100 episodes

Welcome to The Enrollment Management Association's (EMA) podcast series, "The Enrollment Spectrum." Each episode will explore the central tenets of enrollment management strategy, focusing on the components embodying the spectrum. Join host Christina Dotchin, Vice President of Member Relations at EMA, as we unpack and explore what the strategy of enrollment management means for K-12 independent and private schools and their communities.

The Enrollment Spectrum Podcast Christina Dotchin

    • Education
    • 4.6 • 21 Ratings

Welcome to The Enrollment Management Association's (EMA) podcast series, "The Enrollment Spectrum." Each episode will explore the central tenets of enrollment management strategy, focusing on the components embodying the spectrum. Join host Christina Dotchin, Vice President of Member Relations at EMA, as we unpack and explore what the strategy of enrollment management means for K-12 independent and private schools and their communities.

    2023-2024 The Ride to Independent Schools Report: 3,000+ Families Tell Us About Their Journey [S3.E5]

    2023-2024 The Ride to Independent Schools Report: 3,000+ Families Tell Us About Their Journey [S3.E5]

    The 2023-2024 edition of The Ride to Independent Schools Report (The Ride) is The Enrollment Management Association's (EMA) fourth edition of this flagship report. It offers valuable insights into the behaviors and opinions of families applying to independent schools. Previous studies were conducted in 2014, 2017, and 2020. This edition of The Ride was a collaboration between EMA and Mission & Data, EMA's strategic data partner. 
    Join us as we explore some of the highlights from The Ride with Ari Betof, Co-founder and Partner of Mission & Data, and Sarah Enterline Roch, Institutional Research Consultant at Mission & Data and Director of Institutional Research at St. Mark’s School (MA).
    Click here to access The Ride to Independent Schools Report and visit the interactive dashboard to analyze the data.

    • 33 min
    Unlocking Success: The Crucial Partnership Between Heads of Schools and Senior Enrollment Leaders

    Unlocking Success: The Crucial Partnership Between Heads of Schools and Senior Enrollment Leaders

    The partnership between the head of the school and the senior enrollment leader is critical to the sustainability of independent schools. Join me as we explore the dynamic collaboration between Perry Martin, President of La Salle College Preparatory in Pasadena, CA, and Keenan Kurihara, Vice President of Enrollment Management and Chief Communications Officer at La Salle College Preparatory. During Perry and Keenan's tenure at La Salle, student enrollment grew by over 10 percent, and the school increased its net tuition revenue by over 15 percent. Join us for an insightful exploration of how their strategic approach to enrollment management and communication has fortified La Salle College Preparatory against the challenges confronting independent schools nationwide.

    • 42 min
    Institutional Research in Independent Schools

    Institutional Research in Independent Schools

    Institutional research is closely linked to a school’s strategic enrollment management efforts, making this discussion about the Center for Institutional Research in Independent Schools (CIRIS) 2023 Institutional Research State of the Industry Report especially pertinent for independent school leaders. Join us as we explore the key insights and takeaways from this essential resource with Eric Heilman, Director of Institutional Research at Maret School (DC) and Executive Director of The Center for Institutional Research in Independent Schools (CIRIS) at Maret, and Victoria Muradi, Director of Strategic Initiatives at Durham Academy (NC) and EMA Board of Trustees Governance Chair. 
    CLICK HERE to access the 2023 Institutional Research State of the Industry Report.

    • 36 min
    Mastering the First Year: Five Essential Tips for New Admission Professionals [S3.E2]

    Mastering the First Year: Five Essential Tips for New Admission Professionals [S3.E2]

    If you are new to the admission profession, join me for a lively conversation with five of EMA's Admission Training Institute (ATI) faculty members: David Baker, Director of Admission & Financial Aid, St. Mark’s School of Texas (Dallas, TX) and Chair of AIT, Dr. Jasmine Harris, Head of School, TMI Episcopal (San Antonio, TX), Molly Dorais, Director of Admission & Financial Aid, Colorado Rocky Mountain School (Carbondale, CO), Steve Brown, CEO & Founder, Steve Brown Academy (Atlanta, GA), and Anne Behnke, Director of Admission and Enrollment Management, St. Mark’s School (Southborough, MA). Gain insights and learn from their collective years of experience in enrollment, admission, and independent school leadership! 
    For more information about the Admission Training Institute, EMA's premier training program for those new to admission, select the following link: https://www.enrollment.org/professional-development/seminars/ati.
     
     

    • 36 min
    Live from AC23: EMA Podcast Hosts All in One Room!

    Live from AC23: EMA Podcast Hosts All in One Room!

    Welcome to a special episode of the Enrollment Spectrum Podcast, where we broadcast live from EMA's 2023 Annual Conference in Las Vegas. In this unique episode, we have gathered all your favorite EMA podcast hosts under one roof. This includes Rebecca Malotke-Mmeslin and Lynne Macziewski from 'Confidently You,' John Gentile and Rohan Arjun from 'Different Perspectives,' and Ari Betof and Christian Donovan from 'Impossible Questions.' Join us as we share memorable moments from our last podcast season, dive into the latest trends shaping independent schools, and provide a sneak peek into exciting episodes awaiting you in the upcoming season. 

    • 48 min
    Advice for New Admission and Enrollment Directors

    Advice for New Admission and Enrollment Directors

    Join us for a conversation with Andrew Weller and Brad Brown. Andrew is the Dean of Enrollment and Strategic Marketing at St. Stephens & St. Agnes School in Alexandria, Virginia. Andrew has served in several leadership roles and was a member of EMA's inaugural Admission Leadership Council (ALC). Brad is the Director of Admissions and Enrollment Management at Trinity School in Atlanta, Georgia. Brad also served as the Chair of the Atlanta Area Association of Independent School (AAAIS) Admission Directors Group. Not only are Brad and Andrew strategic enrollment leaders, but they are also two faculty members and advisors for EMA’s Admission Directors Institute (ADI). ADI is an intensive two-day program offered in person as part of EMA’s Annual Conference every September as part of the pre-conference programming. In this episode, Andrew and Brad offer advice and resources for all new admission and enrollment directors to consider as they enter their new leadership roles. 
     
     
     

    • 40 min

Customer Reviews

4.6 out of 5
21 Ratings

21 Ratings

SeanHenri ,

Must-listen for school leaders

Anyone interested in learning more about enrollment management strategy or just looking to gather new and innovative ideas for their school will love this podcast. Strongly recommended.

Malotke-Meslin ,

Enrollment Directors need this!

These guests go deep on topics and share practical advice that you can take action on TODAY. Hans and Peter are knowledgeable and ask great questions of their guests. While this is made for enrollment directors- heads of school advancement, and marketing folks will find episodes that also speak to them.

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