No BS Mastery Podcast

Pia Silva
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  • ENTREPRENEURSHIP
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 For experts and consultants ready to charge more, profit more, and deliver faster.  This is your permission slip to build a freedom first business without employees.

  1. 1D AGO

    BIG NEWS: Welcome to No BS Mastery!

    This episode marks a major milestone and a powerful new chapter. We have officially rebranded the podcast to No BS Mastery, and in this behind-the-scenes episode, I share exactly why this shift is happening, what it means for you, and how it reflects the evolution of her work over the last decade. If you’re an expert, consultant, or service-based business owner who wants more freedom, simplicity, and profitability, this episode will give you clarity on where we are headed — and how you can grow with us. Tune into this episode to hear: Why I’m returning to my original audience of experts and service-based business ownersWhat I learned from five years of teaching small branding agenciesHow the No BS philosophy applies to any high-level service businessWhat’s coming next Resources: Get on the early readers list for Scale Solo: scalesolobook.com Join the March Bootcamp: noBSmastery.com/bootcampDownload the Freedom Calculator: noBSmastery.com/price

    15 min

  2. 5D AGO

    Ep 286: How to Hit Your Freedom Number: Lever 1

    If you’ve ever known you should be charging more but felt stuck on how to actually get clients to say yes, this episode is for you. In today’s conversation, I break down Lever One of the No BS Business Model: how to increase the real and perceived value of your offer so premium pricing feels natural, aligned, and ethical.  This is the first step to closing higher-priced clients without pressure, overpromising, or chasing people who “need to think about it.” If you’ve calculated your freedom number and realized your current pricing doesn’t support the life you want, this episode will show you exactly how to bridge that gap,  starting with how you position and sell your work. Tune into this episode to hear: Why simply raising your prices rarely works on its ownWhy free proposals quietly hurt your authority, positioning, and profitabilityWhy clients often don’t really know what they need — and how to lead them to better outcomesHow to increase perceived and real value without adding more workWhat matters more than your online presenceResources mentioned in this episode: Get on the early readers list for Scale Solo: noBSmastery.com/bookJoin the March Bootcamp: noBSmastery.com/bootcampDownload the Freedom Calculator: noBSmastery.com/price

    28 min

  3. FEB 12

    Ep 285: Your Freedom Number (And Why Your Revenue Goal May Be Wrong)

    Most business owners are chasing a revenue goal that sounds good: six figures, $10-20K months. But those numbers are often vague, misleading, and disconnected from the life they actually want to live. In this episode, I introduce the concept of your Freedom Number: the true amount of revenue your business needs to generate to support your personal life and business without burning out. This is a foundational concept in the No BS Model and a sneak peek into my upcoming book, Scale Solo. If you’ve ever felt like you’re making money but still feeling tight, stressed, or unsure what number you should really be aiming for, this episode will give you clarity and a much more grounded way to design your business. Tune into this episode to hear: Why “six figures” and “$10K months” are often the wrong goalsHow to calculate your Freedom NumberHow vague revenue goals lead to weak pricing confidenceThe 50/25/25 rule for client work, business development, and freedom timeWhy feast-or-famine cycles happen and how to break them Resources mentioned in this episode:  Get on the early readers list for Scale Solo: noBSmastery.com/bookJoin the March Bootcamp: noBSmastery.com/bootcampDownload the Freedom Calculator: noBSmastery.com/price

    26 min

  4. FEB 5

    Ep 284: Help People See You As The Expert That You Are

    Wouldn’t it be amazing if prospects actually saw you as the expert you are? The problem is many small business owners don’t feel like their clients really see, value, and respect that work.  And this is a problem because not only does does it make it harder to close prospects, it creates all kinds of issues later that lead to projects running way over time and out of scope. What you’re missing is authority.  And you don’t need a huge platform, a publishing contract, or to be speaking on podcasts or from stages to cultivate it.  This month, I’m going to give you a couple of strategies that you can use right now to build your expertise in the eyes of the world and your prospects so that you can command the prices you want, run profitable projects, and have more freedom and ease in your business and your life. And in this episode, I’m unpacking the exact first strategy I teach inside No BS Agency Mastery, because it works even if you don’t have a big platform, a book, or a massive online presence. Tune into this episode to hear: Why free proposals quietly undermine your authorityA simple mindset shift that instantly positions you as the expertMy favorite “doctor” analogy (once you hear it, you can’t un-hear it)And how a small, paid first step can turn a few-thousand-dollar project into a five-figure engagement Resources: No BS Clients LabNo BS Agencies MasteryThe Price to Freedom Calculator™No BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com

