167 episodes

Social Selling Made Simple with Marki is the place for Real Estate Professionals to learn how to leverage AI to increase their productivity, leads, and income. AI will empower you to sell more homes and help more people.

You'll hear candid conversations with industry leaders, successful agents, coaches, and productivity experts who use artificial intelligence to generate more leads in less time.

Social Selling Made Simple Marki Lemons

    • Business
    • 4.9 • 75 Ratings

Social Selling Made Simple with Marki is the place for Real Estate Professionals to learn how to leverage AI to increase their productivity, leads, and income. AI will empower you to sell more homes and help more people.

You'll hear candid conversations with industry leaders, successful agents, coaches, and productivity experts who use artificial intelligence to generate more leads in less time.

    From Fear to Fortune: How AI is Reshaping Real Estate Careers w/Carrie Soave

    From Fear to Fortune: How AI is Reshaping Real Estate Careers w/Carrie Soave

    Many real estate professionals are feeling the tremors of change in the workplace due to the rise of AI. It's a pressing concern for many, as the efficiency and capabilities of AI systems continue to evolve rapidly.
     
    While the general idea behind AI is to enhance human capabilities and streamline processes, there's a lingering fear that our jobs may be at risk of it.
     
    Are jobs being affected by the efficiencies brought about by AI? What does this mean, particularly in the entrepreneurial space, where adaptability is key?
     
    In this episode, AI consultant, real estate influencer and AI expert, Carrie Soave joins me to talk about how brokerages and entrepreneurs alike should harness AI for improved productivity, why workplaces should invest in AI focused training and what exactly is AI’s role in the workplace.


    Nobody wants to be replacing people with AI right now. They want to empower them with AI so that they can work more efficiently and accomplish much more. -Carrie Soave
     
    Three Things You’ll Learn In This Episode 
     
    -Increased productivity with AI
    AI promises to make a lot of our daily tasks easier. Does increased productivity equate to more leads?
     
    -Think like a global real estate professional
    What are 3 things we need to keep in mind as real estate professionals with all the current changes that are occurring?
     
    -AI prompt engineering
    Using AI doesn’t mean simply inputting words to get an answer. There should always be thought behind it. How do we use this to generate prompts to help us scale?
     
    Guest Bio
    Carrie Soave has been a REALTOR® for over 13 Yrs and trades in residential and commercial. And her entire business is AI-Powered.
     
    She is the AI expert for the Real Estate Industry and provides AI Consulting services to several mega teams and brokerages , helping them implement AI into their entire business.
     
    She has been officially ranked in the Top 10 REALTORS® on social media in Hamilton and all of Ontario for the last 8 years and shares her successful social media & AI blueprint with REALTORS® through her coaching program “The AI-Powered Real Estate Influencer.”
     
    She is also the host of the original podcast "Everything They Never Told You About Real Estate-Industry Secrets Exposed."
     
    Follow Instagram (@carriesoaveandassociates) and comment "GPT" on any post to receive Carrie's custom stack.
     
    Find Carrie on LinkedIn @Carrie Soave
    Visit https://linktr.ee/carriesoave for more.
     
    Host Bio
    ​​Licensed Managing Broker, REALTORS®, avid volunteer, and Major Donor, Marki Lemons-Ryhal is dedicated to all things real estate. With over 25 years of marketing experience, Marki has taught over 250,000 REALTORS® how to earn up to a 2682% return on their marketing dollars.
     
    Six-time REALTOR® Conference and Expo featured attendee, one of 100 speakers selected to speak the REALTOR® Conference & Expo five times, and an Inman closing Keynote Speaker. Marki’s expertise has been featured in Forbes, Washington Post, http://Homes.com , and REALTOR® Magazine.

    • 36 min
    Dance With AI: How to Get the Best ChatGPT Results By Changing One Thing w/ Molly Mahoney

    Dance With AI: How to Get the Best ChatGPT Results By Changing One Thing w/ Molly Mahoney

    When most people use AI assistants like ChatGPT, they type in a prompt and expect the perfect results without giving it any more info. They don’t take the time to have a fluid conversation or let the tool get to know them. No wonder they hate the results they get!
     
    Expecting your AI to just know what to produce is like hiring a new team member and giving them zero training. It’s like expecting a recipe to be perfect without any seasoning. In order to get the results we want from AI, we have to train them on our voice, who we are and what’s different about our brands. It’s as simple as letting AI learn our VOICE.
     
    How do we engage with AI so that it’s trained on our voice and our data set? What can Whitney Houston songs teach us about leveraging AI?
     
    In this episode, I’m joined by digital growth strategist and AI aficionado, Molly Mahoney. She shares all the exciting ways we can use AI…after we season it right.
     
