Don't Work Harder

ATOMIC
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Don’t Work Harder is a show about taking bolder, braver moves in your small business. Made by ATOMIC, and hosted by Suman Randhawa, Don’t Work Harder is the show for business owners who are done playing small and know that just working harder isn’t the answer. Each week, you’ll hear a pivotal strategy from incredible guests that sparked a bold leap to their next level of growth. These are the breakthroughs that came from thinking bigger, acting braver, and doing things differently.

  1. HACE 5 DÍAS

    Why This Founder Sold her Company... Then Bought It Back

    Think you need formal training to secure investment and build a successful company? This episode will COMPLETELY flip your belief system 👀 Today’s guest Lucy Hall built an investment backed media company with no GCSEs, nor business degree. Lucy is the founder of Social Day, a media company that runs the UK's leading social media marketing festival 🚀 She's also sold her business, bought it back, and built her success while still doing the school run every single day. In this conversation, Lucy reveals: - How she learned to build businesses through EXPERIENCE, not formal training 📈 - The exact DM that opened the door to her business getting investment 💰 - The crucial questions to ask yourself BEFORE accepting investment 🎯 - How she got major sponsors to start reaching out to HER - Her simple approach that landed brand partnerships with Adobe and Canva - Who she hired first once investment came through (and why this role was non-negotiable) - The reality of life as a successful founder and mum (and what she tells her daughter during busy seasons) - Why building your reputation over time is so important For entrepreneurs who think their lack of business training could hold them back, this episode will change your mindset forever 👀 -------- This episode is brought to you by our Sponsors: Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates. Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025 ------ Lucy's links: Digital Women: digitalwomen.club Social Day: socialday.live SocialDay.co.uk Social Media Marketing Awards: socialmediamarketingawards.co.uk https://socialmediamarketingawards.com ------ Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesy Access our FREE Sales Call Success Template, to help double your conversation rate call, forevermore. https://atomic.site/sales-script/ ------ #DontWorkHarder #BusinessGrowth #SalesandMarketing

    38 min

  2. 26 ENE

    From £300 Websites to £10K+ Monthly Retainers | Married Founders

    What if the secret to scaling to seven figures isn't hiring more people - it's deliberately staying small? 👀 Martin and Lyndsay built a content agency that generates seven figures with just 12 people. Their clients routinely scale from £2,000 to £50,000+ per month. And... their approach is pretty unique! Martin and Lyndsay are the founders of Jammy Digital, a content marketing agency that's worked with Daniel Priestley, scaled using AI before other agencies caught on, and built a business that prioritises staying small and nimble. They're also a married couple who've been in business together for over 10 years. In this conversation, Martin and Lyndsay reveal: - Their journey from working with Daniel Priestley as a client, to Martin becoming the CMO of Daniel's company Score App, to now launching an exciting business with him 🚀 - Their unique hiring philosophy - and why outsourcing early saved their sanity 📈 - The framework that lets them accurately forecast cash flow 6-12 months ahead (and how that makes hiring decisions simple) - Why their membership with 100 happy members was actually the wrong business - and why they made the difficult decision to shut it down - The wait list strategy they used to sell OUT their brand new service before it even launched 🤯 - How they deliberately start clients small - even if prospects want to pay £10k/month from day one - Why they chose to cap growth at seven figures rather than scale to 50+ employees - How they leaned into AI in December 2022 when other content agencies were fighting against it - The ""video-first"" approach that now drives their entire content process 🚀 Most agency owners believe more revenue means more team, more clients, more complexity. Martin and Lyndsay prove you can hit seven figures by doing the opposite - staying intentionally small, being selective about clients, and building systems that scale. For entrepreneurs who want to scale a profitable, lean company - this episode is a gamechanger.

