Everything Is Content

Beth, Ruchira & Oenone

In a world where Everything Is Content - Beth McColl, Ruchira Sharma and Oenone are here to guide you through the stories that have ignited the internet each week. Films, viral long reads, Instagram scandals, celebrity nonsense, reality TV obsessions and TikTok trends- if you can post about it online, then we can (and will) turn it into discourse. Every week, Beth, Ruchira and Oenone will delve into the biggest and splashiest pop culture stories, before weighing in on the conversations that they have ignited online. Why are we so interested in these stories? And what does this say about us as we try to navigate life in the "real" world? Get in huns, we're making content about content. Follow us on Instagram and TikTok @EverythingIsContentPod Hosted on Acast. See acast.com/privacy for more information.

  1. 1 day ago

    Supercharged Tanning, Supreme Wealth's Reality & Souped Up Athletes

    Happy Friday EICompetitors! This week on the podcast, what lengths will humans not go to, to feel a little bit special? First up, a 2025 survey by the American Academy of Dermatology revealed that half of Gen Z participants got a sunburn in 2024, with 10% getting burns severe enough to cause blisters. They also found that 37% didn’t know the risks of tanning and 57% believed common tanning myths- e.g. that a base tan protects you from sunburn. More than a fifth of Gen Z respondents prioritise getting a tan over protecting their skin, and 25% said that it’s worth looking good now even if it means their skin looks worse down the line. Is this just the naivety of youth? Or does it signal something shifting in culture? We talk everything tanning! Secondly, what does extreme wealth do to the brain? This is the title of a piece for New York magazine by Lane Brown, and the question he tries to answer within it. So Lane Brown you may also remember authored The Feed Is Fake, about stealth marketing online which we discussed in last week’s episode. And for this piece about the ultra-rich, he spent two months interviewing the 0.1 and 0.001% and asking them how money has changed the way they think, how their worldview shifted when they were no longer under the same financial constraints and how becoming mega rich altered their perception of status, friendship, obligation and maybe even reality itself.  And lastly, while we were enhancing the UK bank holiday heatwave with picky bits, day drinking and ice lollies, over in Las Vegas, another kind of enhancement was going on at The Enhanced Games. Is this just inevitable in a world of optimisation? We discuss. We hope you enjoy, as always please do rate, review and share the show, it helps others to find it and us to keep making it! LY! O,R,B xx Beth's been loving: I want to go home but I'm already there, Patrick Radden Keefe on Adam Buxton Ruchira's been loving: Two Weeks In August, Oenone's been loving: The Crash, It Ends With Us What Will It Take to Get Young People to Stop Tanning (Again)? AAD survey: half of Gen Z got sunburned in 2024 — and many still don’t know the risks RFK Jr. pushes “personal choice” over teen tanning bed ban As influencers spread ‘toxic’ claims, what is the truth about sunscreen? Sam Faiers slammed for pushing ‘dangerous’ suncream conspiracy theory The myth of good skin, with Jessica DeFino Burn notice: Gen Z and the terrifying rise of extreme tanning What Does Extreme Wealth Do to the Brain? Enhanced Games devolves into daft, 'high school-level' sporting circus Record 50m freestyle time at controversial Enhanced Games The Enhanced Games fit right in with the rest of 2026’s longevity vibes Hosted on Acast. See acast.com/privacy for more information.

    1hr 1min
  2. Everything In Conversation: Ozempic, The Death of Body Positivity & The Price Of Pretty With Alex Light

    2 days ago

    Everything In Conversation: Ozempic, The Death of Body Positivity & The Price Of Pretty With Alex Light

    Happy Wednesday EICreations! In today's episode we sit down with bestselling author and former host of the brilliant Should I Delete That Alex Light to discuss everything from weight loss jabs to bikini bodies. She also offers invaluable advice on how to limit the impact of social media on kids, raise body positive sons and get through to older generations about their toxic relationship to food and thinness. Alex's new non-fiction book The Price of Pretty is out now, and deftly examines the unbearable and unattainable beauty standards that women are subjected to while also exploring the relationship between a waning body positive movement and the rise of Ozempic and AI. Other topics include motherhood and body image, eating disorder recovery, tweakments, filters and social media. We loved chatting to Alex and you can follow her on Instagram here! Links: NICE Guidance on Semaglutide Body Happy Kids by Molly Forbes Waterstones - The Price of Pretty by Alex Light Hosted on Acast. See acast.com/privacy for more information.

