107 episodes

You know what you meant but did the audience understand your intended message?

If you have ever experienced frustration getting your message heard and understood, then this program is for you.

You’ll learn how to improve your communication skills because effective communication means greater success in your career, business and relationships.

Imagine delivering your message clearly to your team, clients, colleagues ….



You’ll hear from experts on public speaking, presentation skills, conversation, writing, marketing, networking, negotiation, persuasion,….

Your Intended Message George Torok

    • Education
    • 5.0 • 10 Ratings

You know what you meant but did the audience understand your intended message?

If you have ever experienced frustration getting your message heard and understood, then this program is for you.

You’ll learn how to improve your communication skills because effective communication means greater success in your career, business and relationships.

Imagine delivering your message clearly to your team, clients, colleagues ….



You’ll hear from experts on public speaking, presentation skills, conversation, writing, marketing, networking, negotiation, persuasion,….

    Writing Stimulates Critical Thinking: Jim Rowe

    Writing Stimulates Critical Thinking: Jim Rowe

    Critical Thinking and Communication Skills are Linked
    How effective communication skills can save time and money
    Jim Rowe has 45 years in marketing both on the client side and the agency side.

    Episode 107 ( Jim is based on Long Island, New York)

    In this conversation with Jim Rowe we explore:

    The skills gap and why we should change STEM learning to STEAM
    The skills gap in problem solving and writing skills
    Why writing is essential to critical thinking
    Why writing skills have suffered and what can we do
    Why people don't know what they don't know
    How communication challenges wastes executives' time
    The importance of getting messages down to one page

    About Jim Rowe:

    Jim served as Brand Manager with Coke, VP Marketing with Cutty Sark and President of two small Satchi divisions. Currently leading Jim Rowe Marketing. Jim published a 2-book series, Get Your Ducks in a Rowe. It's a fable that helps executives address the skills gap of their new employees.

     

         

    -----

    Excerpts from this conversation with Jim Rowe

    To write is to think
    -----

    ADAPTER
    Analyze - Deduce - Author - Preform - Tackle - Evaluate - Refine

    -----

    03:38

    What has happened is that the we are not really teaching our young executives and young people in school, we're not teaching them to be disciplined thinkers in order to communicate better.

    And I think what happens is, you know, if you say to somebody, do you know how to write and you know how to think, and you know, how to communicate, everybody's gonna say, yes, because we do it all day long on social media.

    However, there is so little training as it relates to writing and that to me, my fundamental premise, here is five words - to write is to think.

    And I think we do so little writing that doesn't fit we don't, and students in general, and a lot of executives, if we don't spend our time writing, we're not training ourselves to think clearly. And I think that's really a big part of the problem.

    -----

    34:06

    And Jim, I think I heard a message in there is that investing in improving the communication skills, saves money.

     

    34:14

    Well, yeah, it saves money. And because what is the big phrase that we've heard all of our lives "Time is money".

    And think about the senior executive, his most precious personal resource is time. And wouldn't you know, when I walk into a meeting, and everybody's not sure nobody had an agenda,

    I have a very good friend who was just hired away from a big company to go be the account person at another huge company. We know all the names. And in the interview, because he read the book, and he loved it, and he and he said to me, You know what, one of the questions they said and the point they made, it would be great if you could just get here and get everybody to have an agenda for the meeting.

    Isn't that incredible? Isn't that incredible than an enormous organization is concerned that nobody is pulling the team together.

    I have another friend who's in a small company read the book Love that. He said, I'm thinking of using this for everybody because our zoom meetings because they're all over the country, they're chaotic and people are talking.

    Just go through the simple 10 step process. You know when you're setting up for a golf swing, there's about six steps you got to do and trying to keep them on your mind is one thing.

    The same goes true for communication and thinking, follow the format and everything is going to be a little bit easier for you.

    -----

    ----more----

    Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We’ll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self.
    In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more.

     

    Your host is George

    • 35 min
    Embrace Your Servant’s Heart: Jim Hardwick

    Embrace Your Servant’s Heart: Jim Hardwick

    Giving will reward you more than taking
    Yes, you can build your business and life with the intention to serve
    Jim Hardwick is a Fractional VP Sales who has started leading a C suite executive retreat to Kenya. 

