Good Girls Get Rich by Karen Yankovich

Karen Yankovich
  • 5.0 (67)
  • Marketing
  • Updated Weekly

LinkedIn is the one platform where being experienced, credentialed, and accomplished actually works in your favor. Most women just don't know how to use it yet. Good Girls Get Rich with Karen Yankovich is the only podcast dedicated to helping women leverage LinkedIn for real wealth and influence — without the hustle, the viral posts, or starting from scratch. Karen has spent 20+ years helping women turn their expertise into high-ticket opportunities through relationship-based LinkedIn strategy. Weekly episodes cover everything from profile positioning to beating age bias to landing board seats and corporate contracts. If you're an ambitious woman who's ready to stop being overlooked and start being sought after — subscribe now.

  1. 6d ago

    Why Your Dormant LinkedIn Connections Are Your Biggest Opportunity

    You know exactly who I mean. The person you've thought about reaching out to on LinkedIn more than once — and then closed the tab because you didn't know what to say. This week, Karen makes the case for why she's not a stranger, and why your dormant LinkedIn connections might be the single most overlooked opportunity in your business. Karen breaks down why the people already in your LinkedIn network — old coworkers, old clients, people you met at a conference once — are worth more than a brand-new cold connection. Backed by a Rutgers study on reconnecting with dormant ties, she gives you the exact, no-pressure way to build a list of 10 and reach out without it feeling awkward, pitchy, or forced. In this episode, you'll learn: Why a dormant LinkedIn connection is more valuable than a brand-new one The Rutgers study showing reconnected ties often outperform current ones How to build your list of 10 dormant contacts in under a week The exact reconnection message formula — no apologies, no asks, no pitch Why the metric that matters is calls on your calendar, not likes on your post If you've been sitting on a LinkedIn network you think is "dead," this episode will change your mind — and give you a simple weekly habit to start turning it into real opportunities. Loved this episode? Subscribe to Good Girls Get Rich so you never miss one, and share it with a friend who's been avoiding that one LinkedIn message. Ready to go deeper? Grab the free Borrow the Stage masterclass at SheLinkedUp.com/masterclass.   Resources Mentioned In The Episode: Borrow the Stage Masterclass: Free on-demand training on building your speaker kit and using LinkedIn to book stages Visibility Salon: Karen's membership community, home of the Borrow of the Stage initiative LinkedIn for Women Community: Karen's free Facebook group where listeners post their weekly 20-minute windows for accountability. Work with Karen: Book a call to talk through your own visibility strategy.   Magical Quotes From The Episode: "She is not a stranger. She is not a cold lead. She already knows you're good at what you do — and that's the most expensive thing to build." "Your network is not cold. It's sleeping." "The silence is something loud in your head — not hers."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

  2. Aug 11

    Book Speaking Engagements Using LinkedIn (Borrow the Stage)

    Waiting to be "picked" from a speaker portal is not a strategy - it's a lottery ticket. In this episode, Karen breaks down exactly how she used one short LinkedIn message to land a spot on a conference panel - no application, no pitch deck, no waiting in a queue. She shares the real conversation, word for word, and shows you how to find the actual human behind any stage you want to borrow. In this episode, you'll learn: Why the speaker portal is "the void" - and what to do instead How to find the real decision-maker behind any conference, podcast, or corporate event The exact two-sentence LinkedIn message that opened the door What to say (and what NOT to send) after the first reply How to build a simple pipeline of stages you want to borrow If you've been filling out speaker applications and hearing nothing back, this episode will change how you approach it entirely. Loved this episode? Subscribe so you never miss an episode, and share it with a friend who's ready to get on more stages.   Resources Mentioned In The Episode: Borrow the Stage Masterclass: Free on-demand training on building your speaker kit and using LinkedIn to book stages Visibility Salon: Karen's membership community, home of the Borrow of the Stage initiative LinkedIn for Women Community: Karen's free Facebook group where listeners post their weekly 20-minute windows for accountability. Work with Karen: Book a call to talk through your own visibility strategy.   Magical Quotes From The Episode: "You're not competing with the other speakers. You're competing with their inbox." "Find the human. Find the human. Send the sentence. That's the whole thing." "If you send out 10 messages and you book one gig, it's still probably the best ROI you have in your marketing."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

