Good Girls Get Rich by Karen Yankovich

Karen Yankovich
  • 5.0 (67)
  • MARKETING
  • UPDATED WEEKLY

Welcome to the Good Girls Get Rich Podcast with your host Karen Yankovich, LinkedIn expert and CEO of UpLevel Media. This podcast is all about embracing how good you are. Stop being the best kept secret in town and learn how to use simple LinkedIn and social media strategies to make the big bucks.

  1. 3D AGO

    How to Make a Stealth LinkedIn Career Pivot (Without Alerting Your Entire Network)

    There's a moment that happens quietly for a lot of smart, successful women. You open your LinkedIn profile… read your headline… and realize the woman described there isn't really who you are anymore. Maybe it reflects the role you took 10 years ago. Maybe it highlights an industry you've already outgrown. Or maybe your ambitions have simply expanded. But updating your LinkedIn profile can feel risky—especially if you're not ready for your boss, colleagues, or clients to see that something is shifting. So what do you do? In this episode of Good Girls Get Rich, Karen Yankovich shares how to make a stealth career pivot on LinkedIn—so you can start positioning yourself for your next chapter without broadcasting it to your entire network. You'll learn how to quietly update your profile, control what people see, and strategically build visibility before making a big announcement. Because your LinkedIn profile isn't supposed to be a museum of who you used to be. It's supposed to be the runway to who you're becoming. In This Episode You'll Learn: How to update your LinkedIn profile without notifying your entire network The LinkedIn setting that lets you quietly edit your profile The difference between your public profile and your member-only profile How to strategically use the Open to Work feature without broadcasting it Why writing a private pivot statement can clarify your next chapter How to build a disclosure circle so the right people know about your pivot first Why the most powerful career reinventions often start quietly If you're feeling pulled toward a new direction—but aren't ready to make a public announcement yet—this episode will show you how to start the pivot strategically.   Resources Mentioned In The Episode: If you're ready to refine your positioning in a room full of women who are done playing small, come join us in the Visibility Salon. You get a free week to check it out: https://www.visibilitysalon.com/    Magical Quotes From The Episode: "Your LinkedIn profile isn't supposed to be a museum of who you used to be. It's supposed to be a living document of who you're becoming." "The most powerful reinventions often start quietly—before the big announcement." "You're not hiding your pivot. You're building the runway before you take off."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    14 min

  2. MAR 3

    How to Position Your LinkedIn Profile to Beat Age Bias and Brand Your Next Chapter

    If your LinkedIn profile is quietly aging you, it's time for a strategic update. Let's not pretend age bias doesn't exist. It does. But we are NOT going to let it dictate how we position ourselves. In this episode, I'm walking you through exactly how to position your LinkedIn profile to beat age bias and brand your next chapter — without hiding your experience, apologizing for your success, or shrinking your authority. Because your LinkedIn profile is not your career archive. It's a marketing document for where you're going next. We're talking about: Whether you should remove graduation dates How to handle career breaks (without overexplaining) What your profile photo is really signaling How to show relevance and adaptability (yes, even with AI) Why branding forward changes everything Midlife isn't the issue. Positioning is. You don't need to look younger to compete. You need to look intentional. And if your profile is still branding the woman you used to be instead of the one you're becoming — this episode is your next step. Age bias may exist. Invisibility is optional.   Resources Mentioned In The Episode: If you're ready to refine your positioning in a room full of women who are done playing small, come join us in the Visibility Salon. You get a free week to check it out: www.karenyankovich.com/free-trial    Magical Quotes From The Episode: "Your LinkedIn profile is not your career archive. It's a marketing document for your next chapter." "You don't need to look younger to compete. You need to look intentional." "Age bias may exist. But invisibility is optional."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    16 min