    The number one thing you have to keep in mind is dancing with AI. You need to give enough information by having a fluid conversation with these tools. -Molly Mahoney  
     
    Things You’ll Learn In This Episode 
     
    -Think Whitney Houston 
    A Whitney Houston song doesn’t start with the high-note. How do we apply the build-up of her music to our own AI adventures? 
     
    -Amplify your AI expertise 
    Knowing how to use AI doesn’t just elevate things inside your business. How can it get you on more stages, help you launch new products, and up what you earn? 
     
    -The killer combination in AI proficiency 
    Why do we have to marry the logic and efficiency of AI with the empathy, creativity and language of human beings? 
     
    -What you can do with AI right now 
    With AI, it’s important to remember that it gets better and capable of more every single day. From personalized chat-bots to AI generated videos of us, what are the possibilities? 
     
    Guest Bio
     
    Molly Mahoney (known as The Prepared Performer) is a digital growth strategist who specializes in creating authentic video content and leveraging organic social and chat automation marketing to skyrocket client sales. After creating a video that reached one million people organically, she developed her signature “Go Live And Monetize” method. It combines her social media expertise, talent for scaling one-on-one relationships, and twenty years of performance experience on stages from New York to Las Vegas. Molly is the host of “Camera Confidence Live” has hosted shows for content creator tools like Be.live, ManyChat, and InVideo, has been a speaker at events like Social Media Marketing World, Traffic & Conversion Summit, and the Conversations Conference, and has been featured in Inc magazine, Forbes, Entrepreneur and more. For more information, head to https://www.thepreparedperformer.com/, subscribe to her YouTube channel and find her on Facebook. Get free access to Molly’s Content Club for 2 weeks at http://molly.live/marki2/. 
     
    Host Bio
     
    Licensed Managing Broker, REALTORS®, avid volunteer, and Major Donor, Marki Lemons-Ryhal is dedicated to all things real estate. With over 25 years of marketing experience, Marki has taught over 250,000 REALTORS® how to earn up to a 2682% return on their marketing dollars.

    Six-time REALTOR® Conference and Expo featured attendee, one of 100 speakers selected to speak the REALTOR® Conference & Expo five times, and an Inman closing Keynote Speaker. Marki’s expertise has been featured in Forbes, Washington Post, http://Homes.com , and REALTOR® Magazine.

    • 37 min
    How to Use AI To Be a Better Communicator w/Cyndee Haydon

    How to Use AI To Be a Better Communicator w/Cyndee Haydon

    For agents, having great communication skills is imperative but many struggle to find the right words to say at the right time. In this hectic environment, miscommunication can be costly, and our weaknesses can impact deals and relationships. How often do we face communication breakdowns or just struggle with what to tell our clients?
     
    With the power of AI and ChatGPT right at our fingertips, we can revolutionize the way we communicate. How can we use it to communicate clearly and provide tailored recommendations to boost efficiency and success rates? Can it help us strengthen our weak points?
     
    In this episode, real estate professional and international speaker, Cyndee Haydon joins me to talk about leadership, AI, and how to leverage it to skyrocket business success rates.
     
    Being able to bring connection to connection is the superpower that AI has when we harness it. -Cyndee Haydon
     
    Three Things You’ll Learn In This Episode 
     
    -The true appeal of AI
    Why is AI so attractive to different markets, and what features can agents use to run their businesses more smoothly?
     
    -It’s time to demonstrate real value
    The NAR settlement has a silver lining, it’s a chance to elevate our professionalism. How do we shore up our value proposition?
     
    -How to negotiate with ChatGPT 
    ChatGPT has so many abilities that are powerful for agents. How can it help us negotiate and neutralize situations?
     
    Guest Bio

    Cyndee is a highly successful Realtor, International Speaker and Trainer in the Tampa Bay real estate market. Using her high-tech to high-touch approach, she has become a respected Broker Associate and International Speaker/Trainer with nearly 20 years of experience. Cyndee is consistently ranked in the top 1/2% of Realtors nationally and top 200 out of 26,000 in Tampa Bay for 2023. Known for her leadership and commitment to excellence, she's a trusted expert in the industry. With a keen focus on technology, particularly the potential of artificial intelligence like ChatGPT, Cyndee stands out as an innovative thinker.
     
    She applies ChatGPT to improve real estate operations, enhance customer experiences, and foster business growth. A popular international speaker, she offers valuable insights and strategies, blending her passion for real estate with her technological acumen to help professionals thrive in a digital age. Cyndee's pioneering and practical approach is steering the industry towards a more efficient, client-focused future. Cyndee is also a candidate for Florida Realtors 2025 Secretary.
     
