The Kelly Roach Show

Kelly Roach

Looking for mentorship from someone who has a track record of business success? Want to learn how to build a 1% lifestyle and develop the mindset of a champion? Are you a business leader looking to 10x your results so you can build your dream life? If you are unwilling to settle for the status quo, and looking for real, honest, business, leadership, and mindset conversations... look no further. Tune in each week to learn from Kelly Roach, a former Fortune 500 executive and NFL cheerleader turned 8-figure CEO. Kelly built her company to over 7 figures WHILE working as a senior VP in her corporate job, then in less than 18 months went from 7 to 8-figures. For the past 10 years, she's disrupted the coaching space, published best-selling books, won The Inc 5000 award (and several other major awards), built this top-ranked podcsat, and helped 100s of entrepreneurs create their dream lives, all while being a present wife and mom. In each episode, Kelly shares the truth about what it takes to win in business and life. No fluff. No nonsense. Just the real deal truth behind what's required to achieve 1% success. If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, subscribe now!

  1. 1D AGO

    1084. What Big Businesses Know That You Don't: 6 Corporate Secrets for Scaling Smarter, Not Harder

    In this episode of The Kelly Roach Show, Kelly breaks down the corporate principles that online business owners often ignore - and why those gaps cause most small businesses to stay stuck or shut down. Drawing from her years as a Fortune 500 Senior Vice President before becoming an 8-figure CEO, Kelly reveals the six timeless systems every entrepreneur needs to master in order to create longevity, profitability, and peace in your business.  00:00–01:10 — Kelly's corporate background and how Fortune 500 principles shaped her approach to entrepreneurship. 01:10–03:20 — Why skipping foundational business principles leads to burnout and failure in the online world. 03:20–05:15 — The danger of "what's working now" tactics and how to build on timeless systems. 05:15–08:00 — Why reactivating past customers is your fastest path to profit. 08:00–11:15 — Expanding market share with existing customers (the 10X multiplier method). 11:15–14:15 — Tiered customer acquisition strategies 14:15–17:10 — Talent acquisition and top-grading: how corporations maintain excellence. 17:10–21:00 — Why lead generation alone isn't enough. 21:00–24:45 — Metrics and performance tracking: what to measure and why. 24:45–26:30 — The importance of feedback loops and customer quality assurance. Resources: FREEBIE: Grab a Digital Copy of Kelly's best-selling book, Bigger Than You: The Entrepreneur's Guide to Building an Unstoppable Team: https://books.thebusinessadvisory.com/book-opt-in-org  Join The Virtual Business School membership for real-time, hands-on business growth support- all for just $97/month, no contract! https://go.virtualbusinessschool.com/joinvbs  Join The Virtual Business School GOLD to learn advanced sales systems for rapid scale: https://go.virtualbusinessschool.com/gold  Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/  Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/  Connect with Kelly on LinkedIn: https://www.linkedin.com/in/kellyroachint/

    28 min
  2. 5D AGO

    1083. Reconnecting with your Voice, Faith and Authentic Self in Business with Julie Solomon

    In this powerful and deeply spiritual conversation, Kelly Roach sits down with long-time friend and online business leader Julie Solomon to explore the intersection of faith, authenticity, and business messaging. Julie, who is an author, podcast host of Women of Influence, and PR expert turned entrepreneur, shares her evolution from corporate PR to helping women reconnect to their voice, their mission, and their divine calling in the online space.  Kelly and Julie dive into what it means to be fully expressed as a woman of faith, why many entrepreneurs lose their fire after years in business, and how to bring God back to the center of your work, leadership, and life. They discuss the dangers of over-automation, how AI and marketing "hacks" can dilute your authentic message, and why the most magnetic business strategy will always be the one aligned with your soul. Timestamps: 3:00 – 7:00 — Julie's journey from PR and corporate life to entrepreneurship and coaching women online. 7:00 – 11:00 — Why messaging and voice matter more than ever in the AI era 11:00 – 15:00 — The three buyer identities and how they shape your message.  15:00 – 18:00 — How women unknowingly commoditize themselves in business 18:00 – 22:00 — Julie's spiritual awakening and bringing faith into her business for the first time. 22:00 – 27:00 — Kelly's faith journey and the moment she decided to make God the center of her brand and leadership. 31:00 – 35:00 — Business as a ministry: How God uses entrepreneurship to disciple others through your work. 35:00 – 38:00 — Rediscovering peace: How a faith-led business transforms your marriage, motherhood, and mindset. 38:00 – 41:00 — Daily spiritual practices for female entrepreneurs: prayer, Bible study, movement, and surrender. 41:00 – 43:00 — Julie's practical tools for helping women refine their message and reclaim their voice. Resources: Check out Julie's podcast, Women of Influence (formerly The Influencer Podcast): https://podcasts.apple.com/us/podcast/woman-of-influence/id1229401800  Join The Growth Collective and get your first one week trial for just $1: https://offer.juliesolomon.net/products/the-growth-collective-special  Follow Julie on Instagram: https://www.instagram.com/julssolomon/