  3. FEB 24

    How to Use LinkedIn to Get Board Seats, Media and Speaking Gigs

    At this stage of your career, you do not need to beg for access. You don't need to perform for approval. And you definitely don't need to work your way up like it's 1997. What you need is strategic proximity. In this episode, I'm breaking down how to use LinkedIn intentionally to land board seats, media opportunities, and speaking gigs — without cold pitching or waiting to be invited. Because most midlife women I meet are not job hunting. They're visibility hunting. And the gap isn't more credentials. It's access. Inside this episode, I walk you through: Why "I need to be invited" is a myth Why high-level networking is familiarity, not favors Why LinkedIn is a talent discovery engine — not just for job seekers How to position your LinkedIn profile for board-level credibility Why warm outreach beats cold pitching every time How I landed a conference panel simply by building presence first Why visibility is an act of leadership, not self-promotion Opportunities don't always arrive loudly. They arrive because people already know who you are. You're not trying to get into the cool crowd. You are the cool crowd. Make one intentional move this week. Visibility isn't ego. It's leadership.   Resources Mentioned In The Episode: Join the Free Facebook Group: https://www.facebook.com/groups/linkedinsuccesstips  Ready to build the visibility that leads to board seats, media, and speaking opportunities? Join us inside the Visibility Salon: https://visibilitysalon.com Want to hear the full conversation with Candy Barone? Go back and listen to that episode next: www.karenyankovich.com/283  Magical Quotes From The Episode: "You're not job hunting. You're visibility hunting." "You're not trying to get into the cool crowd. You are the cool crowd." "Visibility is not self-promotion. It's leadership."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    21 min

  4. FEB 17

    Imposter Syndrome During Reinvention: The Identity Shift No One Talks About

    You know that strange, disoriented feeling when you've accomplished so much… and yet you know there's more? Not burnout. Not failure. Not dissatisfaction. But that subtle, unsettling identity shift that happens when you're stepping into your next level. In this episode, we're talking about reinvention — not the glossy, Instagram version — but the psychological shift that happens when you move from who you've been known for… into who you're becoming. Because here's the truth: imposter syndrome hits differently during reinvention. Not because you're unqualified. But because you're not fluent yet in the next version of you. We unpack: Why identity work always lags behind growth The grief that quietly shows up when you release a former version of yourself Why women tie worth to mastery (and how that keeps us stuck) How hustle culture makes reinvention harder than it needs to be Why community shortens the imposter syndrome phase How to create a "bridge identity" while you step into your next chapter Why belonging is claimed — not earned If you've been thinking: "Do I still belong here?" "Am I too late?" "Who am I to talk about this?" "Did I miss my window?" This episode is for you. You're not behind. You're not lost. You're becoming. And you don't have to reinvent alone.   Resources Mentioned In The Episode: Join the Free Facebook Group: https://www.facebook.com/groups/linkedinsuccesstips  Learn more about The Visibility Salon: https://visibilitysalon.com   Magical Quotes From The Episode: "You're not uncomfortable because you're incapable. You're uncomfortable because you're not fluent yet in who you're becoming." "Reinvention isn't erasure. It's integration." "Belonging isn't something you earn after you feel ready. You claim it — and then the confidence follows."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    14 min

  5. FEB 10

    Why Powerful Women Don't Post More on LinkedIn (They Edit, Repeat & Pause Instead)

    Powerful women don't win on LinkedIn by being louder. They win by being clearer. In this episode of Good Girls Get Rich, I'm breaking down three counter-intuitive shifts powerful women make on LinkedIn—and why they work so well for visibility, authority, and trust. You'll hear why: Editing your message is more powerful than adding more content Authority comes from patterns, not viral posts Pausing (and letting people catch up) is a leadership move, not a weakness If you've ever felt pressure to post more, explain yourself, or chase engagement just to stay visible, this episode will help you rethink everything you've been taught about LinkedIn strategy. This is about signal over numbers, calm confidence over noise, and positioning that makes your success feel inevitable—not desperate. I'll also share what this actually looks like in practice on LinkedIn, and how we work through these shifts inside the Visibility Salon. Listen in, take notes, and then practice this—because power isn't announced. It's inferred. Try the Visibility Salon free: www.karenyankovich.com/freetrial    Magical Quotes From The Episode: "Power isn't announced. It's inferred." "Editing is one of your most powerful leadership tools." "Authority comes from patterns, not posts."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    12 min
  6. If You Were a Man, You'd Already Be Known on LinkedIn