    1 h y 5 min

  3. 19 ENE

    Toxic Productivity Expert: Burnout Signs You Can't Ignore

    What if the exhaustion you're feeling isn't from working hard - it's from working to please and prove yourself into burnout? Tamu Thomas had a panic attack on her way to work one Monday morning. She thought she was going to die. That moment became the catalyst for revolutionising her approach to healthy ambition and toxic productivity. Now she's a Hay House published author, who teaches women how to spot the signs of overworking - and helps them build a business where opportunities come to YOU 🙌 Tamu is the author of ""Women Who Work Too Much,"" a sought-after speaker featured in Forbes and Stylist, and a former social worker who burned out trying to conform and prove herself into exhaustion. In this conversation, Tamu reveals: - The crucial difference between being Type A and toxic productivity 🤔 - Her breaking point - the Monday morning panic attack that made her realise she needed to change - The early burnout signs most people dismiss - Why she closed her membership and group program WITHOUT guilt - The ""lighthouse"" business model - stop running around the shore chasing opportunities, plant yourself firmly and let ships come to you 🎯 - Why she built a 12-month coaching program when everyone else did 3-6 months 👀 - The shift from working with individuals to building corporate leadership training - focusing on middle management and nervous system-informed work - What should you do when you spot burnout signs in yourself ❤️ Tamu reveals how toxic productivity masquerades as ambition - and why the most powerful opportunities come when you stop overworking and start showing up fully in your authority. For entrepreneurs who work incredibly hard but feel exhausted rather than excited and fulfilled, this episode is a complete game-changer. -------- This episode is brought to you by our Sponsors: Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates. Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025 ------ Tamu's links: LinkedIn: https://www.linkedin.com/in/tamuthomas/ Instagram: https://www.instagram.com/tamu.thomas/ Website: http://womenwhoworktoomuch.co/ ------ Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesy Access our FREE Sales Call Success Template, to help double your conversation rate call, forevermore. https://atomic.site/sales-script/ ------ #DontWorkHarder #BusinessGrowth #SalesandMarketing

    37 min

  4. 12 ENE

    How He Went From Homeless to Doing $265K in A Month | Viral Video Club's Yasin Mammeri

    What if working less actually makes your content better, and your business more profitable? Yasin Mammeri built Viral Video Club from zero to a projected £4 million in revenue in just two and a half years, teaching entrepreneurs to create viral content and grow their businesses on social media. Yasin has over 650,000 followers on Instagram and runs a 90-day boot camp that guarantees 1 million views - or you get your money back. In this conversation, Yasin reveals: - What he learned from going homeless at the age of 27 - Why he shut DOWN six-figure agency, even though his mentors were begging him not to... And why it ended up being the best decision he ever made 👀 - His boot camp launch strategy that brought him £120k worth of sales in 30 days whilst filming 90 videos, building the course weekly, and learning to sell on the fly - How he gets 90% of students to completely finish his bootcamp (this is unheard of in online education) 💪 - Why he switched from a cohort model to monthly launches - and which model will make YOU the most money - His exact content strategy to reliably go viral AND bring in clients for your business 🚀 - The RIGHT way to use AI for content (how to build a custom GPT that writes amazing content in your voice) - How he shifted from constantly working harder"" to building systems that actually scale 💰 Yasin proved you can systematise creativity, guarantee growth on social media, and build a multi-million pound business while working less - and showed us exactly how to do it step by step 👀 -------- This episode is brought to you by our Sponsors: Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates. Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025 ------ Yasin's links: Instagram: https://www.instagram.com/viralvideo.club/ Yasin's Bootcamp: https://try.www.viralvideo.club/viralvideobootcamp ------ Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesy Access our FREE Sales Call Success Template, to help double your conversation rate call, forevermore. https://atomic.site/sales-script/ ------ #DontWorkHarder #BusinessGrowth #SalesandMarketing

