StarrCast

StarrCast

The StarrCast: Where Wellness Works Hosted by Lisa Starr of Wynne Business, this podcast is your insider's guide to thriving in the world of wellness. Whether you're a seasoned spa director, wellness entrepreneur, or just launching your journey, each episode offers practical insights, proven tactics, and real stories from industry leaders. Stay ahead of the curve with expert interviews, trend breakdowns, and actionable strategies designed to help you grow a resilient, rewarding wellness career or business in today's ever-evolving landscape.

  1. Why Muscle Mass Is The Key To Aging Well with Alexia Brue

    VOR 47 M

    Why Muscle Mass Is The Key To Aging Well with Alexia Brue

    What if the most important predictor of how well you age is not your bloodwork, but your skeletal muscle mass? In this episode of StarrCast, Lisa Starr sits down with Alexia Brue, Founder and CEO of The Practice, to explore the rise of healthspan based fitness and why strength training may be the most powerful intervention for long term vitality. In this conversation Alexia shares how her journey from co-founding Well+Good to launching The Practice led her to build Greenwich's first personal training studio centered on healthspan, VO2 max, body composition, and measurable fitness biomarkers. Together, they unpack how wellness is evolving from lifestyle aspiration to outcomes driven performance and why proactive strength training is essential for aging well. What You'll Learn: Why healthspan, not just lifespan, should guide your fitness strategy How skeletal muscle mass impacts insulin sensitivity, bone density, brain health, and metabolic resilience What VO2 max and zone training reveal about cardiovascular longevity How undulating periodization improves strength gains and long term muscle development Why reassessment and fitness biomarker tracking are the next evolution of personal training Episode Highlights: 03:18 – How global bathhouse research shaped Alexia's entry into the wellness industry 10:42 – The rise of Well+Good and how digital media legitimized wellness as a business category 18:27 – What healthspan really means and how to "square the curve" of aging 26:55 – Why most midlife women are under muscled and what that means for long term vitality 33:40 – Inside The Practice: one method, five systems, and outcomes driven training 41:12 – VO2 max, zone 2 cardio, and the Norwegian 4x4 protocol explained 47:06 – Why reassessment and accountability redefine modern personal training Meet the Guest: Alexia Brue is the Founder and CEO of The Practice, a personal training studio built around healthspan and measurable fitness outcomes. She is also the co-founder and former CEO of Well+Good, one of the first major digital media platforms dedicated to the business of wellness. Tools, Frameworks, and Strategies Mentioned: Healthspan based training model One Method, Five Systems framework Undulating periodization VO2 max testing and anaerobic power assessment Zone 2 steady state cardio and Zone 4 and 5 metabolic training Norwegian 4x4 cardiovascular protocol Healthspan reporting and reassessment every 24 sessions Closing Insight: As Alexia explains, "Building skeletal muscle mass is upstream of almost everything." When we focus on strength, capability, and measurable fitness biomarkers, we are not chasing optimization for its own sake. We are investing in vibrant years, independence, and resilience. If you care about aging well and living fully into your 80s and 90s, this episode offers a practical roadmap grounded in science and experience.   Looking for expert advice in Spa Consulting, with live training and online learning?   Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses   Other Links: Connect with Alexia: https://www.linkedin.com/in/alexia-brue-1670618/   Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness

    52 Min.
  2. How The Bodhi Spa Built a $10M Hydrotherapy Brand with Harmony Oschefski and Cedar Hwang

    24. FEB.

    How The Bodhi Spa Built a $10M Hydrotherapy Brand with Harmony Oschefski and Cedar Hwang

