Mums With Hustle Podcast

Tracy Harris

In 2015, as a new mum, I left my 10-year teaching career to pursue the freedom-filled life my family deserved. With no business experience and this podcast as my starting point, I built a multi-million-dollar online education business, powered by Instagram and content marketing.The Mums With Hustle podcast is where I share my real journey, lessons, and strategies, alongside stories from the women I’ve coached and guests who inspire. It’s your space to learn, grow, and build a business by design. Enjoy!

  1. 22h ago

    MWH 544 : The $800K Launch I Never Told Anyone About (And Why the Waitlist Made It Happen)

    I had an $800,000 revenue launch and I did not tell anyone about it. I felt like a knob. I thought about the people in my world who would take ten years, or a lifetime, to make that kind of number, and I stayed quiet. I am not staying quiet anymore, because the how of that launch is exactly what you need to hear. It was a waitlist-only launch. No webinar. No masterclass. No challenge. No endless reels. Just a curated list of right-fit women who raised their hand long before the doors opened. In this episode I am walking you through the shift almost no one is making. Your waitlist is not a holding pen. It is not a notification setting. It is an offer, with its own promise, its own positioning, and its own promotional energy. You will hear the mistake I see brilliant women make on Instagram every launch season, the one honest question you need to answer before you promote your list, and the real incentives that turn a passive list into a warm room ready to say yes. I share what the waitlist tells you about your pricing, your messaging, and your bonuses long before you write your sales page. And I share why the businesses growing the fastest right now are not the loudest ones. This is for coaches, course creators, practitioners, creatives, and digital service providers who are ready to launch smarter, not louder. Come and join Freedom Filled® Business Mentorship at tracyharris.co/apply, or add your name to the Freedom Filled® Mastermind waitlist for our 2027 kickoff at tracyharris.co/mastermind. Send us Fan Mail This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business: Freedom Filled Business Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values. It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business Course Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio Checklist Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

    30 min
  2. Jul 5

    MWH 543 : How Claire Abbott Took Her Booked-Out Coaching Business Online (and Multiplied Her Impact)

    What happens when a brilliant 1:1 coach realises she is booked out, capped, and ready for a different way to build? This week I am talking to Claire Abbott, a competition coach for pole dancing athletes based in Perth, with 15 years in the sport. Claire helps her athletes train, perform, and win, working on structure, musicality, mindset, and stage presence. But this conversation is not really about pole sports. It is about coaching. It is about the quiet ceiling that hits every brilliant 1:1 coach, practitioner, or creative eventually. The fully booked diary. The capped income. The impact that cannot grow past your calendar. Claire and I unpack how she made the decision to take what she does best online, build a one-to-many container that still feels personal, and step into a more Freedom Filled® way of running her business. If you are a coach, a course creator, a practitioner, or a creative who is brilliant at what you do and ready to scale your impact without burning out, this one is for you. Come and apply for Freedom Filled® Business Mentorship at tracyharris.co/apply. There is a place in there for coaches in every niche. Xx Tracy Connect with Claire 📲 Instagram: https://www.instagram.com/elitepolecoaching 🌐 Website: https://www.elitepolecoaching.com/ Send us Fan Mail This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business: Freedom Filled Business Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values. It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business Course Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio Checklist Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

