198 episodes

The Wellness Business Podcast was created specifically to focus on the core principles of building a profitable wellness business. Each weekly podcast episode is filled with action steps and case studies dedicated to one core principle of business to get new clients, grow a responsive email list, increase brand awareness, generate more income, launch new products and learn the latest social media strategies.

The Wellness Business Podcast Karen Pattock and Kathleen Legrys

    • Entrepreneurship
    • 4.9 • 173 Ratings

The Wellness Business Podcast was created specifically to focus on the core principles of building a profitable wellness business. Each weekly podcast episode is filled with action steps and case studies dedicated to one core principle of business to get new clients, grow a responsive email list, increase brand awareness, generate more income, launch new products and learn the latest social media strategies.

    EP188: Time-Saving Tips for Creating Videos Consistently with Nick Bonitatibus

    EP188: Time-Saving Tips for Creating Videos Consistently with Nick Bonitatibus

    When it comes to creating video on a regular basis, we know one of the biggest hurdles is figuring out a way to do it that doesn't take up all your time.
    Our guest and video expert, Nick Bonitatibus, shares a simple 3-step process to help you save time creating your videos.
    Nick breaks it down into these 3 steps and shares examples of what to do every step of the way.
    Planning and preparation - How this will help you create video content your audience will look forward to watching. Delegation - Ideas for outsourcing certain tasks, so you don't have to do it all yourself (plus Nick's top recommendations for outsourcing options). Distribution - How to get your videos seen by as many people as possible.  
    If you want to create and produce videos that your audience will love to consume, the tips Nick shares will be incredibly helpful to get you started.
     
    Links/Resources mentioned on the show:
    The Digital Champs
    Upwork.com
    Onlinejobs.ph
    Fiverr.com
    Keyword.com
     
    Links to Resources:
    Wellness Business Accelerator
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page

    • 47 min
    EP187: Options for Creating an Online Community for Your Paid Programs Outside of Facebook with Phil Beene

    EP187: Options for Creating an Online Community for Your Paid Programs Outside of Facebook with Phil Beene

    We have been running Facebook groups for several years, and we love hosting them as a way to connect with our tribe on a deeper and more meaningful level.  We believe hosting your own group can be one of the best things you can do to attract prospective clients, warm them up, and lead them to your paid programs. 
     
    We also know some of you are wondering if there are other options for hosting an online community for your paid programs, outside of Facebook, so that’s what we are covering today with our guest, Phil Beene.
     
    In this episode, you’ll discover…
     
    Options for online communities that are not on a social media platform Pros and cons of hosting your group somewhere else The functionality of some of the other community platforms   
    If you’ve been looking for the perfect online community platform to engage with your clients in your paid programs, in this episode Phil shares some of the best options to choose from!
     
    Links/Resources mentioned on the show:
    Nudge Coach
    Mighty Networks
    Tribe.so
    Join the waitlist for the Wellness Business Accelerator
     
    Links to Resources:
    Wellness Business Accelerator
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page

    • 41 min
    EP186: How to Use Instagram Stickers to Increase Engagement

    EP186: How to Use Instagram Stickers to Increase Engagement

    If you’re using Instagram stories, did you know the story stickers are built-in engagement and marketing tools for your business?
     
    On this episode of The Wellness Business Podcast, we’re going to share how to use stories to your advantage, so you stay top of mind with your followers.
     
    Here are 4 of our favorite Instagram stickers that we use all the time, and we’re sharing what they are and how to use them to increase engagement, reach and build relationships with your followers.
     
    1. Polls
    2. Countdown timer
    3. DM sticker
    4. Question sticker
     
    If you’ve wanted to learn more about the ways using IG stickers can help boost your social media reach and engagement, then you’ll want to tune in to this episode!
     
    Links/Resources mentioned on the show:
    Join the waitlist for the Wellness Business Accelerator
     
    Links to Resources:
    Wellness Business Accelerator
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page

    • 27 min
    EP185: BEST OF: 5 Simple Ways to Repurpose Your Content to Reach More People

    EP185: BEST OF: 5 Simple Ways to Repurpose Your Content to Reach More People

    Your audience likes to consume content in different ways, and that's why it's essential to create a repurposing strategy for each piece of content that you create so that it is showing up wherever your followers are spending time. 
    This week, we're bringing back a previous popular episode that will be a great refresher as we transition into the new year.
    It's called: 5 Simple Ways to Repurpose Your Content to Reach More People
    There are more options to repurpose content now than there has ever been before. In this episode we're sharing a very specific 5 step plan for each piece of content that you create.
     