    Follow Cyndee on Instagram @cyndeehaydon
    Find Cyndee on LinkedIn @Cyndee Haydon 
    Find Cyndee on Facebook @Cyndee for FR
     

    • 30 min
    From Sales Pitches to Storytelling: How to Craft Vulnerable AI-Powered Content w/Erica Hanna

    From Sales Pitches to Storytelling: How to Craft Vulnerable AI-Powered Content w/Erica Hanna

    In a marketing world that thrives on realness and authenticity on video, the typical real estate sales pitch just doesn't cut it anymore.
     
    The people who want to do business with us want stories and vulnerability, but many real estate professionals struggle to bring that forth in their content.
     
    From imposter syndrome, mindset blocks around AI, to an overwhelming editing process, there are many factors stacked against us articulating our stories and value propositions. Luckily, there’s a tool we can leverage to make it so much easier.
     
    How do we overcome imposter syndrome, own our stories and articulate them to the world? So many of us are sitting on a goldmine of content, how can Camcorder AI help us make use of it?
     
    In this episode, I’m joined by creative genius, Emmy-award winner, and co-founder of Camcorder AI, Erica Hanna. She shares how we can become better storytellers and how Prince helped her overcome imposter syndrome. 
     
    The difference between a story and a sales pitch is conflict and purpose. A story is going to have some sort of vulnerability, and a hurdle to overcome. -Erica Hanna
     
    Four Things You’ll Learn In This Episode 
     
    -How to be vulnerable on video 
    How does imposter syndrome harm our marketing and content creation efforts, and how do we overcome it?
     
    -What will get you hired
    People don’t hire the agent with the best sales pitch, they hire the agent they connect with the most. How do we use storytelling to draw people in?
     
    -The odds stacked against AI 
    Because so many of us are busy and perhaps even stretched too thin, women would benefit the most from leveraging AI. Why are so many of us struggling to adopt it?
     
    -Tap into readymade content 
    Many people already have a ton of great content, but the thought of going through it and editing it is overwhelming. Can AI do the heavy lifting for us?
     
    Guest Bio
     
    Erica Hanna, the Co-Founder of Camcorder AI, a generative ai video marketing startup based out of New York City, and Owner of Puke Rainbows Creative, a full-service video production company based in Minneapolis, is always looking towards the future. A 6-time Emmy Award Winner, her directing and producing talents have resulted in projects for clients including: Prince, Ellen DeGeneres, CBS, Mayo Clinic, and Black Voters Matter. She has also been awarded “Twin Cities Top Twitter Personality” three different times. Go to camcorder.ai to sign up for free and email erica@camcorder.ai for a video walkthrough. 
     

    • 41 min
    How to Become the Top-of-Mind, Palm-of-Hand Agent w/Skyler Lemons

    How to Become the Top-of-Mind, Palm-of-Hand Agent w/Skyler Lemons

    In today's rapidly evolving business landscape, sticking to traditional methods can leave you lagging behind. With consumers becoming increasingly discerning and demanding, failing to adapt will only lead to irrelevance.
     
    Clients are bombarded with endless options and if we are not visible and valuable enough, we’ll be left behind.
     
    How can we provide the most value to clients so that they choose us every time? What steps can we take to identify our target audience and tailor our value proposition to meet their specific needs?
     
    In this episode, sixth generation entrepreneur and real estate broker, Skyler Lemons joins me to talk about how to lead with value, how to become the go-to agent for consumers and why consistently marketing makes all the difference. 
     
    A lot of consumers don’t have a good understanding of the intricacies of a real estate transaction. -Skyler Lemons
     
    Three Things You’ll Learn In This Episode 
     
    -Cut through the noise in your market
    How can we stand out to our target market and ensure that we become the person that they go to?
     
    -Articulate your value
    How do we show our clients the unique skills and capabilities we bring to the table and communicate it well?
     
    -Palm-of-hand, top-of-mind 
    How do we build up our visibility and stay in front of people so consistently that we don’t have to chase clients? 
     
    Guest Bio
     
    Skyler Lemons is a sixth generation entrepreneur and a second generation real estate broker here in Chicago. As a distinguished Real Estate Broker affiliated with EXIT Strategy Realty, Skyler's unwavering commitment to excellence has solidified his reputation as a trusted advisor, creative problem solver, and ethical advocate for clients throughout the Chicagoland area.
     
    Born and raised in the vibrant heart of Chicago, Skyler possesses an intimate knowledge of the city's rich history and its visionary future plans. His expertise extends across all 77 diverse communities that make up the Chicagoland landscape, ensuring that his clients receive top-tier guidance regardless of their location.
     
