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318 episodes
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The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast) Andréa Jones
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- Business
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4.9 • 75 Ratings
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Welcome to the Mindful Marketing Podcast (formerly the Savvy Social Podcast) with your host, Andréa Jones.
Tune in every week as we redefine marketing playbooks to break free from what we should do so that we can scroll less, connect more, and grow together.
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Marketing Automation Secrets from the Experts with Colie James, Dama Jue, and Brianca Kirkman
Struggling to keep up with important dates and client engagement? Ever wondered how automation can help you manage your business and personal life better?
I’m sitting down with powerhouse guests Colie James, Brianca Kirkman, and Dama Jue to unravel the magic of marketing automation. We dive deep into how automation tools like Airtable, ManyChat, and ThriveCart can transform your business, help you remember those crucial dates, and keep your operations running smoothly, even when you're offline.
From Brianca’s unique approach to using automation to personalize client experiences to Colie’s game-changing birthday sale strategy, and Dama’s insightful take on maintaining a human touch.
On top of that, we share real-life stories of how automation has saved our bacon and the emerging trends in marketing automation. Tune in and get inspired to take your automation game to the next level!
In this episode of the podcast, we talk about:
Our marketing automation origin stories Real-life examples of how automations have save our businesses Favorite tools and why we can't live without them Practical tips for balancing automation with personal engagement Trends in marketing automation and what to expect in the future Strategies for making automations align with your business values …And More!
This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform
Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside
Social Media Launch Planner
If you are launching anything on social media right now, check out my free launch planner. Inside, you'll find a launch tool kit, pre- and post- launch planning questions, and a FULL 24-day social media launch outline. Download this free resource so that your next launch can go off without a hitch: https://onlinedrea.com/launch/
About the Guests: Brianca Kirkman, MA is a Marketing Operations and Automations Consultant and the author of It Ain’t Rocket Science, Friend! How to Position Your Expertise, Build an Authentic Personal Brand, and Plan a Profitable Launch in 90 Days. Brianca specializes in helping executives, entrepreneurs, and CEOs build, launch, and grow sustainable marketing systems through simple online marketing strategies and advanced automations. Brianca has assisted her clients in generating over $500,000 in first time launches and has coached over 600 women between three core programs since July 2020.
Website: https://www.briancajohnson.com/
Instagram: https://www.instagram.com/thebriancajohnson
LinkedIn: https://www.linkedin.com/in/thebriancajohnson/
Facebook: https://www.facebook.com/thebriancajohnson
Colie James is a Disney-loving family filmmaker, Workflow & Automations Guru, and the host of the Business-First Creatives podcast. Based in Boulder, Colorado, her heart pumps in helping photographers & creative service providers automate their systems, reclaim their time and get back to living!
With 10+ years in the creative space, Colie believes every creative deserves to build a business that is sustainable and profitable, and no one should quit their 9 to 5 only to work 24/7 [in their business].
The truth—automated systems can save us all from being overworked and overwhelmed.
When Colie isn’t building killer workflows and automations, you can find her spending some much needed time with her husband, James, daughter Chloe, or [you guessed it] at Disneyland.
Website: https://coliejames.com/
Instagram: https://www.instagram.com/coliejames/
YouTube: https://www.youtube.com/channel/UCxcLZK2bRicOuay5SiQ8luw
LinkedIn: https://www.linkedin.com/in/colie-james-936ab0252/
Business-First Creatives Podcast: https://pod.link/1626652456
Dama Jue is a funnel strategist and Thrivecart expert who loves helping biz owners build a profitable and impactful online presence through strategic funnels a -
Mindful Marketing Shortcuts to Increase Your Productivity with Lucy Reyes
If you’ve ever felt like a marketing hot mess, you’re in for a treat.
I have the incredible Lucy Reyes from Cheers to Productivity joining us. Lucy’s journey from a burnt-out corporate employee to a productivity expert is both inspiring and full of practical insights.
In this episode, we’ll explore how to automate your marketing tasks efficiently, the power of tools like Trello and Zapier, and the crucial balance between automation and the human touch. Lucy shares her top tips for identifying the small, repetitive tasks you can start automating today, and how to avoid common pitfalls.
Plus, we discuss the importance of rest and mindfulness in maintaining productivity. If you're ready to make your marketing more efficient and less overwhelming, this episode is a must-listen.
In this episode of the podcast, we talk about:
The surprising journey that led Lucy Reyes to become a productivity expert. The key to identifying which marketing tasks to automate first How small automations can have a big impact on your daily workflow The common mistakes people make when setting up automations How Trello can transform your marketing strategy Why balancing automation with a personal touch is crucial for business success …And More!
This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform
Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside
Digital Brain PowerPack
Your past content has stories, insights, and value that deserves another day in the spotlight.
