CPG Week by BevNET & Nosh

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Welcome to CPG Week, the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the Nosh and BevNET teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.

  1. A Corporate Curveball And Combat-Ready Protein Bars

    5 HR AGO

    A Corporate Curveball And Combat-Ready Protein Bars

    In this episode: This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Brad Avery discuss the latest development in Kraft Heinz's breakup plans, new funding and partnership for Patrick Mahomes-backed Throne Sport Coffee, a protein bar developed for mixed martial arts athletes, and what's next for Lance Collins' Accelerator Active Energy.  Show Highlights: 0:20 - Kraft Heinz has had a change of heart and will pause its efforts to split up into two separate companies. Monica explains why. 3:30 - Throne Sport Coffee, the functional beverage brand backed by Patrick Mahomes, has raised $10 million and is partnering with New York distributor Big Geyser to grow the business in the metro area. Brad details the company's plans. 5:50 - FoodStory Brands is bringing a new type of muscle to its portfolio through a new strategic partnership with UFC, the global mixed martial arts organization. Monica outlines what is known so far on the partnership. 7:30 - Accelerator Active Energy, the better-for-you brand founded by serial entrepreneur Lance Collins, is getting ready for a fresh charge as an independent brand this year. Brad highlights what's ahead. About CPG Week CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage. New episodes are released every week. Send us comments and suggestions anytime to cpgweek@nosh.com. Subscribe on Apple Podcasts

    11 min
  2. A Better Bagel Bootleg And Barron Trump's Beverage Bet

    12 FEB

    A Better Bagel Bootleg And Barron Trump's Beverage Bet

    In this episode: This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard dig into the latest development surrounding the beleaguered maker of The Better Bagel, Barron Trump's involvement in a beverage startup and the recent departure of Impossible Foods' chief executive. The podcasters also review the impact of deflated cocoa prices on chocolate makers and consumers at the checkout. Show Highlights: 0:20 - The Better Bagel drama continues. Easy Lunches & More, a specialized food delivery service that claims to be the "last retailer of Better Bagel," began shipping its own version of the product, called The Fit Bagel, in September after it was "ghosted" by BetterBrand. Monica spills the tea. 2:40 - President Donald Trump's youngest child, Barron, is entering the beverage business, per a recent form filed with the Securities and Exchange Commission by a pre-launch yerba mate brand. Lukas details what is known so far about the product and Barron's involvement. 4:10 - A little over a week after Peter McGuinness stepped down as chief executive of Impossible Foods, it was announced he has been appointed to lead U.S operations at global food company Bel Group, the owner of brands including Laughing Cow, Babybel and GoGoSqueez. 5:35 - The cocoa crisis appears to have abated, with prices dropping significantly from record highs last year. Lukas shares what this means for chocolate makers. 7:45 - Monica and Lukas discuss the most memorable ads that aired during the Super Bowl. About CPG Week CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage. New episodes are released every week. Send us comments and suggestions anytime to cpgweek@nosh.com. Subscribe on Apple Podcasts

    12 min
  3. Scandal, Sauce, Snacks and Shrooms

    5 FEB

    Scandal, Sauce, Snacks and Shrooms

    In this episode: This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Brad Avery dig into the public relations crisis surrounding brands linked to prominent investor and advisor Peter Attia following recent revelations of his relationship with convicted sex offender Jeffrey Epstein. The duo also discusses the acquisition of Japanese-style barbecue sauce brand Bachan's, Hain Celestial's decision to divest its snack brands, and big moves by mushroom beverage makers.  Show Highlights: 0:15 - Japanese barbecue sauce supplier Bachan's announced that it has been acquired for $400 million by publicly traded food manufacturer The Marzetti Company. Monica shares details on the deal. 2:15 - Peter Attia, an investor in brands like David Protein, AG1 and Magic Spoon among others, was revealed to have had a close, yearslong relationship with disgraced financier and convicted sex offender Jeffrey Epstein. Brad discusses the fallout. 5:35 - Beleaguered natural products giant Hain Celestial is getting out of the snack business as part of a larger overhaul. 6:35 - Adaptogenic mushroom energy drink brands are united in offering consumers a better-for-you lift. But whether or not to offer them a trip is becoming a different discussion. 8:00 - Tabasco's parent company is suing Stoli Vodka over similar packaging, and William Shatner stars in a Big Game ad for Kellogg's Raisin Bran. About CPG Week CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage. New episodes are released every week. Send us comments and suggestions anytime to cpgweek@nosh.com. Subscribe on Apple Podcasts

    11 min
  4. A Chicken Feed Cockfight And Gummies Galore

    29 JAN

    A Chicken Feed Cockfight And Gummies Galore

    In this episode: This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard tackle the recent controversy surrounding cage-free egg producer Vital Farms, the latest updates affecting the hemp beverage industry, and a beverage maker's strategic expansion into functional gummy supplements. The hosts also highlight several recent funding announcements. Show Highlights: 0:15 - Outdoor-access egg producers are taking heat online for the way they feed their hens, and the scrutiny has landed heavily on Vital Farms. Monica digs into the drama. 2:00 - Two legislative proposals are finding significant backing from hemp industry stakeholders. Lukas shares all the details. 4:05 - Monica highlights a handful of recent investments announced by a Snoop Dogg-backed ice cream brand, a dietitian-founded snack company, and a coconut water sports drink maker. 6:40 - Lucky Energy is expanding beyond beverages into the uber-popular functional gummy segment. Lukas outlines the strategy behind the launch. About CPG Week CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage. New episodes are released every week. Send us comments and suggestions anytime to cpgweek@nosh.com. Subscribe on Apple Podcasts

