228 episodes

Welcome to The Bright Balloon, a podcast where Sara Meyer shares bright ideas for your balloon business!

I want you to make more money, eliminate stress and learn along with me as we grow our creative businesses together! Welcome to The Bright Balloon

The Bright Balloon Bright Balloon Book Club

    • Arts
    • 5.0 • 95 Ratings

Listen on Apple Podcasts
Requires subscription and macOS 11.4 or higher

Welcome to The Bright Balloon, a podcast where Sara Meyer shares bright ideas for your balloon business!

I want you to make more money, eliminate stress and learn along with me as we grow our creative businesses together! Welcome to The Bright Balloon

Listen on Apple Podcasts
Requires subscription and macOS 11.4 or higher

    Your questions, answered

    Your questions, answered

    This week I'm sharing what happened on Instagram when I asked business owners with less than 5 years experience to leave a question in the comments, and business owners with more than 5 years experience to drop in an answer. It was such a nice surprise to see how many people participated, and thank you to each and every one who did! There were a ton of great questions and great answers, including:
    what most successful businesses have in common getting in front of your own community instead of going viral on social media techniques that up-leveled your business and where they were learned taking care of your mental health as a business owner investing in a van and paying yourself if having a website is worth it what keeps you from not giving up when everything feels hard and so much more! I just love how this turned out, with people being so open not just with their questions, but with their knowledge and experience, too. There were more comments than I could read in the episode so feel free to find the reel on my Instagram and browse the comments to learn more!
    And in the UGlu Hotline, there's a tip for using rubber bands instead of 260s to be a little more cost effective.
     
    RESOURCES MENTIONED:
    17hats (get 50% off your 1st year) 
    Balloon Suite 
    Havin' A Party Wholesale (save 5% with code BRIGHT) 
    UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT) 
    Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
    ‬Balloon Boss Mastermind & Summit  
    PremiumConwin 
    2024 Bright Balloon Business Planner 
    ALOFT (save $10 with code BRIGHT)
    The Balloon Guild (save 20% with code WeLoveSara20) 
    Glow Retreat 2024 
    Ep. 40 - I Bought a Van!!!! 
    Ep. 153 - Retail dreams | Stephanie of Celebration Creations
    - - - -
    Join the book club 
    50 Ideas for Email Marketing | Join the Bright Balloon email list 
    courses | templates | planner 
    @thebrightballoon 
    The Bright Balloon on YouTube 

    • 41 min
    What I learned from my largest job ever

    What I learned from my largest job ever

    I'm sharing the details about my six figure installation! And one huge area where I dropped the ball.

    Crowd-funded installations | Alexis of Lou Lou Balloons 

    Crowd-funded installations | Alexis of Lou Lou Balloons 

    I just loved hearing from Alexis in this episode, as she shares with us how she's created crowd-funded balloon installation events for the Title I schools in and around her community! Listen in to hear how you can replicate the idea in your area and become a part of the Loons' for Littles program.
    Alexis takes us through:
    how you pitch the program to your clients, including timeline how it doesn't have to be money out of your pocket the creative and logistical freedom it comes with how it builds your portfolio ideas for recognizing the donors how good you will feel after installation! If this is something you'd like to offer in your community, reach out to Alexis on Instagram (below) for guidance on which of your area schools the Loons' for Littles program is meant to support. 
    I can't wait to see this become a national event!
    Then in the UGlu Hotline, we have a nice little tip for transporting framework in SUVs.
     
     
    RESOURCES MENTIONED:
    17hats (get 50% off your 1st year) 
    Balloon Suite 
    Havin' A Party Wholesale (save 5% with code BRIGHT) 
    UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT) 
    Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
    ‬Balloon Boss Mastermind & Summit  
    PremiumConwin 
    2024 Bright Balloon Business Planner 
    ALOFT (save $10 with code BRIGHT)
    The Balloon Guild (save 20% with code WeLoveSara20) 
    Alexis - @lou_lou_balloons 
    - - - -
    Join the book club 
    50 Ideas for Email Marketing | Join the Bright Balloon email list 
    courses | templates | planner 
    @thebrightballoon 
    The Bright Balloon on YouTube 

    • 29 min
    Streamlining with building blocks

    Streamlining with building blocks

    I'm streamlining my business and getting rid of tons of offerings. In this episode I'm talking about why, how and how it's making me more money.