    Episode 106 (Jim is based in Phoenix, Arizona)

    In this conversation with Jim Hardwick we explore:

    What does it mean to embrace your servant's heart?
    How can you get more success by giving instead of taking?
    What if people take advantage of your generosity?
    Why did you start leading dental expeditions to Kenya?
    What benefit does a fractional VP Sales bring to a corporation?

    About Jim Hardwick:

    Jim is president of Aspire Sales. He has over 25 years experience as a VP Sales and offers his service as a fractional VP sales for corporations.

    He and his wife, Jody lead a dental team to Kenya each year.

    In 2023 Jim will lead a safari experience to Kenya for C suite executives with an emphasis on how to embrace your servant's heart.

     



    Jim welcomes your questions about sales. Enjoy a no-charge conversation with him. 

    Call him - 623-451-1080

    Email - jhardwick@salesxceleration.com

    Jim Hardwick on Linkedin

     

    Excerpts from this conversation with Jim Hardwick

    Don't serve to say, "I served". It's not a checkbox
    ---

    But if you don't have that passion, then serving becomes a chore. And when it's a chore, then it's not your heart that's serving.  .You're serving because you feel  obligated to serve. Once you find that passion like we found in Kenya, the place we never wanted to go, It's amazing what transpires.

    -----

    I give away free advice. If you have sales pain, if you need a question about sales, call me. I'm here, call me.
    When I do that. George, I get calls. I talked to a CEO of a health care company, I was in healthcare for 36 years. And he knows software, unbelievable. He's got a great program, but he's still trying to learn about health care, I spent an hour with the gentleman. I didn't bill them for my time, because if I can help him elevate his business, guess what, we all win, because that's going to come back to me someday.

    And that's, that's the way I live my life. I don't worry about where my next clients gonna come from.

     

    26:59

    I would say be real, be vulnerable with your employees build trust, when you can gain that trust, and the employees know that you're there to help them be successful.

    And they sincerely feel that your business is going to take off. It's just taking that extra two minutes, sometimes just to praise somebody when they've done a good job with recognition.

    And you've acknowledged them. I've seen it a lot where in this is not necessarily the case in small business owners, but for large corporations, when the CEO walks in walks in, you can tell a joke and it might not be funny, but everybody laughs right, because that's the right thing to do.

    The important thing for those folks, is it down on the level of your employees understand what their issues are. Don't surround yourself with all the Yes Men.

    We'll be out in the field, talk to your customers, your customers that are buying from you. If they're not buying from you better darn well figure out why because ultimately, it's your responsibility.

    So it's not hard. The people make it hard. It's that trust. It's that vulnerability, and then lead with passion and lead with that servant's heart.

    -----

    ----more----

    Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We’ll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self.
    In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more.

     

    Your host is George Torok

    George is a specialist in communication skills. Especially presentation. He’s fascinated by the links betwe

    • 28 min
    Communicate in the Hybrid the Workplace: Brenden Kumarasamy

    Communicate in the Hybrid the Workplace: Brenden Kumarasamy

    How to communicate in the changing workplace
    Build smarter relationships with the people around you
    Brenden Kumarasamy publishes instructional videos on his YouTube channel, MasterTalk with over 25,000 subscribers.

    Episode 105 (Brenden is based in Montreal, Canada)

    In this conversation with Brenden we explore:

    The challenges of communicating well in a hybrid workplace
    How to build stronger relationships by managing your energy
    How questions can improve your communication and hence relationships
    Why a phone call or video message can make a big difference
    How to rate your relationships on value
    Why treating people fairly doesn't mean treating them all the same
    Three exercises to boost your communication skills
    Why you need to care better for your best relationships

    About Brenden Kumarasamy:

    Brenden is the founder of MasterTalk, he coaches ambitious executives & entrepreneurs to become top 1% communicators in their industry.

    He also has a popular YouTube channel called MasterTalk, with the goal of providing free access to communication tools for everyone in the world.

    For free resources on how to improve your communication skills, visit 

    RockStarCommunicator.com

     



    Excerpts from this conversation with Brenden Kumarasamy

    If you communicate 20% better, not 200% better, not 200,000% better. If you communicate 20% better than your competition, you will stand out 100% of the time.
     

