School of Sellers: TPT Strategies, Tips, + Seller Stories

Erin Waters - Tips for Teacher Sellers
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School of Sellers: TPT Strategies, Tips, + Seller Stories

Erin Waters from School of Sellers helps teacher sellers like you run an online business in a way that feels doable. Discover how you can make your business work harder so that you spend less time in To-Do Town and more time doing what you love. Many teachers launch online businesses to live a freer, happier life. These same teachers soon find themselves swamped by tasks and surrounded by pressure to do all the things. As a result, their life becomes harder. So what the heck? Self-proclaimed Type B Teacher-turned entrepreneur, Erin knows this Catch-22 scenario all too well. In her 10 years of selling teaching resources online, it has become her mission to simplify her business—and now yours too! On School of Sellers, she will offer insight and tips for productivity, content creation, marketing, and beyond. Hit follow or subscribe now and show your business, once and for all, who’s really the boss.

  1. 5 DAYS AGO

    162. 3 Reasons Why Sellers Struggle to Grow Past the 100K Mark on TPT With Chynell Moore

    What’s holding you back from breaking past the $100K mark on TPT? In this episode, I had the chance to chat with Chynell Moore, and let me tell you—this conversation is packed with the kind of insights that can completely shift the way you approach your business. Chynell shared three powerful reasons why sellers often hit a plateau and, more importantly, what they can do to get unstuck! From fresh marketing perspectives to unexpected ways to tap into your best resources, this episode is like a roadmap for growth. Chynell’s advice isn’t just about working harder—it’s about working smarter, making strategic shifts, and gaining clarity on what TRULY drives success. If you’ve ever felt like you’re spinning your wheels, this is the episode for you! PS: Are you interested in working with Chynell? She is offering a BONUS session in her private coaching with her if you use code SOS! This is an affiliate link and I'll make a portion of sales if you sign up for coaching with Chynell using my link! Show Notes: https://schoolofsellers.com/episode162/ Resources: 👩‍💻 Coaching with Chynell - use code SOS for a bonus coaching session! 🎧 Routine Your Dream Podcast 🔥 Join Ignite today: https://schoolofsellers.com/ignite 💻 Follow along on Instagram @school.of.sellers. ❤️ Loving this podcast? Rate and write a review on Apple Podcasts here! 🗣 Continue the conversation in The School of Sellers Facebook group. Related Episodes to Enjoy: Episode 161, 3 Ways to Diversify Your Teacher Business Using What You ALREADY HaveEpisode 153, 2025 TPT Seller Trend Predictions: How TPT Sellers Can Thrive in 2025Episode 93, How to Get Unstuck When You’re in a TPT Funk

    40 min

  2. JAN 13

    161. 3 Ways to Diversify Your Teacher Business Using What You ALREADY Have

    When you hear the word diversify, does it feel like just one more thing to add to your already full plate? If so, I have good news for you. After lots of brainstorming, I’ve landed on three ways that you can diversify your TPT business WITHOUT reinventing the wheel. In this episode, I’m diving into each of the three ways to diversify your teacher business. The best part? They all leverage products that you’ve already created! We’re looking at selling on your own site (don’t worry, I’ve come up with a simple way to do this!), tapping into the growing homeschool and parent audience, and the magic of Print on Demand. These three ideas are EXACTLY what we’re focusing on inside Ignite this quarter and it’s not too late to join! If you are a seller who isn’t happy with your TPT dashboard and wants to expand your options, we would love to have you. I can’t wait to see how you diversify and grow this year! Show Notes: https://schoolofsellers.com/episode161/ Resources: 🎧 Listen to more episodes on diversifying your teacher business! 🔥 Join Ignite today: https://schoolofsellers.com/ignite 💻 Follow along on Instagram @school.of.sellers. ❤️ Loving this podcast? Rate and write a review on Apple Podcasts here! 🗣 Continue the conversation in The School of Sellers Facebook group. Mentioned in this episode: Learn more about Amy’s done-for-you VA services at https://onestopvashop.com

    22 min

  3. 12/30/2024

    160. Mastering Your Money Mindset with Trina Deboree [Blast From the Past Series]

    Have you ever stopped to think about how your mindset around money might be holding you back? In this episode, I’m taking you back to an incredible conversation I had with Trina Deboree, a teacher-turned-TPT seller, who shared her inspiring story of transforming her money mindset while navigating life as a teacherpreneur. Trina didn’t hold back as she opened up about overcoming personal and financial challenges, breaking free from a scarcity mindset, and embracing the power of money mindset work to create a life of growth. We tackle the unique challenges teacherpreneurs face, like balancing the heart of a teacher with the head of an entrepreneur and shaking off cultural expectations that undervalue our worth. This conversation left me feeling inspired, and I know it will do the same for you! If you’ve ever felt like money mindset is a hurdle you can’t get past, Trina’s story will remind you that it’s possible to rewrite your narrative and embrace a life of abundance. Show Notes: https://schoolofsellers.com/episode160/ Resources: 🔥 Join Ignite today: https://schoolofsellers.com/ignite 💻 Follow along on Instagram @school.of.sellers. ❤️ Loving this podcast? Rate and write a review on Apple Podcasts here! 🗣 Continue the conversation in The School of Sellers Facebook group. Related Episodes to Enjoy: Episode 159, 3 Bundles Tips to Make Your Business Explode Featuring Allison Wienhold [Blast From the Past Series]Episode 158, The Copycat Battle: What’s Fair, What’s Not, + What to Do When it Happens to You Featuring Kerry Tracy [Blast From the Past Series]Episode 157, A Farewell to 2024: What I’m Leaving Behind & Bringing With Me in the New YearListen to episodes about diversifying your teacher business! Mentioned in this episode: Learn more about Amy’s done-for-you VA services at https://onestopvashop.com

