377 episodes

Forget becoming an influencer.

This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom.

No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human.

Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.

New episodes ship out Mondays and Wednesdays, along with short, business hotseats every Friday.

The Obvious Choice Jonathan Goodman

    • Health & Fitness
    • 4.6 • 81 Ratings

Forget becoming an influencer.

This podcast is for people searching for a simpler way to make more money, help more people, and have more freedom.

No matter who you are and no matter what you sell, your customer is a human. And yet, marketing these days feels so (in)human.

Filled with frameworks, entertaining stories, and admittedly bad-Dad jokes, The Obvious Choice is a much-needed recalibration and, at times, a refreshing slap for a business generation that’s lost its way.

New episodes ship out Mondays and Wednesdays, along with short, business hotseats every Friday.

    214 | Steve Kamb - When You Don't Stand Out In The Fitness Space

    214 | Steve Kamb - When You Don't Stand Out In The Fitness Space

    When you just want to help people get healthier, it's hard not to get lost in the crowd of other coaches.
    You don't have to be the biggest, strongest, most fit to stand out. Standing out is easier, and more fun, than you might think.
    Engineering your product for your specific person When you don't stand out in the fitness space The 10% rotation rule for your content and how to build trust with Easter eggs --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 59 min
    213 | Making Money on IG –– a Masterclass

    213 | Making Money on IG –– a Masterclass

    Turning your Instagram into a money making machine is possible - you just need to build a good system.
    The three types of posts you need and the ultimate goal of your content How to use your already built content to create your ethical bribes How to build your automation system to start conversations with leads --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 53 min
    212 | (HOT SEAT) Get Leads By Planting Your Geek Flag

    212 | (HOT SEAT) Get Leads By Planting Your Geek Flag

    When you and your ideal clients geek out about the same thing, it's a lot easier to find, connect, and convert them into paying clients. 
    It's even better when you can create a space for you to collectively geek out.
    Planting your geek flat so your ideal client can find you Partnering with other businesses may not be as helpful as you'd like, and what to do instead The three things to leverage that build trust on top of being a great coach --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 15 min
    211 | Luka Hocevar - Design Charity Events That Benefit Your Community & Business

    211 | Luka Hocevar - Design Charity Events That Benefit Your Community & Business

    Putting on a charity event can feel good, do good, and be good for business.
    Choose a charity that makes the biggest impact How to get your community to rally behind and promote the event How to follow up with attendees after the event and make an offer without feeling icky --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 51 min
    210 | Marketing, Sales, and Life Inspiration from Oaxaca

    210 | Marketing, Sales, and Life Inspiration from Oaxaca

    You learn the most when you leave your normal environment. In case you haven't been able to do that recently, Jonathan has brought you some stories from his recent trip to Oaxaca, Mexico to help inspire your marketing, sales, and life.
    Three product positioning takeaways from the struggling Monte Albán Figurine vendor How a 7 year old sold more of their bad art than the young artists with good art Three coaching lessons from the Oaxacan Crossfit gym --
    FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
    HOW - Rate / review this podcast, take a screenshot, and send it to obviouschoicepod@gmail.com
    --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 47 min
    209 | (HOT SEAT) Scaling In Quantum Leaps, Not Baby Steps

    209 | (HOT SEAT) Scaling In Quantum Leaps, Not Baby Steps

    You may reach a point in your business where you have to make a decision - either be happy making what you're making now or that you want to make the quantum leap to much, much more.
    Defining the pillars of your coaching so you know which experts to add to your team Creating your organizational responsibility chart and choosing which responsibilities you keep Managing the fear of clients rejecting changes in the business process --
    Hosts:
    @itscoachgoodman
    @fitnessjonestraining
    @amberreynolds.me
    --
    Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
    The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.

    • 20 min

Customer Reviews

4.6 out of 5
81 Ratings

81 Ratings

JoboloFit ,

Best of the best!

So many phony online trainer coaches that can’t help anyone. Yet this podcast breaks through. Jonathan Goodman has been an expert in his field for years while having the best online training coaches accompany him on the podcast that share their real life online training experiences and sharing the success and failures for everyone to learn from! This podcast will and forever be legit in my book!

bellab11 ,

Great insight

So helpful for me as a relatively new small business owner in the fitness industry.

John#22 ,

For Coaches and Business Owners

This is a must listen for all that want to be better business owners and coaches. I really enjoy all the conversations. Each episode is informative and entertaining. If your looking to gain valuable insights this podcast delivers.

Top Podcasts In Health & Fitness

Soothing Sleep
OpenMind
Huberman Lab
Scicomm Media
The School of Greatness
Lewis Howes
ZOE Science & Nutrition
ZOE
On Purpose with Jay Shetty
iHeartPodcasts
Passion Struck with John R. Miles
John R. Miles

You Might Also Like

Mind Pump: Raw Fitness Truth
Sal Di Stefano, Adam Schafer, Justin Andrews, Doug Egge
Muscle for Life with Mike Matthews
Mike Matthews
Tailored Life Podcast
Cody McBroom
Sigma Nutrition Radio
Danny Lennon
Renegade Radio with Jay Ferruggia
Jason Ferruggia
RP Strength Podcast
Nick Shaw