    Skyler's journey into real estate was further enriched by his academic pursuits, having earned a degree in finance from Howard University. His previous role as a consultant to Fortune 500 companies equipped him with a unique skill set that blends financial acumen with the intricacies of the real estate market. Skyler leverages predictive analytics and time-tested methodologies to craft winning offers and streamline property transactions, ensuring both buyers and sellers achieve optimal results.
     
    What truly sets Skyler apart is his passion for fostering authentic, long-lasting relationships with his clients. He approaches each transaction with transparency, dedication, and a commitment to exceptional communication. Skyler's clients benefit from his undivided attention, as he strives to make their real estate dreams a reality.
     
    Follow Skyler on Instagram @skylerlemonsrealestate
    Email info@skylerlemons.com
     

    • 22 min
    YouTube is the Netflix of Your Business: How to Get 10,000 Videos in 3 Steps w/Owen Video

    YouTube is the Netflix of Your Business: How to Get 10,000 Videos in 3 Steps w/Owen Video

    Most real estate professionals treat YouTube like it’s just another social media platform, but it’s so much more than that. YouTube is a lot more like Netflix, and if we play our cards right, we can get thousands of views, get people to know and like us, and generate more leads and deals.
     
    In order to unlock all the business potential that YouTube holds, we have to change our entire approach. Stop treating it like social media, make it the core of your content strategy and get people to binge watch your videos.
     
    How do we make content people actually want to watch? How do we make better videos without putting too much energy into it?
     
    In this episode, we’re joined by YouTube Growth Strategist and my own coach, Owen Video. He shares how to unlock the growth potential of YouTube, and get thousands of views.
     
    Treat YouTube like the core of your platform. Less is more, focus on good videos that will get big views. Make videos in binge watchable groups. -Owen Video  
     
    Things You’ll Learn In This Episode 
     
    -A scalable binge-watch strategy 
    How can we build solid systems behind our content creation so that we make quality videos without too much energy into them? 
     
    -Create what people want to see
    How do we use our videos to create a massive pipeline and win clients years in advance? 
     
    -Focus on good videos that will get big views
    The common advice on YouTube is to make as many videos as possible. Would we actually achieve more with less content?
     
    -Make videos in binge watchable groups
    How do we create binge-watchable content silos and a library of great videos that get people to spend time with us online?
     
    Guest Bio

    Owen Video is an award-winning YouTube Growth Strategist and High-Performance Coach for the Nations Top Companies & Business Influencers. Owen has been called a Pioneer on YouTube and is considered the leading expert on YouTube for business and revenue generation. He has consulted for major brands like North Face, Oracle, and Excelon. Owen has helped his clients achieve millions of views and generate millions of dollars in sales and brand sponsorship. Owen has been invited to speak all over the globe and has been featured in major media like ABC, NBC, KUSI and Social Media Examiner. To find out about working with Owen, head to http://owenvideo.com/.

    • 37 min

Customer Reviews

4.9 out of 5
75 Ratings

75 Ratings

Laceywil2 ,

Best Real Estate Marketing Podcast

Marki is fun to listen to, she is tenacious, and very knowledgeable! She has tried all of the marking tactics she teaches you, and shares so much advice and steps to achieve these steps. She shares tons of free options to try! This is my absolute favorite podcast! I have used so many of her techniques and still do on the daily.

Goddess🖤 ,

Always Dropping Gems

Every episode I’m able to take something valuable away, great information to help real estate agents press forward in multiple areas.

tommyjreid ,

Don’t listen in the car!

Marki’s podcast are so informative, so chock full of great stuff, you will want to take notes. Every time I have to stop the podcast, pull over and grab my notebook and jot down what was just said. This happens EVERY time I’m in the car. Seriously, this happens with every episode. Now I just sit down at my desk with pen and paper whenever I am listening. That way I don’t miss a thing.

Top Podcasts In Business

The Ramsey Show
Ramsey Network
REAL AF with Andy Frisella
Andy Frisella #100to0
Money Rehab with Nicole Lapin
Money News Network
Planet Money
NPR
Habits and Hustle
Jen Cohen and Habit Nest
Young and Profiting with Hala Taha
Hala Taha | YAP Media Network

You Might Also Like

Drive With NAR
REALTOR® Magazine
The Tom Ferry Podcast Experience
Tom Ferry
Hustle Humbly Podcast
Alissa Jenkins & Katy Caldwell
Massive Agent Podcast
Dustin Brohm
The Ninja Selling Podcast
Matt Bonelli and Garrett Frey
Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents
D.J. Paris