    What does it take to build a profitable hydrotherapy spa brand in three different markets and scale it to $10 million in annual revenue? In this episode, Harmony Oschefski and Cedar Hwang share how the bodhi spa grew from a bold idea sparked in Maui to a multi location wellness company rooted in contrast therapy, operational discipline, and community driven growth. We explore how sauna culture, cold plunge therapy, and a thoughtfully designed water journey can become the foundation of a scalable spa business model. This conversation goes beyond wellness trends and dives into infrastructure, financing, Department of Health compliance, maintenance systems, staffing strategy, and brand positioning in a rapidly growing wellness economy. What You'll Learn: How to design a hydrotherapy spa business model that balances water journey revenue with massage and facial services Why contrast therapy and cold plunge trends are only sustainable when supported by serious infrastructure and maintenance systems What it takes to secure SBA financing for a first time concept and how to successfully appeal a denial How to scale from one spa location to three while maintaining brand consistency and operational excellence Why weekly pool draining, state of the art filtration systems, and a dedicated maintenance manager protect long term profitability Episode Highlights: 03:12 – Growing up with sauna culture and cold plunges in Nova Scotia 11:48 – The Maui moment that sparked the bodhi spa business idea 18:27 – Getting denied for SBA financing and how they successfully appealed 26:04 – What a hydrotherapy water journey includes and why contrast therapy works 34:15 – Rebuilding the entire operating model during COVID to satisfy Department of Health requirements 41:22 – Scaling to Providence and Norwood and what changes with each new market 47:36 – Why weekly pool draining and a full time maintenance manager are non negotiable 53:18 – Reaching $10 million in revenue and building infrastructure for long term brand sustainability   Meet the Guests: Harmony Oschefski is Co Owner and Managing Partner of the bodhi spa. With a background in life sciences and functional health, she brings a complementary wellness perspective to spa development and operational strategy. Cedar Hwang is Co Owner and Managing Partner of the bodhi spa and a former 12 meter yacht captain. Her leadership experience and operational discipline inform the systems, staffing, and execution behind the brand's growth. Together, they have built three bodhi spa locations across New England and employ nearly 100 team members. Tools, Frameworks, and Strategies Mentioned: The bodhi spa Water Journey hydrotherapy circuit Contrast therapy using sauna and cold plunge sequencing SBA financing and structured loan appeal strategy Dedicated maintenance management with weekly full system resets Infrastructure first scaling model with General Managers at each location State of the art filtration, HVAC, and pool monitoring systems Gender inclusive design and dual temperature cold plunge strategy Closing Insight: The bodhi spa's growth story shows that the wellness industry rewards both inspiration and precision. Sauna culture and cold plunge therapy may attract attention, but long term success depends on disciplined maintenance, regulatory compliance, staff training, and operational infrastructure. As Harmony shares in the episode, the goal was never just to open a spa. It was to build a company that could stand on its own.   Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses Other Links: Visit the bodhi spa at https://thebodhispa.com/ Connect with the bodhi spa: https://www.instagram.com/thebodhispa/ Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness

    58 Min.
  3. From Stage Four Cancer to Global Wellness Leader: Ingo Schweder on the Future of Destination Wellness Resorts

    18. FEB.

    From Stage Four Cancer to Global Wellness Leader: Ingo Schweder on the Future of Destination Wellness Resorts

    What does it take to turn a life-threatening diagnosis into a global wellness movement? In this powerful episode, Ingo Schweder shares how surviving stage four cancer shaped his vision for wellness, hospitality, longevity, and community-driven health. From launching the Mandarin Oriental Spa Division to building GOCO Hospitality and the Fivelements brand, this conversation explores why wellness is not a trend, but the foundation of the future hospitality economy. What You'll Learn: How a stage four cancer diagnosis became the catalyst for a global wellness hospitality career Why wellness is not a department, but a philosophy and a lifestyle What it takes to build and scale a global spa and wellness division from scratch The business case for wellness hospitality during crises like 9 11 and the pandemic Why longevity clinics, precision medicine, and community based wellness real estate are shaping the next chapter of the industry Episode Highlights: 03:15 – From journalist to hotelier to cancer survivor: the turning point that changed everything 11:40 – Creating a personal healing protocol using yoga, macrobiotic nutrition, meditation, and alternative medicine 19:55 – Launching the Mandarin Oriental Spa Division when no global spa model existed 29:10 – Founding GOCO Hospitality and identifying wellness as a standalone business segment 38:45 – Turning around Glen Ivy and why ownership changed the game 47:20 – The rise of Fivelements and the future of branded destination wellness resorts 54:30 – Why longevity, precision medicine, and biohacking are the next evolution of wellness Meet the Guest: Ingo Schweder is Founder and CEO of GOCO Hospitality and Managing Director of Horwath HTL Health & Wellness. With projects across five continents and more than 400 developments worldwide, he is widely recognized as a pioneer in wellness hospitality, destination spa development, and wellness real estate. Tools, Frameworks, and Concepts Mentioned Mandarin Oriental global spa division development GOCO Hospitality five pillar model: feasibility, concept and brand development, design and technical services, pre opening and training, and ongoing management Fivelements branded destination wellness resorts Wellness real estate and community driven development Longevity clinics and precision medicine integration within hospitality Closing Insight: "The world does not need more five star hotels. It needs five star human experiences." This episode is a reminder that wellness hospitality is not about amenities. It is about creating environments that improve health, extend vitality, and contribute meaningfully to society.   Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses   Other Links: Connect with Ingo: linkedin.com/in/ingoschweder   Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness

    55 Min.
  4. Bathhouse Design Secrets Every Wellness Founder Needs to Know with Ali McQuaid, Alberto Carrillo, and Don Genders

