From Bootstrapping to $150M Exit – Roger Sholanki on Building and Selling SaaS Companies

Building, scaling, and selling — not once, but three times.

⁠Peter Oberlik⁠, Founder & CEO of FoundersToday, speaks with ⁠Roger Sholanki⁠, a three-time founder and now Managing Partner at ⁠SeedTwo Capital⁠, who bootstrapped his SaaS company Book4Time into one of the world’s leading wellness tech platforms — before exiting for over $150 million.

From coding through the .com era to building vertical SaaS before it was cool, Roger shares his hard-earned lessons on scaling without funding, focusing on profitability, and why founders should pay themselves last.

Discover what truly separates unicorn chasers from real builders — and why in today’s market, focus beats hype every time.

Don’t miss this masterclass in founder mindset, exits, and the art of scaling smart.