    39 min

  3. 22 May

    MAFS Allegations, Harry Styles' Tour Critique & Elon vs. The Odyssey

    Hello EICorroborators! Happy Friday and welcome back to Everything Is Content- your one stop podcast shop for everything pop culture and beyond. This week- and trigger warning for discussion of sexual violence and abuse- we're discussing BBC Panorama's harrowing new documentary ‘The Dark Side of Married at First Sight' in which former MAFs UK contestant Shona Manderson alleges that her on-screen partner had sex with her without a condom against her wishes. She alleges the team took her to get the morning after pill, but that nothing else was done. The show has pulled all of its episodes from the internet while discussions continue to rage on about how reality TV can't seem to stop failing its subjects. We share our takes as (former) fans of the show. Next up we're talking about Harry Styles' new tour- which has been criticised after some attendees reported having little to no visibility of their fav as he happily scampered around his enormous walkway stage set-up. Has the singer prioritised his Strava over his set design? We investigate. Then we mull over Jacob Elordi's love life after the actor was spotted out and about with model and the inventor of tequila, Kendall Jenner. The internet has separated into two camps in response to the possible pairing- people saying "huh??" and people saying "duh...". Plus: Everything In Conversation with... Kylie? Also (and we're sorry) we chat about Elon Musk's latest MORONIC OUTBURST after the friendless loser suggested that Oscar winning actress and generational beauty Lupita Nyong'o was somehow badly cast as the fictional generational beauty Helen of Troy in Christopher Nolan's upcoming adaptation of Homer's Odyssey. We insult Elon Musk's pathetic existence discuss with consideration for all sides. And finally we revisit the topic of internet fakery and advertising creep after a new piece in Vulture by Lane Brown suggested that just about everything we see online nowadays has been placed there to sell us something. From the piece: "On social media, popular opinion is being formed, measured, and manipulated all at once, and every signal the platforms produce... can now be fabricated by unseen actors with hidden agendas." In other words... is it time to log off? This week Ruchira was loving Legends on Netflix and Lost Lambs by Madeline Cash, Oenone was loving Sister Europe by Nell Zink and Beth was loving SNL UK and London Falling by Patrick Radden Keefe. Thank you SO much for listening, commenting, agreeing, disagreeing, sharing us on socials or leaving us a review. It means the world and really does help us keep making the show. See you Wednesday! O, R, B x ---------- BBC iPlayer - The Dark Side of Married at First Sight / Panorama Vanity Fair - Why Can’t Elon Musk Shut Up About Christopher Nolan’s The Odyssey? Forbes - Musk Boosts Misinformation About ‘The Odyssey’ In Days-Long Crusade Against Christopher Nolan Movie Vulture - The Feed Is Fake by Lane Brown Waterstones - The Odyssey by Homer, translated by Emily Wilson Hosted on Acast. See acast.com/privacy for more information.

    58 min
  4. Is Emma Grede Bringing Back The Girlboss?

    20 May

    Is Emma Grede Bringing Back The Girlboss?

    Hello EICeo's, lean in for a second – we're talking about the return of the girlboss. Emma Grede is the entrepreneur and business partner of a handful of Kardashian businesses. She's recently entered the media circus promoting her debut book, Start With Yourself: A New Vision for Work & Life, and in the process started a few conversations around work, motherhood and WFH culture. Thank you for all of your incredible thoughts for this one 3 love O,R,B xoxo Emma Grede: the real mastermind of the Kardashian empire Hosted on Acast. See acast.com/privacy for more information.

    24 min

  5. 15 May

    Reform UK's Surge, The Politics of Tourism & Amandaland's Incredible Return

    Hello EICookies, we've got a thought-provoking episode for you this week. Firstly, we have to discuss the depressing local election results and how we begin to process it and move forward. A Substack essay on the end of the Western earnest tourist our interest on if we'll ever regain the sense of wonder and charm from a path rarely travelled in the age of TikTok travel content, and Google Earth shining a light on every corner, far and wide, on the planet. Finally, she's back: Amanda and her cringy exploits have returned to screens. Also Beth is back next week, so do not fear our third essential ingredient will be back in the mix ASAP. This week Oenone loved Why More Americans Are Seeking Religion and wanted to dive into Charli XCX's Rock Music. Ruchira loved Gen Z's New "Anti-Woke Voice" and Hacks season 5. Also could we request a lovely review on Apple or Spotify? It's a huge push for the podcast and helps us continue to grow 3 Lots of love, O,R,B xoxox ----- The More Than 30 Scandal-Hit Reform Candidates Elected Last Week Minority groups brace for surge in racism after Reform UK election gains ‘I’ll talk to work on Monday’: what happens when a ‘paper candidate’ actually wins? Reform cold calling public in bid to find ‘paper’ candidates for local elections The End Of Elsewhere The Myth of Authentic Travel Amandaland Hosted on Acast. See acast.com/privacy for more information.