The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/
About the Guest: Lucy Reyes is a wifey, mama of two, a Productivity + Trello Strategist, course creator, podcaster, membership owner and the founder of Cheers to Productivity. (Does having multiple hats sound familiar? LOL). In 2020, she left her corporate career to go all in and use her Business degree and 8+ years of experience in a much more meaningful way. Now, her passion lies in helping online business owners maximize their efficiency and increase profits without doing more. ♥ You don’t need to ‘do it all’ - you need to do it well. ✨
Website: http://cheerstoproductivity.com/
Instagram: https://www.instagram.com/cheerstoproductivity/
LinkedIn: https://www.linkedin.com/in/cheerstoproductivity
Cheerful Productive Chats Podcast: https://cheerstoproductivity.com/podcast/
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/314 -
Crush Your Content with Smart Marketing Automation
What would it feel like to spend less time on manual marketing tasks and more time on projects that light you up?
In this episode, we explore how marketing automations can save you time and keep you balanced, even when life gets busy (like when you’re holding a baby who loves to be held by mama and mama alone!).
Join me as I dive deep into the world of marketing automations, sharing the tools I love and use daily for myself and my clients. From the basics to advanced tactics, this episode covers how automations can streamline your business processes, improve customer experience, and allow you to breathe creativity into your work.
In this episode of the podcast, I talk about:
What Crocs and abandoned carts have in common Some of my favorite marketing tools A more mindful approach to automation AI-powered chatbots and social listening tools The end of “link in bio” thanks to automation The best email marketing tool for beginners …And More!
This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform
Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside
Digital Brain PowerPack
Your past content has stories, insights, and value that deserves another day in the spotlight.
The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/313 -
Building Thriving Communities Using Facebook Groups with Christina Jandali
What's the secret to transforming your Facebook group from a ghost town to a buzzing, engaged community?
I’m chatting with Facebook groups with expert Christina Jandali and she's giving us a masterclass for building community online.
We explore practical strategies for growing and engaging with Facebook groups, discussing the nuances of maintaining active communities and reviving inactive ones.
Christina shares her insights on balancing engagement with authentic connections and offers tips for creating purposeful, conversational content that resonates with your audience.
In this episode of the podcast, we talk about:
Christina's transition from finance to online business The impact of community and connection in Facebook groups How to ask better pre-join questions Using mindless questions to set up your community for real connections If it’s worth reviving an inactive Facebook group How to make money using Facebook groups …And More!
This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform
Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside
The Feed Private Podcast
The Feed Private Podcast is for business owners who want to go deep into the weeds of social media without feeling (or getting) lost.
Social Media is constantly evolving, so it’s super easy to get left behind, but with The Feed Private Podcast, not only will you stay informed, you will come away from each episode with actionable insights on what your business can to do stay ahead of the social media game: https://onlinedrea.com/the-feed/
About the Guest: Christina Jandali is a confidence-boosting, cash creating Business Growth Strategist who helps coaches and course creators build a raving fan base and produce scalable profits by hosting a free Facebook group.
She is a self-made millionaire who started her business from ground zero during maternity leave from her corporate job when she decided it was time to build her own dreams, not someone else's. She's since sold thousands of digital products and programs in more than 68 countries.
Website: http://deliveryourgenius.com/
Facebook: https://www.facebook.com/DeliverYourGenius
Instagram: https://www.instagram.com/christina.jandali
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/312 -
How Social Media Rebels Are Finding Success on Substack with Kathleen Oh, Becky Mollenkamp, and Tara McMullin
I’m diving into the evolving world of social media with three incredible guests who are making waves on Substack. Kathleen Oh, Becky Mollenkamp, and Tara McMullin share their unique journeys and insights into why they left traditional social media platforms behind and found success on Substack.
In this episode, Kathleen discusses her journey from being banned on Instagram to thriving on Substack by discussing safe psychedelic use. Becky shares how she transitioned from traditional email marketing to Substack, finding a sense of relief and community. Tara talks about her experience in leaving ConvertKit and focusing on Substack to explore the future of work and online business.
This episode is packed with valuable insights for anyone looking to redefine their online presence and build authentic connections.
In this episode of the podcast, we talk about:
Using Substack to foster a genuine community Ways to monetize content on Substack How to leverage Substack’s features for better engagement Key tips for maintaining authenticity in your online presence Rebuilding your audience after being banned The collaborative writing community that lives on Substack Concerns about the future of Substack …And More!
This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform
Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside
Social Media Day Summit
Social media is not dead. It is simply evolving. And that's what we're exploring at the Social Media Day Summit. Join me and my fellow experts on June 30th as we dive into innovative strategies and timeless tactics designed to empower social media marketers, freelancers, agency owners, and anyone else ready to take their social media strategy to the next level.
