Book Marketing Mentors Susan Friedmann
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- Business
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Jam-packed with smart, easy and simple ideas, this weekly podcast features experts who share proven techniques to add power and zest to supercharge your book marketing plan. Hosted by Susan Friedmann, CSP, international bestselling author, and founder of Aviva Publishing, this new and exciting podcast aims to rev up your marketing efforts with fewer struggles, and more success. Start listening today and discover how to get noticed in a crowded marketplace.
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How to Best Crush Publishing Myths to Elevate Your Book Marketing - BM423
How do you successfully navigate the traditional publishing process and market your books effectively?Join me as I interview Jennifer S. Wilkov, a multi #1 international bestselling author and "Literary Agent Matchmaker." With her extensive experience, she shares invaluable insights into navigating the book marketing landscape and achieving impactful results.From understanding the author's pivotal role in book promotion to tapping into diverse promotional opportunities, Jennifer shares ...
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How to Best Expand Your Reach Selling Books Beyond Amazon - BM422
How can selling your book on Amazon both elevate and challenge your author experience?In this week's episode, podcast host Susan Friedmann discusses the pros and cons of publishing and selling books on Amazon. She goes into detail about the many benefits of using Amazon's platform and some of the challenges that can come with it. Key Takeaways:Ease and Speed of Publishing: Discover how Amazon makes it easy for authors to publish their work with tools like eBooks and print-on-demand so they ca...
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How to Drive Your Author Success with Digital Marketing Strategies - BM421
Have you ever wondered how you can use digital marketing to help your book succeed?In this week episode, I had the pleasure of interviewing Mark Schaefer, a renowned marketing expert and author with over 30 years of experience in global sales, public relations, and marketing. Mark shared his insights on how to use current digital marketing strategies to effectively promote your book.You’ll learn everything from how to build a strong personal brand to how to use the latest digital platforms to...
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How to Best Unlock the Power of LinkedIn for Your Book Marketing Strategy - BM420
Have you ever wondered how LinkedIn can supercharge your book marketing strategy?In this episode, I interview LinkedIn strategist Sophie Lechner. With over 20 years of experience, she helps mission-driven entrepreneurs connect with their audiences to amplify their message using her Magnet Model. This framework is a powerful way to boost your online presence and engagement, making LinkedIn an essential part of your book marketing strategy. Learn how to use LinkedIn as a powerful tool for ...
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How to Boost Your Author Influence to Sell More Books - BM419
Discover strategies for sustaining book sales and building influence in your niche. Listen as bestselling author Corey Poirier shares his valuable strategies for boosting your author influence to sell more books.Key takeaways include...Network effectively to build credibility by connecting with thought leaders and offering value first.Promote continuously to sustain and enhance book sales through strategic relaunches and updates.Target bulk sales to businesses for significant volume sales opp...
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How to Unlock the Secrets of Building Trust with Your Author Brand - BM418
Want to build trust with your author brand? Tune in to this insightful episode, where I interview branding expert Maya Gray, CEO of Daydream Design Firm. Maya brings her years of experience building Fortune 500 brands, sharing her invaluable strategies for authors looking to develop a holistic and impactful brand.Key takeaways from this interview:Branding Beyond Visuals: Branding is 70% verbal and 30% visual. It's about the experience, not just the design and the logo.Consistency is Key:...
Customer Reviews
Incredibly helpful
I have listened to several podcasts and this is by far the best. While all the others just elaborate on “build your platform” and “cultivate your audience” Susan has experts that break down specific steps and prove useful tools. Thank you!
Inspiration
Susan’s podcast give me inspiration and focus as I ready to release my book. Boldly Venturing’s book page was up for a while but this podcast gave me “permission” to make some tweaks.
Thank you Susan!
Selling the Truth
A thoughtful, philosophical, and masterful blend of information and reflections on humanity. Hersh Rephun is brilliant and Susan is a fantastic interviewer. She waltzes with her guests and brings listeners knowledge and delight.