Good Girls Get Rich by Karen Yankovich

Karen Yankovich
  • 5.0 (68)
  • Marketing
  • Updated Weekly

LinkedIn is the one platform where being experienced, credentialed, and accomplished actually works in your favor. Most women just don't know how to use it yet. Good Girls Get Rich with Karen Yankovich is the only podcast dedicated to helping women leverage LinkedIn for real wealth and influence — without the hustle, the viral posts, or starting from scratch. Karen has spent 20+ years helping women turn their expertise into high-ticket opportunities through relationship-based LinkedIn strategy. Weekly episodes cover everything from profile positioning to beating age bias to landing board seats and corporate contracts. If you're an ambitious woman who's ready to stop being overlooked and start being sought after — subscribe now.

  1. 1d ago

    You're Not Unready — You're Over-Rehearsed: Stop the Good Girl Tax

    You've been calling it responsibility. You've been calling it integrity. You've been calling it just not being ready yet. Karen Yankovich calls it what it actually is: the good girl tax. In this solo episode, Karen goes deep on the invisible cost women pay when they keep waiting to be ready — and why that waiting isn't wisdom. It's a pattern you were taught. And it's one you can unlearn. In this episode, you'll discover: Why "getting ready" is the sophisticated, grown-up version of the good girl tax The shocking MIT/Yale/Minnesota research on why women get passed over for promotion — even when their performance scores are higher Why the "panel" that used to evaluate you is gone — and why you're the only one still running it on yourself How getting ready is how vanity visibility sneaks back in the side door The one move Karen is asking you to make this week (just one) If you've been polishing your offer, tweaking your bio, or waiting until your messaging is "totally dialed in" — this episode is for you. You're not unready. You're over-rehearsed. 🎙️ Listen now, and then take your one step. Tag Karen on LinkedIn when you do!   Resources Mentioned In The Episode: Visibility Salon Karen's private community where women learn to price their expertise properly. First week free! https://www.thelinkedupcollective.com/visibilitysalon/ Book a with Karen Book a call with Karen to learn more about working together. www.karenyankovich.com/call Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich    Magical Quotes From The Episode: "Getting ready is what the good girl tax looks like when it's grown up and gotten sophisticated. Same tax. Prettier dress." "You took that rigged scoreboard, internalized it completely, and now you run it on yourself for free — when there's literally no one else left doing this to you." "Potential isn't a finish line you can cross. It's a decision you make. And in your own business, you're the only one with a vote."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    14 min

  2. Jun 22

    The Confession: The Good Girl Tax I Paid Myself

    What if the tax you've been paying has nothing to do with your prices — and everything to do with where you've been pointing your loyalty? In this solo episode, Karen Yankovich does something she's never done in nearly 400 episodes of Good Girls Get Rich: she gets in the hot seat herself. She shares the real number from the worst year of her career. Not a "slow quarter." Not "I undercharged." A full year of work that ended with a minus sign. And in the same breath, she reveals what her own business — the one she was neglecting — was quietly earning on the side. This episode is raw, specific, and deeply honest. And it will make you think about your own number. In this episode you'll hear: The real story behind the "good girl tax" — and why Karen was the one paying it The exact income figures from four years of a business partnership that cost her six figures What happened to her revenue the year she finally walked away (hint: it more than quadrupled) Why loyalty, patience, and commitment are never the problem — only where they're aimed How to name your own number — and why saying it out loud changes everything If you've ever stayed too long, waited to be chosen, or kept quiet about what something really cost you — this one's for you.   Resources mentioned: Visibility Salon free trial — www.VisibilitySalon.com  Subscribe, leave a review, and share this episode with the woman in your life who needs to hear her own number.   Resources Mentioned In The Episode: Visibility Salon Karen's private community where women learn to price their expertise properly. First week free! https://www.thelinkedupcollective.com/visibilitysalon/ Book a with Karen Book a call with Karen to learn more about working together. www.karenyankovich.com/call Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich    Magical Quotes From The Episode: "The problem was never that I was good. The problem was what I was being good to." "A number that you can say out loud is a number that can't run your life anymore." "From $30,000 to $136,000 in twelve months. Not because I learned something new. Because I stopped spending myself on something that wasn't paying me back."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    11 min