    02:21

    So the way that I think about this, George is communication is so much more than giving a presentation at work or doing a job interview.

    It's every interaction we'll have with every human being will meet for the rest of our lives. It's the way we talk to our families. It's the way we order food at a restaurant, and we talk to the waiter. It's the way that we travel.

    When we meet strangers, we don't know we have to speak their language and figure out how to talk to them. So we can have a good time communication.

    Once we realize George is not just about increasing the bottom line, but leading a fulfilling life. That's when we start to take it more seriously.

    And the question to think about as we get this conversation started, George is how would your life change?

    If you are an exceptional communicator, a lot of us dream about our vacations, we dream about the expensive things we want to buy.

    But we don't dream hard enough about a world in which we're a great communicator in it.

    -----

    28:13

    And And now, what does that mean to people when they go back into the workplace? If they had a set of rules for Okay, when I'm in a online meeting versus an in person meeting? What should I do differently?

     

    28:28

    100%. So there's three key differences.

    The first one is eye contact. So in their virtual George, your eyes generally just stay in one direction, which is the camera lens, whether you're speaking to one person or 10,000.

    But in person, meaning let's assume 16 People for the purposes of this podcast, you have to move your eyes across, because there's just looking at one direction, most of you gonna be like, oh, did this person care about me does this person and human beings start to invent stories in their mind around while you're not looking at them.

    Human beings are fascinating creatures. So that's the first thing is I would start there.

    The second difference between online and in person is there's the less friction to get feedback. So in an virtual meeting, if you want to get feedback on how it went, things we could do differently. You have to really sit them down one on one, get a zoom call, it's a lot more formal.

    In person, you'll say Okay, guys, how did that go? What can we do next time it's a lot more. It's not the right term is but it's a lot more vivacious. It's more live, it's more like it's within the energy, it's in the flow of the group.

    Whereas in virtual, it's not as it's not as cool. It's not as interesting. That's probably the second key difference.

    And then the third difference is the follow up. So t

    • 35 min
    Talk to the Media: Ed Barks

    Talk to the Media: Ed Barks

    Why and how to talk to the media?
    Talk to the media to convey your corporate messages with personal flavor
    Ed Barks has 25 years experience as a specialist in media communications.

    Episode 104 (Ed is based in Washington DC)

    In this conversation with Ed Barks we explore:

    Why business leaders should develop positive relations with the media
    How to approach the media to help spread your message
    How to prepare for media interviews
    How to answer questions that you don't want to address
    Why you should never say "No comment"
    When the office sceptic becomes an asset
    How to develop your soundbites

    About Ed Barks:

    Ed is president of Barks Communications with 25 years experience working with communication and government relations executives to help their companies reach long-term business and public policy goals. 

    He is the author of four books. The most recent is "Insider Strategies for the Confident Communicator: How to Master Meetings, Presentations, Interviews and Advocacy.

     

    https://barkscomm.com/eds-books/

    -----

    Excerpts from this conversation with Ed Barks

    Internalize your message so you can verbalize your message.
     

    02:57

    I'm going to kind of flip that a little bit George, if you don't mind and talk about the positives of it.

    And when you look at how you're interacting with the media, you need a number of things. And let me focus on two right at the top.

    First is your message, you need a magnetic message or George as you refer to it your intended message. So it's a matter of knowing what you're going to say it's developing that message ahead of time, and it's being able to stick to it during the course of your interview.

    No matter what questions come up, and what questions the reporter may toss out, you need to keep coming back to that message. Now the second key that I'll mention is the notion of sustained professional development.

    You can't just do one interview and think you've got it nailed. Or certainly you can't go into your first ever interview without any preparation in any planning. So what that indicates is that you need to over the long haul, sharpen your communications edge.

    And that involves starting off perhaps with low risk situations, maybe you're talking to a local shop or a kind of newspaper or a trade journal that doesn't get a whole lot of circulation. And then you build upon that until maybe one day you're ready for CNN or the New York Times. So those are a couple of things that are key right off the top.

    -----

    18:22

    And when when one is being interviewed by a reporter, is it is the rule that you must answer every question.