    46 min
  3. NOV 3

    1082: What I Learned Hosting a Large-Scale, In-Person Event

    In a candid behind the scenes episode of The Kelly Roach Show, Kelly opens up about what really went down at her first large-scale women's leadership event Call to Lead, an experience designed to bring together ambitious women who want to build empires without sacrificing faith, family, or freedom. Kelly shares the wins, the challenges, and the powerful lessons that came from pulling off a large-scale event for female entrepreneurs (plus what she and her co-host, Sandi Glandt, are doing differently for Called to Lead 2026 to make it even more impactful).  From VIP mishaps to game-changing breakthroughs in sponsorship strategy, you'll walk away with actionable insights for planning profitable live events that leave a lasting impression. Timestamps: 1:15 – 3:30 — The mission behind Called to Lead: community, collaboration, and leading with faith and family. 3:30 – 6:00 — From ambitious vision turned to chaos (and what Kelly learned about venue selection and structure) 6:00 – 8:00 — The hard truth about managing vendors and staffing 8:00 – 10:30 — Why ambition can look like chaos (and how to balance big vision with organization). 10:30 – 13:00 — What worked, what didn't, and what's changing for 2026. 13:00 – 15:00 — The evolution of next year's event: structured speaking, a new "post-party," and the shift toward more intentional connection. 15:00 – 17:30 — The biggest learnings from feedback: why "cool venues" don't always translate to great experiences. 17:30 – 19:30 — The business strategy behind Called to Lead 19:30 – 21:00 — Building community before the event: how Kelly plans to grow the Called to Lead movement year-round. 21:00 – 22:00 — Final takeaways and early access details for Called to Lead 2026. Resources: Grab your ticket for Called to Lead 2026: October 1st,  2026: https://www.sandiglandt.com/called-to-lead  Connect with Sandi Glandt: https://www.instagram.com/sandiglandt/ Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/ Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/ Connect with Kelly on LinkedIn: https://www.linkedin.com/in/kellyroachint

    23 min
  4. OCT 30

    1081. How to Reinvent Yourself at Any Age: Cynthia Garcia on Rewriting Your Story and Building a Global Brand

    In this empowering episode of The Kelly Roach Show, Kelly sits down with leader, entrepreneur, and founder of Rewritten Skincare, Cynthia Garcia. From growing up without running water to building multimillion-dollar certification programs, Cynthia shares how she transformed her pain into purpose (and why she believes women in their 40s and beyond are just getting started).  Cynthia shares how she turned setbacks into muti-seven figure success, her powerful lessons on rewriting the stories that hold us back, and what it truly takes to reinvent yourself when the world says you can't. Whether you're navigating a new season in business or dreaming of your next chapter, this episode will reignite your belief that it's never too late to begin again. Timestamps 01:20–04:00 – From health struggles to building certification programs that generated millions in revenue.  04:00–06:30 – The defining moment after giving birth that sparked a business model overhaul. 06:30–08:40 – Overcoming scarcity mindset and finding courage to do business differently. 08:40–11:30 – Facing imposter syndrome while launching a new company—and rewriting limiting beliefs. 11:30–13:40 – The power of rewriting your story and ignoring validation from others. 13:40–16:30 – The danger of comfortability and the call to follow new challenges. 16:30–18:30 – How Rewritten was born: rejecting cultural messages about aging and invisibility. 18:30–22:00 – Reinvention through action: building a brand in a new industry from scratch. 22:00–25:00 – Key lessons from Cynthia's career: asking better questions, learning fast, and leading from humility. 25:00–28:00 – Rewritten's mission: helping women look and feel powerful at every stage. 28:00–30:00 – Revolutionary skincare science and building a $100M brand vision. 30:00–31:00 – Cynthia's final message on purpose, contribution, and rewriting the story for the next generation. Resources: Check out Rewritten anti-aging skincare (use code KELLY for 15% off) https://www.rewrittenbeauty.com/#a_aid=kellyroach Follow Cynthia on Instagram: @iamcynthiagarcia Cynthia's FREE SELF-Made resources: https://www.cynthiagarcia.com/resources

