My Amazon Guy

Steven Pope
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About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. 1 HR AGO

    Amazon Sellers Keep Asking This After Brand Registry

    Send us Fan Mail Amazon sellers often ask if Amazon Transparency or Project Zero can stop hijackers after getting Amazon Brand Registry. This video details the process for an existing FBA listing to enroll in Amazon's Transparency program after a brand is registered. We guide you through the enrollment for product tracking on the Transparency website, which is essential for every amazon seller. Understanding this process is key for selling on amazon and protecting your products via brand registry on amazon. Need help protecting your listings or growing your Amazon sales? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu -------------------------------------------------------------------------- 2026 Q1 Repeat Buyer Formula: https://bit.ly/47KJmOd Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 TIMESTAMPS 00:03 – How to Enroll Products in Amazon Transparency 00:36 – What Happens to Existing FBA Inventory Without Codes 01:00 – Should Sellers Use Transparency or Project Zero 01:21 – Why Most Brands Regret Using Transparency 01:33 – When Transparency Actually Makes Sense 02:05 – How Brand Registry Protects Most Sellers 02:41 – Why Your Trademark Shows as Pending 03:16 – Amazon Toys Compliance and ASIN Blocking 04:26 – Reporting Competitors Copying A+ Content ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

    5 min

  2. 1 DAY AGO

    Amazon Sellers Missing This AI Shift Will Fail in 2026

    Send us Fan Mail AI search is changing how Amazon agency services rank, get found, and win new clients online. This video explains AI SEO ranking, keyword strategy, website audits, and client acquisition changes. Learn how AI tools impact Amazon marketing, lead generation, client communication, and growth strategy. If AI search is not bringing you clients yet, fix it now before your competitors take every deal: https://bit.ly/4bnpFMZ #AmazonAgency #AISEO #EcommerceGrowth #AmazonMarketing #leadgeneration  Want free resources? Dowload our Free Amazon guides here: Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Why AI search is changing Amazon agency discovery 00:12 - Ranking number one for Amazon agency on AI and Google 00:29 - How client behavior changed with AI search results 00:42 - AI use cases for strategy and keyword research 01:04 - AI website audit and SEO issues breakdown 01:24 - Missing keyword strategy and weak website content 01:42 - Small agencies outranking bigger competitors 02:02 - AI lead generation limits and data challenges 02:30 - Using AI for cold email campaigns 03:13 - AI context advantage in communication and data 03:44 - Predicting client churn using AI signals 04:24 - Combining data points for smarter AI insights 04:37 - Solving bottlenecks with AI tools 05:03 - Hiring vs AI for managing client calls 05:42 - Using AI to replicate email responses 06:05 - AI future and long term growth decisions -------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    7 min

  3. 2 DAYS AGO

    How to rank #1 on Amazon without ads - 2026 SEO Guide

    Send us Fan Mail Rank #1 on Amazon without ads using a 2026 SEO guide focused on title optimization, bullet points, and backend keywords. Learn Amazon SEO strategy with keyword research, competitor analysis, and listing structure that improves ranking, impressions, and organic traffic. Step by step Amazon listing optimization using A+ content, alt text, and main image strategy to increase clicks, conversions, and sales organically. If your ads are doing the heavy lifting, it is time to fix the real problem, get expert help to rebuild your listing the right way: https://bit.ly/4jMZtxu #AmazonSEO #AmazonFBA #AmazonListing #amazonsellertips  #amazonsellertips  Want free resources? Dowload our Free Amazon guides here: Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Why sales drive more sales on Amazon 00:18 - Ads vs SEO misunderstanding 00:40 - Core areas of Amazon SEO explained 01:08 - How to structure your product title 01:40 - Using high relevancy keywords in titles 02:12 - Adding extra search terms and product details 02:45 - Avoid keyword stuffing in titles 03:29 - How customers actually read listings 04:22 - When to use brand name in titles 05:04 - Bullet points SEO strategy explained 05:48 - Using bullet points for keyword coverage 06:18 - Title vs bullet point ranking impact 07:23 - A+ content and description indexing 08:05 - Alt text and hidden SEO value 09:13 - Keyword research using competitors 10:03 - Using Helium 10 and tools for keywords 11:02 - Filtering high relevancy keywords 12:07 - Finding non-branded keyword opportunities 13:32 - Building a master keyword list 15:23 - Aligning SEO with ad campaigns 16:25 - Competitor strategy and keyword relevance 17:36 - Why main image impacts clicks and sales -------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    19 min

