148 episodes

Where hairstylists can learn how to attract LUXURY CLIENTS consistently and authentically AND in just 30 minutes / day!

The Successful Hairstylists podcast is created by Ren Lopa and Jaime Lopa to get more clients and build the business of their dreams!

Whether you’re an independent hair stylist aiming for that quarter million mark, a hair stylist tired of living paycheck to paycheck OR somewhere in between - this is for you!

For more tips like this and free weekly salon marketing classes - join us in our VIP Group!
https://www.facebook.com/groups/successfulhairstylists Support this podcast: https://podcasters.spotify.com/pod/show/successfulhairstylists/support

Successful Hairstylists: Your Guide to Getting More Salon Clients Ren Lopa

    • Business
    • 5.0 • 14 Ratings

Where hairstylists can learn how to attract LUXURY CLIENTS consistently and authentically AND in just 30 minutes / day!

The Successful Hairstylists podcast is created by Ren Lopa and Jaime Lopa to get more clients and build the business of their dreams!

Whether you’re an independent hair stylist aiming for that quarter million mark, a hair stylist tired of living paycheck to paycheck OR somewhere in between - this is for you!

For more tips like this and free weekly salon marketing classes - join us in our VIP Group!
https://www.facebook.com/groups/successfulhairstylists Support this podcast: https://podcasters.spotify.com/pod/show/successfulhairstylists/support

    [131] From 70k to 101k+ Instagram Reach in 30 Days: Hairstylists Guide to Instagram Reach

    [131] From 70k to 101k+ Instagram Reach in 30 Days: Hairstylists Guide to Instagram Reach

    Hey Successful Hairstylists!! Today we're talking about something JUICY which is Instagram Reach! A LOT of creators in the past two weeks have been complaining about the IG Algorithm and blaming it for not pushing their content as much as it used to. But today I'm going to show you the behind the scenes of how I actually increased my Instagram Reach by 149%!



    We talk about...


    What Instagram Reach IS and how it plays a roll in getting you new clients behind the chair
    My 3 ways to "hack" Instagram Reach and trick Instagram into showing your content to more people
    A BONUS tip that trains the algorithm to give you more views - no matter what's happening in the online space!



    Let's get to it!



    If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!!

    If you need help getting fully booked - check out these resources!

    • Attend my FREE Masterclass: Rich, Healthy Hairstylists: How to Hit 10k Months in ANY Economic Climate Grab Your Seat

    • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts

    • Join 1800 other Successful Hairstylists in our Successful Hairstylist Community!

    • Shop our $17 kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! Shop Now

    #independentstylist

    #hairstylist

    #framar

    #behindthechair

    #haireducation






    ---

    Support this podcast: https://podcasters.spotify.com/pod/show/successfulhairstylists/support

    • 24 min
    [130] Why GOOD Clients Ghost Their Hairstylists And How to Build a Long-Term, Loyal Clientele

    [130] Why GOOD Clients Ghost Their Hairstylists And How to Build a Long-Term, Loyal Clientele

    Hey Successful Hairstylists! This week we're talking about why our Good Clients leave us!! 😭 And what we can do to make sure that we're creating a rejuvenating and uplifting salon experience for each and every guest.

    We're talking about...


    Why it's so important for our businesses to build long-term LOYALTY with our clients
    The 3 Things that push good clients away
    What we can do to keep clients excited about coming to see us for 10 years +


    Let's get into it!



    If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!!

    If you need help getting fully booked - check out these resources!

    • Attend my FREE Masterclass: Rich, Healthy Hairstylists: How to Hit 10k Months in ANY Economic Climate Grab Your Seat

    • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts

    • Join 1800 other Successful Hairstylists in our Successful Hairstylist Community!

    • Shop our $17 kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! Shop Now

    #independentstylist

    #hairstylist

    #framar

    #behindthechair

    #haireducation





    ---

    Support this podcast: https://podcasters.spotify.com/pod/show/successfulhairstylists/support

    • 16 min
    [129] How Hairstylists Can Respond to 😩 Negative Comments Online and IRL

    [129] How Hairstylists Can Respond to 😩 Negative Comments Online and IRL

    Hey Successful Hairstylists! It's unfortunately really normal these days to see trolls and negativity on posts online. But - we never really think it's going to happen to us!



    As entrepreneurs, like it or not, we ARE public figures online and in our communities. This exposes us to a lot more people than the avg person and therefore we have the opportunity to deal with negativity on a whole other level.



    So today I'm sharing a 3-step framework for dealing with negativity!



    We're talking about...


    Why getting negative feedback and comments is not that scary
    My 3-step framework that will save your reputation
    How to use negative comments as a public opportunity to show potential and existing clients how you handle difficult conversations



    Let's get to it!



    ---

    If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!!

    If you need help getting fully booked - check out these resources!

    • Attend my FREE Masterclass: Rich, Healthy Hairstylists: How to Hit 10k Months in ANY Economic Climate Grab Your Seat

    • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts

    • Join 1800 other Successful Hairstylists in our Successful Hairstylist Community!

