141 episodes

Everyone finds themselves in charge at some point in their lives. Sometimes we are new managers put in charge and our goal is to help our team be better. 
Other times we have to take charge and no one is there to help us improve our leadership skills. The key for new managers is to develop the skills to generate consistent results. 
We bring guests to discuss ways to help you take charge of your business and personal lives. We discuss topics ranging from leadership, being a new manager, accountability, training & development, communication skills, why fitness is important and the mental approach for your success, .
The goal is to help you unlock the leader you want and need to be in order to achieve your personal development goals.
Each week there will be new videos discussing topics that are relevant for many of usI hope you find value in the conversations. 
Please subscribe and share. There are many individuals who are looking for help
Thank you for being here. About Glenn Pasch: Glenn Pasch is CEO of PCG Digital, an Inc 5000 agency that specializes in helping businesses create and deliver a modern retail experience to get customers raving, recommending & returning for more.
Then leverage it with digital marketing to connect with consumers of all ages and increase sales opportunities. 
He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally. FOLLOW ALONG:Subscribe to my channel for free offers, tips and resources!YouTube: https://bit.ly/inchargenowwhat Linkedin: https://www.linkedin.com/in/glennpasch/Personal Website http://glennpasch.com/Company website: https://pcgdigital.com/

"You're In Charge" with Glenn Pasch Glenn Pasch

    • Business
    • 5.0 • 14 Ratings

Everyone finds themselves in charge at some point in their lives. Sometimes we are new managers put in charge and our goal is to help our team be better. 
Other times we have to take charge and no one is there to help us improve our leadership skills. The key for new managers is to develop the skills to generate consistent results. 
We bring guests to discuss ways to help you take charge of your business and personal lives. We discuss topics ranging from leadership, being a new manager, accountability, training & development, communication skills, why fitness is important and the mental approach for your success, .
The goal is to help you unlock the leader you want and need to be in order to achieve your personal development goals.
Each week there will be new videos discussing topics that are relevant for many of usI hope you find value in the conversations. 
Please subscribe and share. There are many individuals who are looking for help
Thank you for being here. About Glenn Pasch: Glenn Pasch is CEO of PCG Digital, an Inc 5000 agency that specializes in helping businesses create and deliver a modern retail experience to get customers raving, recommending & returning for more.
Then leverage it with digital marketing to connect with consumers of all ages and increase sales opportunities. 
He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally. FOLLOW ALONG:Subscribe to my channel for free offers, tips and resources!YouTube: https://bit.ly/inchargenowwhat Linkedin: https://www.linkedin.com/in/glennpasch/Personal Website http://glennpasch.com/Company website: https://pcgdigital.com/

    Is Marketing Automation Killing Creativity with Lisa Gener

    Is Marketing Automation Killing Creativity with Lisa Gener

    Is marketing automation killing creativity for marketers? This is a question I pose to our guest, Lisa Gener, CRO for Dealer Alchemist.
    She believes automation can be a fantastic asset, but it can be a crutch for marketers who allow campaigns to run without personal interaction.
    Lisa shares her vision and her journey as a marketer, consultant and now her hands on approach for her clients.
    Great conversation filled with tactical strategies and tips. 
    Please share, rate and subscribe to the show.  
    About Lisa Gener
    Lisa Gener is an accomplished Digital Advertising Strategist who has more than 17 years of retail automotive marketing and management expertise, including her current role as CRO for Dealer Alchemist. She is hyper dealer-centric and her mission is to implement front-line technologies and solutions that eliminate wasted spend and increase net profit.
    https://www.linkedin.com/in/lisamgener/
    https://www.dealeralchemist.com/
    About Glenn Pasch
    "Everyone finds themselves in charge at some point in their lives. Yet many of us lack the skills to generate consistent results. My goal is to help you learn the skills to adapt and grow in your personal and business life.”
    Glenn Pasch is CEO of PCG Digital, a full service digital marketing agency that specializes in helping businesses create and deliver customers raving, recommending & returning for more. He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally.
    Let’s Connect:
    Linkedin: https://www.linkedin.com/in/glennpasch/​
    Personal Website http://glennpasch.com/​
    Company website: https://pcgdigital.com/

    • 51 min
    Improving Your Team's Results Immediately

    Improving Your Team's Results Immediately

    We all focus on results. Whether for ourselves, our team or our business. 
    But are you making this mistake when evaluating results? Are you inspecting with the same intensity when you achieve success vs when you don't meet expectations?
    Are you involving emotions when interacting?
    In this episode Glenn shares his strategies,the 4 "P's" and the 5 "R's" to generate consistent and improving results.
    This is a very tactical episode that will help you become a better leaders.
    Enjoy it. Don't forget to share, subscribe and rate the show.
    About Glenn Pasch:
    "Everyone finds themselves in charge at some point in their lives. Yet many of us lack the skills to generate consistent results. My goal is to help you learn the skills to adapt and grow in your personal and business life.”
    Glenn Pasch is CEO of PCG Digital, a full service digital marketing agency that specializes in helping businesses create and deliver customers raving, recommending & returning for more. He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally.
    Let’s Connect:
    Linkedin: https://www.linkedin.com/in/glennpasch/​
    Personal Website http://glennpasch.com/​
    Company website: https://pcgdigital.com/