  4. 5 DAYS AGO

    Amazon News: Stranded Inventory with live listings

    Send us Fan Mail Amazon FBA stranded inventory issue where listings stay live but show backend errors affecting catalog and sales tracking. Learn how sellers are fixing stranded inventory using flat file updates, resolving listing errors, and checking UPC data issues. Step by step process to handle Amazon inventory glitches, seller support tickets, and restore proper FBA inventory status fast. Stop letting hidden Amazon errors drain your sales, get a real fix from experts who deal with this daily: https://bit.ly/4jMZtxu #AmazonFBA #AmazonSeller #InventoryManagement #EcommerceTips #Amazonfbanews -------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 Timestamps 00:00 - Amazon stranded inventory issue overview 00:18 - Inventory marked stranded across multiple brands 00:34 - Listings still live and selling under FBA 00:46 - Why this is likely a backend catalog issue 01:00 - Common listing error and false flag problem 01:11 - Fix using full flat file update 01:27 - Check UPC and listing data accuracy 01:45 - Why sales are not affected (yet) -------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    2 min

  5. 5 DAYS AGO

    How to Turn Side Hustle into Main Hustle

    Send us Fan Mail Are you wondering how can someone turn a side hustle into their main hustle? Steven Pope, founder of My Amazon Guy, shares his personal entrepreneurial journey from employee to owner, an truly inspiring story of creating nearly 500 jobs since 2018. He details how he mentored an employee, John Aspinall, in content creation, leading to John's remarkable linkedin personal branding success and significant linkedin lead generation. This journey showcases effective strategies for how to grow on linkedin and build a powerful personal branding. This video explains how employees can transition into ownership through side hustles and skill-based work. It covers cash flow, business models, content creation, and why most people fail when quitting too early. Learn how long-term planning, problem solving, and income control shape sustainable business ownership. #EntrepreneurLife #SideHustleTips #BusinessOwner #CareerChange #SmallBusiness -------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 TIMESTAMPS 00:00 – Employee to owner mindset shift 01:35 – Side hustling before quitting 02:50 – Picking a business based on skills 04:05 – Content and CTR as leverage 05:20 – Choosing the right work environment 06:40 – Why some businesses do not scale 07:55 – Cash flow and risk reality 09:10 – Solving big problems for fewer clients 10:25 – Using AI to start faster 11:35 – Real timelines for side hustles 12:45 – When to go all in ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    13 min

  6. 19 MAR

    Amazon AMC Audiences Tier List

    Send us Fan Mail Amazon AMC audience targeting ranked from S to D tier to improve ad performance and results This video breaks down Amazon Marketing Cloud (AMC) audiences and how they perform. Noah Wickham reviews retargeting, new-to-brand, and high-value audience segments. Viewers will see which audiences are worth using for Amazon ads and which ones are not effective. Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu Try the AMC audience tier list here: https://tiermaker.com/create/amc-audi... #AmazonAds #AmazonDSP #EcommerceMarketing  #AmazonFBA  #AmazonStrategy -------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 Timestamps 00:00 - AMC audiences overview and tier list intro 00:28 - Prime Video audience and sponsored TV relevance 01:22 - Ready to upgrade audience explained 02:05 - High value audience targeting strategy 02:51 - Optimal frequency and retargeting limits 04:09 - Custom audience with AI review 05:06 - List and registry audience value 05:42 - DSP campaign retargeting audiences 07:09 - Add to cart but no purchase (top retargeting) 08:05 - New to brand high value customers 08:56 - Frequently exposed audience analysis 09:38 - Fire TV and lookalike audiences 10:10 - Multiple detail page views retargeting 10:55 - Clicked ads but did not purchase 12:01 - Sponsored keyword audience targeting 12:45 - Seasonal and off Amazon engagement 13:39 - Subscribe and save audience strategy 14:47 - Sponsored ads exposure audience 14:58 - Brand store visitors retargeting 15:28 - Accessories and product pairing audiences 15:56 - Final rankings and closing thoughts -------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6 Support the show

