220 episodes

Over ten years ago, Danielle K. White, owner of DKW Styling Salon and creator of Natural Beaded Rows Extensions, had the vision to bring value and purpose to Artists through the art of extensions and strategic business, marketing, and sales strategies.

Learn the mindset and strategies crucial to your career as an Artist, and be inspired by each episode to create the life you’ve always dreamed of.

Welcome to The Big Money Stylist Podcast!

The Big Money $tylist Podcast NBR® Education

    • Business
    • 4.3 • 244 Ratings

Over ten years ago, Danielle K. White, owner of DKW Styling Salon and creator of Natural Beaded Rows Extensions, had the vision to bring value and purpose to Artists through the art of extensions and strategic business, marketing, and sales strategies.

Learn the mindset and strategies crucial to your career as an Artist, and be inspired by each episode to create the life you’ve always dreamed of.

Welcome to The Big Money Stylist Podcast!

    Confessions Of A 6-Figure Extensionist | Episode 220

    Confessions Of A 6-Figure Extensionist | Episode 220

    Wondering what it looks like to work in the big city of LA right off the Sunset Strip? Well, today you’ll get a peek into the life of Emily Flam, a Licensed NBR Artist who has the dreamiest social media marketing.

    As we stalked her profile and saw her beautiful transformations, we knew we had to get her on the podcast.

    Emily shares her journey from dreaming of big city life to making it a reality by moving to California and joining the team at Kashmir Extension Salon with NBR Director of Education, Katie Guthrie.

    Now getting into marketing, they chat about how important it is to show up authentically on social media, the ups and downs of being a commission artist, and the personal growth they've both experienced in their hair industry careers.

    Katie and Emily also discuss the significance of continuous learning, setting goals, and how NBR (Natural Beaded Rows) can truly transform clients' lives.

    Emily opens up about her experiences moving from a commission salon to a suite and then back to a commission salon, emphasizing the importance of aligning with a brand that shares her values and marketing yourself to attract the right clients.

    Their conversation is full of insights on embracing your journey, the impact of mentorship, and finding your voice within a brand. This episode is a must-listen if you’re looking to grow your career and personal brand.

    • 32 min
    Creating a Cult-Like Following Within a Commission Salon | Episode 219

    Creating a Cult-Like Following Within a Commission Salon | Episode 219

    How would you feel if you had an insanely loyal clientele in a commission salon where a stylist can go to anyone and know they’re going to get an amazing service? Pretty damn good right?!

    Well, in this episode, Krystal Coit is sitting down with DKW Styling Salon’s Client Retention Queen Jacqui Veta chat about what it really takes to build a loyal following as a commission artist in the hair industry.

    Jacqui walks us through her journey, starting from days of assisting and learning different hair extension methods to making the big decision to switch from being a rental stylist to a commissioned at DKW Styling in Laguna Beach.

    Krystal and Jacqui keep it real, talking about why being authentic, providing consistent client experiences, and clear communication are so so important to building a loyal clientele.

    Jacqui even shares her own experiences with managing client expectations, the importance of saying no for the health of the client's hair, and how to stay professional yet personal on social media.

    They also dive into the ups and downs of keeping clients happy, especially in a commission-based salon where sharing clients happens all the time.

    They discuss how to handle feedback and the occasional unhappy client, highlighting the need for humility, integrity, and those tough conversations that can actually improve the client experience.

    Get ready because this episode is packed with helpful advice that you can implement today to keep those clients coming back for more each month!

    • 34 min
    Want to Become a 6-Figure Commission Stylist? Start Here. | Episode 218

    Want to Become a 6-Figure Commission Stylist? Start Here. | Episode 218

    Krystal, NBR Lead Educator, is spilling the tea on how to increase your income and become a 6-figure hairstylist.

    She’s sharing powerful insights for commission stylists aiming to achieve a six-figure income by focusing on high-ticket services they love.

    Krystal highlights the importance of discovering your passion and aligning your services accordingly. And emphasizes that high-ticket offers, like NBR extensions, as essential for reaching six-figure earnings.

    Krystal will walk you through how to create strong marketing for your services with model calls, showcasing transformations, and how to leverage social proof on social media.

    One of her big marketing tips? Consistent posting and promoting of your top dollar services to phase out less desired ones, leading to a fulfilling career that pays you your worth. This episode is essential for any stylist wanting to boost their career and income by doing what they love.



    In this episode:00:00 - Introduction to achieving a six-figure income as a commission stylist.01:30 - The importance of defining your passion and high-ticket services.03:00 - How to build a case for your services through model calls.05:45 - Growing your social proof and showcasing transformations.7:15 - The role of consistency in building and promoting your brand.7:50 - Phasing out services that don't align with your goals.

