251 episodes

Digital Marketing Masters, brought to you by Hook SEO Digital Marketing of Hillsboro, Oregon. Actionable, tactical information you can use to immediately improve your business, sales, and marketing.

Digital Marketing Masters Podcast Matt Rouse

    • Business
    • 5.0 • 21 Ratings

Digital Marketing Masters, brought to you by Hook SEO Digital Marketing of Hillsboro, Oregon. Actionable, tactical information you can use to immediately improve your business, sales, and marketing.

    Darin Kidd: Unlocking Business Potentials with AI (246)

    Darin Kidd: Unlocking Business Potentials with AI (246)

    Unlocking Business Potentials with AI: A Deep Dive with Darin Kidd
    Digital Marketing Masters Podcast 246

    In this exciting episode of "Digital Marketing Masters," host Matt welcomes the illustrious Darin Kidd, a business visionary and the author behind the motivational book "I Will Until." In a riveting conversation that explores the nooks and crannies of the business world, they delve deep into the transformative role of AI in enhancing business processes and content creation.

    Darin shares the infinite potentials that lie in harmonizing AI technology with human teams, a strategy that promises not just a boost in efficiency but a remarkable increase in revenue and market share. Moreover, the conversation takes a futuristic turn as they envision a world where AI facilitates everyday processes, including predicting and automating flight bookings, promising a revolution in customer service and experience.

    Towards the end of the podcast, Darin Kidd opens up about his book "I Will Until," a beacon of motivation and a guide to achieving one’s dreams through relentless perseverance. Find out how to get in touch with him and explore collaboration opportunities as he invites listeners to reach out through his website and social media platforms.

    Join Matt and Darin as they envision a future intertwined with AI, discuss the nuances of the business landscape, and share the secret sauce to winning in life and business. Don't miss out on this enlightening conversation filled with futuristic insights and practical business advice. Visit "I Will Until" at iwilluntil.com to connect with Darin Kidd and delve deeper into his world of inspiration and business acumen.

    Digital Marketing Masters Podcast: https://hookdm.com/podcast
    Hook Digital Marketing USA: https://hookdm.com
    Hook Digital Marketing Canada: https://hookdm.ca

    • 40 min
    Greg Moyer Talks About AI and Avoiding Distractions (245)

    Greg Moyer Talks About AI and Avoiding Distractions (245)

    On this episode of Digital Marketing Masters, host Matt Rouse chats with Greg Moyer about his enlightening presentation on preserving creativity in the AI era. Discover the "seven things you don't want to give up" to maintain your creative edge and they chat about avoiding distractions, the SAG strike, AI music copyright, and more AI discussions.

    This episode is essential listening for digital marketers looking to blend creativity with technology.

    • 36 min
    Daniel Alvarado: AI & Advertising (244)

    Daniel Alvarado: AI & Advertising (244)

    Welcome back to Digital Marketing Masters, hosted by Matt Rouse. In this episode, Matt is joined by Daniel Alvarado, CEO of White Shark Media and AdClicks. They dive deep into the evolving landscape of digital marketing, discussing the intersection of AI and advertising strategies.

    Daniel shares insights on how AI is reshaping pay-per-click advertising and social media marketing. They explore the power of AI-driven content creation, its potential impact on consumer behavior, and the challenges of maintaining authenticity in a world increasingly dominated by AI-generated content.

    Discover the latest trends in advertising as they dissect the dynamics of platforms like Google, Bing, and emerging social media networks like Threads. They also touch on the ethical considerations of AI, from misinformation to privacy concerns, and how businesses can navigate these challenges.

    Whether you're a marketing enthusiast or a business owner, this episode offers a thought-provoking exploration of AI's influence on the future of advertising. Tune in to gain valuable insights and stay ahead in the ever-evolving world of digital marketing.

