At 21 Bruce Keebaugh had $500. He made it into a global events company

When the co-founder and former chief executive of The Big Group was 21, he had just $500 in his pocket.

Not afraid of risk, Bruce Keebaugh and his wife, Chyka Keebaugh, used it to champion the competitive world of catering and events.

This week on How I Made it, The Australian Financial Review’s Lauren Sams finds out how this hospitality guru came to dominate an industry.

This podcast was sponsored by Telstra.

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