100 episodes

Social Selling Made Simple with Marki is the place for REALTORS® to learn how to use social media and tech, so you can sell more homes and help more people.

Each week you'll hear real conversations with industry leaders, successful agents, coaches and social media experts, who break down their best strategies to attract clients online.

Social Selling Made Simple Marki Lemons

    • Business
    • 4.9 • 70 Ratings

Social Selling Made Simple with Marki is the place for REALTORS® to learn how to use social media and tech, so you can sell more homes and help more people.

Each week you'll hear real conversations with industry leaders, successful agents, coaches and social media experts, who break down their best strategies to attract clients online.

    Live By Your Calendar & You’ll Earn Whatever You Want with Latisha Morris

    Live By Your Calendar & You’ll Earn Whatever You Want with Latisha Morris

    One of the greatest advantages in real estate is the ability to reverse engineer our income all the way back to the simple time blocks on our calendars. If we live by our calendars, and put lead generation first, we can earn exactly what we want! 
     
    When money-making opportunities are the anchors in our schedules nothing will ever get in the way. Even low inventory is something we can combat if we’re committed to the right things. 
     
    How do we avoid distractions and activities that take us away from generating leads? What marketing message will allow us to create our own inventory? 
     
    In this episode, I’m joined in the hot seat by investor and agent, Latisha Morris. We talk about the key to success as an agent.
     
    Three Things You’ll Learn In This Episode 
     
    - The real reason why your money’s funny 
    Why do agents struggle to make the money they want even though they have calendars and schedules? 
     
    - Why we shouldn’t sleep on the local chamber of commerce 
    What steps can we take if we’re not getting results we want with neighborhood farming?
     
    - The most effective direct mail campaign you can run right now
    How do you tailor your direct mail to the specific pain points of your local market?
     

    Guest Bio


    Latisha Morris is a real estate agent and investor in Spokane, WA. Originally from Guyana, South America, she moved to Spokane over 20 years ago and fell in love with the trails, parks, lakes and having 4 seasons. 
     
    Latisha comes from an Information Technology background for 19 years combined for Providence Health Services (INHS), Kootenai Health and Systems Engineer for Avista Utilities. She has investment properties of her own that she started several years ago and she’s also very involved with her husband's real estate flips. 

    For more information connect with Latisha on LinkedIn or follow her on Instagram.

    • 1 hr 8 min
    The Real Estate Hot Seat: The Foundation of a Successful Real Estate Career with Jerry Hawn

    The Real Estate Hot Seat: The Foundation of a Successful Real Estate Career with Jerry Hawn

    In real estate, no one is going to hold our hands or push us towards business success. In many ways, we have to set ourselves up for excellence on our own.
     
    Sales is a life of faith because we have to believe in a result that hasn’t taken place yet. 
     
    How do we feed that faith so that we can have a solid business foundation?  
     
    In this episode, the real estate hot seat returns, and today Fort Worth agent Jerry Hawn and I discuss the tools that will help us succeed at a high level.
     
     
    Three Things You’ll Learn In This Episode 
     
    - Why we need a solid mindset
    How do we make sure we’re focused on our goals and not letting outside forces impact our attitudes?
     
    - The biggest coaching mistakes people make
    When does coaching end and the need for implementation begin? 
     
    - The biggest opportunity in social media right now
    How do we leverage being online to not only get our content out there but to invest in our futures?



    Guest Bio
     
    Jerry Hawn is an agent in Fort Worth. He is proud to assist buyers, sellers, and investors with properties in the City of Fort Worth and the surrounding communities. 
     
    Jerry is a Retired Navy Veteran of 20 years. He offers his knowledge of the military and understanding its unique way of life to his fellow military members.

    For more information, follow @homesbyhawn on Instagram and find him on Facebook.

    • 1 hr 14 min
    5 Things Agents Should Be Doing to Leverage Social Media the Right Way with Albert Leao

    5 Things Agents Should Be Doing to Leverage Social Media the Right Way with Albert Leao

    Before the digital age, agents marketed themselves through channels like bus benches and billboards. Though they worked at the time, these marketing methods just can’t compete with the global reach of social media. 
     
    Social media is non-negotiable in today’s real estate game, but so many real estate professionals haven’t even begun to utilize it effectively. 
     
    What do we need to be doing right now to leverage social media? How do we treat social media as more than a digital billboard? 
     
    In this episode, we’re joined by CEO and founder of HomeSync, Albert Leao. He shares how to play the social media game at a high level.



    Three Things You’ll Learn In This Episode 
     
    - How to make content for millennials 
    What do we need to be doing to appeal to millennials, who now represent 40% of the real estate market?
     
    - The kind of content that does well on social media platforms 
    How do we create stunning real estate visuals on TikTok? 
     
    - Why we need to be first to try out new social media features 
    How do we use new social media innovations and features to our advantage?
     
     
    Guest Bio 
     
    Albert Leao is the CEO and founder of HomeSync, a web based social media management company homesync. Homesync is a leading solution for small businesses and solopreneurs to market themselves on social media platforms. 

    For more information, head to https://www.homesync.com.

    • 38 min
    Your Real Estate License Doesn't Guarantee Success...Here's Why with Tiffany Willis-Johnson

    Your Real Estate License Doesn't Guarantee Success...Here's Why with Tiffany Willis-Johnson

    In real estate, the courses that get us qualified don’t teach us everything we need to know - in fact, they barely scratch the surface. This is an industry with so much depth, and we have to learn as much as we can to have staying power. 
     
