Rolled Up Network

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Channel • 7 Shows

Management

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Updated 13/01/2023
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Marketing

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Updated Twice Weekly
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Entrepreneurship

Entrepreneurship

Updated 11/08/2021

6 JAN

Agentic AI, Liability & Fraud at Scale with Robbie MacDiarmid.

Fraudology is presented by Sardine. Request a 1:1 product demo at sardine.ai In this episode of Fraudology, host Karisse Hendrick sits down with Robbie MacDiarmid to explore the rise of agentic AI and its implications for fraud prevention, payments, and liability in e-commerce. They break agentic commerce into its core layers: search, merchant interaction, and payment, then explain why fraud and payments are often treated as an afterthought as new AI-driven commerce experiences roll out. They also unpack emerging risks, such as first-party fraud, account takeover, chargebacks tied to “I don’t recognize this transaction,” and the industry’s biggest unresolved issue: who owns liability when autonomous agents act on a consumer’s behalf. This episode equips listeners with the concepts—and the right questions—to navigate the next evolution of online commerce. Robbie MacDiarmidFraudology is hosted by Karisse Hendrick, a fraud fighter with decades of experience advising hundreds of the biggest ecommerce companies in the world on fraud, chargebacks, and other forms of abuse impacting a company's bottom line. Connect with her on LinkedIn She brings her experience, expertise, and extensive network of experts to this podcast weekly, on Tuesdays.

6 Jan

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1h 10m
3 MAR

5-Minute Phishing: How AI is Revolutionizing Scams and Morphing Attacks

In this episode of the Fraudology podcast, Karisse Hendrick is joined by Matt Vega, Chief Fraud Strategist at Sardine, to explore how artificial intelligence has fundamentally altered the threat landscape for financial institutions and online retailers. First, Matt reveals the alarming ease with which AI can now be used to orchestrate phishing campaigns. Using advanced tools like Vercel’s v0, Matt demonstrates how he can clone a legitimate website—complete with branding, functional images, and login flows—in less than five minutes. He explains how attackers use these replicas to execute sophisticated "man-in-the-middle" attacks, tricking victims into handing over two-factor authentication (2FA) codes to gain fully authenticated access to accounts. Later in the episode, Matt and Karisse dive into the rise of "polymorphic" AI attacks. These autonomous agents are capable of adapting their behavior in real-time to bypass bot detection and security thresholds as soon as they are implemented. Matt also discusses "dust trailing," a tactic where fraudsters spread large volumes of small transactions across hundreds of platforms to make traditional human investigation cost-prohibitive. In this episode, we discuss: The 5-Minute Phish: How AI models use simple screenshots and prompts to create pixel-perfect clones of banks and government agencies.Polymorphic Attacks: The emergence of autonomous AI agents that instantly adapt to security controls, making traditional bot mitigation obsolete.The Power of Basics: Why "low-tech" solutions like card-to-name matching and behavioral biometrics remain the most effective tools against high-tech fraud.Threat Intelligence: Best practices for proactive defense, including beacon technology, "hidden watermarks," and strategic domain acquisition.Upcoming Events: Details on meeting Matt and the Sardine team at the upcoming MRC conference in Las Vegas.

3 Mar

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39 min
12/06/2023

2023 Predictions and Insights from 3000+ Shopify Stores | Adspend

Founder Dash is here, and it's free to use! Better understand your data and get started for free today. In this special episode of Adspend, join host Rabah Rahil as he delves into the world of data-driven scaling strategies and revenue optimization. Rabah covers a range of intriguing topics, including the recovery of baselines with higher-than-before benchmarks, encouraging news for D2C businesses, the significance of Average Order Value (AOV) in generating profits, insights on Facebook and Instagram's Native Checkout and Shop Feature, essential metrics for scaling success, and future trends shaping the digital landscape. Discover actionable insights, industry trends, and the power of the Whale App in this engaging presentation by Rabah Rahil. Oh. And before we forget... Join 20,000+ of the best ecommerce marketers + operators and get marketing breakdowns, expert advice, and insider marketing resources straight to your inbox, right here. Connect with us on social! 📲 Follow Triple Whale on Twitter - https://twitter.com/triplewhale Follow Ash on Twitter - https://twitter.com/ashvinmelwani Follow Rabah on Twitter - https://twitter.com/rabahrahil See you next Monday at 9AM EST 👋