Grab your ticket today for $10: https://onlinedrea.com/smd/
About the Guests: Becky Mollenkamp is a business accountability coach who guides entrepreneurs through the transition from small business owner to agency CEO (without selling their soul).
Website: https://feministfounders.co/
Feminist Founders Podcast: https://feministfounders.co/episodes/
Instagram: https://www.instagram.com/beckymollenkamp/
Tara McMullin is a writer, podcaster, and critic. She's the creator of What Works, a podcast and newsletter that rethinks work, business, and leadership for the 21st-century economy. Tara uses critical theory, philosophy, and economics to make sense of both systemic challenges and everyday practice. She's also the co-founder of YellowHouse.Media, a boutique audio and video production agency that helps changemakers create remarkable media. Her work has been featured in Fast Company, Quartz, and The Muse.
Website: http://yellowhouse.media/
What Works Podcast: http://whatworkspodcast.com/
Newsletter: http://whatworks.fyi/
Kathleen Oh (she/her) is an Integration Coach, writer, and advocate for safe drug use, specializing in psychedelics. With over 25 years of experience in mental health, she's been in private practice since 2007. Kathleen's coaching services are tailored to support individuals navigating high-stress, high-performance careers, prioritizing their personal growth and well-being.
Website: http://coachkathleenoh.com/
Substack: http://ohmyheart.substack.com/
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/311 -
Expert Tips for Sustainable Social Media Marketing with Tomisin Smith
Today, we're breaking down preconceived notions about what marketing should be and diving into the world of mindful and sustainable marketing with my special guest, Tomisin Smith.
Together, we're exploring practical strategies for creating compelling Instagram content, from scroll-stopping videos to well-designed carousel posts. We'll also tackle the all-too-common issue of burnout, sharing tips and personal experiences on maintaining a healthy work-life balance in the fast-paced world of social media management.
Tomisin shares her inspiring journey from medical school to becoming a dedicated social media manager and her passion for ethical marketing. And you definitely want to hear our discussions on the importance of consistency, adapting to change, and setting boundaries to prevent burnout.
In this episode of the podcast, we talk about:
Tomisin's unconventional path to marketing Innovative strategies for social media marketer Strategies to avoid burnout and set healthy boundaries Cutting through information overload Creating a separate Instagram account for decompression Focusing on consistency over viewership numbers and success …And More!
This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform
Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside
Social Media Day Summit
Social media is not dead. It is simply evolving. And that's what we're exploring at the Social Media Day Summit. Join me and my fellow experts on June 30th as we dive into innovative strategies and timeless tactics designed to empower social media marketers, freelancers, agency owners, and anyone else ready to take their social media strategy to the next level.
Grab your ticket today for $10: https://onlinedrea.com/smd/
About the Guest: Tomisin Smith is an experienced social media strategist and the owner of Twenty Six Digital, a digital agency specializing in product-based businesses and memberships across various industries. With nearly a decade of experience in social media, Tomisin brings a background in multinationals and a deep understanding of the challenges, strategies and successes involved in building an online presence. She openly shares her own journey to inspire and guide others, emphasizing that social media can play a crucial role in business growth.
Tomisin also emphasizes the importance of mindful social media usage, acknowledging the potential negative effects of excessive consumption. She provides guidance on finding a balance between leveraging social media for business growth and maintaining a healthy relationship with technology. Additionally, she is dedicated to debunking common misconceptions and providing accurate information and strategies to her clients, helping them unlock the true potential of social media for their business growth.
Website: https://tomisinomoniyi.com/
Instagram: https://www.instagram.com/thetomisinsmith/
YouTube: https://www.youtube.com/@TomisinSmith?sub_confirmation=1
Threads: https://www.threads.net/@theTOMISINSMITH
TikTok: https://tiktok.com/@thetomisinsmith
LinkedIn: https://www.linkedin.com/in/tomisinsmith
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/310
Customer Reviews
One of my favorite podcasts!
I love Andrèa’s Mindful Marketing approach coupled with the tangible, actionable things we can implement in our marketing to elevate it! Really fantastic guests and conversations that have inspired thoughts, ideas, and actions! 💃🏻
Inspirational podcast on marketing for business owners!
If you’re a business owner, this podcast is a no-brainer and a must listen! Andrea and her
guests provide practical and valuable advice and cover so many topics from social media to copywriting, branding and inspirational stories. Andrea is consistently thought provoking and insightful. Don’t think about it - subscribe now.
Unique insights, most delightful!
I came to this podcast not really expecting to hear anything much different and was pleasently surprised. Drea is upbeat, a good interviewer who procures interesting guests. She has a lovely mic presence besides that.