The CTO Playbook

Adam Horner
The CTO Playbook

Join Adam Horner, a CTO with over 30 years in the tech industry, on The CTO Playbook — the podcast dedicated to helping CTOs excel. Perfect for CTOs and tech leaders navigating the complexities of their roles, each episode offers clear insights, innovative strategies, and practical advice from top leaders in tech. With Adam’s extensive experience mentoring engineers and tech leaders, and over a decade as a CTO, you’ll gain the tools and knowledge to build and refine your own CTO playbook. Whether you're tackling complex projects, fostering innovation, leading teams, or shaping your company's tech strategy, this podcast is your go-to resource. Adam’s journey from engineer to strategic CTO was challenging. He learned through the school of hard knocks, making avoidable mistakes and facing countless challenges. Often out of his comfort zone and wishing for more guidance, he created this podcast to provide the support and advice he once lacked. Tune in for engaging interviews, leadership tips, and the latest in technology strategy. Each episode is designed to help you lead with confidence and level up as a CTO. Listen now to start your journey with The CTO Playbook and build your own playbook to excel in your role.

  1. 4 DAYS AGO

    18: Coaching Managers for Excellence with Zach Goldberg

    Join The CTO Playbook Slack Community to connect with other CTOs! Zach Goldberg is a seasoned CTO and author of “The Startup CTO's Handbook”. In this episode, you're going to learn the key lessons Zach gained from leading multiple startup engineering teams, common mistakes CTOs make when managing growth, how to build a culture of continuous learning and high performance, why external thought leadership matters for tech leaders, and much more. Zach Goldberg is an executive coach, the author of the 10k+ GitHub star book, “The Startup CTO’s Handbook” and the CTO of Gruntwork. Zach graduated from the University of Pennsylvania Magna Cum Laude with a degree in Computer Science and Engineering. He’s been the CTO of seven startups including WiFast, Sticks and Brains, AutoLotto, Trellis Technologies, GrowFlow, Towards Equilibrium Inc. and most recently Gruntwork, as well as an Entrepreneur in Residence at Tencent and an Associate Product Manager at Google. Timestamps: [01:34] Zach shares his journey from engineer to CTO   [02:47] The origins of The Startup CTO's Handbook   [05:11] Key lessons learned from managing engineering teams   [06:18] Balancing management responsibilities in growing teams   [07:39] Different challenges with various management styles   [10:22] The value of culture in retention and hiring   [12:02] Creating a culture of learning in tech teams   [13:21] Ensuring managers support learning opportunities   [15:31] Measuring coaching success with feedback loops   [17:11] Why skip-level meetings can improve transparency   [19:12] Benefits of connecting with lower-level team members   [23:05] Encouraging documentation and writing skills   [24:33] Why writing is a valuable skill for tech leaders   [27:18] Writing documentation for different user perspectives   [28:38] How consuming your own product builds empathy   [30:36] Practical examples of fostering empathy in engineering   [32:30] Zach’s advice for new CTOs entering growth organizations   [33:30] How to handle mistakes and setbacks as a leader   [34:44] Value of CTO coaching and leadership development Want Zach Goldberg’s advice? Book a discovery call today to get an introduction to what Executive Leadership Coaching can help you achieve.   Find Zach through The Startup CTO Coach’s Website and on LinkedIn. Resources Mentioned: The Startup CTO's Handbook by Zach Goldberg | Book or Audiobook Turn the Ship Around! by David Marquet | Book or Audiobook  Extreme Ownership by Jocko Willink and Leif Babin | Book or Audiobook Find more from Adam on LinkedIn and YouTube and check out Adam's CTO coaching company Synova Tech.