    • 22 min
    How to Build Trust in Your Organization with Brian Kramer

    How to Build Trust in Your Organization with Brian Kramer

    Building trust in your organization can be a challenge. Let alone taking over a team or being placed in a position of leadership. There can be so many mistakes made, many without your knowing it.
    Brian Kramer, a leader in automotive for over 25 years shares his experience building multiple successful teams. He shares his three levels of trust, personal, technical and ethical trust. 
    Too often we focus just on technical but Brian shares why all three are important to your success.
    Great conversation. Enjoy it
    Don't forget to review us, share the episode and subscribe so you don't miss these great conversations. 
    Brian's book recommendation: Bob Iger Ride of a Lifetime
    https://amzn.to/3wSYpl6
    About Brian Kramer:
    Automotive General Manager specializing in digital transformation with 26+ years of retail dealership experience. 19 years as a General Manager operating dealerships for Autonation and Germain Automotive Group. Experience managing Infiniti, Chevrolet, Cadillac, Mercedes-Benz, Lexus, Toyota and Lincoln franchises in Ohio and Florida.
    Recipient of the Automotive News “Top 40 under 40” award.
    Delivered the first 100% paperless transaction in 2020, and recently delivered the first automotive transaction in the Metaverse.
    Pioneer of digital and virtual automotive sales and service transactions, bridging the gap between the virtual showroom and the physical showroom.
    Pioneering the Future of Virtual Automotive Retail in ways Virtually, Remotely, Physically & in the Metaverse.
    Linktree:https://linktr.ee/briankramer
    Clubhouse: @briankramer
    YouTube: @briankramer
    Facebook: @briankramerfl
    Instagram: @kramerbrian
    About Glenn Pasch:
    "Everyone finds themselves in charge at some point in their lives. Yet many of us lack the skills to generate consistent results. My goal is to help you learn the skills to adapt and grow in your personal and business life.”
    Glenn Pasch is CEO of PCG Digital, a full service digital marketing agency that specializes in helping businesses create and deliver customers raving, recommending & returning for more. He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally.
    Let’s Connect:
    Linkedin: https://www.linkedin.com/in/glennpasch/​
    Personal Website http://glennpasch.com/​
    Company website: https://pcgdigital.com/

    • 1 hr 3 min
    Being a leader vs. Leading a Team with Mike Dorazio

    Being a leader vs. Leading a Team with Mike Dorazio

    Have you ever thought about the difference between being a leader or leading a team? Is there a difference? Can you do one without the other?
    All great questions I discuss with my guest Mike Dorazio. Mike shares his journey from hard headed young man, to Marine, to now successful business owner of a multi-store car dealership and growing more each day.
    Fascinating, no holds barred conversation. Not one you want to miss.
    Remember to review, share and subscribe. 
    About Mike
    Mike Dorāzio is the owner of Platinum Central Pennsylvania, and a self made, serial entrepreneur. He has spent the past 30 years advancing and building his brand in the automotive industry. 
    In January of 2013, Mike launched Platinum Pre-Owned LLC. It all started with 2 employees. In 9 short years, Platinum Central Pennsylvania has expanded over Pennsylvania, with over 150 employees, and 5 locations, 2 of which are franchised. Mike took the values he learned during his time in the Marine Corps, such as integrity, willingness, and determination, then modeled these qualities into his business. In 2020 Mike started MBishin Media, to establish production and management of all advertising and branding for Platinum Central Pa and also to showcase the music that he loves. At the very beginning of 2022, he added Freedom Auto Auction in Freedom Township, Pennsylvania. Most recently, Mike secured a 6th location in Hershey, Pa with plans to open in the summer of 2022. In 2021, Platinum Central Pennsylvania reached a record high of over $120 million in sales.
    Over the years, Mike has cultivated an environment all his own, focusing on a family atmosphere. And it is a family that will continue to spread across Pennsylvania.
    https://www.linkedin.com/in/michael-dorazio-8001b246/
    Twitter: @MikeFND
    About Glenn Pasch:
    "Everyone finds themselves in charge at some point in their lives. Yet many of us lack the skills to generate consistent results. My goal is to help you learn the skills to adapt and grow in your personal and business life.”
    Glenn Pasch is CEO of PCG Digital, a full service digital marketing agency that specializes in helping businesses create and deliver customers raving, recommending & returning for more. He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally.
    Let’s Connect:
    Linkedin: https://www.linkedin.com/in/glennpasch/​
    Personal Website http://glennpasch.com/​
    Company website: https://pcgdigital.com/

    • 54 min
    Are You Delivering the Customer Experience You Market?

