The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
Build Your Business Backwards -- Patch Baker // Mobius Media Solutions
Patch Baker, CEO of Mobius Media Solutions, discusses how to build your business backwards.
When Niching Down is a Bad Idea -- Patch Baker // Mobius Media Solutions
Patch Baker, CEO of Mobius Media Solutions, discusses why niching down is a bad idea.
Marketing Mix Modeling (MMM) -- Mark Stouse // Proof Analytics
Mark Stouse, CEO of Proof Analytics, discusses marketing mix modeling and marketing attribution.
Tying Marketing to Measurable Results -- Mark Stouse // Proof Analytics
Mark Stouse, CEO of Proof Analytics, discusses tying marketing to measurable results.
Marketing, Innovation, & Rev Ops -- Mark Stouse // Proof Analytics
Mark Stouse, CEO of Proof Analytics, discusses marketing innovation and rev ops.
You Bought a Martech Company... So, Now What? -- Steve Pockross // Verblio
Today we discuss the steps after buying a MarTech company with Steve Pockross, the CEO of Verblio.
Excellent Guest Experience
I’ve done my share of podcasts and the Martech podcast is one of the most organized productions I have been a part of. I appreciate the insight questions and the opportunity to cover three important topics in todays martech landscape.
I love the snackable content from so many leaders in this space.
Excellent and insightful
Had a great conversation with Benjamin on the Martech podcast. A thoughtful, incisive interviewer. Wonderful discussion.
I wish every podcast host was like Ben Shapiro…
I’ve done hundreds of podcasts and I can count on two hands which ones were the “best”…using a metric that has little or nothing to do with number of downloads or number of opt-ins.
My #1 metric?
A host who “dared to prepare.”
Ben Shapiro is one of those hosts—who is not just having chats with his guests but rather deep dive conversations based on the research he does before a guest “hops on.”
Sounds simple but it is profound in its simplicity.
Brian Kurtz, Titans Marketing and author of “Overdeliver”