CX Files

Mark Hillary and Peter Ryan

CX Files features your hosts, CX industry analysts Mark Hillary and Peter Ryan, speaking each week to leading analysts, thinkers, and practitioners focused on managing the Customer Experience (CX). In each episode Mark and Peter talk to their guests about the future of CX, the important trends, and what customers really expect from brands today.

  1. 1 DAY AGO

    Roger Barlow - LATAM Translations - AI In Language Translation

    Roger Barlow is Director of LATAM Translations. He is based in São Paulo, Brazil. Roger is British and has lived in Brazil since 1998. Since 2001 he has focused on helping Brazilian companies engage with a global audience. This involves a significant amount of translation from and to Portuguese. Multilingual CX is a subject we have often covered on CX Files so Mark decided to call up  Roger because of his experience managing a company that is entirely focused on translation. How has AI impacted translation and will we see a complete replacement of translation because AI can now do this work? The answer may be surprising. AI is getting better, but the reality is still that many humans don't understand each other so there are many subtle messages and meanings that may still require human attention. CX leaders considering a complete move to automated multilingual support may need to take these ideas on board - day-to-day basic services can be automated, but it's still not possible to achieve 100% accuracy using AI in translation or interpretation. https://www.linkedin.com/in/roger-barlow-87270991/ http://latamtran.com.br/en/   Summary: Mark Hillary and Peter Ryan discuss the impact of AI on translation services with Roger Barlow, who runs LATAM Translations in São Paulo. Barlow highlights that while AI can handle basic translations, it struggles with nuances and context, especially in complex documents like ESG reports. He notes that most of his work comes via email, and the pandemic led to a permanent shift to remote work - WFH is now normal. Barlow also mentions that AI is often used without permission, leading to errors. He predicts a potential pushback against AI-driven translation due to its limitations in conveying subtle meanings and maintaining document quality.

    23 min
  2. You Might Also Like: The Oprah Podcast

    1 DAY AGO · BONUS

    You Might Also Like: The Oprah Podcast

    Introducing Tayari Jones: “Kin” | Oprah’s Book Club from The Oprah Podcast. Follow the show: The Oprah Podcast We are celebrating the 30th anniversary of Oprah’s Book Club and Oprah’s first pick of 2026 which is her 121st Book Club selection. The novel KIN by international bestselling author Tayari Jones explores the life-long friendship of two motherless daughters in the segregated South. The story explores how their decisions lead them to live vastly different lives causing them to grow apart. From page one to the stunning conclusion Tayari’s emotionally rich and witty novel inspires a soul-searching, introspective conversation about chosen family. Oprah and Tayari Jones talk with an audience of readers in New York City. BUY THE BOOK! https://www.penguinrandomhouse.com/books/635411/kin-by-tayari-jones/ 00:00:00 - Celebrating 30 years of Oprah Book Club 00:03:20 - Oprah introduces ‘Kin’ by Tayari Jones 00:04:13 - Welcome Tayari Jones 00:06:42 - Thando on ‘Kin’ 00:08:30 - Letters as storytelling 00:10:30 - The professor that inspired Tayari 00:12:35 - Tayari on the 8 years between books 00:17:38 - The plot of ‘Kin’ 00:20:40 - Being a girl without a mom 00:22:00 - Belonging and sacrifice 00:23:57 - Tayari’s understanding of her mother 00:28:30 - What can save friendship? 00:30:15 - Honor your friendships 00:37:20 - The feeling of completing a novel 00:42:20 - Tayari on ‘Kin’ 00:43:48 - How Tayari sees the world SUPPORT THE SHOW https://www.tayarijones.com/books/an-american-marriage/ Learn more about your ad choices. Visit megaphone.fm/adchoices DISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to team@podroll.fm.

  3. 19 FEB

    Michael Gray - Spacial Working - Hybrid Work Is Here to Stay

    Michael Gray is the Chief Strategy and Marketing Officer at Spacial Working. He is based in London, UK. Spacial Working is focused on helping companies to create a flexible work environment that embraces both working from home and working in offices. The aim is to create a flexible arrangement that works well for the company and employees. The media often reports that WFH is finished and most employees are heading back into offices, but the reality is quite different. There is less WFH than during the pandemic period, but it has plateaued and is not dropping much further - so there is much more flexibility today compared to 2019. But many companies still struggle to make it work well so what does Michael advise? https://spacialworking.com/ https://www.linkedin.com/in/michaelgray7/   Summary: In this CX Files episode, Mark Hillary speaks with Michael Gray, Chief Strategy Officer at Spacial Working, about what the pandemic really changed — and what it didn't — in customer experience operations. Gray explains that work-from-home in the contact center industry is not a temporary COVID experiment but part of a much longer evolution enabled by technology and workforce expectations. While some executives continue pushing return-to-office mandates, the evidence shows the future is hybrid: organizations must redesign recruitment, training, management, and performance measurement rather than simply sending agents home with laptops. Flexible working can improve retention and productivity, particularly for parents, carers, and geographically distant employees, but only if supported by proper monitoring, communication structures, and culture. The real challenge for CX leaders is no longer deciding whether remote work works — it is learning how to operationally manage a permanent hybrid workforce. Disclosure: Mark Hillary is a research adviser to Spacial Working