  3. Jun 22

    She Did Everything Right and Still Got Passed Over — The Good Girl Tax

    Diane did everything right. She worked harder than anyone, she gave more than anyone, and she still got passed over - for the raise, the promotion, and the money she'd earned ten times over. If that sentence made your stomach drop a little, this episode is for you. In this episode of Good Girls Get Rich, Karen Yankovich introduces "the good girl tax" - the invisible cost paid by women who are the most generous, most responsible, and most beloved in every room they walk into, and the least paid for it. Through the story of Diane (a composite of 100 women Karen has worked with), Karen walks through exactly how this tax gets charged - first in the classroom, then again when Diane rebuilds her career from scratch on LinkedIn. This episode isn't about fixing it yet. It's about finally seeing it. Key takeaways: The good girl tax isn't charged on your mistakes. It's charged on your best qualities - your generosity, your reliability, your willingness to over-deliver. "It's a calling" is often code for "we don't want to pay you." Teachers earn about 73 cents on the dollar compared to peers with the same degree in other fields - and that gap is the widest it's ever been. The broken rung is the real starting point. For every 100 men promoted to manager, only 93 women make it - and every future raise is calculated off that lower starting number. Sponsorship changes everything. Only 31% of women at that level have a sponsor versus 45% of men - and sponsored people are nearly twice as likely to get promoted. Letting your work "speak for itself" doesn't work. Diane tried it for 18 years in the classroom and again on LinkedIn - same result both times. If this episode hit close to home, don't keep it to yourself - share it with a friend who needs to hear it too. And if you're ready to stop paying the good girl tax, check out the Visibility Salon at VisibilitySalon.com - your first week is free. Subscribe to Good Girls Get Rich so you don't miss next week's episode, where Karen shares a confession about her own pricing she's never told before.   Resources Mentioned In The Episode: Visibility Salon Karen's private community where women learn to price their expertise properly. First week free! https://www.thelinkedupcollective.com/visibilitysalon/ Book a with Karen Book a call with Karen to learn more about working together. www.karenyankovich.com/call Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich    Magical Quotes From The Episode: "The good girl tax doesn't get charged on your mistakes. It gets charged on your best qualities." "Most loved, least paid is not a personality trait - it's a tax, and you can stop paying it." "The world will always pay you at the rate you hand it."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    15 min

  4. Jun 8

    Vanity Visibility vs. Real Visibility: Why You're Seen on LinkedIn But Not Booked

    Are you posting your heart out on LinkedIn and still staring at an empty calendar? Karen Yankovich is done with the fake version of visibility — and she's taking the real one back. In this solo episode, Karen draws a bold line between vanity visibility (likes, views, viral moments) and real visibility — the kind that puts strategic calls on your calendar and income in your bank account. In this episode, you'll learn: Why being seen everywhere is actually keeping you broke The two ways vanity visibility fails women entrepreneurs every single time What the LinkedIn Loop is and why it ends on a call, not a scroll The "good girl tax" — and how to stop paying it immediately Three concrete shifts to go from forgettable to fully booked This is Episode 377, and Karen is bringing the Jersey straight talk. Real visibility isn't about the volume of posts — it's about positioning yourself as the go-to authority in the rooms that actually matter. Ready to practice real visibility with feedback and community? Your first week in the Visibility Salon is FREE: www.visibilitysalon.com Resources Mentioned In The Episode: Visibility Salon Karen's community where women practice real visibility, positioning, and authority building with feedback. First week FREE! https://www.thelinkedupcollective.com/visibilitysalon/ SpeakPipe Voice Message Leave Karen a voice message with your takeaways from this episode www.karenyankovich.com/speakpipe  Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich    Magical Quotes From The Episode: "The women who win in the next decade aren't necessarily the ones posting the most content. They're the ones becoming known, trusted, referenced, and recommended." "Visibility without credibility just creates more noise. Visibility with positioning - that's where the real opportunities happen." "Your goal isn't to become internet famous. Your goal is to become professionally unforgettable."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    25 min

  5. Jun 1

    10 Reasons Your B2C Business Absolutely Needs LinkedIn Right Now

    If you're running a B2C business and you're not on LinkedIn - you're leaving serious money on the table. And I'm not just talking about a few missed connections. I'm talking about referrals, speaking gigs, media features, and high-ticket clients who found you, vetted you, and said YES - all because of one thing: your LinkedIn presence. In this episode, I'm breaking the myth that LinkedIn is only for corporate types or B2B brands. Whether you're a coach, consultant, service provider, or creative - if relationships and trust drive your business, LinkedIn is your secret weapon. Here's what you'll learn: Why affluent buyers vet you on LinkedIn before they ever reach out How LinkedIn referrals compound over time - even while you're at the beach The difference between attention (Instagram) and authority (LinkedIn) Why your content works harder and longer on LinkedIn than anywhere else 5 simple action steps you can take this week to start building your LinkedIn presence Ready to stop being invisible online? Grab a pen - your homework is at the end.   Resources Mentioned In The Episode: Monetize Your Magic Karen's FREE weekly training on LinkedIn strategy https://www.thelinkedupcollective.com/masterclass  Visibility Salon Karen's signature program for building LinkedIn visibility and authority https://www.thelinkedupcollective.com/visibilitysalon/ Good Girls Get Rich Podcast Weekly podcast hosted by Karen Yankovich www.KarenYankovich.com/podcast  BSchool by Maria Forleo Business training program for online entrepreneurs https://www.marieforleo.com/bschool Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich   Magical Quotes From The Episode: "The women who win in the next decade aren't necessarily the ones posting the most content. They're the ones becoming known, trusted, referenced, and recommended." "Visibility without credibility just creates more noise. Visibility with positioning - that's where the real opportunities happen." "Your goal isn't to become internet famous. Your goal is to become professionally unforgettable."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    27 min