    32 min
  3. Jun 28

    MWH 542 : Strategic Storytelling How to Share Your Story Without Oversharing

    There is a version of "being authentic" on social media that is quietly costing women business owners their sales, their authority, and their ability to lead their community well. And almost no one is naming it. In this episode, I unpack the difference between strategic storytelling that serves your audience and the kind of oversharing that just serves you. I share the 2016 season where authenticity became my word of the year, the Brene Brown moment that cracked me open, and my own honest confessions about the vulnerability hangovers I have had along the way. I lean on two of my favourite teachers, Dale Carnegie's 'How to Win Friends and Influence People' and Arnold Schwarzenegger's 'Be Useful', to show you why your audience is not following you for your problems, they are following you for theirs. Then I walk you through the exact 5-question filter I run every piece of storytelling content through before it goes anywhere near my Instagram, my emails, or my podcast. This is the same checklist my neurodivergent mentees tell me they love, because there is nothing to read between the lines. If you are a coach, a course creator, a practitioner, a creative or a digital service provider and you have been wondering why kind comments are not turning into customers, this episode is for you. Take a listen, then come tell me what shifted. Xx Tracy Send us Fan Mail This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business: Freedom Filled Business Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values. It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business Course Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio Checklist Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

    24 min
  4. Jun 21

    MWH 541 : It's Not Always Summer in Business (And That's Ok)

    Have you ever had a massive creative surge, taken bold aligned action, and then a week later found yourself in a total funk? You're not broken. You're not regressing. The pendulum just swung. In this episode, I'm sharing a concept I recently unpacked with a high-level private client: polarity. The entire universe is built on opposites. Night and day. Summer and winter. High tide and low. And your business journey is no different. The problem isn't that the low comes. The problem is that we make big decisions from it. In this episode you'll learn: Why every peak in business is followed by a valley (and why that's actually a sign you're growing)How to recognise when your "old self" is trying to creep back inWhy Brené Brown's insight on emotions is the most practical business advice you'll hear todayThe one question to ask yourself when you're in a low that shifts everythingThis is a short, punchy episode with a perspective that I genuinely believe will change the way you experience the hard seasons in your business. Hit play, and then come find me on Instagram at @tracyharrisco and let me know how this landed for you. Send us Fan Mail This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business: Freedom Filled Business Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values. It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business Course Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio Checklist Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

    8 min
  5. Jun 14

    MWH 540 : She Had 200 Email Subscribers. 12 Months Later She Had 10,000. The Tess Thompson Story

    A year ago, two people showed up to Tess's webinar. Today her online Pilates membership for women over 50 has 430 members, a 10,000-person email list, and launches that convert at 18%. In this member story, Tess and Tracy unpack exactly how it happened: the niche she was scared to claim, the Million Dollar Message™ that named her webinar, the belief she dismantles in every ad, the phone calls that convert over 50%, and the identity shift from content creator to business owner. Real strategy, real numbers, zero fluff. Ready for your version of this story? Apply for Freedom Filled Business™ Mentorship at tracyharris.co/apply Send us Fan Mail This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business: Freedom Filled Business Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values. It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business Course Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio Checklist Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

    40 min
  6. Jun 7

    MWH 539 : How to Sell Your First Online Programme to Five People

    You do not need fifty women in your first programme. You need five. In this episode of The Mums With Hustle® Podcast, Tracy walks you through how to sell your first online programme to five right-fit women, the kind of women whose results become the proof that powers everything you launch after this one. Most coaches, practitioners, and creatives sabotage their first launch by aiming for numbers that create pressure, then overwhelm, then a launch so diluted nobody notices. The fix is not a bigger audience. The fix is sharper messaging and a smaller, more intentional target. Inside, Tracy shares: Why aiming for five is the smartest first-launch decision you can makeThe five pieces of messaging you must write before you share the offer with anyoneFive marketing strategies that fill a small launch with right-fit women, including the one most launch coaches skipThe real mentee story where 2,200 Instagram followers turned into ten paying coaching clientsIf you have been sitting on a programme idea and freezing every time you think about filling it, this is the episode that gets you moving. Tracy also invites you to her Million Dollar Message™ workshop on Tuesday 9 June, where you will build the messaging foundation for your offer in 90 minutes. Find out more here.  Send us Fan Mail This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business: Freedom Filled Business Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values. It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business Course Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio Checklist Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

