452 episodes

Welcome to the Business Made Simple Podcast where we coach you to build your business like an airplane. The cockpit is your leadership. The body is your overhead. The right engine is your marketing. The left engine is your sales. The wings are your products and the fuel tanks are your cash flow.

If you build the six parts of your business correctly it will fly far and fast. Every week we help a business owner just like you optimize their airplane.

Business Made Simple with Donald Miller BusinessMadeSimple.com

    • Business
    • 4.7 • 1.9K Ratings

Welcome to the Business Made Simple Podcast where we coach you to build your business like an airplane. The cockpit is your leadership. The body is your overhead. The right engine is your marketing. The left engine is your sales. The wings are your products and the fuel tanks are your cash flow.

If you build the six parts of your business correctly it will fly far and fast. Every week we help a business owner just like you optimize their airplane.

    Ryan Deiss—How to Scale Your Business and Sell It for Millions

    Ryan Deiss—How to Scale Your Business and Sell It for Millions

    Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com.
     
    Have you ever wondered how to scale and sell your business? Many entrepreneurs struggle with scaling their operations or knowing the right time to exit. Without a plan, moving from a small to a mid-sized business is tough. And the complexities of scaling and selling can feel overwhelming. That’s why a lot of business owners end up hitting a wall. So what’s the secret to growing your business and making a profitable exit?
     
    In this week’s episode, host Donald Miller sits down with Ryan Deiss, CEO of Digital Marketer and author of Get Scalable. Ryan shares how he went from starting businesses to buying them, and gives practical tips on how to make your businesses more appealing to buyers. You’ll also gain insight on the importance of a solid operating system and the benefits of partnering with experienced investors. Listen in for invaluable acquisition strategies for business owners at any stage!
     
    For your free copy of Get Scalable, go to GetScalable.com/Free.
     
    --
     
    STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast 
     
    ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
     
    IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
     
    FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

    • 32 min
    From Concept to Launch—How to Simplify Your Product Creation Process with Kyle Reid

    From Concept to Launch—How to Simplify Your Product Creation Process with Kyle Reid

    Do you find it difficult to take your product ideas from the drawing board to the market? When it comes to new products, too many teams encounter obstacles like missed deadlines, inflated budgets, and a final product that doesn’t align with the original vision. These pitfalls can be frustrating and destroy would-be successful product launches and growth plans. So how can businesses streamline the product development process? What steps should you take to turn visionary concepts into tangible, market-ready products without losing clarity or momentum along the way?
     
    In this week’s episode, guest hosts James Sweeting and Bobby Richards talk with Kyle Reid, Senior Vice President of Design and Development at StoryBrand and Business Made Simple. Kyle shares a simple 5-step process he has perfected over years of launching successful products. From the first meeting to the final launch, Kyle’s method helps keep projects on track, within budget, and true to the original idea. Tune in and learn how to apply these strategies to your own initiatives to elevate your approach to project management, teamwork, and execution!
     
    Access the product brief template mentioned in this episode for FREE at SmallBusinessFlightPlan.com. 
     
    --
     
    STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast 
     
    ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
     
    IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
     
    FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

    • 34 min
    #174: Allison Fallon—The Life-Changing Magic of Telling Your Own Story

    #174: Allison Fallon—The Life-Changing Magic of Telling Your Own Story

    Are you tired of superficial connections and quick fixes in a world that seems to prioritize them? Many of us crave deeper meaning and genuine interactions, but often find ourselves detached from our own stories and the profound impact they can have on shaping who we are and how we relate to others. Can reconnecting with your own story change how you see yourself and improve your relationships with others?
     
    In this week’s episode, host Donald Miller is joined by Allison Fallon, author of Write Your Story: A Simple Framework to Understand Yourself, Your Story, and Your Purpose in the World. Fallon shares how writing and sharing your personal story can improve your emotional, mental, and even physical health. Her insights, drawn from her book and supported by research, show how personal stories can promote personal growth and build stronger relationships. Tune in and learn how to leverage the power of storytelling to redefine your life and deepen your connections.
     
    For more on Allison and to buy her book, visit WriteYourStory.com.
     
    --
     
    STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast 
     
    ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
     
    IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
     
    FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

    • 32 min
    Lock In Sales this Memorial Day with These Expert Closing Techniques

    Lock In Sales this Memorial Day with These Expert Closing Techniques

    Often, the hardest part of any sales process isn't starting—it's closing. Many businesses struggle to seal the deal, especially during high-stakes, competitive shopping periods like Memorial Day. You've made the offer, you've attracted the attention—now, how do you convert that interest into actual sales? The secret lies in effective closing techniques that resonate with your audience and inspire them to take action. As Memorial Day draws nearer, the pressure’s on to make sure that your holiday promotions don't just generate buzz, but bring in big profits. So what’s the best way to usher folks through the checkout line?
     