    Balance and branding | Lamar of LaMarvelous Balloons

    Balance and branding | Lamar of LaMarvelous Balloons

    I feel like this week's guest, Lamar, and I have such similar businesses. He comes on the show to chat about finding balance as a small business owner, giving classic and organic decor each their own due, and my favorite part... his knack for branding in every aspect of his business.
    We'll hear what great support he had when starting his business in college, we talk about the transition into balloons full time, (including all the transitions to the physical space of LaMarvelous Balloons over time) and then the challenges of further growth. 
    Then we talk about moving between classic and organic decor and how they can actually be similar builds when you keep a couple of artistic principles in mind: color and balance.  
    And I couldn't help but ask about his approach to branding. Hear about how he struggled with introducing himself as a balloon artist to eventually discovering that it was such a unique thing for him to embrace. I was also so inspired to hear about his fun naming process for his decor items! 
    Plus, let's give a big congrats to him for celebrating 10 years in the balloon industry!
    Then in the UGlu Hotline, we get a neat little tip about using QR codes as business cards.
     
    RESOURCES MENTIONED:
    17hats (get 50% off your 1st year) 
    Balloon Suite 
    Havin' A Party Wholesale (save 5% with code BRIGHT) 
    UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT) 
    Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
    ‬Balloon Boss Mastermind & Summit  
    PremiumConwin 
    2024 Bright Balloon Business Planner 
    ALOFT (save $10 with code BRIGHT)
    The Balloon Guild (save 20% with code WeLoveSara20) 
    LaMarvelous Balloons on Facebook & Instagram 
    - - - -
    Join the book club 
    50 Ideas for Email Marketing | Join the Bright Balloon email list 
    courses | templates | planner 
    @thebrightballoon 
    The Bright Balloon on YouTube 

    • 33 min
    Fresh foil designs | Burst Party Co.

    Fresh foil designs | Burst Party Co.

    It was so exciting to hear how today's guests Alissa, Rachel and Aimee came together with their different skill sets to create their own line of modern and fun specialty foils! They each have their own balloon decorating businesses but as they got to know each other in their local area they realized how a team approach to this fun new business would benefit them all.
    We'll hear about:
    the first foil that sparked the dream of Burst Party Co. how they found their manufacturer & how they distribute them the personality pieces that make their partnership go some of their best-selling and new designs more details about what it's like to run a product-based business Then towards the end of our conversation you'll also hear about some of the super creative ways these foils can be incorporated into your jobs to offer very trendy designs to your customers in ways that DIY people likely can't. 
    I just know that you'll love hearing from these ladies about their endeavor and I hope that you'll consider supporting them as our fellow balloon artists!
    And in the UGlu Hotline, we get another excellent reminder to build community over competition!
     
    RESOURCES MENTIONED:
    17hats (get 50% off your 1st year) 
    Balloon Suite 
    Havin' A Party Wholesale (save 5% with code BRIGHT) 
    UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT) 
    Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
    ‬Balloon Boss Mastermind & Summit  
    PremiumConwin 
    2024 Bright Balloon Business Planner 
    ALOFT (save $10 with code BRIGHT)
    The Balloon Guild (save 20% with code WeLoveSara20)
    Burst Party Co. | @burstpartyco 
    - - - -
    Join the book club 
    50 Ideas for Email Marketing | Join the Bright Balloon email list 
    courses | templates | planner 
    @thebrightballoon 
    The Bright Balloon on YouTube 

    • 27 min

Customer Reviews

5.0 out of 5
95 Ratings

95 Ratings

jenny lee123 ,

Jenny from Lovebug Party Boutique

I binge listen to this podcast! Every episode is so relatable to my life & party business. I find myself smiling AND laughing out loud at Sarah’s real life stories & funny moments about what she faces in her business. I’ve learned so much from listening to this podcast & have actually applied some things she discusses to better my party business. .Highly recommend!!!

Pop Balloon Creations ,

Incredible information

I love this podcast! I look forward to it every week and there is not one episode that goes by that I don’t learn something or get inspiration.
I can’t wait to see what else Sara comes up with! Thank you for the endless information and inspiration Sara!!

maltamamom! ,

Binge Worthy

On my way home from Balloon Boss Summit in Orlando where Sara was one of the amazing instructors. Absolutely loved the class she taught and her overall energy and passion for the business. Decided to try one of her podcasts out and I am already 10 in. Just downloaded another 5 to listen to on my next flight.

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