     

    18:34

    Well, you have to answer every question. Sure. But on your terms, and what I mean by that we talked we spoke a few moments ago about some techniques for dealing with Q&A.

    And so you need to look at how you can manage those questions and build a bridge from that question to your intended answer your intended message.

    So look at how you can take the question and build upon it and you don't want to be accused of spin.

    You know, we've all heard these, Sunday morning talk shows where the host says to the senator, well, gee, isn't this a beautiful day outdoors, and the senator says, Well, yes, my favorite color is red.

    You can't be talking on on two distinct planes like this, you have to find a way to meet in the middle. So that's where those techniques for Q&A come into play. And I go into those in depth in both Reporters Don't Hate You and in the most recent book, Insider Strategies for the Confident Communicator.

    -----

    ----more----

    Your Intended Message is the podcast about how you can boost your career and business success by honing your communication skills. We’ll examine the aspects of how we communicate one-to-one, one to few and one to many – plus that important conversation, one to self.
    In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team m

    • 34 min
    Overcome the Fear of Public Speaking: Natasha Bazilevych

    Overcome the Fear of Public Speaking: Natasha Bazilevych

    How can you handle the fear of public speaking?
    How can you become a more confident public speaker?
    Natasha Bazilevych has been teaching presentation skills for about 15 years.

    Episode 103 (Natasha is based in Delaware)

    In this conversation with Natasha Bazilevych we explore:

    How to channel anxiety as energy
    How to use exposure therapy to overcome your fears
    Why you need to focus on the audience instead of yourself
    How to build your speaking skills like any other skill set
    Why your past does not determine your future

    About Natasha Bazilevych:

    Natasha is a public speaking coach and trainer. As president of ChangeView Academy she helps entrepreneurs develop[ their business skills do they can create a successful business and life.

    Learn more about ChangeView here.

    She has run 7 marathons and 11 half-marathons. She hosts the podcast, Speak with Power Podcast. 

    To learn more about Natasha and her services visit the website

    www.NatashaBazilevych.com

    When you are there you can sign up for the free Public Speaking 101 video course.

    -----

    Excerpts from this conversation with Natasha Bazilevych

    03:03

    When I present, I experience a little bit of nervousness at the beginning, which I love. And that's another rush. And then I turn those emotions, that nervousness into energy and excitement.

    So for me when I speak, it's a very similar experience when I love it. That's why I actually love it when I use this excitement and this adrenaline because it's normal to be nervous to be a little bit afraid, we would say but even say that that's just nervousness not necessarily fear.

    And when you have this little bit of, of these kind of emotions at the beginning, then you can understand, okay, hey, this is not really nervousness, necessarily, it's excitement. And then you can turn it into passion and deliver a great message.

    Because that's what it helps me make other people also passionate about my topic is because I use this nervous energy, turn it into excitement, and then show it through passion so that people love the message and enjoy it as much as I do.

    So it is very similar to when we just start so this is not even about finishing a marathon. It's more like starting a marathon or studying some kind of event like this.

    When so much excitement in the air and also nervousness because you're studying you don't know what time will you run with Will you be able to finish? It's still unknown. And so it's this this whole adrenaline energy that you use to keep going.

    And then of course when you finish it's the feeling of victory.

    -----

    10:17

    Yes. So this particular client, she also had a fear of public speaking. And what's interesting, we could dig out the moment that created this fear for her. So it wasn't just all the time, all her life, it wasn't psyche, cardio, or anything connected with her health.

    But it was in her mind. It wasn't even physical necessarily. But in her mind, she kept remembering one moment, that was a failure for her, she gave a presentation, and people in the audience mocked her.

    So she felt like a loser like a failure plus that some of those people were really respected by her. So that created this negative memory in her mind, that kept being a block for her to go and present again. And so anytime she needed to present afterwards, she had to, she just had public speaking fear, she had all that anxiety because of this block because of that memory.

    So what we needed to do is to go back, use visualization. And remember the moments when she was very successful in her presentations before that, and even after, and anchor the feeling of that success.

    And just remember how good she was then plus also, we needed to go back into the moment of when she was not successful. And when she failed, and we had to recreate reframe that experience of hers, so that she could see the positive of that negative experience so that you could see that it doesn't really matter to her what those people are thinking.