    11. FEB.

    Bathhouse Design Secrets Every Wellness Founder Needs to Know with Ali McQuaid, Alberto Carrillo, and Don Genders

    Why does everyone suddenly want to open a bathhouse, and why is design the make or break factor? In this episode of StarrCast, we unpack the real drivers behind the bathhouse and social wellness boom and explore what it actually takes to design a space that is viable, code compliant, and built to last. Host Lisa Starr sits down with three global experts to break down bathhouse design from the inside out, covering infrastructure, flow, hygiene, materials, mechanical systems, and guest experience. This conversation is essential listening for anyone exploring social wellness, hydrothermal spaces, or large scale spa development. What You'll Lear: Why bathhouses and social wellness clubs are resurging in North America and globally The biggest design and infrastructure mistakes new bathhouse owners make How water, ventilation, mechanical systems, and waterproofing drive cost and feasibility What "flow" really means in bathhouse design and how it impacts revenue and safety How hygiene, maintenance, and guest perception influence long term success Episode Highlights: 03:14 – Why bathhouses are booming and what is actually driving demand 09:42 – Social wellness clubs vs traditional spas and why the distinction matters 16:30 – When to talk about budget and why early education is critical 24:18 – Water, drainage, ventilation, and mechanical systems you cannot ignore 34:06 – Hygiene, health codes, and how guests judge cleanliness instantly 44:21 – Designing for flow, capacity, and the full guest journey 53:10 – Quiet vs social spaces and how design shapes behavior Meet the Guests: Ali McQuaid Founder and Creative Director of Future Studio, a Toronto based interior design firm focused on forward thinking spaces that respond to evolving lifestyles and wellness needs. Alberto Carrillo Senior Associate at Meridian Design in New York City, specializing in architectural planning, code compliance, and complex wellness environments. Don Genders Founder and CEO of Design for Leisure, a global leader in designing award winning hydrothermal spa and social wellness environments. Tools, Frameworks, or Strategies Mentioned: Social wellness club design models Hydrothermal and bathing infrastructure planning Mechanical, electrical, and plumbing coordination for wet environments Capacity and egress analysis for bathhouse safety Long term maintenance and hygiene planning Closing Insight: "Design the purpose, not the code." This episode makes one thing clear. Successful bathhouses are not built on aesthetics alone. They are built on deep technical planning, realistic budgets, and a clear understanding of how people move, gather, and care for shared wellness spaces.   Looking for expert advice in Spa Consulting, with live training and online learning? Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses Other Links: Connect with: Ali McQuaid: linkedin.com/in/ali-mcquaid-67b24316 Alberto Carrillo: https://www.linkedin.com/in/albertocarrillod/ Don Genders: linkedin.com/in/don-genders-7a97716 Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness

    1 Std. 1 Min.
  5. Ari Peralta on How People-Centered Leadership is Shaping Wellness & Hospitality

    4. FEB.

    Ari Peralta on How People-Centered Leadership is Shaping Wellness & Hospitality

    What does it really take to build trust-driven hospitality and wellness brands in a rapidly evolving global market? In this episode, we sit down with Ari Peralta to explore how cultural intelligence, human-centered leadership, and experiential design are shaping the future of wellness, hospitality, and guest experience. Listeners will gain insight into how values, people, and long-term vision drive sustainable growth in a competitive industry. What You'll Learn: How cultural awareness influences leadership and decision-making in global hospitality and wellness organizations Why human-centered design matters more than ever in guest experience and brand loyalty The role of purpose, empathy, and trust in building resilient teams and lasting businesses How experiential wellness is evolving to meet changing guest expectations Practical insights on aligning operations, culture, and vision for long term impact Episode Highlights: 03:45 – Why culture is the foundation of meaningful hospitality experiences 11:20 – How global perspective shapes leadership and team alignment 19:08 – The connection between wellness, trust, and guest loyalty 28:34 – Designing experiences that feel authentic and human 38:15 – What modern hospitality leaders need to understand about purpose and people 49:22 – Lessons learned from building and scaling wellness-focused organizations 58:40 – Final reflections on the future of hospitality and experiential wellness Meet the Guest: Ari Peralta is a hospitality and wellness leader known for integrating cultural intelligence, people-first leadership, and experiential design to create meaningful guest experiences and strong organizational cultures. Tools, Frameworks, or Strategies Mentioned Human-centered leadership models Cultural intelligence in global operations Experiential wellness design principles Trust based organizational culture frameworks Closing Insight: Great hospitality is never just about places or products. It is about people, purpose, and the experiences that stay with us long after we leave.   Looking for expert advice in Spa Consulting, with live training and online learning?   Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses   Other Links: Connect with Ari: https://www.instagram.com/mr_arigami/?hl=en Website: https://www.arigami.co.uk/whoweare   Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness

    1 Std. 3 Min.
  6. A Peek Inside The Global Wellness Summit's Annual Trends Report

    29. JAN.

    A Peek Inside The Global Wellness Summit's Annual Trends Report

    What happens when leading wellness journalists hear the Global Wellness Trends revealed live and react in real time? In this episode of StarrCast, we bring you on-the-ground interviews with media voices covering the 2026 Global Wellness Trends and unpack what these shifts mean for wellness, hospitality, beauty, and longevity. Recorded in New York during the official trend unveiling, this episode captures how editors and analysts interpret the trends, where they see momentum building, and how these insights will shape coverage, consumer behavior, and industry strategy over the coming year. What You'll Learn: How wellness journalists are interpreting the Global Wellness Summit trend release Which longevity, beauty, and health trends the media believes will gain real traction Why women's health and longevity are becoming unavoidable storylines How social wellness and festival style experiences are resonating with audiences What media leaders see as gaps between trend forecasting and real world adoption Episode Highlights: 03:18 – Media reactions to the Global Wellness Summit trend release 08:42 – Why journalists see women led longevity as a defining storyline 15:07 – Skin longevity and how beauty media is reframing aging 21:55 – Strength training, sports, and the evolving narrative around women's health 29:34 – Microplastics and why media attention is accelerating concern 36:18 – Festivalization of wellness and what audiences are craving now 43:06 – Longevity residences through the lens of media and consumer trust Meet the Guests: Claire McCormack Senior Editor at The Beauty Independent, covering beauty, wellness, and longevity innovation with a focus on science-backed consumer trends. Darlene Fiske Founder and CEO of The Fiske Group, advising wellness, spa, and hospitality brands on media strategy, positioning, and industry visibility. Sara Jones Founder, Editor, and Publisher of Spa & Wellness MexiCaribe, reporting on wellness, hospitality, and longevity trends across Mexico and Latin America. Jane Kitchen Media Trends Analyst at the Global Wellness Institute and author of the longevity residences trend, specializing in wellness real estate and long-term health infrastructure. Tools, Frameworks, or Strategies Mentioned: Global Wellness Summit Future Trends methodology Media driven trend validation and storytelling frameworks Skin longevity science and reporting lenses Social wellness and experiential health programming models Closing Insight: Trends shape industries, but media shapes belief. Hearing how journalists interpret these ideas offers a rare look at how wellness narratives move from forecasts to headlines and into culture.   Looking for expert advice in Spa Consulting, with live training and online learning?   Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses   Other Links:   Visit Global Wellness Summit Trends 2026: https://www.globalwellnesssummit.com/2026trends/   Connect With the Guests: Claire McCormack: https://www.linkedin.com/in/clairemccormackmba/ Darlene Fiske: https://www.linkedin.com/in/darlenefiske Sara Jones: https://mx.linkedin.com/in/sarajonesspawell Jane Kitchen: https://www.linkedin.com/in/kitchenjane/   Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness

    53 Min.
  7. From Blue Zones to Welltech: The Emergence of Longevity Tourism with Celine Vadam

    22. JAN.

    From Blue Zones to Welltech: The Emergence of Longevity Tourism with Celine Vadam

    What does it really take to design wellness experiences that change how people live, not just how they relax? In this episode of StarrCast, Lisa Starr sits down with Celine Vadam to explore how wellness tourism, longevity, and lifestyle design intersect in ways that shape healthier, more meaningful lives. The conversation looks at why authenticity, science, and cultural context matter more than trends when creating wellness destinations that truly work. Listeners will gain insight into how wellness strategies are built, how longevity can be approached without becoming overly medical, and how hotels, resorts, and communities can create experiences that support long term health and human connection. What You'll Learn: Why wellness tourism has shifted from luxury amenities to lifestyle driven experiences How longevity is evolving into a focus on health span, not just life span What makes wellness concepts fail when they rely on copy and paste strategies How Blue Zones principles can be translated into real world retreats and daily life Where wellness technology adds value and where it becomes a distraction Episode Highlights: 03:18 – How Celine's early exposure to different cultures shaped her view of wellness 08:42 – Why hotels can act as micro communities with lasting impact 14:25 – What wellness tourism gets wrong when it copies trends without context 20:10 – Understanding longevity through lifestyle, not just medical protocols 27:34 – How Blue Zones retreats help people recreate healthier lives at home 34:50 – Where wellness technology fits and how to avoid gimmicks 41:12 – Why slowing down, social connection, and purpose still matter most Meet the Guest: Celine Vadam, CEO of WE(i) Think Wellness Tourism. and a global wellness strategist with a background in hospitality development, sustainability, and lifestyle coaching. She has worked with leading hotel brands, wellness destinations, and Blue Zones programs to design wellness experiences rooted in culture, science, and human behavior. Tools, Frameworks, or Strategies Mentioned: Blue Zones lifestyle principles Wellness tourism development models Longevity and health span frameworks Wellness technology integration in hospitality Purpose driven retreat design Closing Insight: "Wellness works best when it fits naturally into how people live, eat, move, and connect."   Looking for expert advice in Spa Consulting, with live training and online learning?   Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses   Other Links: Connect with Celine: linkedin.com/in/celine-vadam   Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd   Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness

    46 Min.
  8. Seeking Acquisitions: How Living Earth Crafts and Earthlite Shape the Future of Wellness Equipment

    15. JAN.

    Seeking Acquisitions: How Living Earth Crafts and Earthlite Shape the Future of Wellness Equipment

    What does it really take to scale a purpose driven wellness manufacturing business in a global market? In this episode of StarrCast, we go inside Living Earth Crafts and Earthlite to explore how innovation, culture, and strategic acquisitions are shaping the future of wellness equipment and why these industry leaders are actively looking to acquire aligned businesses as they grow. What You'll Learn: How Living Earth Crafts and Earthlite built a defensible innovation strategy through design, engineering, and intellectual property Why a growth mindset after the 2008 financial crisis reshaped their product mix and long term vision What today's demand for low touch and touchless wellness technology means for spas, clinics, and recovery spaces How global expansion across Europe, the Middle East, and Asia Pacific is changing how wellness equipment is manufactured and delivered What the company looks for when evaluating potential acquisitions and strategic partners in the wellness space Episode Highlights: 03:10 – Why wellness equipment is the foundation of every spa and clinical experience 09:45 – Jim Chenevey's journey from professional sports to wellness manufacturing leadership 18:30 – How patents and IP created a competitive moat in a crowded market 26:40 – Entering medical, clinical, and pedicure categories to fuel sustainable growth 34:15 – Rod Derifield on balancing heart and discipline in wellness businesses 41:50 – Technology, touchless solutions, and the future of therapist free experiences 47:20 – Global expansion strategy and why Europe and Asia Pacific matter now 51:30 – What they are looking for as they actively pursue acquisitions Meet the Guests: Jim Chenevey is Chairman and Chief Innovation Officer of Living Earth Crafts and Earthlite, where he has helped lead more than 50 years of wellness equipment innovation and over one million treatment tables shipped worldwide. Rod Derifield is CEO and President of Living Earth Crafts and Earthlite, bringing deep experience in scaling global businesses and guiding the company through its next phase of growth and acquisitions. Tools, Frameworks, or Strategies Mentioned: Long term intellectual property and patent strategy Touchless and low touch wellness equipment models MindSync vibroacoustic and sensory reset technology Global manufacturing and regional assembly approach Culture first acquisition framework Closing Insight: As wellness continues to expand into longevity, recovery, and everyday living, the companies shaping its infrastructure matter more than ever. If you are building, innovating, or considering an exit in the wellness equipment or technology space, this conversation offers a clear view of where the industry is headed. Looking for expert advice in Spa Consulting, with live training and online learning?   Spa Consulting: wynnebusiness.com/spa-management-consulting Live Training: wynnebusiness.com/live-education Online Learning: wynnebusiness.com/spa-management-courses   Other Links:   Connect with LEC: https://www.linkedin.com/company/living-earth-crafts/  Website: https://www.livingearthcrafts.com/   Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisastarrwynnebusiness, Listen on Apple: https://podcasts.apple.com/at/podcast/starrcast/id1565223226 Listen on Spotify: https://open.spotify.com/show/00tW92ruuwangYoLxR9WDd Watch the StarrCast on YouTube: https://www.youtube.com/@wynnebusiness Join us on Facebook: facebook.com/wynnebusiness/?ref=bookmarks Join us on Instagram: instagram.com/wynnebusiness

    55 Min.

Info

The StarrCast: Where Wellness Works Hosted by Lisa Starr of Wynne Business, this podcast is your insider's guide to thriving in the world of wellness. Whether you're a seasoned spa director, wellness entrepreneur, or just launching your journey, each episode offers practical insights, proven tactics, and real stories from industry leaders. Stay ahead of the curve with expert interviews, trend breakdowns, and actionable strategies designed to help you grow a resilient, rewarding wellness career or business in today's ever-evolving landscape.