    • Shop our $17 kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! Shop Now

    #independentstylist

    #hairstylist

    #framar

    #behindthechair

    #haireducation






    ---

    Support this podcast: https://podcasters.spotify.com/pod/show/successfulhairstylists/support

    • 27 min
    [128] Consultation Secrets 👀: How Hairstylists Can Prevent Re-dos and Gain Loyal Clients for LIFE! ✨

    [128] Consultation Secrets 👀: How Hairstylists Can Prevent Re-dos and Gain Loyal Clients for LIFE! ✨

    Hey Successful Hairstylists!! Today we're talking all about CONSULTATIONS. In my experience, consumer behavior has evolved over the past decade, techniques have evolved... but consultations are still stuck in the past!



    Because of this, it is really common to be disconnected from our clients. Leaving our clients feeling like we didn't listen to them (or worse) didn't even care about what they wanted (watch all the tiktoks about peoples salon experiences to see what I'm talking about).



    We're going to talk about...


    3 Mistakes we make during the consultation
    What new AND existing clients need from US during the consultation
    How to GUARANTEE your client walks out the doors feeling like she has the most beautiful hair for HER unique features
    Easy ways for your clients to trust you and buy into your long term vision for their hair



    Let's jump in!



    If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!!

    If you need help getting fully booked - check out these resources!

    • Attend my FREE Masterclass: Rich, Healthy Hairstylists: How to Hit 10k Months in ANY Economic Climate Grab Your Seat

    • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts

    • Join 1800 other Successful Hairstylists in our Successful Hairstylist Community!

    • Shop our $17 kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! Shop Now

    #independentstylist

    #hairstylist

    #framar

    #behindthechair

    #haireducation




    ---

    Support this podcast: https://podcasters.spotify.com/pod/show/successfulhairstylists/support

    • 22 min
    [127] 🔐 Unlock Endless Content Ideas: How Hairstylists Can Create Their Own Social Templates

    [127] 🔐 Unlock Endless Content Ideas: How Hairstylists Can Create Their Own Social Templates

    Hey Successful Hairstylists!! This week we're talking all about CONTENT which I know can be tricky and downright frustrating!

    My teaching philosophy in these free episodes as well as in the Luxury Client Method is to make sure you have EVERYTHING you need to BE EMPOWERED to find answers quickly on your own and know exactly how to put things together yourself.



    Because when YOU know the why and the how behind creating content you will be FREE to be creative and show up and do the other things that actually get you clients!



    Today we talk about...


    Easy ways to make your Instagram a LOCAL (vs international) hub for the women in your community
    The tools I use to find the MOST SEARCHED questions about different topics (so you know your posts will be relevant and resonate)
    How to ALWAYS have photos and videos to post - even when you forget to take pictures of your clients or aren't camera ready



    Let's go!





    If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!!

    If you need help getting fully booked - check out these resources!

    • Attend my FREE Masterclass: Rich, Healthy Hairstylists: How to Hit 10k Months in ANY Economic Climate Grab Your Seat

    • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts

    • Join 1800 other Successful Hairstylists in our Successful Hairstylist Community!

    • Shop our $17 kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! Shop Now

    #independentstylist

    #hairstylist

    #framar

    #behindthechair

    #haireducation






    ---

    Support this podcast: https://podcasters.spotify.com/pod/show/successfulhairstylists/support

    • 21 min
    [126] Get More 💵 Clients 💵 in February by Answering THESE 3 Simple Questions

    [126] Get More 💵 Clients 💵 in February by Answering THESE 3 Simple Questions

    Hey Successful Hairstylists!! Today we're talking all about how you can get MORE clients in February by answering these 3 simple questions!



    We're talking about...


    Why awareness is KEY in growing your business
    Why successful hairstylists are always prospecting and building a wait list of new clients
    3 simple questions to focus your time and attention next month so you actually see results



    If you're new here, welcome!! I'm Ren Lopa, the CEO and Founder of Wolf and Rabbit Inc Salon Marketing! I'm obsessed with helping hairstylists and estheticians make more money doing what they love!!



    If you need help getting fully booked - check out these resources!

    • Attend my FREE Masterclass: Rich, Healthy Hairstylists: How to Hit 10k Months in ANY Economic Climate Grab Your Seat

    • Grab my FREE 30 Days of Instagram Posts for Hairstylists: https://bit.ly/30dayssocialposts

    • Join 1800 other Successful Hairstylists in our Successful Hairstylist Community!

    • Shop our $17 kits for Hairstylists! These self study courses include titles like... Fully Booked in 6 Months, Get Clients with Instagram Stories and SO MANY MORE! Shop Now

    #independentstylist

    #hairstylist

    #framar

    #behindthechair

    #haireducation






    ---

    Support this podcast: https://podcasters.spotify.com/pod/show/successfulhairstylists/support

    • 15 min

Customer Reviews

5.0 out of 5
14 Ratings

14 Ratings

11111direction ,

Amazing!

Sooo many super actionable tips for hair stylists! Ren is awesome and so so helpful!

KM98654 ,

So good!

If you’re a hairstylist you need to listen to this. Thank you for all these great episodes. So on point!

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