    Right now, there are more real estate agents in the industry than ever before, but most won’t last long. They don’t commit to learning beyond their initial training. 
     
    What does it take to stay in the business for years, and even decades? How do we set a vision and follow through? 
     
    In this episode, I’m joined by broker and Chicago Agent's Rookie of the Year nominee Tiffany Willis-Johnson. She shares how she sold 30 homes in her first year, and we talk about how to set yourself up for success from day 1 in real estate. 




    Three Things You’ll Learn In This Episode 
     
    - The power of starting with the end in mind
    How do we unlock big opportunities by strategically affiliating ourselves with the right people? 
     
    - Why I set up 13 streams of income
    How do you build a business you can take everywhere you go?  
     
    - How to stabilize our income 
    What steps can we take to cushion the blow if a deal falls apart?
     
     
    Guest Bio
     
    Tiffany Willis-Johnson is a seasoned Executive turned Real Estate Broker was nominated as Chicago Agent's South Suburban Rookie of the Year in 2021 closing more than 30 transactions her first year in real estate. 
     
    Tiffany started investing in real estate at 22, and by 26 she owned 3 properties and managed her friends and families real estate. She founded Willis Property Management in 2005 but returned to corporate after the market crashed in 2008.
     
    With more than 20 years of corporate experience, she’s lead teams across the country in various industries: real estate (Realogy Group/NRT), consulting (McKinsey & Co, Brunswick Group), investment banking (Mesirow Financial, BMO Harris), education (Perspectives Charter Schools), non for profit (Chicago Scholars) and even started her career in the United States Federal Government.

    Visit https://www.tiffanywillisjohnson.com and https://www.facebook.com/tiffanywillisjohnson for more info.

    • 1 hr 6 min
    6 Figures in 12 Months: Earn More Money by Doing THIS Everyday

    6 Figures in 12 Months: Earn More Money by Doing THIS Everyday

    In order to build a six-figure business, we must add 2880 contacts to our CRM every year, but that’s impossible without a strategic daily practice to connect with people. 
     
    With the 8x8 daily planner, it’s easy to create the habit of building relationships and become top of mind with the people in your sphere. 
     
    How do we actually put this planner into practice and really add value to our databases? In this episode, I’m going to take you through a simple daily exercise that will grow your real estate business.
     
     
    Three Things You’ll Learn In This Episode 
     
    - The powerful acronym that will boost our marketing efforts 
    In real time, people are telling us about what’s important to them. How do we add this to our marketing so that we can connect with them on a deeper level? 
     
    - Why we have to pay attention to what’s happening in the lives of our sphere 
    How do we prepare for our clients’ pain points in advance? 
     
    - How I kept my business growing on medical leave
    Can we grow our income and simultaneously reduce our costs?

    • 30 min
    The Software Platforms That Knows Who’s Selling Before Agents Do with Ryan Dendievel

    The Software Platforms That Knows Who’s Selling Before Agents Do with Ryan Dendievel

    AI and predictive analytics have become so incredibly accurate that they can tell if someone is about to make a huge buying decision. We might not be aware of it, but our online habits tell a story, and as agents, these insights can help us capture opportunities that would have otherwise fallen through the cracks. 
     
    What is Revaluate and how does it improve our marketing efforts? How does it supercharge our CRMs? 
     
    In this episode, I’m joined by Revaluate’s VP of business development, Ryan Dendievel. He’s going to answer all your questions about the software, how it works, and how it helps you get more out of your database.
     
     
    Three Things You’ll Learn In This Episode 
     
    - How to mine more gold out of your database
    Does a tool like Revaluate replace our CRM or can we layer it on the CRM we already have? 
     
    - Why internet algorithms know so much about our buying decisions 
    Real estate transactions are preceded by big life events. What are software platforms picking up on even before people do? 
     
    - The difference between Revaluate and other data analytics platforms
    What’s the difference between group sociological indicators and individualized psychological indicators of buying behavior?
     
     
    Guest Bio
     
    Ryan Dendievel is the VP of business development at Revaluate, a software and data company, rated as a 2019 top 5 real estate software by The Close, an Inman Innovator Award Finalist, and a Swanepoel Top 20 Trendsetter, Revaluate researches, follows and analyzes prospects, telling top mortgage and real estate companies who is most likely to move in the next 3-6 months. Revaluate’s clients use this data to improve marketing efficiencies, target potential movers, and substantially increase ROI.

    For more information, and to schedule a consultation visit https://revaluate.com.

    • 29 min

Customer Reviews

4.9 out of 5
70 Ratings

70 Ratings

Laceywil2 ,

Best Real Estate Marketing Podcast

Marki is fun to listen to, she is tenacious, and very knowledgeable! She has tried all of the marking tactics she teaches you, and shares so much advice and steps to achieve these steps. She shares tons of free options to try! This is my absolute favorite podcast! I have used so many of her techniques and still do on the daily.

Goddess🖤 ,

Always Dropping Gems

Every episode I’m able to take something valuable away, great information to help real estate agents press forward in multiple areas.

tommyjreid ,

Don’t listen in the car!

Marki’s podcast are so informative, so chock full of great stuff, you will want to take notes. Every time I have to stop the podcast, pull over and grab my notebook and jot down what was just said. This happens EVERY time I’m in the car. Seriously, this happens with every episode. Now I just sit down at my desk with pen and paper whenever I am listening. That way I don’t miss a thing.

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