering a private equity-backed venture and advises business owners to prepare for an exit well in advance. He encourages listeners to reach out and connect with him for more information.



Takeaways

The military provides a valuable leadership laboratory and teaches the importance of good leadership in delivering results.

When considering a private equity-backed venture, it is crucial to partner with a company that shares your vision and values.

Culture is a key factor in the success of a home service business, and Leap focuses on building strong partnerships and providing support to its partners.

Preparing for an exit should be done well in advance, and business owners should seek to maximize the value of their business before considering a sale.

Transparency and open communication are essential in building trust and successful partnerships.



Chapters

00:00 Introduction and John's Background

03:47 The Importance of Leadership

07:49 The Role of Culture in Home Service Businesses

10:38 Finding Alignment and Trust in Partnering with a Private Equity Firm

26:17 Leap Partners: Focusing on Small Businesses for Partnership

33:37 Collaboration and Networking in the Home Service Industry

36:01 Outro



Keywords

private equity, PE Groups, leadership, culture, home service industry, partnership, alignment, trust, exit strategy, Leap Service Partners, John Cerasuolo, Plumbing, HVAC, Air Conditioning, Electrical, Contractor, Freedom Blueprint Podcast, Justin Deese, Kristen Deese, When Your Business Partner is Your Spouse