    37 min
  2. NOV 12

    17: Funding Success Made Simple with Thorgeir Einarsson

    Join The CTO Playbook Slack Community to connect with other CTOs! Thorgeir Einarsson is a seasoned CEO and advisor who has helped hundreds of tech startups secure funding and navigate acquisitions. In this episode, you're going to learn why CTOs play a crucial role in fundraising and M&A deals, common mistakes CTOs make that can kill a deal, the importance of transparency during technical due diligence, how AI is changing the expectations for tech leaders, and why a CTO’s communication skills are as important as their technical knowledge. Thorgeir Einarsson is the founder of Elevera Advisers and has created, built and sold tech companies in Europe, the US, Asia and Africa for the last 35 years. Thorgeir co-founded Pitchago in 2020, which is an innovative SaaS platform for incubators & entrepreneurs to self-assess their startups and build a level-up action plan. Timestamps: [05:00] Introduction to Thorgeir’s background in fundraising   [06:33] Differences between M&A and raising capital   [08:01] Role of a CTO during M&A and fundraising   [09:33] Importance of preparation in fundraising   [10:10] Changes in the CTO role with AI advancements   [10:33] Should a non-founder CTO act like a founder?   [12:36] Why investors worry about non-founder CTOs   [14:34] Due diligence process explained   [15:23] What to include in a technical presentation   [16:53] Should you hide flaws during due diligence   [18:24] How startups handle imperfect technology   [20:14] Learning from past M&A deals [21:28] How a CTO can sell their vision effectively   [23:17] Focus on solving real problems with technology   [24:04] Why a CTO should communicate the company vision   [25:31] Examples of successful CTOs in M&A deals   [26:49] The importance of reading the room during negotiations   [28:49] Challenges of dealing with different tech stacks in M&A   [29:45] Why CTOs need to have a bit of attitude   [30:24] Avoiding the “not invented here” mindset   [31:59] How a CTO’s openness impacts M&A success   [33:18] Influence of a CTO in deal negotiations   [34:36] Balancing technical and business perspectives   [36:00] When is a complete technology rewrite necessary? [37:08] The evolving importance of the CTO role   [39:20] How AI is changing the software industry   [41:05] Global trends and their impact on CTOs   [43:48] Building a scenario-based product roadmap   [45:06] Preparing for uncertain market conditions   [46:00] How to decide on a major tech overhaul   [47:51] Why the CTO should work closely with the CEO   [49:59] Introduction to Pitchago’s assessment tool   [50:45] How Pitchago helps with funding readiness [52:59] How CTOs can become better communicators   Get a thorough 360-degree Pitchago Assessment of your venture in just 5 minutes for free!  Find Thorgeir Einarsson on LinkedIn Resource Mentioned: Pitchago | Website Elevera Advisers | Website Three Types of Online Attacks with Mikko Hypponen | TEDx Talk Fighting Viruses, Defending The Net with Mikko Hypponen | TEDx Talk Find more from Adam on LinkedIn and YouTube and check out Adam's CTO coaching company Synova Tech.

    53 min
  3. OCT 21

    14: Blueprint for Growing Global, Remote-First Engineering Teams with Magnus Lenngren

    Magnus Lenngren is an engineering leader and a three-time unicorn builder. In this episode, you'll find out how to scale remote-first engineering teams effectively, the key challenges leaders face when growing teams quickly, the biggest mistakes to avoid during hypergrowth, why strong company culture is critical in scaling, and how to keep employees engaged and productive in a remote setting. Magnus is an experienced CTO and Director of Engineering, skilled at scaling engineering teams, especially in Fintech, with experience at Collector Bank, Klarna, and now Mews among others. Magnus is also an investor, having led Collector’s corporate venture capital division. Magnus is currently focused on scaling Mews’ remote engineering teams. Timestamps: [11:05] How to scale remote teams effectively   [16:28] Benefits of building a remote-first team   [22:13] Providing co-working spaces for remote employees   [35:17] Using new hires for onboarding other employees   [41:05] Applying the Conway/Yawnoc strategy to reshape teams   [46:22] Mistakes leaders make when scaling fast   [51:03] Focusing on continuous improvement over fixed metrics   [57:13] Balancing efficiency with hyper-growth challenges Connect with Magnus on LinkedIn. Join The CTO Playbook Slack Community to connect with other CTOs! Find more from Adam on LinkedIn and YouTube and check out Adam's CTO coaching company Synova Tech.