12/06/2023

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35 min
05/06/2023

From Customers to Brand Advocates: Direct Response vs. Branding | Dylan Ander

Founder Dash is here, and it's free to use! Better understand your data and get started for free today. In this episode of the Adspend Podcast, we sit down with Dylan Ander, Founder of SplitTesting.com, to explore the world of conversion rate optimization (CRO) and business success. Join us as we delve into key insights such as optimizing the entire funnel, avoiding emotional decision-making in marketing, and the continuous incremental optimization of landing pages. Discover how elevating your brand's website with satellite landing pages, combining direct response and branding strategies, and building meaningful relationships with customers can drive long-term success. Plus, we explore essential books for business growth and the exciting potential of self-adjusting websites powered by AI analytics. Tune in for a power-packed episode that will revolutionize your approach to CRO and business optimization. Get in touch with our guest here: https://www.linkedin.com/in/dylan-ander-2287a6149/overlay/photo/ Check out https://splittesting.com/ Oh. And before we forget... Join 20,000+ of the best ecommerce marketers + operators and get marketing breakdowns, expert advice, and insider marketing resources straight to your inbox, right here. Connect with us on social! 📲 Follow Triple Whale on Twitter - https://twitter.com/triplewhale Follow Ash on Twitter - https://twitter.com/ashvinmelwani Follow Rabah on Twitter - https://twitter.com/rabahrahil See you next Monday at 9AM EST 👋

05/06/2023

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1h 24m
21/08/2023

Tapping into Global Markets: Strategies for International Growth with Darwish Gani

Welcome to another episode of Adspend! Join Rabah, Ash, and our special guest, Darwish Gani from Open Border, as we delve deep into the world of international e-commerce expansion. Discover how top brands like Yeti and Callaway have successfully scaled beyond their domestic markets. Darwish Gani, a luminary in the ecommerce realm, is the driving force behind Open Border. With years of experience under his belt, Darwish has been instrumental in aiding brands to navigate the complexities of global markets. His insights into the world of e-commerce, combined with his unique approach to brand expansion, have made him a sought-after expert in the industry. So, why should you tune into this episode? For starters, you'll discover how top-tier brands like Yeti and Callaway have successfully scaled beyond their domestic markets, setting benchmarks in global brand positioning. Dive into the art of localization, understand the nuances of different cultures, and learn the strategies that can propel your brand to international acclaim. This episode isn't just about understanding the 'how' but also the 'why' behind successful international brand stories. Don't forget to subscribe for more insightful episodes! 🔔🎧

21/08/2023

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52 min
26/04/2024

Client Referral Tactics for Agency Growth

In this episode of Agency Algorithm, hosts Nick Shackelford and Joshua Johnston focus on the systematic management of referrals and payment structures in client relationships. Join them as they discuss the importance of automating sales follow-ups, ensuring simplicity in payment processes, and the strategic nuances of handling referral payments. Learn how to effectively manage communications and set clear standards to mitigate payment-related issues. Nick and Joshua also cover key operational topics like using high-level software for agency efficiency, and share real-life anecdotes to illustrate the influence and complexity of referral agreements. -------------------------------------------------- ⏰Timestamps: 00:00 - 03:45: Introduction to automations and sales follow-ups in agencies 03:46 - 07:15: Payment methods and the importance of simplicity 07:16 - 10:29: Strategies for managing referral payments effectively 10:30 - 13:50: Future show topics: Operational tips and software tools 13:51 - 16:35: Psychological insights into asking for referrals 16:36 - 19:58: Exploring the landscape of referral strategies 19:59 - 22:44: Real-life stories of impactful referrals and networking 22:45 - 25:45: Creative methods for structuring referral payouts and rewards 25:46 - 30:00: Maintaining clarity and integrity in agency dealings -------------------------------------------------- Stay connected with your hosts. Follow Shack on X @iamshackelford and visit GeekEx for exclusive agency resources. Follow Josh on X @joshykobyashi and join the Hydra network to boost your agency’s growth.