    17 min

  7. 18 MAR

    Expanding to Amazon Mexico? Watch This First

    Send a text Are you considering selling on Amazon in Mexico? We explain how to leverage Amazon remote fulfillment, specifically NARF Amazon, to expand your ecommerce reach. While you can sell on Amazon this way, the video notes that sales volume might be limited compared to Amazon.com. Learn how to sell on Amazon effectively across borders. If your Amazon ads are burning budget or your expansion plan feels risky, get direct strategy guidance before you waste another month guessing: https://bit.ly/4jMZtxu #AmazonPPC #AmazonMexico #AmazonAdvertising #EcommerceGrowth  -------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 ________________________________ Timestamps 00:02 – Selling on Amazon Mexico and NARF 00:39 – FBA in Mexico and RFC Requirements 01:00 – Raising Bids vs Increasing Budget 01:24 – Why Budget Is a Guardrail 02:02 – TikTok and Instagram Ads for Amazon 02:37 – When External Traffic Actually Works 02:54 – Products That Benefit from Video Ads ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    3 min

  8. 17 MAR

    Amazon Sellers Are Wasting Money With This PPC Campaign Mistake

    Send a text Everyone talks about this Amazon PPC strategy but does it actually work? In this video, Noah reviews a popular approach from Darren  @FBA-Elite   and breaks down the real impact of using only exact match campaigns, small ad budgets, and beginner PPC setups. Some ideas make sense while others can slow down growth. Watch the full video to see the full breakdown and what Amazon sellers should actually do when launching PPC. Need help with Amazon PPC or scaling your product? Book a call with us: https://bit.ly/4jMZtxu #AmazonPPC #AmazonAdvertising #AmazonFBA #AmazonSeller #EcommerceTips -------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Growth Email Marketing Strategies: https://hubs.ly/Q04457QF0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 Timestamps 00:00 - Why Sellers Asked for This Amazon PPC Review 01:07 - Reviewing Darren FBA Elite’s Beginner Strategy 02:12 - Exact Match Only Campaigns Explained 03:23 - Why Exact Match Can Still Waste Money 04:01 - Starting Bids and Budget Problems 04:39 - Why £5 Per Sale Is Too Low 06:24 - Launch Costs, CPC, and Sales Goals 07:07 - When to Pause Keywords After 20 Clicks 08:44 - Helium 10 Xray and Competitor Keyword Research 10:25 - Cerebro Filters and Search Volume Rules 12:15 - Cutting Weak Keywords and Grouping Campaigns 13:40 - Average CPC and Conversion Rate Math 15:12 - Organic Ranking, Listing Relevance, and Sales Velocity 16:43 - Why Broad and Phrase Match Still Matter 17:20 - Campaign Setup and Why Auto Campaigns Matter 19:12 - Bid Settings, Daily Budgets, and Scaling Limits 20:02 - Final Review of the Strategy and Best Lessons 22:17 - Negations, Budget Reality, and Closing Thoughts -------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    24 min
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About

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

Information

  • Creator
    Steven Pope
  • Years Active
    2020 - 2026
  • Episodes
    1.9k
  • Rating
    Clean
  • Copyright
    © 2026 My Amazon Guy
  • Show Website
    My Amazon Guy

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