    33 min
  7. May 31

    MWH 538 : You Do Not Have A Visibility Problem. You Have A Translation Problem

    You are showing up. The engagement is fine. People tell you they love your content. So why is your inbox so quiet 🦗, and why are the inquiries you do get from people who cannot afford you or are not ready? In this episode of The Mums With Hustle® Podcast, I am pushing back on the most overused piece of advice in online business: "just be more visible". Most of you do not have a visibility problem. You have a translation problem. Your buyer is scrolling past because the words you are using are not the words she uses inside her own head. Being more visible with fuzzy messaging just amplifies the issue. I walk you through the three signs your messaging is off (and not your visibility), why posting more is the absolute worst response to a messaging gap, and the three jobs your content has to do so your buyer takes action. I also share a story about one of my mentees who shifted just one part of her positioning and watched her programmes start to fill. This is the foundational work we do inside Freedom Filled® Business Mentorship. Your Million Dollar Message™ becomes the lead domino for everything else: your offers, your launches, your email list, your DMs. If you have been feeling depleted by showing up with words that are not landing, this one is for you. Apply for Freedom Filled® Business Mentorship at tracyharris.co/apply. Send us Fan Mail This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business: Freedom Filled Business Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values. It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business Course Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio Checklist Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

    15 min
  8. May 24

    MWH 537 : Stuck in the Freeze : How to Move Forward After a Hard Client Experience

    What do you do when a past experience is quietly running the show in your beautiful business? One of my mentees inside the Freedom Filled® Business Mentorship recently came to me wanting to launch a new group programme. But she was stuck in the freeze. Overthinking. Self doubt. Imposter syndrome. Procrastination that looks productive but moves nothing forward. Underneath it all was a wound from a previous client who questioned her character and her capability. In this episode, I coach right through it. We unpack why the freeze always has an avoided emotion underneath it, why nothing grows from stagnation, and the reframe that finally gets you moving: you cannot stuff up your next move. I share the brave question we sometimes need to sit with (could the client have been right?), the responsibility we carry to keep upskilling, and why staying in your lane is not just important, it is essential. I also share why your messaging is 9 times out of 10 the real problem, why putting time pressure on yourself makes you slower, not faster, and how leaders are forged in the hard seasons. This is for the coaches, course creators, practitioners, creatives, and digital service providers building freedom-filled® businesses. You get to decide who you become when a challenge arises. Come and join me inside Freedom Filled® Business Mentorship, or look out for my next Million Dollar Message™ workshop. Xx Tracy Send us Fan Mail This podcast is brought to you by Tracy Harris. Explore our offerings to elevate your business: Freedom Filled Business Freedom Filled Business is the most transformative and supported way to create, launch, and scale a course or membership that’s aligned with your life and values. It turns scattered, stuck entrepreneurs into confident CEOs with sustainable, scalable offers, a crystal-clear business strategy, and the freedom to live and lead with intention. Apply Now.Freedom Filled® Mastermind The Freedom Filled® Mastermind is exclusively for a maximum of 20 female entrepreneurs that are committed to intentional leadership and advanced digital business strategy, that transforms teams, fuels revenue, and sets the foundation for lasting freedom. It’s about unlocking the freedom to be uniquely you in how you grow your business and do life. Find out more here.Reels for Business Course Master the art of creating engaging reels that convert viewers into customers. This do-in-your-own-time course will equip you with the skills to leverage short-form video for your brand on Instagram. Sign up here.FREE Instagram Bio Checklist Want to make a powerful first impression on Instagram? Download our free checklist to optimise your bio for maxi...

    19 min
5
out of 5
24 Ratings

About

In 2015, as a new mum, I left my 10-year teaching career to pursue the freedom-filled life my family deserved. With no business experience and this podcast as my starting point, I built a multi-million-dollar online education business, powered by Instagram and content marketing.The Mums With Hustle podcast is where I share my real journey, lessons, and strategies, alongside stories from the women I’ve coached and guests who inspire. It’s your space to learn, grow, and build a business by design. Enjoy!

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