    16 min

  5. JAN 29

    Ep 283: Gabrielle (Ral) Dolan: Tell Better Stories or Be Forgotten

    I’ve got a very special guest from all the way on the other side of the globe to talk about how to tell the right story to make your message stick, why storytelling is more important than ever, and how AI can help. Gabrielle Dolan is a global expert and highly sought-after international keynote speaker and educator on strategic storytelling and real communication. Her clients include the Obama Foundation, Uber, EY, Accenture, VISA, Salesforce, Amazon and Vodafone. In 2024 she launched the successful podcast Keeping it Real with Jac and Ral that was rated in the top 5% of video produced podcasts on Spotify. Gabrielle is also the bestselling author of nine books. Her latest title, Story Intelligence. The Craft of Authentic Storytelling, Made Smarter with AI was released in November 2025. Tune into this episode to hear: Why personal stories can be more powerful than facts, figures, or case studiesWhy you have to be clear on your message before your identify a storyThe key elements of an effective storyHow a good story can become a rallying cry that connects teams long after the tellingWhat you can and can’t use AI for when crafting your messaging Learn more about Gabrielle Dolan: WebsiteInstagram: @gabrielledolan.1Connect on LinkedIn Mentioned: Story IntelligenceKeeping it Real with Jac and Ral Resources: No BS Clients LabNo BS Agencies MasteryThe Price to Freedom Calculator™No BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com

    32 min

  6. JAN 22

    Ep 282: 2026 Trends: Why “I Need More Leads” Is the Wrong Diagnosis

    We all want quality leads in our pipeline.  But these days, a lot of experts tell me they’re having trouble getting leads. The thing is, I don’t think that’s actually their problem. All the visibility in the world won’t help you if your real issue lies somewhere else.  In this episode, I break down one of the biggest (and most expensive) mistakes I see smart, talented experts making: chasing more leads when the real issue is that their message, offer, or positioning just isn’t clear enough to convert the people they’re already talking to. Tune into this episode to hear: How lack of specificity about your audience, your process, and your pricing is actually losing you clientsWhy “what’s your budget?” is one of the worst questions you can askHow fear budgets actually workAnd how a simple, clear lead product can flip the entire dynamic with clients Resources: Get on the Early Readers List of my new bookNo BS Clients LabNo BS Agencies MasteryThe Price to Freedom Calculator™No BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com

    16 min

  7. JAN 15

    Ep 281: 2026 Trends: The Need To Be Undeniably Irreplaceably Human

    This month, I’m talking about the major trends that I am seeing out in the world that are relevant to anyone whose business is selling their expertise. And lately I’ve been noticing something everywhere I go — in masterminds, at events, in rooms full of marketers, founders, and even AI experts. In a world where AI can crank out polished content in seconds, human relationships are becoming the most valuable currency of all. In this week’s episode, I’m breaking down a mega-trend I’m seeing right now — one that’s surprisingly old-school and wildly relevant if you sell your expertise: Analog relationships are making a serious comeback. Tune into this episode to hear: How the flood of AI-generated content is making it harder for anyone to trust what they see onlineWhy your network is more important than ever whether you’re selling premium services or scalable products or programsHow the primary purpose of online content has shifted and how to make it effectiveWhy you have to double down on your humanity and your unique voice in today’s marketThree things you can do right now to strengthen your connections Resources: No BS Clients LabNo BS Agencies MasteryThe Price to Freedom Calculator™No BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com

    20 min

  8. JAN 8

    Ep 280: The Trends Impacting Our Businesses in 2026

    Welcome to 2026! If you’ve felt like things are all over the place lately — especially if you run a service business online — you are not alone. The pace of change right now is enough to make anyone feel fried. So to ring in 2026, I thought I’d spend January sharing some of my observations about larger trends in the business world, and how those are likely to impact small business owners, especially those selling their services and expertise, this year. First up, let's talk about one of the biggest and most distracting trends for business owners right now: AI. I’m not saying AI is a trend that’s going to die anytime soon, or ever. But I see too many business owners distracted with AI, trying to make it work and failing to actually grow their business. So let’s dig into what AI is actually going to be useful for, and where it can just be another shiny object that doesn’t move the needle for your business. Tune into this episode to hear: Why AI is making a lot of businesses busier, but not more profitableThe difference between efficiency and effectiveness (and why it matters)Where AI is genuinely helpful and where it robs you of your authorityA behind-the-scenes story of how I tried to use AI to write my next book… and why I ultimately had to stopWhat the real differentiators are right now Resources: Get on the Early Readers ListNo BS Clients LabNo BS Agencies MasteryThe Price to Freedom Calculator™No BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com

    20 min
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About

 For experts and consultants ready to charge more, profit more, and deliver faster.  This is your permission slip to build a freedom first business without employees.

Information

  • Creator
    Pia Silva
  • Years Active
    2020 - 2026
  • Episodes
    298
  • Rating
    Explicit
  • Copyright
    © Copyright 2026 No BS Mastery Podcast
  • Show Website
    No BS Mastery Podcast

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