    42 min

  5. 5 ENE

    How He Scaled to £50K Months Using LinkedIn | 7 Figure Agency Owner's Strategy

    Sam Winsbury built his personal branding agency to£ 1.5 million in revenue with 19 employees by age 26 - and he's NEVER sent a traditional cold email 👀 Instead, he cracked a GENIUS LinkedIn strategy that makes clients come to him inbound, and makes prospects arrive already wanting to work with him. Sam is the founder and CEO of Kurugo, a personal branding agency launched in 2021 that's helped over 300 entrepreneurs become thought leaders in their industries. His agency has generated hundreds of millions of views and tens of millions of pounds in revenue for clients including athletes, OBEs, and leaders from McKinsey & Co, KPMG, Lyca Group, and Genflow. He built his own following from zero to 60,000 on LinkedIn, scaled his team to 19 whilst working fully remote, and charges a premium price for his services. In this conversation, Sam reveals: - The EXACT strategy that he uses to sign high ticket clients for his business through LinkedIn 📈 - Why he worked for free early on - His batching system for high quality LinkedIn content (how to create content in less time, and bring in more clients) - What he looks for to find A player talent for his team - How losing a third of his business and 40% of his team in one week nearly made him quit - and what kept him going during the dark days 😩 - His end-of-day ""off routine"" that helps him actually switch off (all entrepreneurs should be aware of this) Most businesses chase clients and constantly send cold DMs to try to grow. Sam's approach is different - build credibility, let prospects research you first, then wait for them to arrive ready to buy. Want to know his exact client attraction system? You NEED to watch this episode. -------- This episode is brought to you by our Sponsors: Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates. Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025 ------ Sam's links: LinkedIn: https://www.linkedin.com/in/sam-g-winsbury/ YouTube: https://www.youtube.com/@samgwinsbury ---- Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesy Access our FREE Sales Call Success Template, to help double your conversation rate call, forevermore. https://atomic.site/sales-script/ ------ #DontWorkHarder #BusinessGrowth #SalesandMarketing

    50 min

  6. 1 ENE

    Linda Plant: Behind The Apprentice, Personal Branding Secrets, and Business Growth Masterclass

    In this powerful Don't Work Harder highlight clip, The Apprentice interviewer and business legend Linda Plant shares how she went from knitwear entrepreneur to TV icon. She reveals: – The real reason Lord Sugar chose her (and what it teaches about leveraging unexpected connections) 🤝 – The brutal truth about The Apprentice interviews 👀 – The one mindset shift that got her to say yes to TV despite zero experience 🙌 – How to surround yourself with the right people when you naturally rise to the top - without diminishing others 🤝 – How to deal with trolls and public criticism Want more insights from the amazing Linda Plant? Watch the full episode here: https://www.youtube.com/watch?v=wJ_WqGLIIsM&pp=2AYT -------- This clip is brought to you by our Sponsors: Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates. Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025 ---- Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesy Access our FREE Sales Call Success Template, to help double your conversation rate call, forevermore. https://atomic.site/sales-script/ ------ #DontWorkHarder #BusinessGrowth #SalesandMarketing

    12 min

  7. 29/12/2025

    Health Expert: How Entrepreneurs Can Live Longer, Be Healthier & Work Less

    A lot of entrepreneurs think improving their health means time consuming biohacks, perfect routines, or completely changing your life overnight - but it doesn’t have to be that way. In this powerful highlight clip, longevity physician Dr. Alka Patel shares how busy entrepreneurs can improve their energy, focus, and long-term health without burning out. She reveals: – Why “work-life balance” doesn’t work for entrepreneurs — and what to leverage instead 🤝 – The one metric she uses to show what’s really happening inside your body 🧬 – The 3-part method that removes the guesswork from your health decisions 📊 – A tiny environmental shift that makes working out easier than ever – The 3 everyday habits entrepreneurs overlook that quietly speed up aging 😴 – The one non-negotiable that changes everything for your sleep and recovery - even if your schedule is chaotic 🌙 Want more insights from Dr. Alka Patel? Watch the full episode here: https://www.youtube.com/watch?v=tHlWzBBg8Rc&t=41s -------- This clip is brought to you by our Sponsors: Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates. Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025 ---- Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesy Access our FREE Sales Call Success Template, to help double your conversation rate call, forevermore. https://atomic.site/sales-script/ ------ #DontWorkHarder #BusinessGrowth #SalesandMarketing