    Are You Delivering the Customer Experience You Market?

    Every business spends a great deal of money each month, generating interest online. Driving individuals to your website or your brick and mortar location. 
    My guest today, Whit Norrad challenges you to ask if when customers interact, are you delivering on the experience you are marketing? If not, are you just wasting your money.
    Fascinating conversation with a true marketing expert. Tactical and fun so don't miss out!! 
    About Whit Norrad
    A technical marketer with a wealth of strategic knowledge and experience. Helping brands grow through planning, analysis, and ongoing consulting to exceed their goals. 10+ years of experience in marketing and demand generation. Key strengths in: strategic direction, planning across multiple marketing channels, managing ongoing client projects, reporting and analysis, performance interpretation and communication. 
    CONTACT@whitnorrad everywhere
    www.whitnorrad.com
    www.flexdealer.com for those in automotive
    SOCIALS
    LinkedIn: https://www.linkedin.com/in/whitnorrad/
    Twitter: https://twitter.com/whitnorrad
    Facebook: https://www.facebook.com/whitnorrad 
    About Glenn Pasch:
    "Everyone finds themselves in charge at some point in their lives. Yet many of us lack the skills to generate consistent results. My goal is to help you learn the skills to adapt and grow in your personal and business life.”
    Glenn Pasch is CEO of PCG Digital, a full service digital marketing agency that specializes in helping businesses create and deliver customers raving, recommending & returning for more. He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally.
    Let’s Connect:
    Linkedin: https://www.linkedin.com/in/glennpasch/​
    Personal Website http://glennpasch.com/​
    Company website: https://pcgdigital.com/

    • 52 min
    What Exactly is Local Search for Your Business with Greg Gifford

    What Exactly is Local Search for Your Business with Greg Gifford

    Local Search. You hear about it from marketers but wonder what it means for your business. If customers are searching for your products and services in your local market, can they find you? What can you do to help?
    Greg Gifford, VP of Search Marketing for SearchLab shares his views and thoughts on how you can help yourself improve visibility online. If you are in charge of your marketing or working with your vendor partners, this episode is for you. 
    Enjoy it, don't forget to rate, share and subscribe to the podcast.
    I appreciate it.
    About Greg Gifford  
    Greg is the Vice President of Search Marketing at SearchLab, a boutique marketing agency specializing in Local SEO and PPC. He’s one of the most in-demand speakers at digital marketing and automotive conferences all over the world, with dynamic movie-themed presentations packed full of actionable tactics and information. He's got over 19 years of online marketing and web design experience, and his expertise in Local SEO has helped hundreds of businesses gain more visibility in local searches.
    Greg graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.
    Twitter: @greggifford
    https://searchlabdigital.com/
    About Glenn Pasch:
    "Everyone finds themselves in charge at some point in their lives. Yet many of us lack the skills to generate consistent results. My goal is to help you learn the skills to adapt and grow in your personal and business life.”
    Glenn Pasch is CEO of PCG Digital, a full service digital marketing agency that specializes in helping businesses create and deliver customers raving, recommending & returning for more. He is author of 2 books including "The Power of Connected Marketing" and has spoken and educated audiences throughout the US and internationally.
    Let’s Connect:
    Linkedin: https://www.linkedin.com/in/glennpasch/​
    Personal Website http://glennpasch.com/​
    Company website: https://pcgdigital.com/

    • 54 min

Customer Reviews

5.0 out of 5
14 Ratings

14 Ratings

foggygurl ,

Business is always personal

I really appreciate Glenn’s approach to running a business and leadership. It shows through in each interview and we are able to learn from him as well as his guests. The podcast doesn’t feel overplayed, but a conversation between humans, which allows us to gain more insight into the topic.

bobhlanham ,

Personal - Relatable

Gets to the personal side of the business, the people. You quickly realize that we can not only learn from each other but we all are similar in many ways!

Kangaroo Lolipop ,

I love your talk with Erikka !

This episode was particularly special. Glenn I wish we could have more woman share their personal stories of resilience. Erikka is a true example and voice of future leadership. Sometimes the greatest stories are those who start from the bottom. It is fantastic that you recognized that and have a discussion about it. Very wonderful podcast. I will for sure keep listening.

Top Podcasts In Business

Ramsey Network
iHeartPodcasts
NPR
Andy Frisella #100to0
Pushkin Industries
Jocko DEFCOR Network

You Might Also Like