    In this episode you'll discover…
    What content marketing is and a variety of modalities you can use so you can choose the format that makes the most sense for your ideal clients Our 5 unique ways to repurpose content every week to reach more people, (remember, your audience wants to learn in different ways so you'll be the hero when you publish the same content in multiple ways to accommodate everyone in your audience) An example of how to repurpose one blog post into 4 types of content in a tenth of the time it would take you to create new How to repurpose content specifically to build your email list so that it's actually performing double duty in your business  
    Repurposing your content is more than a time saver; it also allows people to consume your content in the format they prefer. Some people prefer video, some love audio, and some would rather just read.
    To become known, people need to be able to learn from you and connect with you, so repurposing your content in different ways is one of the best strategies to attract more clients.
     
    Links/Resources mentioned on the show:
    Episode 154 – How to Use the Boost Post Button for Your Facebook Ads to Test Your Free Offers with Rick Mulready
     
    Join the waitlist for Wellness Business Insider’s Club
     
    Links to Resources:
    Wellness Business Insider’s Club
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page

    • 35 min
    EP184: Secrets to Launching a New Facebook Business Page

    EP184: Secrets to Launching a New Facebook Business Page

    What is the best way to launch a new Facebook business page that attracts your ideal clients and gets more followers?
     
    If you are just starting out building your Facebook page, you are likely wondering how to get more followers. This question was asked by two different coaches recently, so we decided to cover our answers and perspectives in this episode.
     
    In this episode, you’ll discover:
    The difference between a FB business page and personal profile page when it comes to promoting your business, (these pages are not created equal) 3 things to consider when posting on Facebook to attract new likes and followers, that will ultimately keep you out of Facebook jail and help you grow more quickly 5 quick tips to quickly get momentum on your new Facebook page  
    Ready to give your Facebook business page that boost it needs to get more clients? If you’re nodding your head, then hit play and tune in because this is a good one!
     
    Links/Resources mentioned on the show:
    Join the waitlist for Wellness Business Insider’s Club
     
    Links to Resources:
    Wellness Business Insider’s Club
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page
    The Wellness Business Podcast Instagram

    • 18 min
    EP183: Two Pre-Promotion Warm-Up Strategies
to Increase Sales

    EP183: Two Pre-Promotion Warm-Up Strategies
to Increase Sales

    Warming up your audience before you do a promotion is one of the best ways to build trust and awareness about what you do and get more clients.
     
    The purpose of your warm-up strategy is to create anticipation, curiosity and excitement about what’s coming, and when it’s done the right way, you’ll see a boost in enrollment. 
     
    In this episode, you’ll discover:
    Two specific pre-promotion warm-up strategies to increase sales Examples of how to get started with this strategy in your business right now!  
    If you need some ideas of how to warm up your audience and get them ready for your upcoming launch, you won’t want to miss this episode!
     
    Links/Resources mentioned on the show:
    Join the waitlist for Wellness Business Insider’s Club
     
    Links to Resources:
    Wellness Business Insider’s Club
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page
    The Wellness Business Podcast Instagram

    • 43 min

Customer Reviews

4.9 out of 5
173 Ratings

173 Ratings

The Medical Strategist ,

Facebook Business Page

Reminding us that we should not get caught up in the number of likes is a good motivator. Knowing that you can’t transact business on a personal FB page without violating its bylaws is crucial.
Your strategies are helpful and easy to implement.

Thanks Karen and Kathleen!

SMersack ,

Most amazing and valuable podcast available. Thanks for you generosity

K&K thank you so much for you generosity. You share such valuable information that has inspired me to reach for my dreams and start my own coaching business. I listen to you podcasts everyday on my way to work, while running and while cleaning the house. Today I was so encouraged by the both of you that I faces my fears and posted my first Facebook Live. Thank you so much for you diligence and generosity.
Shaari Mersack

Dougmary ,

Addicted to this podcast

Thank you so much for keep showing up for us and talking about the themes we really care about. Love hearing you and I feel you are my besties! 😘

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