    And then

    • 31 min
    Get Your Good News Story in the News: Malika Dudley

    Get Your Good News Story in the News: Malika Dudley

    How can you get in the news with a good news story?
    How do you catch the attention of the media and how do you show up?
    Malika Dudley has studied the science of communication and is a TV reporter. 

    Episode 102 (Malika is based in Hawaii)

    In this conversation with Malika Dudley we explore:

    How to get your good news story noticed by the media
    How to make your offer irresistible
    How to communicate with the media
    Why one "No" doesn't really mean "No"
    How to build ongoing positive relationships with the media
    How to talk on television in studio or on Zoom

    About Malika Dudley:

    Malika is a TV reporter based in Hawaii.

    She is a multi-award winning journalist with 2 Emmy nominations, a Murrow and multiple SPJ (Society for Professional Journalists) awards.

    She is host of The Communification Podcast - a podcast that will help you unlock your communication potential and feel less alone in your communication struggles.

    Visit the podcast here or click image below

    https://www.communificationpodcast.com/



    This is Malika's second appearance on Your Intended Message. You can listen to her first appearance in episode 82.

    Here's an example of a good news story done well. Malika interviews community volunteer, Kaimana Brummel, talking about "Kaukau 4 Keiki" a food share program for children when they are not in school.

    Notice how well Kaimana conveys her message.

    https://www.kitv.com/news/local/urgent-need-for-volunteer-delivery-drivers-to-feed-maui-countys-hungry/article_422fc328-60fe-11ec-a0c3-cf510670aeab.html

     

    Excerpts from this conversation with Malika Dudley

    02:48

    Probably the newscast that you're going to identify and try to get on would be the morning show, instead of the evening show. Morning shows are longer. Number one, they are more fluid. And they allow for that good news to kind of work its way into the forecast. Every newscast wants to also have good news.

     

    03:13

    If you're trying to get into an evening newscast, you're trying to get in the kicker, probably. So that's the last little tidbit that gets shown right before they say goodbye.

    And usually it's something light and fun to kind of wrap up the show and not leave people with that bad taste in their mouth of the everything is doom and gloom.

    It's the universe, the kids from the University of Hawaii, that won in Las Vegas with their driverless remote control car.

    So it's something that is intriguing, but not necessarily a new story, but can be fun.  Oh, that's cool. You kind of want to be in that category of, Oh, that's cool.

    If you're going for the evening newscasts, it would be something small like that. So there are several different things that you can do. One thing is make it easy for us.

    How do you make it easy for the reporter or the producer or the anchor to have you on the show? One way is to offer up your party's as something that you can link this to current events. So what's going on right now?

    And how can you help someone to solve that problem? And this is something that you've thought about a lot. All business leaders do. So you probably already know the answer to that question.

    So let's say that you're a Life Consultant, and it happens to be January. Send out your press release and explain the things that you would be able to say on the air.

    Now keep in mind that you're probably going to get, at most three minutes of time. So a three minute interview.

    So you don't want to overwhelm the press release with all the things, you know, you want to give them bullet points.

    So get good at writing press releases. Here's a paragraph about what I do. Here's what I can tell you on the newscast. Bullet points. Here is a little bit about me and my background, and, and then provide assets.

    Media assets, like video, headshots, just whatever you think they might be able to use on the newscast, we definitely need visuals.

    If you're talking about, so let's let's go with that life coach analogy. Here are the five things that you can do to have

    • 33 min

Customer Reviews

5.0 out of 5
10 Ratings

10 Ratings

Voice with Susan M ,

Thoughtful interviewer

George makes the conversation easy! Our show about “intention” worked so well because we are definitely on the same page!

Eddie Rice-Author ,

Wonderful Guests

George finds the best guests to talk about public speaking and communication. Well-done interviewing style that focuses on the guests' stories and insights.

ivegotamnesia ,

Your Intended Message

I live this show. George and his guests offer great advice on how to be a better communicator from people across the world and from places that are really surprising and unique. Plus he is a great interviewer

Top Podcasts In Education

Jordan Harbinger
Dr. Jordan B. Peterson
Jennette McCurdy
Rich Roll
TED
Motiversity