    In this episode, we wrap up our 3-part series on crafting the perfect Memorial Day promotion. Returning to the podcast are producer Bobby Richards, Business Made Simple Certified Coach Jessica Miller, and StoryBrand Certified Guide Wes Gay. They are joined by special guest Dr. J.J. Peterson, Head of StoryBrand and host of the Marketing Made Simple Podcast. Together, they delve into the critical final phase of your Memorial Day offer: closing the sale. From creating a sense of urgency to offering extra value, you’ll learn top strategies for making sure your promotions not only draw attention but also drive sales. Tune in to make the most of your Memorial Day offers and convert those last-minute decisions into holiday revenue!
     
    Clarify all your marketing and messaging talking points by creating your free Brandscript at Storybrand.com/sb7.
     
    Contact Business Made Simple Certified Coach Jessica Miller directly at HireACoach.com/Jessica-Miller.
     
    Contact StoryBrand Certified Guide Wes Gay directly at MarketingMadeSimple.com/wesgay.
     
    --
     
    STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast 
     
    ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
     
    IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
     
    FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

    • 38 min
    Turn Up the Heat on Your Memorial Day Offer With This 3-Part Framework

    Turn Up the Heat on Your Memorial Day Offer With This 3-Part Framework

    The marketplace can feel hectic during big promotional holidays like Memorial Day. So if you want to make it a record-breaking sales opportunity for your small business, there’s only one solution. Create an offer that's simply irresistible. That means you’ve got to understand what resonates for your audience and come up with a value proposition they can't say no to. With the shopping frenzy upon us, how do you ensure your offer not only stands out but calls out to the customers, compelling them to act immediately? 
     
    This week, we’re diving into Part 2 of our 3-part series on creating stellar Memorial Day promotions. Podcast producer Bobby Richards, along with Business Made Simple Certified Coach Jessica Miller and StoryBrand Certified Guide Wes Gay, unpack the process of taking those initial offer strategies discussed in Part 1 and locking them in. You'll learn a simple 3-part framework for building and refining your promotion so that it commands attention and drives sales. They’ll also show you what to add to your promotions to make them irresistible and actionable. Listen in and learn how to craft a holiday offer that’s too good to pass up!
     
    Contact Business Made Simple Certified Coach Jessica Miller directly at HireACoach.com/Jessica-Miller.
     
    Contact StoryBrand Certified Guide Wes Gay directly at MarketingMadeSimple.com/wesgay.
     
    --
     
    STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast 
     
    ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
     
    IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
     
    FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

    • 24 min
    How to Create an Irresistible Memorial Day Offer

    How to Create an Irresistible Memorial Day Offer

    We’re all well aware of the shopping frenzy on Black Friday, but we tend to forget that other holidays like Memorial Day can be just as profitable. Many businesses miss out because they don't realize how ready their customers are to spend money during these holidays. With Memorial Day approaching—a peak time for consumer activity—not having a strong offer can mean squandering a massive chance to boost sales. So what steps can you take to ensure you have an irresistible offer prepared when customers are primed with cash and ready to buy?
     
    In today’s episode, host Donald Miller and podcast producer Bobby Richards are joined by Business Made Simple Certified Coach Jessica Miller and StoryBrand Certified Guide Wes Gay. Together, they dive into how you can craft what Jessica has coined a "Hell Yes" offer for this Memorial Day weekend. They’re dishing out the top strategies for businesses to seize this prime shopping period to drive sales and visibility. You’ll learn the mechanics of creating a compelling offer that converts and how to effectively communicate it to your audience. Listen in and get the tools you need to take advantage of high-traffic opportunities and maximize your profits during this holiday season!
     
    Contact Business Made Simple Certified Coach Jessica Miller directly at HireACoach.com/Jessica-Miller.
     
    Contact StoryBrand Certified Guide Wes Gay directly at MarketingMadeSimple.com/wesgay.
     
    --
     
    STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast 
     
    ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
     
    IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
     
    FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple

    • 33 min

Customer Reviews

4.7 out of 5
1.9K Ratings

1.9K Ratings

Cholita2012 ,

Donald is inspiring!

I love listening to this podcast, I learn something new each time. Thank you for your insights and wisdom.

Don’t Gaslight Us ,

Emotional Manipulation of employees to Boost Revenue

….made me ill. More than once it was strongly suggested that you treat your employees “as if” they’re family in order to trigger loyalty and dedication in them to strengthen their dedication to the “mission” of making money. This episode sounded like a tent revival of a cult where the leader’s biggest brownnosers regurgitate the lessons (and and the leader’s name repeatedly to his face) to garner praise and…mashed potatoes. I have purchased courses from major online businesspeople who are Donald Miller customers and proponents who have had to apologize publicly to their students and followers for using this cringingly fake “family” language in business. When it comes down to it, your employees and coworkers are not your family (unless they happen to also be your family). You’re not emotionally, financially, psychologically, and in every other way connected to AND INVESTED IN them in the same way and to pretend that you are selflessly interested in their dreams and goals and that as someone’s manager you are a source of no-strings-attached unconditional support is to be dishonest and frankly emotionally and psychologically abusive.

Mischa-Z ,

Master of your craft!

I just listened to your episode How to Tell Your Story Without Playing the Hero. And I love the insight that if you talk “empathy and authority”, “empathy and authority”, you can tell your story AS THE GUIDE all day long! And second, how you helped Edie with his “story” on the fly...It was awesome and inspirational on all accounts.

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