
1,624 episodes

MarTech Podcast // Marketing + Technology = Business Growth Marketing Podcasts
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- Business
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4.6 • 157 Ratings
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The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
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Convergence of adTech & MarTech -- Shiv Gupta // U of Digital
Shiv Gupta, Founder and CEO of U of Digital, discusses the convergence of ad tech and martech.
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Blending Humans, AI, & Automation -- Erica Salm Rench // rasa.io
Erica Salm Rench, COO at rasa.io, talks about how to blend humans, artificial intelligence, and marketing automation together.
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AI-Led Content Creation -- Erica Salm Rench // rasa.io
Erica Salm Rench, COO at rasa.io, talks about AI-led content creation.
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AI Tool Accessibility for Marketers -- Erica Salm Rench // rasa.io
Erica Salm Rench, COO at rasa.io, talks about artificial intelligence tool accessibility for marketers.
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Where is AI Most Effective in Marketing? -- Yaniv Makover // Anyword
Yaniv Makover, CEO of Anyword, discusses where artificial intelligence is most effective in marketing.
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Leveraging AI Without Losing Creativity -- Yaniv Makover // Anyword
Yaniv Makover, CEO of Anyword, discusses leveraging AI without losing your creativity.
Customer Reviews
Great Conversation
I had such a great experience on the show. Benjamin is an excellent host, which made our conversation fun and engaging. I couldn’t believe how fast the time went by. It’s obvious that he knows his audience and what questions and topics would interest them most. I am grateful for the opportunity to be a guest and am now an avid listener.
Masterclass-Level Insights as a Listener. Top-Class Experience as a Guest.
The MarTech Podcast has sincerely been a gem for me. A genuine, practical, insightful, actionable, and educational resource for me to listen to and consume. For context, though I may be an established professional marker myself, I have always found this podcast to provide me with perspective and keep me updated with the latest trends and viewpoints. (We always should be learning.) I have always appreciated Ben’s delivery in asking guests questions and the journeys he’s able to take us on through the profound insights of his high-caliber level of featured guests. I think he makes it super easy to digest, keep up, and he reaffirms the critical points throughout so you don’t miss anything.
As a recent guest on the podcast, the experience was certainly in my top ten. His team is meticulously on it, that you are reminded of everything, the flow and experience are top-notch and very efficient, and constant updates on how well your episodes are doing, social media kits for sharing and distribution, and he even offers additional resources for amplification. Many podcasters can learn from The MarTech Podcast’s process, from guest agreement to recording to launching and follow-up. I’ve taken a ton of notes on ways I can improve my podcast from the experience. And again, as a fellow marketer, being a guest was a dream that I was humbled to be part of. He has certainly figured out the secret formula to interviewing for depth and real conversations that make anyone feels comfortable. Not to mention the guests are all diverse from various backgrounds, walks of life, and perspectives which I value very much. As a host, Ben knows how to amplify your voice and position topics/themes/questions that will align with serving the audience while making you sound great. The quality was amazing, and couldn’t be happier with the overall experience.
Great interviewer
Really enjoyed being on the show. Benjamin really understands technology and the market and guides discussions in a natural, down to earth approach.