Nobody writes alone. This show is going to be different because it’s real time marketing happenings. Inside Copy Chief we’re rooted in the foundational stuff that’s proven timeless, effective copy writing and marketing tactics. However, things change fast in this business and we’re constantly examining what's making sales for people.
CCR243: (New Breed) Craig Dave - Ramping up tension (and laughs) in your copy
Copywriter Craig Dave talks about a thing he likes to call a “laughertorial” - an essentially funny, somewhat satirical, advertorial. There are some really important lessons for effective copywriting in this conversation, so start listening!
CCR242: (New Breed) Arthur Lih - The tricky business of saving lives
My guest today Arthur Lih, is the inventor of LifeVac, a device that has saved 160+ lives (70 of them children) since he invented it. His “reason why” story will break your heart.
CCR241: (Wisdom Tree) Ryan Lee on reinventing your business without losing your way
If you’ve had your fill of empty, overnight “influencers”, and want to shed the imposter syndrome that stems from seeing their highlight reels… then you’re gonna love this very real conversation with Ryan Lee.
CCR240: (Freelancer’s Journey) Laura Belgray - How To Create (And When To Kill) A Hot Offer
Copy Chief Live guest expert Laura Belgray has made a career of creating wildly popular offers, then yanking them the minute they stop being fun. Laura talks about her criteria for deciding to start, or quickly stop, offering a service...
CCR239: (New Breed) Cole Schafer on being the man in the arena
How does Cole Schafer get big companies to grant him full artistic freedom and trust their brand to his envelope-pushing approach? Let’s get his take…
CCR238: (Freelancer’s Journey) Dean Edelson - ClickFunnels Senior Copywriter
Dean Edelson, a senior copywriter at ClickFunnels, chats about his own super successful product he just launched. Needless to say we have a lot to learn from Dean, and he gets into all the important stuff in this episode.
Being your own boss
Enjoyed the talk on freelancing and being my own boss. I liked the idea of being your own client and creating your own offer.
I came to Copy Chief Radio looking for tips and tricks to improve my business and left with much more. I find the interviews entertaining as well as informational.
I recently started listening to Copy Chief Radio podcast and it's exactly what I was looking for. Kevin is a great host and brings on really interesting guests. I always feel like I walk away with so many insights and actionable knowledge. Highly recommend!