  3. Aug 4

    LinkedIn Visibility: You Can't Automate Being Known

    LinkedIn just introduced a way for users to flag posts that appear to be AI-generated — and Karen Yankovich sees this as confirmation of something she's been saying for years: You cannot automate being known. In this episode of Good Girls Get Rich, Karen breaks down what the rise of AI-generated LinkedIn content means for your visibility, your relationships, and your business. Instead of trying to impress the algorithm, it's time to become more human, more specific, and more memorable. In this episode, Karen talks about: Why polished LinkedIn content is becoming less valuable. The difference between being recognized and actually being known. How Karen uses AI without handing over her voice or relationships. Why automated LinkedIn DMs can create activity without creating real opportunities. Why 40 real relationships can be more valuable than 10,000 followers. How to make your LinkedIn content unmistakably yours. Your takeaway: Stop trying to sound impressive. Start giving people a reason to remember you. Subscribe to Good Girls Get Rich, and if this episode resonates, share it with another woman who needs to hear it.   Resources Mentioned In The Episode: Borrow the Stage Masterclass: Karen's free training on how a borrowed stage becomes 20 minutes becomes a client, from Seen to Known to Chosen. LinkedIn for Women Community: Karen's free Facebook group where listeners post their weekly 20-minute windows for accountability. Work with Karen: Book a call to talk through your own visibility strategy.   Magical Quotes From The Episode: "You cannot automate being known." "The machine can write the post, but it can't be you." "It's great to be recognized. It's better to be known."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

  4. Jul 28

    The 20-Minute LinkedIn Strategy That Replaces Hours of Posting

    In 2010, Karen Yankovich sat in traffic on the Lincoln Tunnel Express for two hours a day, just to get to a job 15 miles from home. She built a business to escape that commute - and then, without realizing it, built a second one: posting every day, chasing hooks, chasing numbers before coffee and after midnight. In this episode, Karen shares the exact 20-minute visibility ritual that got her out of the second commute for good - and how it can do the same for you. This isn't about posting more. It's about a simple, three-part routine that turns LinkedIn visibility into real, paying relationships. Key takeaways: Why "constant" and "consistent" are not the same thing - and why chasing the wrong one burns you out The 20-minute expert visibility plan: tend your inbox, comment with intention, and send two warm opens Why a thoughtful comment is you "borrowing her stage" for 30 seconds Why your years of expertise make 20 minutes worth more than a beginner's four hours How to turn a single "seen" moment into being genuinely "known" by the people who matter If you're ready to stop performing and start building relationships that pay you back, hit subscribe and share this episode with a woman who needs to hear it.   Resources Mentioned In The Episode: Borrow the Stage Masterclass: Karen's free training on how a borrowed stage becomes 20 minutes becomes a client, from Seen to Known to Chosen. LinkedIn for Women Community: Karen's free Facebook group where listeners post their weekly 20-minute windows for accountability. Work with Karen: Book a call to talk through your own visibility strategy.   Magical Quotes From The Episode: "It doesn't have to be constant. It has to be consistent." "Seen is a moment. Known is what you do with that moment." "A viral post is a flower. A relationship is a tree, and a tree keeps producing fruit."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

  5. Jul 22

    Why Your Beliefs Make You Magnetic: Stop Blending In

    Stop trying to appeal to everyone. The most magnetic brands aren't built by being liked by everyone—they're built by standing for something. In this episode, Karen Yankovich shares why your strongest business asset isn't a clever pitch or a polished LinkedIn profile. It's your conviction. Through the story of a client who finally landed a speaking opportunity after changing one thing—and Karen's own experience turning down a five-figure opportunity that didn't align with her values—you'll learn why speaking up is the fastest path to attracting the right opportunities. In this episode, you'll learn: Why being "palatable" is hurting your visibility The difference between vanity visibility and authentic visibility How to uncover the belief that makes your brand magnetic Why your LinkedIn message needs to be consistent everywhere A simple three-step exercise to clarify your positioning When you stop trying to be for everyone, you become unforgettable to the people who matter most. If you enjoyed this episode, subscribe to Good Girls Get Rich, leave a review, and share it with another woman entrepreneur who's ready to become more visible.   Magical Quotes From The Episode: "Stages don't book topics. They book the woman with the message only she can deliver." "Your people can't find you at half volume." "A magnet that doesn't repel anything doesn't attract anything either."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