    32 min

  4. 12/23/2024

    159. 3 Bundles Tips to Make Your Business Explode Featuring Allison Wienhold [Blast From the Past Series]

    What’s the secret to boosting sales while simplifying a buyer’s experience? TPT bundles! In this blast from the past episode, I’m joined by Allison Wienhold, a seasoned TPT seller and former Spanish teacher, to uncover the power of product bundles.  Allison shares how bundling transformed her sales strategy - and how it can do the same for you. We’re giving you our top tips for creating TPT bundles that work, including some of the lesser-known bundling techniques. TPT bundles can streamline the buying experience, maximize your earning potential, and ultimately make your products indispensable. We hope these bundling tips give you some new creative ideas for pairing your products this year! Show Notes: https://schoolofsellers.com/episode159/ Resources: 🤝 Connect with Allison on Instagram @misclaseslocas 🔥 Join Ignite today: https://schoolofsellers.com/ignite 💻 Follow along on Instagram @school.of.sellers. ❤️ Loving this podcast? Rate and write a review on Apple Podcasts here! 🗣 Continue the conversation in The School of Sellers Facebook group. Related Episodes to Enjoy: Episode 158, The Copycat Battle: What’s Fair, What’s Not, + What to Do When it Happens to You Featuring Kerry Tracy [Blast From the Past Series]Episode 157, A Farewell to 2024: What I’m Leaving Behind & Bringing With Me in the New YearEpisode 131, 3 Types of Upsells You Should Be Using in Your Teacher Business

    17 min

  5. 12/16/2024

    158. The Copycat Battle: What's Fair, What's Not, + What to Do When It Happens to You Featuring Kerry Tracy [Blast From the Past Series]

    To wrap up 2024, I’m playing a few of our all-time most downloaded School of Sellers episodes! To kick this series off, let’s start with an episode that resonated with SO MANY of you - having your resources copied on TPT. It’s a tough subject, but one that deserves open and honest discussion. To tackle it, I’m joined by one of my close TPT friends, Kerry Tracy. Together, Kerry and I share our experiences with being copied - from the initial sting to the rollercoaster of emotions that follow. We also talk about how we’ve grown in the way we handle these situations and offer practical advice for anyone facing the same challenges. Whether you’ve already dealt with copying or you’re worried about it happening to you in the future, this conversation is packed with tips to help you navigate it all with confidence and peace of mind. We hope you enjoy this real and raw chat about a not-so-fun part of the TPT journey - but one that we can learn to handle together! Show Notes: https://schoolofsellers.com/episode158/ Resources: 🔥 Join Ignite today: https://schoolofsellers.com/ignite 💻 Follow along on Instagram @school.of.sellers. ❤️ Loving this podcast? Rate and write a review on Apple Podcasts here! 🗣 Continue the conversation in The School of Sellers Facebook group. Related Episodes to Enjoy: Episode 157, A Farewell to 2024: What I’m Leaving Behind & Bringing With Me in the New YearEpisode 154, What Taylor Swift Has Taught Me About Business: Seller Swifties Weigh InEpisode 153, 2025 TPT Seller Trend Predictions: How TPT Sellers Can Thrive in 2025

    42 min

  6. 12/09/2024

    157. A Farewell to 2024: What I'm Leaving Behind & Bringing With Me in the New Year

    It’s hard to believe, but this is the fourth full year of the School of Sellers Podcast! As we wrap up another year, I want to extend my gratitude to you for not only listening to this show, but also connecting with me through emails, DMs, and more. It keeps me going to hear from you! With the end of the year around the corner, I want to share with you what I’m leaving behind in 2024, like feeling guilty when things don’t get done and letting my dashboard dictate my days! Then I’ll go into what I’m planning to bring with me into 2025, such as data-driven decision making and diversifying my income. What will YOU be ditching from 2024 and what will you take into the new year? Share with me on Instagram @school.of.sellers or in a review on Apple Podcasts. Thank you for sharing this year’s journey with me. Here’s to a new year filled with opportunities and happiness! Show Notes: https://schoolofsellers.com/episode157/ Resources: 🔥 Join Ignite today: https://schoolofsellers.com/ignite 💻 Follow along on Instagram @school.of.sellers. ❤️ Loving this podcast? Rate and write a review on Apple Podcasts here! 🗣 Continue the conversation in The School of Sellers Facebook group. Related Episodes to Enjoy: Episode 156, Diversify Your Teacher Business: Building a Brand & Selling Physical Products with Christina SpencerEpisode 153, 2025 TPT Seller Trend Predictions: How TPT Sellers Can Thrive in 2025Episode 151, Diversify Your Teacher Business: Unlocking the Potential of TikTok for TPT Sellers with Nancy Chung Mentioned in this episode: Learn more about Amy’s done-for-you VA services at https://onestopvashop.com