    1h 2m
  4. OCT 14

    13: How To Network and Build Powerful Connections with Zoe Cunningham

    Zoe Cunningham is a director at Softwire and author of Networking Know-How. In this episode, you will learn what most people get wrong about networking and why it’s so misunderstood. Zoe talks about simple ways to build genuine connections without feeling awkward, how introverts can excel at networking with the right approach, how to prepare for networking events to make them more enjoyable, and why investing in networking now pays off in the long run. Zoe Cunningham is an award-winning technology professional and currently a Director of Softwire Technology, voted the #1 Best Place to Work in the UK 2023. She won Business Leader of the Year at the UK Women in IT Awards 2019 and has been selected by the BBC as the Brightest Woman in Britain.  Zoe has published three books, including "Networking Know-How" the tech leaders’ handbook for building a network and extending their professional reach. Timestamps: [05:09] Why networking is often misunderstood   [07:59] How to build genuine one-on-one connections   [10:33] Why networking is crucial for career growth   [13:54] Misconceptions about elevator pitches   [16:41] How to make networking less transactional   [24:06] Tips for boosting confidence at networking events   [27:22] Easy phrases to break the ice during networking Check out Zoe’s book “Networking Know-How” and find her on LinkedIn. Join The CTO Playbook Slack Community to connect with other CTOs! Resources Mentioned: CTO Craft | Website Find more from Adam on LinkedIn and YouTube and check out Adam's CTO coaching company Synova Tech.

    46 min
  5. OCT 12

    12: Upgrade Your Bitcoin Knowledge (2024 Edition) with Adem Bilican

    Join The CTO Playbook Slack Community to connect with other CTOs! In this episode, Adam interviews Adem Bilican, the CTO at Relai, the App, about Bitcoin's value and its potential as a global currency. Adem discusses the technological advancements in Bitcoin, such as the Lightning Network, and offers insights into overcoming barriers to adoption. Adem Bilican, is the co-founder and CTO at Relai, Europe's number one Bitcoin app. We provide an app for your mobile phone that users can use to easily buy and sell Bitcoin while keeping full ownership. Timestamps: 6:15 Improving mobile wallets to boost Bitcoin user adoption. 20:50 Using renewable energy for more efficient Bitcoin mining. 25:35 Leveraging Bitcoin’s capped supply to increase long-term value. 29:10 Introducing the Lightning Network for instant Bitcoin transactions at zero cost. 38:30 Ensuring user control with self-custodial wallets in the Relai app. 44:50 Securing your Bitcoin wallet with reliable backup and restore options. Get the Relai App to help you buy and manage your Bitcoin and follow Adem on X. Resources Mentioned: Mastering Bitcoin by Andreas Antonopoulos | Book or Audiobook Mastering the Lightning Network by Andreas Antonopoulos | Book Bitcoin Nashville | Website Plan B Forum in Switzerland (Oct 2024) | Website Bitaxe Mining Device | Website Find more from Adam on LinkedIn and YouTube and check out Adam's CTO coaching company Synova Tech.

    53 min

Ratings & Reviews

5
out of 5
2 Ratings

About

Join Adam Horner, a CTO with over 30 years in the tech industry, on The CTO Playbook — the podcast dedicated to helping CTOs excel. Perfect for CTOs and tech leaders navigating the complexities of their roles, each episode offers clear insights, innovative strategies, and practical advice from top leaders in tech. With Adam’s extensive experience mentoring engineers and tech leaders, and over a decade as a CTO, you’ll gain the tools and knowledge to build and refine your own CTO playbook. Whether you're tackling complex projects, fostering innovation, leading teams, or shaping your company's tech strategy, this podcast is your go-to resource. Adam’s journey from engineer to strategic CTO was challenging. He learned through the school of hard knocks, making avoidable mistakes and facing countless challenges. Often out of his comfort zone and wishing for more guidance, he created this podcast to provide the support and advice he once lacked. Tune in for engaging interviews, leadership tips, and the latest in technology strategy. Each episode is designed to help you lead with confidence and level up as a CTO. Listen now to start your journey with The CTO Playbook and build your own playbook to excel in your role.

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