  6. Jul 15

    Watering Your LinkedIn Money Tree: Consistency vs. Vanity Visibility

    Two women, same expertise, same platform. One chased virality. One watered relationships. Only one built a business. Karen breaks down why daily posting, chasing algorithms, and "vanity visibility" leave your calendar empty no matter how many likes you rack up — and introduces the 3-2-0 ritual, a small, repeatable, relationship-first practice for turning LinkedIn visibility into real, booked calls. Key Takeaways Vanity visibility — posting more, chasing trends, checking your numbers — grows followers, not clients. The 3-2-0 ritual: three 20-minute sessions a week focused on conversations, not content. Real relationships — comments, follow-ups, genuine congratulations — are what actually create calls on your calendar. Your years of expertise mean 20 focused minutes outweigh a beginner's four hours of hustling. Consistency compounds. Applause doesn't. If this episode hit home, subscribe to Good Girls Get Rich and share it with a woman in your life who's exhausted from posting with nothing to show for it. And grab your free seat in Karen's masterclass at she'slinkedup.com/masterclass.   Magical Quotes From The Episode: "Visibility was never a lightning strike to keep chasing — it's a garden." "Nobody hires a billboard. They hire women they know." "Consistency compounds. Applause doesn't."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

  7. Jul 6

    Wanting Out Loud: The Permission Slip Every Woman Needs

    "I want to be rich. I want to be known. I want to be powerful." Did you just flinch? That flinch is the whole episode. In this solo episode, Karen Yankovich hands you a permission slip instead of a framework. She unpacks the good girl tax — the price women pay for wrapping money, power, and visibility in softer, more "acceptable" language — and walks you through saying three simple, true sentences out loud: I want money. I want power. I want to be known. Key Takeaways: The taboo was never the wanting. It's a woman saying it out loud without apologizing first. "I just want to help" is often a true sentence wearing a disguise. You can't get booked for what you won't name — silence is the good girl tax. Wanting to be known for real work isn't vanity. It's how the right people find you. Naming the want is the first visible act of going after it.   Subscribe so you don't miss the next episode, where Karen shows this in action with real examples. And if saying it out loud feels scary, come practice inside the Visibility Salon — www.visibilitysalon.com — your first week is free.   Resources Mentioned In The Episode: Visibility Salon Karen's private community where women learn to price their expertise properly. First week free! https://www.thelinkedupcollective.com/visibilitysalon/ Book a with Karen Book a call with Karen to learn more about working together. www.karenyankovich.com/call Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich    Magical Quotes From The Episode: "The taboo was never the wanting. The taboo is that a woman said it out loud, without apologizing for it first." "You can't get booked for what you won't name." "Big impact goals need big money — and silence is not being humble, it's expensive."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

  8. Jun 29

    You're Not Unready — You're Over-Rehearsed: Stop the Good Girl Tax

    You've been calling it responsibility. You've been calling it integrity. You've been calling it just not being ready yet. Karen Yankovich calls it what it actually is: the good girl tax. In this solo episode, Karen goes deep on the invisible cost women pay when they keep waiting to be ready — and why that waiting isn't wisdom. It's a pattern you were taught. And it's one you can unlearn. In this episode, you'll discover: Why "getting ready" is the sophisticated, grown-up version of the good girl tax The shocking MIT/Yale/Minnesota research on why women get passed over for promotion — even when their performance scores are higher Why the "panel" that used to evaluate you is gone — and why you're the only one still running it on yourself How getting ready is how vanity visibility sneaks back in the side door The one move Karen is asking you to make this week (just one) If you've been polishing your offer, tweaking your bio, or waiting until your messaging is "totally dialed in" — this episode is for you. You're not unready. You're over-rehearsed. 🎙️ Listen now, and then take your one step. Tag Karen on LinkedIn when you do!   Resources Mentioned In The Episode: Visibility Salon Karen's private community where women learn to price their expertise properly. First week free! https://www.thelinkedupcollective.com/visibilitysalon/ Book a with Karen Book a call with Karen to learn more about working together. www.karenyankovich.com/call Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich    Magical Quotes From The Episode: "Getting ready is what the good girl tax looks like when it's grown up and gotten sophisticated. Same tax. Prettier dress." "You took that rigged scoreboard, internalized it completely, and now you run it on yourself for free — when there's literally no one else left doing this to you." "Potential isn't a finish line you can cross. It's a decision you make. And in your own business, you're the only one with a vote."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

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5
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67 Ratings

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LinkedIn is the one platform where being experienced, credentialed, and accomplished actually works in your favor. Most women just don't know how to use it yet. Good Girls Get Rich with Karen Yankovich is the only podcast dedicated to helping women leverage LinkedIn for real wealth and influence — without the hustle, the viral posts, or starting from scratch. Karen has spent 20+ years helping women turn their expertise into high-ticket opportunities through relationship-based LinkedIn strategy. Weekly episodes cover everything from profile positioning to beating age bias to landing board seats and corporate contracts. If you're an ambitious woman who's ready to stop being overlooked and start being sought after — subscribe now.

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