267 episodes

Imagine that 68% of our clients leave because they feel we don’t care. Then visualize having authentic heart-based retention strategies, proven to minimize client losses, while organically generating a substantial number of loyal clients through referrals.

Catch a glimpse of how Janice opens a conversation by applying her fine-tuned curiosity. Notice how genuinely interested she is in building a relationship with her guests – heart-based business owners and entrepreneurs. In mere minutes, guests generously share their most sweet and powerful retention systems that you can adopt today!

As a seasoned relationship marketing specialist, Janice invites us to listen in weekly, as she reveals how to nurture and build relationships in real-time.

The Relationships Rule podcast’s aim, is to help you naturally ease your networking fears, so you can adopt strategies that amplify your client list, because the facts are, that today, success is built on a foundation of strong relationships. You can relax now, knowing you can activate your relationship marketing plan, by simply tuning in to Relationships Rule each week.

Relationships Rule Janice Porter

    • Business
    • 4.8 • 24 Ratings

Imagine that 68% of our clients leave because they feel we don’t care. Then visualize having authentic heart-based retention strategies, proven to minimize client losses, while organically generating a substantial number of loyal clients through referrals.

Catch a glimpse of how Janice opens a conversation by applying her fine-tuned curiosity. Notice how genuinely interested she is in building a relationship with her guests – heart-based business owners and entrepreneurs. In mere minutes, guests generously share their most sweet and powerful retention systems that you can adopt today!

As a seasoned relationship marketing specialist, Janice invites us to listen in weekly, as she reveals how to nurture and build relationships in real-time.

The Relationships Rule podcast’s aim, is to help you naturally ease your networking fears, so you can adopt strategies that amplify your client list, because the facts are, that today, success is built on a foundation of strong relationships. You can relax now, knowing you can activate your relationship marketing plan, by simply tuning in to Relationships Rule each week.

    Pricing for Profit and more … with Next Level Coach Jacob Roig | RR267

    Pricing for Profit and more … with Next Level Coach Jacob Roig | RR267

    It’s my pleasure, this week, to interview a successful master business coach, trainer, and mentor, Jacob Roig. Jacob is not just your average coach—he’s been around for many years, and has worked with some big names like Laura Langmeier and John Gray, and he's got some incredible stories and tips to share.
    In our conversation, Jacob reveals everything from how to boost your revenue and nail your pricing strategy, to ground breaking lessons he's picked up along his journey. Whether you're running a small business or flying solo as an entrepreneur, Jacob’s advice is pure gold. He guarantees you can bump up your revenue and profits like a pro and explains it all in a way that's easy to grasp.
    Don't miss Jacob's unique blend of wisdom and authenticity in this episode packed with actionable insights and inspiring stories that underscore the power of perseverance, mentorship, and strategic planning.
    You’ll learn about:

    Importance of focusing on money in businessKey elements of pricing and profitabilityIncreasing business revenue and profits through pricing and lead generation strategiesThe power of learning from mentors during early entrepreneurshipThe importance of client engagement and a referral process for business growth

    You can reach Jacob at: Jacobroig@gmail.com
    Website: https://jacobroig.com/

    A little about me: 
    I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected. 

    In appreciation for being here, I have a couple of items for you: 
    A LinkedIn Checklist for setting up your fully optimized Profile:  
    An opportunity to test drive the Follow Up system I recommend by taking the  
    3 Card Sampler—you won’t regret it.   

    Connect with me: 
    http://JanicePorter.com 
    https://www.linkedin.com/in/janiceporter/ 
    https://www.facebook.com/janiceporter1 

    Thanks for listening! 
    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
    Do you have some feedback or questions about this episode? Leave a note in the comment section below!

    Subscribe to the podcast
    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.

    Leave us an iTunes review
    Ratings and reviews from our listeners are extremely...

    • 29 min
    How Simplifying Marketing Strategies can Lead to Business Growth | RR266

    How Simplifying Marketing Strategies can Lead to Business Growth | RR266

    In today's episode, I talk with Caroline Crawford, owner of Cultiveight Communications. She’s been rocking the marketing world for 13 years and has valuable insights on how to connect with clients and build those natural relationships that make a business thrive. Caroline has some great tips on training your team to communicate just like you, and she breaks down why an integrated marketing approach is the way to go.
    We get into some fun stuff, like the story behind the name of her company, and some serious talk about the challenges businesses face with limited resources and rising market pressures. Caroline shares her thoughts on the differences in communication styles across generations in the workplace, and why understanding your audience is key to authentic and effective marketing.
    She’s got plenty of advice for solopreneurs trying to keep their voice consistent on social media and for anyone feeling overwhelmed by marketing tasks. I promise you an episode that will enhance your understanding and approach to modern marketing challenges.
    You’ll learn about:
    Integrated marketing approach for businesses with limited resources.Scaling back marketing efforts for better resultsMarketing strategies for various types of businesses.Communication Skills in the Modern WorkspaceBalancing personal and professional communication styles based on age and audience.