    50 min
  6. Everything In Conversation: To Voice Note Or Not To Voice Note

    13 May

    Everything In Conversation: To Voice Note Or Not To Voice Note

    Happy Wednesday EIChatters! To voice note or not to voice note, that is the question. In a piece for the Independent from the start of the year Helen Coffey explored whether a rise in voice notes has helped kill the art of conversation. She writes that despite being an initial sceptic about voice notes and finding them awkward and less useful than a phone call, she has since come around and become a primary source of communication in her circle. A 2025 survey commissioned by Sky Mobile found that 62% of voice note recipients had experienced ‘voice note fatigue’, and 20% said they’d personally received a voice note longer than 10 minutes. More than one in ten said they received over 10 voice notes a day, and 44% said they listened at double speed to get through them quicker.  There’s also apparently a geographical element to this that suggests the UK is actually lagging behind other countries in our adoption of recorded messages. A 2024 YouGov survey found that 48% of Indian respondents either preferred receiving voice notes or liked them just as much as texts, compared to just 18% of people in Great Britain.  We dive in with your help! We hope you enjoy, as always please do rate, review and share us with a friend :) Kisses! O,R,B x The inexorable rise of voice notes: ‘I’m thinking of you – I just don’t want to speak to you’ VOICE-NO! Brits call time on long voice notes Hosted on Acast. See acast.com/privacy for more information.

    23 min

  7. 8 May

    Tech Bros At The Met Gala, Devil Wears Prada 2 & Celeb Traitors

    Happy Friday EIContrarians! Beautiful Beth is sunning herself on hols, so Ruchira and Oenone are driving the content car through the winding roads of the World Wide Web discourse. First up Blake Lively and Justin Baldoni have settled their lawsuit, Britney Spears finds herself in trouble and Celebrity Traitors is back! Secondly, The Met Gala! One of this year’s biggest themes was Jeff Bezos and wife Lauren Sanchez’ presence at the gala, with rumours the Amazon founder spent $10m to sponsor the event. We get into our fave, and least fave, looks from the evening, and what we made of the event as a whole. And last but by no means least, 20 years after the original film, The Devil Wears Prada is back! The hotly awaited sequel has had everyone's tongues wagging, including ours. We hope you enjoy! As always, please do rate, review, and subscribe. Mwah O,R,B xxx Ruchira's been loving: Asian mothers, bad feelings: notes on an all-conquering stereotype, Tracey Emin A Second Life, The Farewell Oenone's been loving: Dandelion Is Dead, The Handmaid's Tale, Surrender (The God Shot) Blake Lively and Justin Baldoni settle lawsuit over It Ends With Us film Britney Spears pleads guilty to reckless driving charge in DUI case The Celebrity Traitors series 2 line-up confirmed The Best-Dressed Stars At The 2026 Met Gala Met Gala 2026: Activists leave nearly 300 ‘bottles of urine’ in protest of Bezos’ involvement The Devil Wears Prada 2? Groundbreaking. What The Sequel Got Right Hosted on Acast. See acast.com/privacy for more information.

    54 min
  8. Everything In Conversation: Tradwife Propaganda, Social Media & Yesteryear With Caro Claire Burke

    6 May

    Everything In Conversation: Tradwife Propaganda, Social Media & Yesteryear With Caro Claire Burke

    Happy Wednesday EIChickadees! What a show we have for you today. To celebrate the release of her much-hyped debut novel Yesteryear, we sat down with the brilliant Caro Claire Burke to discuss everything from favourite tradwives to the process of selling the film rights to a novel. As well as being a phenomenally talented writer, Caro is also the co-host of Diabolical Lies- one of Ruchira's most recommended podcasts. A quick synopsis of Yesteryear: Natalie is a trad wife influencer with hundreds of thousands of followers. As far as her audience knows, Natalie loves her farmhouse, her well-behaved children, making sourdough from scratch and her perfect husband Caleb. But behind the scenes of her Instagram content, everything is very, very different.  Then, one morning, Natalie wakes up in the 1800s. Her phone, her assistants, they’re all gone. Is it a hoax? A reality show? A test from God? Natalie just knows she has to escape. And don't worry- no spoilers! Vanity Fair - Lifestyle Creator Nara Smith... Wants to Clear Up Some Things Spotify - Diabolical Lies Waterstones - Yesteryear Indie Wire - Anne Hathaway’s Controversial New Horror Movie About a ‘Tradwife’ Is Already Hell Online Substack - Matriarchal Blessing Substack -Matriarchy Report 'What's so scary about a tradwife?' Hosted on Acast. See acast.com/privacy for more information.

    45 min
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Hosts & Guests

About

In a world where Everything Is Content - Beth McColl, Ruchira Sharma and Oenone are here to guide you through the stories that have ignited the internet each week. Films, viral long reads, Instagram scandals, celebrity nonsense, reality TV obsessions and TikTok trends- if you can post about it online, then we can (and will) turn it into discourse. Every week, Beth, Ruchira and Oenone will delve into the biggest and splashiest pop culture stories, before weighing in on the conversations that they have ignited online. Why are we so interested in these stories? And what does this say about us as we try to navigate life in the "real" world? Get in huns, we're making content about content. Follow us on Instagram and TikTok @EverythingIsContentPod Hosted on Acast. See acast.com/privacy for more information.

Information

  • Creator
    Beth, Ruchira & Oenone
  • Years Active
    2023 - 2026
  • Episodes
    205
  • Rating
    Explicit
  • Copyright
    © Beth, Ruchira & Oenone
  • Show Website
    Everything Is Content

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