    • 9 min
    The Biggest Business Move We've Made Yet | Episode 217

    The Biggest Business Move We've Made Yet | Episode 217

    You know that feeling when you just want a change and decide to get bangs or chop all your hair? Well, over at NBR HQ, we felt like the NBR Brand needed a makeover.

    I mean, we’ve been around for 13 years, and while we’ve revamped ourselves occasionally, we decided a big change was in order.

    In this episode of the Big Money $tylist podcast, Danielle K. White and Katie, the NBR Director of Education, dive into the biggest transformation of NBR Education yet.

    So, what got a makeover? Well, kind of everything! Branding, Messaging, Education Curriculum—you name it—we’ve been working on it for the past year and a half! (Good things take time!)

    And what we learned in the process was invaluable.

    Let us know your thoughts and feedback at support@nbr.education

    • 27 min
    Embracing Discomfort For Success | Episode 216

    Embracing Discomfort For Success | Episode 216

    Making business decisions can be tough, but in this episode of the Big Money Stylist podcast, Danielle K. White and Lori Harder reveal how aligning your business choices with your personal values leads to undeniable success.



    Lori opens up about the challenges and dark moments she faced while pivoting from her initial business idea—a canned wine venture—to launching her groundbreaking product, GLOCI, a drinkable skin routine.



    She emphasizes the importance of stepping into uncomfortable situations to foster growth and the power of sharing struggles for mutual support. Lori advises entrepreneurs to start small, gather proof of their capabilities, and maintain momentum in their endeavors.



    Get ready to feel inspired, tackle new challenges, and embrace growth as Lori story highlights resilience, vulnerability, and the significance of pivoting when necessary.

    • 36 min
    Marketing Tips For Hairstylists | Episode 215

    Marketing Tips For Hairstylists | Episode 215

    Check out the latest episode of the Big Money Stylist podcast for game-changing marketing tips tailored specifically for hairstylists!
    In a world where standing out is key, digital marketing has become a hairstylist's best friend. But with algorithms changing faster than a hair color trend, how do you keep up?
    This episode dives deep into salon marketing strategies that actually work, emphasizing the power of authenticity and consistency in your content. Discover why being true to yourself is the ultimate marketing tool. Whether you specialize in natural colors, fashion shades, or hair extensions, clarity is key to attracting your dream clients and setting yourself apart from the competition.
    Feeling lost in the digital marketing maze? Seek marketing coaching tailored for hairstylists, like the NBR Education 2-Day Hair Extension & Business Class. Learn not only the art of Natural Beaded Rows extensions but also essential business, marketing, and sales strategies to skyrocket your success.
    While Instagram is a powerhouse, expanding your reach across platforms like blogging, Pinterest, and YouTube can amplify your marketing efforts. Remember, it's not about overwhelming yourself with content creation. Start small, get comfortable, and watch your career flourish!
    But the ultimate marketing strategy? Building a community. Surround yourself with like-minded individuals through online programs or local networking to fuel your success. Unlock your full potential with these hairstylist marketing tips and watch your career soar to new heights!
    Follow NBR on Instagram: https://www.instagram.com/naturalbeadedrowsextensions
    Website:  https://nbr.education

    • 35 min

Customer Reviews

4.3 out of 5
244 Ratings

244 Ratings

riley dakon ,

GIRL YES!!

I start cosmetology school at the end of May and have been on the hunt to find educational podcasts for stylist to learn about where the industry stands today. Literally minutes ago, I came across Danielles podcast and started listening to the “marketing tips for hairstylist” episode and oh my lord someone finally said it!!! Ironically enough, as I’m about to start school, I am also on the hunt for a new hairstylist and while looking for a new stylist, I have seen that SO many stylist, do not have any pricing ranges posted on their website. I understand that some luxury services do need consultations to talk in depth with pricing. However all consumers want to have an idea on how much it’s going to cost WITHOUT having to speak to someone about it. Out of all the stylist podcasts that I have listened too, this is the first one, (that I have found,) where someone has mentioned how important it is to have pricing reference ranges listed. Unless you are Beyoncé or Taylor swifts hairstylist, not posting your pricing reference ranges in hurting you. This is coming from (me) a consumer who ignored the stylists in my area who do not have pricing reference ranges listed. I want to know without having to speak with you.

Rachel_Renee97 ,

LOVE LOVE LOVE

This podcast is a goldmine! I've been listening for over a year and it's 100% improved my life and business.

millermanes ,

OBSESSED!!!

The two are AMAZING!!! Hilarious informative REAL AUTHENTIC AND GENUINE!!! you both inspire me sooo much! I am dying to get into dkw styling academy mastermind and bms!!! I literally check the website everyday!

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