115 episodes
The Agency Hour Agency Mavericks
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- Business
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5.0 • 4 Ratings
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A podcast for digital agency owners who want to start, grow and scale their business.
Whether it’s web design, SEO or digital marketing - we chat with industry leaders and successful agency owners to help you build your team, increase sales and improve your operations. Hosted by Agency Mavericks.
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Secrets to Effortless Client Management with Taylor McMaster
In this episode of The Agency Hour Podcast, join Johnny as he chats with Taylor McMaster, founder of Dot & Co., an expert in client account management and agency efficiency. Taylor’s agency, Dot & Co., specializes in providing full-service client account management, allowing agency owners to focus on business development and growth.
Today, we dive into the secrets of effortless client management and how outsourcing can revolutionize your agency’s operations. Taylor shares her journey of balancing a growing business and motherhood, revealing how she manages a team of 50 account managers while caring for her 10-month-old.
Discover the common challenges agencies face when hiring account managers, the benefits of fractional versus full-time support, and the importance of proactive communication. Taylor also explains why having the right account manager is crucial for client retention and team satisfaction.
If you’re looking to enhance your client management strategy, improve client relationships, or streamline your agency’s workflow, this episode is packed with actionable insights and practical advice. Learn how to harness the potential of effective account management to transform your agency and drive sustainable growth.
Handy Links:
Dot & Co.
MavCon
E2M Solutions
HighLevel
Get a Personalised Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin -
How Video Can Supercharge Your Agency's Growth with Ryan Mathews
In this episode of The Agency Hour podcast, join Troy Dean as he chats with Ryan Mathews, an expert funnel analyser, YouTuber, and member of the Mavericks Club.
Ryan is the founder of Funnel Architecture, where he specialises in turning visitors into customers through effective sales funnels and website optimisation. Today, we dive into the transformative power of video for agency growth and client acquisition.
Ryan shares his journey from dabbling in YouTube to fully embracing video as a core marketing strategy. Discover how he leverages credibility from other video creators while staying true to himself, determines which businesses can most benefit from video, and uses YouTube as a powerful lead nurturing mechanism. Ryan also opens up about overcoming the fear of being on camera and finding the confidence to consistently produce engaging content.
If you're looking to enhance your marketing and acquisition strategy, build stronger client relationships, or simply gain the confidence to step in front of the camera, this episode is packed with insights and practical advice. Learn how to harness the potential of video to transform your agency and drive sustainable growth.
Handy Links:
Ryan Mathews YouTube Channel
Funnel Architecture
MavCon
E2M Solutions
HighLevel
Get a Personalised Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin -
Mastering SOPs and Global Teams with Duncan Isaksen-Loxton
This week on The Agency Hour podcast we chat with Duncan Isaksen-Loxton, founder and CEO of SixFive. SixFive is a dynamic technology partner specialising in Google Workspace, WordPress, and CRM solutions for small businesses.
We dive into the essential strategies for scaling your agency through effective team management, leveraging SOPs, and embracing new tech solutions.
Duncan shares his journey from web developer to leading a comprehensive IT solutions agency. He discusses how he overcame the fear of hiring, built a geographically dispersed team, and implemented robust SOPs to ensure seamless operations. Duncan's insights on managing client expectations, improving productivity, and ensuring data security are invaluable for any agency looking to scale efficiently.
If you're navigating the challenges of growing a team, maintaining operational efficiency, or enhancing client satisfaction, this episode is packed with actionable advice to help you transform your agency's approach and achieve sustainable growth.
Handy Links:
MavCon
SixFive
E2M Solutions
HighLevel
SixfiveTV
Get a Personalised Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin -
The Power of Paid Discovery: Boosting Client Retention and Revenue with Simon Chin
Join us as we chat with Simon Chin, founder and CEO of Flowstate Agency. Flowstate is at the forefront of email marketing, enhancing customer engagement and value for e-commerce stores.
We unpack the transformative approach of using paid discovery to streamline agency operations and increase recurring revenue. Simon shares his journey from a generalist in digital marketing to spearheading a niche agency. Learn about the pivotal changes that helped his agency scale, from hiring key roles early on to implementing strategic paid discovery sessions that solidify client relationships and ensure project success.
If you've ever struggled with scope creep, client retention, or converting one-off projects to long-term engagements, this episode will provide you with a blueprint to redefine your agency's approach to client engagements and secure a stable revenue stream.
Handy Links:
MavCon
Flowstate Linkedin
Contact Flowstate
E2M Solutions
HighLevel
Get a Personalised Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin -
Top 5% Websites: The Accessibility Secret with Chris Hinds
This week on The Agency Hour podcast, we're venturing into the crucial yet often overlooked realm of digital accessibility with the insightful Chris Hinds, part owner of Equalize Digital.
Since 2015, Chris has focused on WordPress and accessibility, working from a business development and project management standpoint. With an impressive track record of enhancing accessibility for organizations as diverse as small businesses to NASA, Chris shares invaluable insights on why prioritizing digital accessibility is not just about compliance—it's a golden opportunity for growth, innovation, and reaching wider audiences.
Join us as Troy Dean and Chris Hinds unravel the layers of digital accessibility, demonstrating its significance beyond legal compliance to its role as a powerful tool for agency growth and client satisfaction.
Discover how addressing simple, detectable issues on a website’s homepage can catapult it into the top 5% of accessible websites globally, and why this matters more than you think.
Handy Links:
Equalize Digital
Chris Hinds Twitter
Web Content Accessibility Guidelines (WCAG)
Website Accessibility Checklist
WebA Million Report
Accessibility Checker (WordPress Plugin)
Wave Browser Extension
E2M Solutions
HighLevel
Get a Personalised Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | -
The Power of Trust and Transparency in Business (Agency Mavericks FAQ's)
Let's cut to the chase – trust isn't just important; it's everything. Without it, your business is sinking before it even sets sail. But trust isn't built overnight; it's earned through consistent, genuine interactions with your audience.
Transparency is your secret weapon.
So, we decided to create the most boring podcast ever, to answer our most frequently asked questions as honestly as possible. No BS, just Troy Dean, warts and all.
Handy Links:
Chat with our team
HighLevel
E2M Solutions
Wall of love
Get a Personalised Game Plan to Grow Your Agency
Take this online assessment and get recommendations based on more than 10 years of experience helping 4K+ agencies. This stuff works. Reduce the overwhelm and know exactly what to do next.
Gameplan.agencymavericks.com
Follow us on the socials:
YouTube | Facebook | FB Group | Instagram | Twitter | Linkedin
Customer Reviews
Golden Smooth Butter
Start with episode one because it's all gold. The information and the conversations are great! I love this show. Troy has a good personality and a voice that’s like...smooth butter. Lol
Troy is the Original Agency Maverick!!
I have been following Troy Dean as an agency expert and teacher for over 5 years. My successes as an agency owner I owe directly to him and his team. If you’re an entrepreneur, an agency owner or a glorified freelancer, this podcast will provide you with fresh insights and the occasional belly laugh.
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