Marketing in the Madness Street Agency
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Marketing in the Madness brings you expert insight and ideas for marketing success and gives you the tactics you need to grow your brand, your business and your career. You’ll hear from the heads of major brands to top influencers and female powerhouse leaders. Once a month, host Katie Street also shares top tips and strategies (as well as a few secrets) she’s learned from clients, networking and attending events.
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Retail Reimagined with Selfridges Director of Product, Tech & UX, Fabrice Khullar #40
Want to learn the secrets behind some of the biggest retail innovations of the past decade? 🛍️Introducing Fabrice Khullar; Selfridges, Director of Product, Tech & UX and previously leading digital transformation at Sainsbury’s and Sky ✨In this episode of Marketing in the Madness, Fabrice pulls back the curtain on major projects that transformed the customer experience. From designing apps that changed how we grocery shop to creating new digital experiences in luxury fashion 👗👜👡In thi...
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FLC: The Power of Role Models with Fabrice Khullar #BONUS
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Fighting for Funding: Why UK Female Entrepreneurs Deserve Your Backing with Debbie Wosskow; AllBright Co-Founder, Multi-Exit Entrepreneur & Investor #39
Only 2% of all capital raised in the UK goes back to a female entrepreneur 🤯And 87p in every £1 goes to back all-male teams 😲It’s time to take a stand, and the powerhouse leading the change is this week’s podcast guest - Debbie Wosskow. As Co-Chair of the UK’s Invest in Women TaskForce, Debbie is creating the biggest funding pot in the world for female entrepreneurs to make the UK the best place in the world to be a female founder. 💪👩💻Because right now - it’s not. And what makes Debbie ...
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FLC: Women Deserve Brilliant Careers & Economic Independence with Debbie Wosskow; AllBright Co-Founder, Multi-Exit Entrepreneur & UK’s Invest in Women TaskForce Co-Chair #BONUS
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Culture Clash: Company Values & Gen Z Expectations with HappyHQ Co-Founder, Janine Jacobs #38
Janine Jacobs is changing the world of work as we know it. Now Co-Founder of HappyHQ; a culture consultancy, Janine has a background in marketing working with brands such as PepsiCo, Nestle, Bupa, Hilton and the Queen of Shops herself - Mary Portas! 🛍️ Janine is here to wave the flag for why marketing to your employees is just as important as marketing to your customers. Who knew that employees are not only the face of the brand, but also your biggest advocates!?❌But this episode isn’t a...
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Ecosystems Unleashed: The power of partnerships
Ecosystems are on the rise across the industry right now, so on this week's episode of Marketing in the Madness, host Katie Street welcomed David Nisbet, Agency Ecosystem Partnerships, EMEA at Stripe and Josie Klafkowska, Global Partner Marketing Director at VML to join her as they delve into the dynamic world of marketing ecosystems and uncover the true power of partnerships through insights from VML & Strips very own ecosystem.The trio unpacks the transformative power of lev...
Customer Reviews
My Go To Podcast
I have been a massive fan of Katie and her podcast for aa while - but she has really UP HER GAME recently and I am LOVING the content. Not only is she a Marketing Genius in her own right and someone I could listen to for hours on end, but she also ensures she brings on equally as amazing guests to star on the podcast that really are changing the game in the industry providing us all with top insights to achieve success!! PLUS she isn’t afraid to rock the boat and talk about those challenging subjects…. ALL IN ALL POWERHOUSE!! This is a MUST listen
A must listen
Katie never misses and this podcast is no exception.
Incredibly useful insights, brilliant guests and a thoroughly enjoyable listen.
Engaging & Relatable
Fantastic insight into the world of ‘Marketing Madness’. Katie, isn’t afraid to ask the questions we all want to ask in an engaging & relatable way. Added bonus of delving into the psychology behind the buying habits of the consumer. You’d be ‘mad’ to miss it!