SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators

Society for Healthcare Strategy & Market Development
  • 4.8 (4)
  • HEALTH & FITNESS
  • UPDATED DAILY

SHSMD’s Rapid Insights delivers the latest trends, innovations, and best practices for health care strategists including marketers, planners, business developers and communicators.

  1. 1D AGO

    Meet Nardeep Singh | 2025 Rising Star Awardee

    Nardeep Singh is one of 4 SHSMD Rising Star Awardees. T​​​​he SHSMD Rising Star recognizes health care strategy professionals under the age of 40 who have demonstrated outstanding promise in their respective fields. This recognition shines a spotlight on SHSMD members who have made or are on their way to making significant contributions to their profession and the SHSMD membership.

  2. 1D AGO

    Lacey Reichwald | 2025 Rising Star Awardee

    Lacey Reichwald is one of 4 SHSMD Rising Star Awardees. T​​​​he SHSMD Rising Star recognizes health care strategy professionals under the age of 40 who have demonstrated outstanding promise in their respective fields. This recognition shines a spotlight on SHSMD members who have made or are on their way to making significant contributions to their profession and the SHSMD membership.

  3. 4D AGO

    Khrista Boster | 2025 Rising Star Awardee

    Khrista Boster is one of 4 SHSMD Rising Star Awardees. T​​​​he SHSMD Rising Star recognizes health care strategy professionals under the age of 40 who have demonstrated outstanding promise in their respective fields. This recognition shines a spotlight on SHSMD members who have made or are on their way to making significant contributions to their profession and the SHSMD membership.

  4. OCT 30

    Building Culture Through Communication: Engaging Your Health Care Workforce

    This episode explores how Acenda Integrated Health tackled workforce engagement challenges using its “Educate, Engage, Repeat” strategy. Learn how multi-channel communication and employer branding helped build a stronger culture and improve retention across a mobile healthcare workforce.

  5. OCT 30

    Creating a Robust ASC Strategy to Strengthen Physician Alignment, Improve Patient Access and Increase System Margin

    In this episode, we explore how El Camino Health and The Innova Group built a data-driven ambulatory surgery strategy to strengthen physician alignment, expand patient access, and improve system margins. Using claims data, financial modeling, and targeted outreach, they share a replicable framework for identifying ASC opportunities and aligning strategic growth with operational and capital planning.

  6. OCT 10

    Getting Strategy Off the Shelf and Into the Healthcare Workplace

    Discover how Children’s Nebraska transformed its complex strategic plan into a dynamic, actionable roadmap that engages employees and drives meaningful results. Learn how champion-led goals, streamlined success metrics, and a mission-aligned framework are helping the organization thrive in a post-pandemic healthcare landscape.

  7. SEP 12

    How to Work a Room: Networking Tips for the Modern Era

    Feeling awkward at networking events? You’re not alone. Join Lindsay Carrillo of UCI Health as she explores the psychology behind social anxiety and why so many of us struggle with in-person interactions. She’ll share practical strategies to help you prepare for events, approach conversations with confidence, and build meaningful connections. Whether you're a physician, a leader, or just someone looking to improve your networking game, this episode offers tools you can use right away.

  8. AUG 25

    Focus on Findability: Thinking Beyond Search in the Age of AI

    As AI transforms how healthcare consumers search for and engage with information, the focus is shifting from traditional SEO to a broader concept: findability. In this episode, we explore how Cone Health and Geonetric are redefining digital strategy to ensure the right content reaches the right people at the right time, through AI-driven insights, optimized listings, and smarter content marketing.

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4.8
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SHSMD’s Rapid Insights delivers the latest trends, innovations, and best practices for health care strategists including marketers, planners, business developers and communicators.

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