    You can reach Caroline at: caroline@cultiveightcommunications.com
    Website: http://www.cultiveightcommunications.com/
    LinkedIn: https://www.linkedin.com/in/ccrawford22
    Instagram: https://www.instagram.com/cultiveightcomms/#
    Free 3 Step Guide To Cultivate Your Competitive Edge : https://www.cultiveightcommunications.com/competitive-marketing-guide

    A little about me: 
    I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected. 

    In appreciation for being here, I have a couple of items for you: 
    A LinkedIn Checklist for setting up your fully optimized Profile:  
    An opportunity to test drive the Follow Up system I recommend by taking the  
    3 Card Sampler—you won’t regret it.   

    Connect with me: 
    http://JanicePorter.com 
    https://www.linkedin.com/in/janiceporter/ 
    a href="https://www.facebook.com/janiceporter1"...

    • 43 min
    Stand-Out Strategies That Make a Difference in Business | RR265

    Stand-Out Strategies That Make a Difference in Business | RR265

    Today, I have the pleasure of featuring Chantal Cornelius, the founder of Appletree Marketing. Chantal’s deep-seated curiosity has always been her superpower, helping her build amazing relationships in the business world and discovering what makes a great speaker.
    We dive into Chantal’s unique approach to marketing, which is all about meeting the emotional needs of clients and making genuine connections. She shares some great stories from her public speaking experience, the importance of adaptability, and her path to achieving the Certified Speaking Professional (CSP) designation.
    We’ll also get the lowdown on her "Standout Strategies" for connecting with clients: certainty, connection, contribution, growth, and significance. These strategies are pure gold for anyone looking to grow their business and connect on a deeper level with clients. Tune in for inspiration and practical advice!
    You’ll learn about:
    The importance of building strong relationships with clients through emotional connections How to you break through initial impressionsStrategies for making emotional connections with clients.Marketing strategies for client satisfaction. The power of focusing on meeting clients' emotional needs, not just growth

    You can reach Chantal at: chantal@appletreeuk.com
    Website: https://appletreeuk.com/
    Instagram: https://www.instagram.com/chantal_appletreemarketing/
    LinkedIn: https://uk.linkedin.com/in/chantalcornelius

    A little about me: 
    I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected. 

    In appreciation for being here, I have a couple of items for you: 
    A LinkedIn Checklist for setting up your fully optimized Profile:  
    An opportunity to test drive the Follow Up system I recommend by taking the  
    3 Card Sampler—you won’t regret it.   

    Connect with me: 
    http://JanicePorter.com 
    https://www.linkedin.com/in/janiceporter/ 
    https://www.facebook.com/janiceporter1 

    Thanks for listening! 
    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
    Do you have some feedback or questions about this episode? Leave a note in the comment section...

    • 46 min
    The Enlightened Passenger – an Inspirational Conversation with Corey Poirier | RR264

    The Enlightened Passenger – an Inspirational Conversation with Corey Poirier | RR264

    I’m thrilled to welcome back to the podcast, Corey Poirier; an award-winning speaker, and author, to discuss his latest book, The Enlightened Passenger. Corey’s work is all about helping people live enlightened and impactful lives, and this new book is a powerful addition to his body of work. Corey shares the motivation and inspiration that led him to write this book.
    The main themes of the book include personal growth, mindfulness, and the journey to enlightenment. Corey discusses how these themes can transform your life and help you find deeper meaning and purpose. Corey offers practical tips and strategies from his book that you can apply to your daily life.
    We talk about some of the compelling stories and anecdotes from Corey’s journey, illustrating the principles and lessons found in The Enlightened Passenger.
    Tune in to this enlightening conversation and take the first step towards becoming an enlightened passenger in your own life. Let’s make the journey together!
    If you’re ready to embark on a journey of self-discovery and personal growth, don’t miss this episode with Corey Poirier. His new book is available now.
    Visit https://www.thisisthebook.com/book-optin to learn more and get your copy today along with some special bonuses Corey has in store for you.
    A little about me: 
    I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected. 
    In appreciation for being here, I have a couple of items for you: 
    A LinkedIn Checklist for setting up your fully optimized Profile:  
    An opportunity to test drive the Follow Up system I recommend by taking the  
    3 Card Sampler—you won’t regret it.   

    Connect with me: 
    http://JanicePorter.com 
    https://www.linkedin.com/in/janiceporter/ 
    https://www.facebook.com/janiceporter1 

    Thanks for listening! 
    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
    Do you have some feedback or questions about this episode? Leave a note in the comment section below!

    Subscribe to the podcast
    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device.

    Leave us an iTunes review
    Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on iTunes, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on iTunes.