26/04/2024

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28 min
30/03/2023

This Woman Built Her Path to Financial Independence Through Her Agency | Jennifer Spivak - The Ad Girls

Agency Algorithm is produced by Podyssey. Each week Shack and Josh chat with an agency owner and talk about their journey to this point in their career, how they survived the last couple of years, and what the roadmap to success looks like. In this episode of Agency Algorithm, we speak with Jennifer Spivak, CEO and Founder of The Ad Girls. We explore how she built her business with a focus on female financial independence, learned to manage her ego, navigated a difficult year in business, and developed a system to build personal relationships with clients based on messaging, personality, vulnerability, and feel-good. Connect with Freeform not-for-profit Jennifer mentions in this episode. Connect with Jennifer on Linkedin: Join the best in class Triple Whale partner program, and receive up to 20% of your referral. Keep in touch with your hosts. Follow Shack on Twitter @iamshackelford and visit GeekEx for events, trainings and more. Follow Josh on Twitter @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

30/03/2023

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48 min
01/12/2021

Bill Miner (Canada's Gentleman Bandit)

Bill Miner is one of the original bank robbers of the Wild Wild West, but you may know him as a dessert at The Keg. This is the story of Canada's first, and only train robber. Original Heists is presented by Shipbob. Keep your inventory secure.

01/12/2021

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11 min
12/04/2024

Standout Strategies for Personal Branding

In this episode of Agency Algorithm, join hosts Joshua Johnston and Nick Shackelford as they dive deep into building a powerful online presence within the marketing space. Learn from their hands-on experience on why resisting paid ads initially played a pivotal role in fostering an authentic inbound marketing strategy and how consistency, cadence, and choosing the right channels are key to effective content distribution. The hosts also discuss leveraging platforms like LinkedIn and Twitter to maximize business marketing efforts and the power of developing a focused offer. ----------------------------------------------- ⏰Timestamps: 00:00 - 04:05: Reflecting on Inbound Leads 04:06 - 06:58: The Journey to Building a Following 06:59 - 09:51: Nurturing Creativity and Innovation 09:52 - 13:26: Targeted Outreach: Leveraging LinkedIn's Lead Potential 13:27 - 16:26: The Magic of Emojis in Copy 16:27 - 20:46: A Gratitude Experiment: Unveiling Its Impact 20:47 - 24:28: Precision Networking: Growing Connections Strategically 24:29 - 25:00: Beyond Posting: Fostering Engagement through Interaction -------------------------------------------------- Keep in touch with your hosts. Follow Shack on X @iamshackelford and visit GeekEx for events, trainings and more. Follow Josh on X @joshykobyashi and visit Hydra to scale to 8-Figures and beyond!

12/04/2024

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25 min
30/09/2025

The Dark Side of Marketplaces: Walmart’s Fraud Problem Exposed

Fraudology is presented by Sardine. Request a 1:1 product demo at sardine.ai In this episode of Fraudology host Karisse Hendrick kicks off this episode with updates on recent fraud news, including new sanctions against Southeast Asian cyber scam networks and the ongoing Shiny Hunters attacks targeting Salesforce plugins. But the meat of the episode focuses on a blockbuster CNBC investigation into fraud on Walmart's third-party marketplace. Karisse meticulously breaks down the investigation's findings, from Walmart's rapid marketplace growth and loosened seller vetting to the proliferation of counterfeit goods and seller identity theft. She explains how Walmart's efforts to woo sellers from Amazon backfired, allowing bad actors to exploit the platform. The episode offers an in depth look at the challenges of marketplace fraud, contrasting approaches by Walmart, Amazon, and Target. This episode is a must-listen for anyone in e-commerce, offering valuable lessons on balancing growth with trust and safety in online marketplaces. Related Articles: https://home.treasury.gov/news/press-releases/sb0237 https://www.cnbc.com/2025/09/19/walmart-marketplace-fakes-scams-investigation.html Fraudology is hosted by Karisse Hendrick, a fraud fighter with decades of experience advising hundreds of the biggest ecommerce companies in the world on fraud, chargebacks, and other forms of abuse impacting a company's bottom line. Connect with her on LinkedIn She brings her experience, expertise, and extensive network of experts to this podcast weekly, on Tuesdays. Mentioned in this episode: 2023-q4-postroll sardine 1

30/09/2025

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50 min

Ecommerce, Media Buying, Shopify, DTC, and CPG podcasts featuring strategies and tactics from industry leaders. Subscribe to learn more, sell more, and do more.