    32 min
  5. OCT 27

    1180. Designing Incentive Plans That Motivate Your Team Without Breaking the Bank

    One of the hardest parts of scaling a 7 or 8-figure business, is being able to balance rewarding your team with protecting your company's profitability. In this episode, Kelly discusses how to design compensation and incentive plans that motivate and inspire your team to perform at their best, create simultaneous promotion of interests (good for the team, the client, and the company), and keep your business financially healthy and sustainable If you've ever wrestled with questions like: "how do I pay competitively without overextending the business?" or "should I give raises or one-time bonuses?" this episode is a must-listen. You'll learn: The #1 mistake business owners make when designing incentive plans, and what every compensation plan should start with instead How to structure incentives so your team can earn 6 or multiple 6 figures  while the business remains profitable The 4X Method: how to ensure every hire brings in 4x what they cost Timestamps:  01:16–03:10 – Why every compensation plan should be designed one year at a time. 03:11–05:20 – The "simultaneous promotion of interests" principle: good for the team, clients, and company. 05:21–07:00 – The biggest mistake leaders make: constant salary increases instead of incentive pay. 07:01–09:00 – Why one-time bonuses protect your profit and performance. 09:01–10:30 – Start with your profit plan: reverse-engineer roles that bring in 4x what they cost. 10:31–12:15 – How to cap salaries like a sports team to sustain profitability. 12:16–13:45 – Transitioning old incentive models to fit new business offers or pricing structures. 13:46–14:45 – The power of creating multiple income streams for your team tied to performance. 14:46–15:15 – Invitation: Join the October 30th 4X Method training + March Legacy Leaders Immersive. Resources:  Register for the 8-Figure Roadmap Info Session on Thursday, Oct 30 at 1pm EST: https://events.thebusinessadvisory.com/opt-in-page-7731-7080-2242  Learn more about our Legacy Leaders In-Person Immersive March 10th & 11th, 2026: https://advancesociety.org/2026rsvp  Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/    Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/w     Connect with Kelly on LinkedIn: https://www.linkedin.com/in/kellyroachin

    16 min
  6. OCT 23

    1179. The Neuroscience of Change: Reclaiming Your Power with Tracy Litt

    In this soul-stirring episode of The Kelly Roach Show, Kelly sits down with author, speaker, and transformational coach Tracy Litt, whose groundbreaking framework, The Choice Method, helps entrepreneurs bridge the gap between what they know they need to do and what they actually do. Kelly and Tracy dive deep into the neuroscience and spirituality behind decision-making, self-sabotage, and the power of consistency, and how your nervous system plays a bigger role in your results than you realize. If you've been feeling stuck, out of alignment, or like you've lost your spark — this episode will feel like both a wake-up call and a warm hug at the same time. You'll learn: How your nervous system decides whether you play big or stay stuck How to shift from victimhood to personal power and sovereignty The spiritual and scientific foundation behind The Choice Method This is an episode every leader, entrepreneur, and change-maker needs to hear — especially if you're ready to reconnect with your highest potential and reignite your joy. Timestamps:  03:30: Origin story: How the Choice Method was born — and its evolution from private IP to public offer. 07:00: The four neurobiological requirements for change 10:00: Nervous system primer: "Safe vs Unsafe" — why your nervous system resists unfamiliar success and creates sabotage. 13:00: How to settle the nervous system so your prefrontal cortex (decision-maker) returns. 23:00: Identity & the higher self: how to embody the future version of you and execute decisions from that identity. 25:30: Energetics & magnetism: frequency shift when you step into higher-choice leadership 27:30: Breaking cycles of victimhood: emotional addictions, radical responsibility, anger as fuel to exit powerlessness. 29:30: Why high performers are vulnerable when markets shift, and why the Choice Method supports sustainable scaling. Resources:  Learn how to leverage The Choice Method in just one hour: https://www.theschoolofbecoming.com/the-choice-method Follow Tracy on Instagram: https://www.instagram.com/thetracylitt/  Connect with Tracy on LinkedIn: linkedin.com/in/tracylittlester