    10 min
  5. Beyond Meat's Beverage Launch And The Curious Case Of DayDayCook

    22 JAN

    Beyond Meat's Beverage Launch And The Curious Case Of DayDayCook

    In this episode: This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Brad Avery discuss Beyond Meat's expansion beyond meat alternatives, Prime's foray into protein shakes, DayDayCook's exit from the U.S., and Chameleon Cold Brew's future under new ownership. Show Highlights: 0:15 - Beyond Meat is expanding into the beverage category with a limited-batch protein drink. Brad shares all the details of the launch. 2:10 - Logan Paul's Prime is entering the protein shake set after its sports drinks and energy drinks suffered declines. Monica explains more. 4:00 - DayDayCook – the owner of Yai's Thai, Nona Lim and Omsom – has exited its U.S. operations and plans to focus on its bitcoin treasury strategy, abandoning earlier ambitions to become the "General Mills of Asian food."  6:40 - Chameleon Cold Brew has been sold to Next In Natural, after changing hands over the past decade including ownership by Nestle for a brief time.  9:20 - Jesse and Ben's fake protein fries stunt drove real results, and Spiked Ade sees opportunity for vodka in the sports drink aisle. About CPG Week CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage. New episodes are released every week. Send us comments and suggestions anytime to cpgweek@nosh.com. Subscribe on Apple Podcasts

    13 min
  6. Inside The New Dietary Guidelines. Plus, Lemon Perfect Sours

    15 JAN

    Inside The New Dietary Guidelines. Plus, Lemon Perfect Sours

    In this episode: This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard discuss the new Dietary Guidelines for Americans, a leadership shakeup at Lemon Perfect, the acquisition of snacking platform The Good Crisp Company, and Koia's entry into the modern soda category. The podcasters also share highlights from the Winter FancyFaire show in San Diego. Show Highlights: 0:15 - The Trump Administration has released the new Dietary Guidelines, which inverts the former food pyramid. Not everyone is happy with the new recommendations. Monica explains more. 2:10 - An investor-driven shakeup at Lemon Perfect has resulted in significant headcount reduction – including company leadership and several of its employees – and forced founder and board chair Yanni Hufnagel from any operational role at the company. Lukas details the beverage maker's challenges. 3:50 - The Good Crisp Company has been acquired by MPearlRock, an investment group formed by MidOcean Partners, Kroger and its data analytics platform, 84.51. Monica shares what's next for the snack brand. 5:25 - For a decade, Koia has positioned itself as an innovator in plant-based protein drinks. Now, the brand is bringing that focus to the Modern Soda set with its latest line launch: Koia Protein Pop. Lukas discusses the launch and category. 7:05 - Monica and Lukas highlight trends and standout products sampled at the inaugural Winter FancyFaire in San Diego. About CPG Week CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage. New episodes are released every week. Send us comments and suggestions anytime to cpgweek@nosh.com. Subscribe on Apple Podcasts

    13 min
  7. Are We Over Protein Yet? Plus, A Meal Delivery Merger

    8 JAN

    Are We Over Protein Yet? Plus, A Meal Delivery Merger

    In this episode: This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Brad Avery discuss protein-packed launches for the new year: David's Bronze bars, Mel Robbins' energy shot, and more. The hosts also share details on a merger between Splendid Spoon and Mosaic Foods and Zico Rising's latest funding.  Show Highlights: 0:15 - David Protein has unveiled its latest "masterpiece": Bronze, a line of indulgent protein bars with a chocolate flavored coating. Monica shares all of the details of the new product launch. 3:25 - Protein continues to make a splash in functional beverages. Brad highlights the recent introductions of Pure Genius, a protein shot launched by self-help guru Mel Robbins, and the female-coded Gorgie Protein Energy. 6:05 - Splendid Spoon and Mosaic Foods have merged, signaling more consolidation in the meal delivery market.  7:45 - Coconut water brand Zico Rising raised $2.2 million of an expected $7 million funding round. Brad details what's next for the beverage brand. 8:40 - Khloe Kardashian's Khloud Protein Popcorn rolls out at Starbucks, and Mid-Day Squares drops its take on the peanut butter and jelly craze.   About CPG Week CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage. New episodes are released every week. Send us comments and suggestions anytime to cpgweek@nosh.com. Subscribe on Apple Podcasts

    13 min
  8. MAHA, M&A And More – 2025's Top Stories

    31/12/2025

    MAHA, M&A And More – 2025's Top Stories

    In this episode: This week on the podcast, Nosh managing editor Monica Watrous and senior reporters Brad Avery and Lukas Southard reflect on the top stories of the year, including the rising influence of the Make America Healthy Again movement on the food and beverage industry, the biggest merger moments, and notable highlights of hemp's uncertain future.  Show Highlights: 1:00 - Monica explores the impact of the Make America Healthy Again movement on the packaged food and beverage industry with many large manufacturers pleading to remove controversial ingredients from portfolios. 4:20 - Brad discusses the landmark deals defining the market this year, from PepsiCo's nearly $2 billion acquisition of Poppi to the restructuring efforts underway at leading conglomerates.  7:15 - Lukas highlights the latest developments affecting the use of cannabis in food and beverage formulations. About CPG Week CPG Week is the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the BevNET and Nosh teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage. New episodes are released every week. Send us comments and suggestions anytime to cpgweek@nosh.com. Subscribe on Apple Podcasts

    11 min
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About

Welcome to CPG Week, the podcast that explores the latest happenings in the consumer packaged goods industry. Join our seasoned reporting team as they dish out the week's stories in quick, easy-to-digest episodes. Catch up on the top headlines of the week, dive into exclusive insights with the Nosh and BevNET teams, and set yourself up to make more informed business decisions. Tune in to stay up-to-date on the latest developments in the dynamic world of packaged food and beverage.

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