Do you know how to use every presentation to actually move people? Not just inform them or update them, but make them remember, feel something, and take action. Because every time you step into a room, you have that opportunity as a CX leader. To create clarity, build energy, and influence decisions and direction. And yet, most presentations don’t land. They don’t change anything. Not because the content is wrong, but because the design is. We start with slides, data, and content instead of starting with intent. In this episode of #CXLeadershipTalks, Nienke Bloem CCXP takes you into one of the most underestimated leadership skills in customer experience: how to prepare your presentations so they create real impact. The good news? It doesn’t have to be complicated. It starts by answering four simple, powerful questions! Grounded in research on memory, decision-making, and behavior, and built on her experience working with hundreds of CX professionals, this episode shows you a simple but powerful shift. From intention to presenting information and creating movement. So you don’t just share CX. You strategize CX and Lead it. Timestamped overview: 00:00 Do you know how to move people with your presentation 02:00 Why most presentations don’t create impact 04:00 Presentations as a CX leadership moment 06:00 The shift from content to intent 08:00 The four questions that change everything 10:00 Question 1: Who is your audience 13:00 Question 2: What do you want them to remember 16:00 Question 3: What do you want them to feel 19:00 Question 4: What do you want them to do 22:00 Why “any questions?” kills your impact 24:00 Closing: From presenting CX to leading CX Extra information: Want to receive the CX Presentation Playbook with the four questions and a practical checklist? You can download it here. You’ll receive the playbook and will also receive Nienke’s weekly CX Leadership updates. And of course, never end your presentation with a Thank You Slide, watch her incredible valuable Youtube Video here. About Nienke Nienke Bloem is a global Customer Experience (CX) thought leader, keynote speaker, and educator. She helps CX leaders move from doing customer experience to leading it by building strong CX strategies, crafting compelling CX Stories, and driving measurable business impact. Spicing up CX Leadership Nienke is a Certified Customer Experience Professional (CCXP), Certified Speaking Professional (CSP), and a Recognized Training Provider of the Customer Experience Professionals Association (CXPA). With over 20 years of corporate experience, she combines business strategy, leadership, and customer experience to help organizations turn CX into real results. Subscribe to her weekly CX Greetz to stay tuned or visit www.nienkebloem.com for more information! Her mission is simple: Make Customer Experience Work. And yes, she always wears her signature blue dress 😊