    • 33 min
    Yaron Been on AI and Automation for eCommerce (243)

    Yaron Been on AI and Automation for eCommerce (243)

    In this podcast episode, the host interviews Yaron Been, who discusses the potential of using automation and code to benefit e-commerce companies. They explore how even non-developers can leverage ChatGPT to automate tasks and create solutions tailored to their needs. Yaron shares examples of using Python scripts and chat interactions to generate blog posts, videos, and more. They also emphasize the importance of using chat interactions to clarify requests and obtain better results. Yaron mentions defensive automation to streamline processes like accounting and fulfillment and recommends exploring popular apps in the relevant e-commerce platform's marketplace for automation solutions. They highlight the significance of embracing AI and automation to stay ahead in the competitive business landscape. Lastly, they discuss the value of investing in ChatGPT-4, as it offers more powerful features than the free version, making it a no-brainer decision for businesses.

    eCom XF: https://ecomxf.com/ecomxfactor-linktree/

    Music by Suno (alpha), Voice by Eleven Labs, editing by Descript and Audacity

    Hook DM: https://hookdm.com
    Hook Digital Marketing Canada: https://hookdm.ca
    Want Matt on your show or to speak at your event?
    https://matthewrouse.com
    Matt's book: PEERtainment https://peertainment.com

    • 25 min
    Cameron Williams Talks AI and Accounting (242)

    Cameron Williams Talks AI and Accounting (242)

    Matt and Cam Williams chat a bit about accounting and what going the extra mile means as a fractional CFO, but also, how AI is going to replace some parts of the bookkeeping and accounting industry. Matt lets the cat out of the bag with another mind-blowing AI prediction about where the AI squeeze will come from for financial service businesses.

    https://www.kynliconsulting.com/
    https://calendly.com/kynliconsulting/growyourincome

    Your Host: https://matthewrouse.com
    Hook DM: https://hookdm.com
    Hook DM Canada: https://hookdm.ca
    PEERtainment: https://peertainment.com

    • 26 min
    Beth Kapes: the Impact of AI in Copywriting and Journalism (241)

    Beth Kapes: the Impact of AI in Copywriting and Journalism (241)

    Join us on this insightful podcast episode as two industry experts delve into the fascinating world of AI and its influence on content marketing and journalism. Beth from MW Action and Matt, the host, engage in a lively discussion covering a range of topics. From the benefits of AI-powered tools in content creation and automation to the potential implications for the future of journalism, they explore the nuanced aspects of incorporating AI into these fields.

    Beth and Matt share their experiences and perspectives, highlighting the importance of understanding AI's capabilities and limitations. They emphasize the need for subject matter expertise and audience understanding to harness the true potential of AI in content creation and marketing strategies. They also touch upon the impact of AI on journalism, discussing responsible usage, proper sourcing, and maintaining trust with the audience.

    Throughout the conversation, they stress the significance of agencies and service providers embracing AI technology while ensuring they possess the necessary knowledge and expertise to leverage it effectively. The dialogue serves as a thought-provoking exploration of AI's evolving role and the need for a harmonious blend of human expertise and AI tools in various industries.

    If you're curious about the future of content marketing, journalism, and the ethical considerations surrounding AI implementation, this podcast episode offers valuable insights and thought-provoking discussions. Tune in to gain a deeper understanding of AI's impact on these fields and how to navigate the evolving landscape.

    Beth Kapes: https://www.mwaction.com/
    AI Music by https://waveformer.replicate.dev/

    HookDM: https://hookdm.com
    Hook DM Canada: https://hookdm.ca
    Matt's book, PEERtainment: https://peertainment.com
    Want to have Matt on your show or speak at your event? https://matthewrouse.com

    • 45 min

Customer Reviews

5.0 out of 5
21 Ratings

21 Ratings

Not so Zelle ,

What a great Podcast!

I learned a lot from Matt Rouse and the Digital Marketing Masters Podcast about all things marketing and then had the incredible good luck to be invited as a guest and to share my expertise in video. The experience of speaking with Matt and sharing time, space and ideas in his Podcast is something I highly recommend!

ASobering ,

Such a wealth of knowledge! 🧠

Have a question about anything “digital marketing?”

DMM has got you covered. 😎

Whether you’re well established as a digital marketer, or just getting started in your career, this is a must-listen podcast for you! Matt does an incredible job leading engaging conversations with industry leaders who’ve actually experienced success themselves and every. single. episode. is jam-packed with helpful takeaways. Highly recommend listening and subscribing!

cdreincarnate ,

Great Content

I love the content on this show. Every guest has a different expertise, which means listeners get a chance to learn about every facet of digital marketing.

Top Podcasts In Business

Ramsey Network
Money News Network
Dan Fleyshman
Sean Castrina
NPR
Marketplace