    29 min
  4. 12 FEB

    Jacqui Turner - Turner Corner - CX For Vulnerable Customers

    Jacqui Turner founded the Turner Corner Leadership Academy. She is based at Great Malvern, which is close to Stratford-Upon-Avon in the UK. The academy is focused on customer service training, leadership programmes and coaching interventions. Training followed by coaching with Jacqui's team has been proven to make training much more effective, in terms of staff productivity, performance and business results. In this discussion with Peter Ryan, Jacqui talks about vulnerable customers. How do businesses define their vulnerable customers and how can they design CX that works better for customers with special needs or the need for greater consideration? Vulnerability in CX design is often overlooked, but it is essential and for many types of regulated business this is mandatory. https://www.linkedin.com/in/jacqueline-turner-leadership-trainer/ https://turnercorner.co.uk/   SUMMARY: Peter introduces Jacqui Turner, who emphasizes the importance of understanding and addressing vulnerabilities in customer service. Jacqui highlights that vulnerability can manifest in various forms, including age, health issues, financial struggles, and digital illiteracy. She stresses the need for organizations to have policies and training for handling vulnerable customers across different communication channels. Jacqui also advocates for AI technology to be designed with vulnerability in mind to maintain accessible communication.

    36 min
  5. 31/12/2025

    Happy New Year From The CX Files!

    Happy New Year for 2026 from Peter and Mark at the CX Files podcast. We asked our listeners to send some thoughts about 2025 and the year ahead... If you listen to this episode you will hear messages from the Netherlands, Philippines, UK, South Africa, Australia, Canada, and Brazil... that's North America, South America, Europe, Africa, Asia, and Australasia all covered! Contributors listed in the order they feature on the podcast: Leo Ooms https://www.linkedin.com/in/leoooms/ Nathan Muniz https://www.linkedin.com/in/bdcoutsourcing/ Lian Rowlands https://www.linkedin.com/in/lian-rowlands-a26119/ Rod Jones https://www.linkedin.com/in/rodjonessouthafrica/ Paul O'Hara https://www.linkedin.com/in/pauloharateleperformance/ Michael Gray https://www.linkedin.com/in/michaelgray7/ Anna Bessarabova https://www.linkedin.com/in/anna-bessarabova/ Michael Clark https://www.linkedin.com/in/michaelclarkcx/ Mike Ortegon https://www.linkedin.com/in/mikeortegon/ Stephen Loynd https://www.linkedin.com/in/stephenloynd/ David Neale https://www.linkedin.com/in/david-neale-08b80011b/ Peter Ryan https://www.linkedin.com/in/peter-ryan-montreal/ Mark Hillary https://www.linkedin.com/in/markhillary/ ---- "All I Want for CX-mas (Is the Future)" Composed by Mark Hillary with Suno Verse 1 Snow's falling on the dashboards, Year-end reports are due, Another season of predictions, But nobody knows what's true. From São Paulo to Montreal, Different skies, same screen, Two voices cut through the noise, Talking 'bout what CX means. Pre-Chorus The year's been long, the change came fast, AI hype, then lessons learned, But now we're looking forward, To the value still to be earned. Chorus All I want for CX-mas is the future, Not the buzzwords, not the fear, Just better service, smarter choices, And a little more trust next year. From every brand to every customer, Let's build it human, let's build it right, All I want for CX-mas is the future, And the CX Files on a Wednesday night. Verse 2 Agents, bots, and blended teams, Journeys changing shape, Less about the tech itself, More about escape From broken processes, From friction no one sees, Designing moments that feel simple, Even when the systems aren't easy. Pre-Chorus We've learned that scale needs patience, And strategy beats speed, The future's not autonomous, Unless it serves a real human need. Chorus All I want for CX-mas is the future, Not another pilot that won't land, Just outcomes, empathy, and clarity, Finally working hand in hand. From every continent and culture, One community, one shared view, All I want for CX-mas is the future, And the CX Files guiding us through. Bridge From São Paulo sunshine, To Montreal snow, Two hosts, one question: "Where do we go?" Analysts, founders, leaders, friends, Four hundred stories, and still it never ends. No silver bullets, no easy claim, Just better questions changing the game. Final Chorus All I want for CX-mas is the future, Designed with care, not just code, Where trust is built in every interaction, And experience carries the load. So here's to 2026 and beyond, To curiosity, courage, and insight, All we want for CX-mas is the future, And the CX Files lighting the way each night. Outro So press play, pour a drink, Let the old year fade from view, The future of CX is being written— And it starts with me and you. 🎄✨

    16 min

About

CX Files features your hosts, CX industry analysts Mark Hillary and Peter Ryan, speaking each week to leading analysts, thinkers, and practitioners focused on managing the Customer Experience (CX). In each episode Mark and Peter talk to their guests about the future of CX, the important trends, and what customers really expect from brands today.