    11 min

  7. 12/02/2024

    156. Diversify Your Teacher Business: Building a Brand & Selling Physical Products with Christina Spencer

    From selling your digital resources on your own website to podcasting to affiliate marketing and more, there are so many ways to diversify your teacher business income! But have you ever considered selling physical products? My guest today, Christina Spencer, is here to share how she does just that. Christina and I first met while working on our Master’s of Education for Early Childhood at The Ohio State University. Since then, Christina has gone on to teach in Abu Dhabi, launch her business selling physical products, and travel around the world. While teaching, Christina saw a huge lack of representation in educational products, so she created them herself!  In this episode, Christina dives into the mission behind her company, ABSee Me, and how it’s making a big impact on students, teachers, and parents. She also explains how she got started with selling physical products and the pros and cons of taking this route. You’ll even hear the details that come with selling physical goods such as where she houses the products and how they get to her customers. Show Notes: https://schoolofsellers.com/episode156/ Resources: 🎧 Listen to more episodes about diversifying your teacher business 🔥 Join Ignite today: https://schoolofsellers.com/ignite 💻 Follow along on Instagram @school.of.sellers. ❤️ Loving this podcast? Rate and write a review on Apple Podcasts here! 🗣 Continue the conversation in The School of Sellers Facebook group. Connect with Christina: ABSee Me websiteInstagram: @absee.me Related Episodes to Enjoy: Episode 151, Diversify Your Teacher Business: Unlocking the Potential of TikTok for TPT Sellers with Nancy ChungEpisode 144, Diversify Your Teacher Business: Affiliate Links, Podcast, & More With Brittany NaujokEpisode 141, Diversify Your Teacher Business: All About Memberships With Lisa McHargueEpisode 66, Outside-the-Box Offers: A Tale of One Seller’s Success (with Special Guest Amanda Cardenas) Mentioned in this episode: Learn more about Amy’s done-for-you VA services at https://onestopvashop.com

    28 min

  8. 11/25/2024

    155. 12 Questions with Deedee Wills: Real Talk About TPT Success and Life

    Today I’m sitting down with a beloved seller in the TPT community - Deedee Wills! Deedee is someone I consider a true legend and has also been an integral part of the School of Sellers community over the years. I honestly can’t believe this is the first time she’s on the podcast! During our conversation, I’m firing all kinds of questions at Deedee about her TPT success and personal life. You’ll hear how Deedee transitioned from a medical career to teaching to the world of TPT. We also discuss how TPT has changed over time, our TPT feature wishlists, moments of resilience, how Deedee has simplified things in her business, and what she has focused on most in her TPT store over the last couple of years. As always, we talk fun stuff too! Deedee lets us into her personal life and shares about her ideal day off work, favorite foods, what she’s currently reading, and more. Whether you are familiar with Deedee or not, I know you’ll find this conversation enjoyable and inspirational. So grab your Diet Coke (our personal favorite) and listen in! Show Notes: https://schoolofsellers.com/episode155/ Resources: 🔥 Join Ignite today: https://schoolofsellers.com/ignite 💻 Follow along on Instagram @school.of.sellers. ❤️ Loving this podcast? Rate and write a review on Apple Podcasts here! 🗣 Continue the conversation in The School of Sellers Facebook group. Related Episodes to Enjoy: Episode 142, Catching Up with Abby Mullins: 12 Questions About Life, Business, + BeyondEpisode 138, Meet the Seller: 20 Questions with Michelle StaleyEpisode 125, A Decade on TPT: 10 Questions for 10 Years (Featuring Abby Mullins)Episode 135, Sellers Actually with Amy Lemons: OG Seller Success WITHOUT a Huge Team Mentioned in this episode: Learn more about Amy’s done-for-you VA services at https://onestopvashop.com

    39 min
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4.9
out of 5
103 Ratings

About

Erin Waters from School of Sellers helps teacher sellers like you run an online business in a way that feels doable. Discover how you can make your business work harder so that you spend less time in To-Do Town and more time doing what you love. Many teachers launch online businesses to live a freer, happier life. These same teachers soon find themselves swamped by tasks and surrounded by pressure to do all the things. As a result, their life becomes harder. So what the heck? Self-proclaimed Type B Teacher-turned entrepreneur, Erin knows this Catch-22 scenario all too well. In her 10 years of selling teaching resources online, it has become her mission to simplify her business—and now yours too! On School of Sellers, she will offer insight and tips for productivity, content creation, marketing, and beyond. Hit follow or subscribe now and show your business, once and for all, who’s really the boss.

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