Stories to inspire creative work. Unlike other shows about creativity, we're on a journey to understand one concept: resonance. What does it take to create work so resonant, people take action? Travel the business world as we explore. I'm your host, Jay Acunzo. I'm an author, speaker, and showrunner formerly of Google, HubSpot, and ESPN. Today, I'm on a mission to help people make what matters most to their careers, companies, and communities. Thanks for listening!
The Battle for the Soul of the Internet
The phrase Creator Economy has become inescapable, but there's a looming decision individual participants will need to make which can affect their work, their livelihood, and the very soul of the internet.
Every List is a Lie | One-Shot #13
In a new short-form, monologue One-Shot: why lists often lie, why we love them, and the history of our obsession with lists.
This week’s episode is an almost surreal, escapist journey into the true story about how the Savannah Bananas became exceptional by being the exception. It's the story of the Savannah Bananas, a minor league baseball team with majorly passionate fans -- told through the ever-optimistic, yellow-tux wearing Jesse Cole.
Resonance Revisited with Jay Clouse
As the year comes to a close, we’re re-examining how far we’ve come in trying to understand one key concept of the show: Resonance.
My Weekly Constraint | One-Shot #12
In a new short-form, monologue One-Shot: My Weekly Constraint and how to address our personal maker monsters.
One Person, Ten Million Times
The story of the most popular YouTube channel about yoga: Yoga with Adriene. Or, really, the business decisions they've made that helped them build such a passionate audience.
Really powerful stuff.
I don't normally write podcast reviews on iTunes since I switched to Android but I resurrected my Apple ID for this review because I feel so strongly about this show. As a designer in a business world, I've always been weary of using the word "art" when it comes to business, but as Jay describes in his episode "The Thing About Art", making art (AKA good content) is exactly what businesses should be trying to do to differentiate themselves.
Not just become another commodified expert, but make work that resonates with real people, asking questions with uncertainty and creating true impact by not saying "trust us, this is how you should do things" but instead "why do we do things this way? I don't know, but let's figure this out together." It builds trust rather than forcing it.
Every episode I've listened to has left me feeling inspired and eager to learn more and think differently about the challenges I'm facing. Seriously, if you're creating content or building a brand and you're NOT subscribed, you're totally missing out!
I love discovering new ideas here
Unthinkable is easily one of the most genuine and value-packed podcast for creators and entrepreneurs of any stage. This show needs to be part of your weekly content diet. I appreciate the variety of episodes, the super practical takeaways, and the sincere humility of Jay to give all this amazing knowledge to the listeners for free. Thanks for all you do and keep up the incredible work! 🙌
This show challenges me
Jay is among the very best at taking an idea and simultaneously paring it down to its most powerful elements while expanding it into a driving force that inspires creativity and thoughtfulness. Said another way, this show is fantastic, the content is like kindling on an idea flame, and Jay is one wicked smart dude.