    13 min

  8. 29/12/2025

    We Interviewed 25 Successful Entrepreneurs in 2025 | These are Our Favourite Moments

    Merry Christmas and welcome to a very special episode of Don’t Work Harder! 🎄 Join us as we reflect on an incredible first year of bringing you authentic conversations with entrepreneurs who’ve built successful businesses without simply “working harder.” 🎙️ We’re revisiting our top 10 most powerful moments from the past year - raw, honest conversations that challenged the hustle culture narrative and showed the real path to sustainable business success. ✨ We’ll show you some INCREDIBLE moments including… 🔥 How Lord Alan Sugar called Linda Plant to become an interviewer on The Apprentice and the serious responsibility behind the grilling: “Dig deep and give me good television” 📺 The moment Robin Waite broke down while cycling at 45mph and made the devastating decision to close his agency the next day, just weeks before his daughter was born 😮 Richard Moore learning resilience the hard way when his mum told him “you’re not coming home” while earning just £1,000 net per month with £800 rent 😬 Teresa Heath-Wareing’s powerful journey to sobriety and how getting sober felt like “cutting my arm off” - losing a whole part of her identity and brand 💛 Andy Lambert realising his “saviour mentality” was holding the business back and learning he couldn’t scale by being in every customer meeting How Ryan Deiss accidentally “broke the internet” with a retirement announcement when Digital Marketer’s course sales dropped to just 20% of what they were 👀 The magic moment when Sinead Sharkey-Steenson and Lisa Strutt’s first event saw 150 people buy tickets for next year with no venue or speakers announced - and crashed their website 🎟️ Alice Benham losing £50k+ in recurring revenue overnight when all her direct debits were cancelled: “I gave myself 60 seconds to panic, then wrote a plan” 💪 Dani Wallace on the question that changed everything: “Who do I need to be in order to pull this off?” and learning to trust herself through every level of growth 🧠 Dr. Alka Patel ignoring the soft signals until they became loud shouts - ending up hospitalised for four weeks after pushing through burnout: “I met a 106-year-old who said ‘I’ve been kind to my body, so my body has been kind to me’” 🏥 Happy holidays from the Don’t Work Harder team! See you in the new year! 🎉 -------- This episode is brought to you by our Sponsors: Constant Contact is the all-in-one marketing platform for small businesses. Create professional email and social campaigns in minutes with AI, automation and intuitive templates. Try it now free – https://www.constantcontact.com/uk?utm_source=ost-atomic&utm_medium=sponsored-content&utm_campaign=uk_p_aw_di_so_bt_ost-atomic-q32025&cc=clk_uk_p_aw_di_so_bt_ost-atomic-q32025 ---- Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesy Access our FREE Sales Call Success Template, to help double your conversation rate call, forevermore. https://atomic.site/sales-script/ ------ #DontWorkHarder #BusinessGrowth #SalesandMarketing

    43 min
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Don’t Work Harder is a show about taking bolder, braver moves in your small business. Made by ATOMIC, and hosted by Suman Randhawa, Don’t Work Harder is the show for business owners who are done playing small and know that just working harder isn’t the answer. Each week, you’ll hear a pivotal strategy from incredible guests that sparked a bold leap to their next level of growth. These are the breakthroughs that came from thinking bigger, acting braver, and doing things differently.

Información

  • Creador
    ATOMIC
  • Años de actividad
    2025 - 2026
  • Episodios
    33
  • Clasificación
    Apto
  • Copyright
    © Copyright 2026 ATOMIC
  • Mostrar sitio web
    Don't Work Harder

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