    35 min
  7. OCT 20

    1178. The #1 Way to Convert More Clients Without Changing Your Offer

    Signature System Intensive for ONLY $27 (before 10/22) and turn your IP and existing offer into a marketable, sellable, signature system: https://go.virtualbusinessschool.com/the-daily-sales-accelerator-8058  ----- In today's episode of The Kelly Roach Show, Kelly pulls back the curtain on one of the most powerful and underused sales tools in business: your signature system. If you're tired of explaining what you do and still hearing "I need to think about it," this episode will show you how to make your offer crystal clear in your buyer's mind. You'll learn how to turn your expertise into a defined, repeatable framework that instantly builds trust, elevates authority, and increases conversions (without completely overhauling your current offer).  Whether you're a coach, consultant, or service provider, this episode will help you transform vague expertise into a tangible system your clients can see, believe in, and easily say "yes" to. TIMESTAMPS:  [01:10] – What is signature system (and why is it the secret to higher conversions without extra work?) [02:40] – The psychology of clarity: people are 48% more likely to buy when they understand this one thing [04:00] – The "burden of expertise": how your advanced knowledge might actually confuse buyers. [07:00] – Creating safety, familiarity, and trust in a "trust recession". [08:15] – The difference between marketing your program name vs. your signature framework. [11:00] – Real-world examples of our own signature systems: The Live Launch®, Conviction Marketing®, Miracle Hour, Dream 1000, and more.  [13:30] – How to turn invisible intellectual property into tangible, marketable assets. [15:00] – Our live intensive happening this week: how to design, market, and sell using your own signature system. RESOURCES: Join Kelly's LIVE virtual workshop this Thursday for just $27 and turn your IP and existing offer into a marketable, sellable, signature system: https://go.virtualbusinessschool.com/the-daily-sales-accelerator-8058  Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/                 Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/w     Connect with Kelly on LinkedIn: https://www.linkedin.com/in/kellyroachin

    18 min
  8. OCT 16

    1177. When It Pays to Work for Free: The Hidden ROI Most Entrepreneurs Miss

    In a world where "charge what you're worth" and "raise your prices" dominate the entrepreneurial conversation, Kelly is flipping the script with a reality check: In this episode, she reveals why some of her biggest business wins — from stage appearances to multi-million-dollar brand growth — came not from getting paid upfront, but from playing the long game. You'll learn when it actually pays to work for free, how to evaluate opportunities strategically, and how to turn short-term sacrifice into long-term expansion. If you've been wondering whether to charge or say "yes" for exposure, relationships, or visibility — this is your playbook for discerning which "free" is actually profitable. Timestamps:  [00:40] – Why "charge what you're worth" isn't always great advice — and how nuance creates better business decisions. [02:00] – The problem with instant gratification and how long-term strategy builds wealth  [04:15] – Free vs. paid speaking engagements — the $20K talk vs. the thousand-person audience. [05:45] – The free, local speaking events that led to new paying clients within 48 hours. [07:00] – The asset advantage: why visibility and brand content are often worth more than upfront payment. [08:30] – Kelly's 4-part checklist for evaluating an unpaid opportunity [10:15] – The truth about big stages: how most speakers land them — and why most aren't getting paid. [13:30] – Why Kelly doesn't take podcast sponsors (yet) and how the show makes millions without a single paid ad slot (and why long-term audience trust is more profitable). [18:00] – The currency of integrity: why doing the right thing compounds in value over time. [19:00] – Final encouragement: trust your discernment, play the long game, and remember — nothing is impossible with God.   Resources: Join The Virtual Business School now for just $87/month, no contract: https://go.virtualbusinessschool.com/joinvbs  Learn more about our Legacy Leaders Mastermind: The premier mastermind for established 7- and 8-figure CEOs: https://programs.thebusinessadvisory.com/legacy-leaders  Join us in person this March for our annual Legacy retreat ($2M+ business owners): https://advancesociety.org/2026rsvp  Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/                Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/w     Connect with Kelly on LinkedIn: https://www.linkedin.com/in/kellyroachint/

    21 min
4.9
out of 5
916 Ratings

About

Looking for mentorship from someone who has a track record of business success? Want to learn how to build a 1% lifestyle and develop the mindset of a champion? Are you a business leader looking to 10x your results so you can build your dream life? If you are unwilling to settle for the status quo, and looking for real, honest, business, leadership, and mindset conversations... look no further. Tune in each week to learn from Kelly Roach, a former Fortune 500 executive and NFL cheerleader turned 8-figure CEO. Kelly built her company to over 7 figures WHILE working as a senior VP in her corporate job, then in less than 18 months went from 7 to 8-figures. For the past 10 years, she's disrupted the coaching space, published best-selling books, won The Inc 5000 award (and several other major awards), built this top-ranked podcsat, and helped 100s of entrepreneurs create their dream lives, all while being a present wife and mom. In each episode, Kelly shares the truth about what it takes to win in business and life. No fluff. No nonsense. Just the real deal truth behind what's required to achieve 1% success. If you are committed to creating wealth, health, happiness, and massive impact in all areas of your life, subscribe now!

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