    FEB 3

    If You Were a Man, You'd Already Be Known on LinkedIn

    If you were a man with the same experience, intelligence, and track record, you'd probably already be known on LinkedIn. That's not a hot take. It's a pattern. In this episode of The Good Girls Get Rich Podcast, I'm naming the thing so many brilliant women feel but rarely say out loud: visibility works differently for women—and it has nothing to do with the algorithm. This isn't a LinkedIn strategy episode. It's about conditioning, authority, and the invisible rules of recognition. We talk about: Why excellence alone doesn't create visibility How women are taught to soften, wait, and over-explain Why clarity matters more than confidence How LinkedIn rewards authority—not readiness What changes when you stop waiting to be chosen If you've ever felt like you're doing everything right and still not being seen, this conversation will hit close to home. Because the truth is: you don't need permission to be known. And you were never meant to stay invisible.   Magical Quotes From The Episode: "Excellence alone doesn't create visibility. Clarity does." "The women who become known aren't more confident—they're more willing to be seen before they're validated." "You don't need permission to be known. You were not meant to stay invisible."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    11 min

  7. JAN 27

    Age Is Not the Problem: Longevity & Career Reinvention with Helen Hirsh Spence

    What if age isn't the problem — outdated rules are? In this episode of Good Girls Get Rich, Karen Yankovich sits down with Helen Hirsh Spence, founder of Top 60 Over 60 and a leading voice in age inclusion and longevity, for a powerful conversation about relevance, visibility, and career reinvention for women over 50. If you've ever felt invisible at work… If you've ever questioned whether it's "too late" to pivot… If you know there's more for you, but you've been told to quiet that voice… This episode will change how you think about your next chapter. In this conversation, we talk about: What a longevity mindset really means Why the "learn, earn, retire" model no longer works How gendered ageism shows up in hiring and leadership Why women over 50 are becoming successful entrepreneurs How to reinvent your career without starting over This isn't about working forever. It's about choice, relevance, and designing a multi-stage life on your terms. About the Guest Helen Hirsh Spence is an age inclusion advocate, speaker, and founder of Top 60 Over 60. She writes the Age Sense newsletter on LinkedIn and works with organizations preparing for a multi-generational future of work. Her upcoming book, Reset: Make the Most of the Rest of Your Life, launches in Spring 2026.   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    32 min

  8. JAN 20

    Why LinkedIn Isn't Broken and the 3 Authority Shifts That Actually Work in 2026

    If LinkedIn has felt heavier lately—like you're showing up, posting thoughtfully, and doing all the right things, but it's still not leading to conversations or clients—this episode is for you.   Because here's the truth: LinkedIn isn't broken. And you're not doing it wrong.   What has changed are the rules.   In this episode of The Good Girls Get Rich Podcast, I'm teaching you three very specific authority shifts you need to make on LinkedIn in 2026 if you want more than likes and visibility. We're talking about the kind of visibility that leads to real conversations, real opportunities, and real clients.   This is a practical, grounded episode. No fluff. No hustle. Just clarity.   In this episode, you'll learn: Why posting more isn't the answer—and what actually builds authority How to tell if your LinkedIn profile is helping or hurting your credibility The difference between being visible and being clearly known for something Why random networking and commenting doesn't compound anymore How signal-building helps LinkedIn send the right people your way Why content builds credibility—but conversation builds conversion I'll also walk you through a simple way to audit your profile and your last few posts so you can see exactly where your authority is leaking—and how to fix it.   And we'll talk about how to shift your content from "teaching mode" into "conversation mode" so your posts don't just inform, but actually open the door to connection and clients.   If you've been feeling like you're ready for a more intentional, simpler way to show up on LinkedIn—one that works with the algorithm instead of fighting it—you're going to want to listen all the way through.   Press play, grab a note or two, and get ready for at least one moment where you say: "Oh… that's the thing."   Resources Mentioned In The Episode: Learn more about The Visibility Salon: https://visibilitysalon.com Binge watch the full Rich Woman Reset playlist: https://karenyankovich.com/richwomanreset Check out The Glow Up Audio Experience: https://www.KarenYankovich.com/glowup    Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    10 min
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5
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67 Ratings

About

Welcome to the Good Girls Get Rich Podcast with your host Karen Yankovich, LinkedIn expert and CEO of UpLevel Media. This podcast is all about embracing how good you are. Stop being the best kept secret in town and learn how to use simple LinkedIn and social media strategies to make the big bucks.

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