    • 42 min
    Creating Top-Performing Ad Creatives – with Industry Expert, Lauren Schwartz | RR263

    Creating Top-Performing Ad Creatives – with Industry Expert, Lauren Schwartz | RR263

    Lauren is a thought leader in creating profitable creative strategies for e-commerce brands and a design professional with over 16 years of experience within the digital space.
    Lauren's passion lies in creating top-performing ad creatives. She has personally led the creative strategy for top brands such as Talentless, Obvi, Autobrush, and many more.

    We’re going to dive into her journey, her innovative approach to direct-to-consumer advertising on Facebook, Instagram, and TikTok, and of course, she’ll spill some of her top secrets for making ad creatives that truly drive results. Trust me, you don’t want to miss this one!

    You’ll learn:
    How content diversification and emotional storytelling are the keys to success in adsThe importance of purchase journeys on social media platformsThe relationship between ads and organic contentMarketing strategies and consumer behavior of each generation – with a note about Gen Z that surprised meMarketing strategies for small businesses, including ad budget and platform selection

    You can reach Lauren at: lauren@theloft325.com
    Instagram: https://www.instagram.com/theloft325/
    LinkedIn: https://www.linkedin.com/in/lauren-schwartz-07354312/
    Website: http://theloft325.com/

    A little about me: 
    I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected. 

    In appreciation for being here, I have a couple of items for you: 
    A LinkedIn Checklist for setting up your fully optimized Profile:  
    An opportunity to test drive the Follow Up system I recommend by taking the  
    3 Card Sampler—you won’t regret it.   

    Connect with me: 
    http://JanicePorter.com 
    https://www.linkedin.com/in/janiceporter/ 
    https://www.facebook.com/janiceporter1 

    Thanks for listening! 
    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
    Do you have some feedback or questions about this episode? Leave a note in the comment section below!

    Subscribe to the podcast
    If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also...

    • 33 min
    Every Conversation Matters with Dr. Keith McNally | RR262

    Every Conversation Matters with Dr. Keith McNally | RR262

    I'm thrilled to speak to Dr. Keith McNally, a US Marine, educator, and a three-time podcast creator. He opens up about his battles with PTSD, including two attempted suicides and a heart attack. But here's the thing – instead of letting those dark moments define him, he found a way to turn his life around. Dr. Keith shares how COVID-19, which initially plunged him into despair, led him to reach out to strangers on LinkedIn, fostering meaningful connections that transformed his life.
    And get this – Dr. Keith's mission doesn't stop at personal growth. He's gearing up for an epic thru-hike of the Appalachian Trail in 2025, all in the name of suicide prevention and supporting at-risk veterans. This episode is filled with inspiration, resilience, and the power of genuine connections in navigating life's challenges.
    In this episode, you’ll learn:
    How a supportive community can be the difference during difficult times.About the power of building meaningful connections through personal development and relationship-building strategiesThe importance of self-care and nature for mental well-beingEvery conversation has valueAbout Dr. Keith’s project: Thru-hiking the Appalachian Trail for personal transformation and raising awareness for mental health

    You can reach Dr. Keith at: mcnally.keith@yahoo.com
    Website: www.drkeithmcnally.com
    YouTube: https://www.youtube.com/@DrKeithMcNally
    LinkedIn: https://www.linkedin.com/in/drkeithmcnally/

    A little about me: 
    I began my career as a teacher, was a corporate trainer for many years, and then found my niche training & supporting business owners, entrepreneurs & sales professionals to network at a world-class level. My passion is working with motivated people, who are coachable and who want to build their businesses through relationship marketing and networking (online & offline). I help my clients create retention strategies, grow through referrals, and create loyal customers by staying connected. 

    In appreciation for being here, I have a couple of items for you: 
    A LinkedIn Checklist for setting up your fully optimized Profile:  
    An opportunity to test drive the Follow Up system I recommend by taking the  
    3 Card Sampler—you won’t regret it.   

    Connect with me: 
    http://JanicePorter.com 
    https://www.linkedin.com/in/janiceporter/ 
    https://www.facebook.com/janiceporter1 

    Thanks for listening! 
    Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.
    Do you have some feedback or questions about this episode? Leave a note in the comment section...

    • 46 min

Customer Reviews

4.8 out of 5
24 Ratings

24 Ratings

Slm28269 ,

Habits - First time listener

I really enjoyed listening to the podcast to get tips on building relationships and to hear more about developing small habits. Janice’s curiosity showed the audience that most people overthink starting a new habit and make it bigger than it needs to be. Ronnie stressed how important it is to keep it simple to get started. Once you start and are successful for awhile you can build other habits or expand the original one. I believe working with a coach helps you see the big picture and gets you out of your own way on ideas on how to achieve your goals.

aliaudry ,

Crafting Impactful Connections

I really enjoyed this episode. I’m new to the podcast and I found this conversation to be authentic and interesting, reminding me how nice it is to talk to people from other walks of life, countries and backgrounds. I also learned how to be a good podcast future guest which is a bonus!

ST Rapps ,

Role modeling relationshiops

Janice does a great job of showing what she's teaching with this podcast! You can hear how the relationship with the guest is being built!!

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