  6. May 29

    How to Become More Bookable and Visible Online with Jamie Maglietta

    What makes someone truly "bookable" in today's media landscape? In this episode of Good Girls Get Rich: The Conversations, Karen Yankovich sits down with Emmy-nominated media strategist Jamie Maglietta to talk about personal brand visibility, media readiness, and why entrepreneurs need to think more like producers. Jamie shares what she learned working behind the scenes at CNN, Fox News, MSNBC, and BET — and how women entrepreneurs can use visibility to become more magnetic, credible, and discoverable online. From video podcasts and YouTube strategy to media positioning, AI search, and authentic storytelling, this conversation is packed with practical insights for women ready to stop playing small. In this episode, you'll learn: Why visibility matters more than ever How to become more "bookable" The difference between chasing press and producing it How vulnerability creates authority Why your unique perspective is your greatest marketing asset If you loved this episode, make sure to subscribe, leave a review, and share it with a woman entrepreneur who's ready to become more visible and powerful online.

    40 min

  7. May 25

    How to Stay Visible on LinkedIn While Caregiving (Without Burning Out)

    Are you holding an entire ecosystem together — aging parent, partner, grandkids, life — while also trying to run a business and stay visible? You are not alone. In this episode, Karen Yankovich gets real about something most business coaches won't touch: the professional cost of caregiving. She calls it "invisibility creep" — the slow, quiet fade that happens when we step back to care for the people we love. And she's here to tell you: it doesn't have to be that way. Key Takeaways: Caregiving is leadership — not a weakness or a career detour. LinkedIn's algorithm rewards consistency over frequency, making it ideal for caregivers who can't post every day. A pause in your business does NOT mean your brilliance expired. Karen's 20-Minute Visibility System keeps you professionally alive without burning you out. High-ticket opportunities create the financial freedom to hire support — and stay visible. If this episode spoke to you, share it with a woman in your network who needs to hear it. And if you're ready to build a visibility strategy that works around your real life, grab a spot on Karen's calendar at KarenYankovich.com/call. Subscribe and leave a review — it helps more women find this podcast!   Resources Mentioned In The Episode: The Visibility Salon Karen's low-cost, no-contract community for women who want to build LinkedIn visibility, pursue PR opportunities, and step into their authority. Connect with Karen directly and see her visibility strategy in action. https://www.linkedin.com/in/karenyankovich  Ready for support? Book a free call now! https://karenyankovich.com/call   Magical Quotes From The Episode: "A pause in your business doesn't mean your brilliance expired. It's just a pause." "You do not earn dignity through exhaustion. People don't want burned-out you. They want empowered you." "Visibility is not vanity when your livelihood depends on being remembered."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    17 min

  8. May 22

    Mindset Over Strategy: Bold Moves with Dr. Kapu Patel

    What if the only thing standing between you and your biggest business goal is a belief you formed when you were eight years old? In this episode of Good Girls Get Rich: The Conversations, Karen Yankovich sits down with Dr. Kapu Patel - certified mindset coach, former Big Pharma scientist, photographer, and one of the most gifted connectors Karen knows. They dig into why strategy alone will never be enough, what it really takes to network like you mean it, and how the stories we inherited are quietly running our businesses.   Key Takeaways: Networking is not about the card - it's about being fully present with the person right in front of you. Your childhood beliefs are running your adult business. Mindset work isn't optional - it's foundational. The real reason you're not taking action is almost never what you think it is. Identity work and strategy must be aligned for your ambitions to become reality. A photograph - and your business - should always be about how it feels, not how it looks. Subscribe so you never miss an episode, and share this with a woman entrepreneur in your life who's ready for her next bold move.

    50 min
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5
out of 5
68 Ratings

About

LinkedIn is the one platform where being experienced, credentialed, and accomplished actually works in your favor. Most women just don't know how to use it yet. Good Girls Get Rich with Karen Yankovich is the only podcast dedicated to helping women leverage LinkedIn for real wealth and influence — without the hustle, the viral posts, or starting from scratch. Karen has spent 20+ years helping women turn their expertise into high-ticket opportunities through relationship-based LinkedIn strategy. Weekly episodes cover everything from profile positioning to beating age bias to landing board seats and corporate contracts. If you're an ambitious woman who's ready to stop being overlooked and start being sought after — subscribe now.

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