Beyond Biz Beyond Biz

Welcome back to season 2 of Beyond Biz!



In this latest episode of Beyond Biz, we delve into the essentials of setting up your business for success.



Our guest, Jackie Ryan, an experienced accountant and advisor, shares invaluable insights on how to manage your business finances effectively right from the start. Whether you're just starting out or looking to streamline your existing operations, this episode is packed with practical advice to help you save time and money.



We discussed:




Separation of Business vs. Self: The importance of maintaining separate bank accounts and records for your business and personal finances.
Clean and Tidy from the Start: How keeping organised can save you both time and money in the long run.
Types of Accounts Needed: An overview of the different types of bank accounts and record-keeping systems necessary for a small business.
Understanding Key Business Requirements: Essential information on business names, insurance, and other legal necessities.
Understanding Key Tax Requirements:To GST or Not to GST: When you need to register for GST and the reasons why.
Annual or Quarterly Instalments & Reporting: Choosing the right reporting frequency for your business.
Who Does What and When: Assigning roles and responsibilities to ensure smooth financial operations.
Bookkeeping Systems: Exploring bookkeeping options like XERO and HNRY, and determining which system integrates best with your other apps.



Connect with Jackie:


Via email jackie@addlyaccountants.com.au
Via phone 0417 551 115



Connect with Beyond Sleep School:


Ready to become a certified Family Sleep and Wellness Coach (Sleep Consultant)? Enrol here
On Instagram
Watch our on demand course information session here

This is a follow on episode from ep 19 where we discussed where to begin with knowing what to charge for your services.

This episode will be a good one to tune in to when you’re a little further down the biz journey and wondering when to increase your pricing. This is something we have personally came across a couple of times within business and it can feel sticky!

We cover:


The demand for your services
Your level of experience
Re evaluate how much you want to work 
The fear that no one will book if you increase your prices
Comparisonitis 
What to say if you are challenged on your pricing 



Connect with us:


Ready to become a certified Family Sleep & Wellness Coach (aka sleep consultant)?
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Enrol in our 2024 course dates⁠⁠⁠⁠⁠⁠ 
On ⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠ (@beyondsleepschool)
Is sleep consulting the right career for you? Find out here!

This is the episode we WISH we had when we first started our businesses and were stewing over how much to charge for a consult or package!



The second guessing and comparisonitis sets in and can give you the wobbles big time. 



BSS Founders Amy and Jazz share their top tips for how to determine what to charge when you first start your service based business.



We cover:


Consider the market 
Consider your experience and qualifications
Know your ideal client
Reflect on feedback and reviews
What is your weekly or monthly income goal?



Connect with us:


Ready to become a certified Family Sleep & Wellness Coach (aka sleep consultant)?
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Enrol in our 2024 course dates⁠⁠⁠⁠⁠⁠ 
On ⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠ (@beyondsleepschool)
Is Sleep Consulting the right career for you? Find out here!

This episode is juicy.



BSS Co Founders Amy and Jazz are sharing how they design their offerings within their Sleep Consulting businesses, why they design them that way and how it’s evolved over the years.



Lots of learnings and takeaways in this one!

We cover:


Why we don’t offer one off consults anymore to new clients
Why we started group coaching
Why we decided not to offer group coaching anymore
Why one on one support is our jam



Connect with us:


Ready to become a certified Family Sleep & Wellness Coach (aka sleep consultant)?
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Enrol in our 2024 course dates⁠⁠⁠⁠⁠ 
On ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ (@beyondsleepschool)

Many new business owners build their own website DIY style whereas others seek the help of a website designer like our guest today. Whichever way you approach building your website - this ep will help you ensure it's both beautiful and purposeful.



“Jessie Maiden believes you deserve a beautiful website — no matter what stage of business you're in. 

 

So she's dedicated her work to helping you create one. 



For Jessie, a beautifully designed website & brand starts with listening. Really listening. She aims to understand her clients' needs and desires, going the extra mile to deliver something unique and tailor-made just for them — no matter how "out there" the request may be. She attributes her dedication to making her clients’ wishes come true to understanding the challenges entrepreneurs face as they start a business or reinvent themselves; she wants to be one piece that makes their lives easier and sets them up for success.”



We cannot WAIT for you to listen to this episode with Jessie.



This podcast will go beyond just business and focus on shaping the way you live your day to day life both in business/work and your personal life.



We cover:


What's important to consider when building a website for your biz
Explaining what you do in simple terms as people don't always know who you are, what you do but how you can actually help you
Website platforms to consider using and what is a platform!
Why you want to choose a website platform that will serve you for the next 3-5 years
Key pages that people should ideally have on their website (home, about, services, blog, contact)



More from Jessie:


www.houseoftoro.com.au
⁠Follow Jessie on Instagram⁠



Connect with us:


Ready to become a certified Family Sleep & Wellness Coach (aka sleep consultant)?
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Enrol in our 2024 course dates⁠⁠⁠⁠⁠ + learn more about the course!


On ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ (@beyondsleepschool)
On⁠⁠⁠⁠⁠⁠⁠ Facebook ⁠⁠⁠

There are many moving parts to consider when bringing a brand to life. The way people visually recognise your brand is one super important element to consider. So - for that reason, Jessie today is joining us to chat all about the basics of bringing a brand to life.



“Jessie Maiden believes you deserve a beautiful website — no matter what stage of business you're in. 

 

So she's dedicated her work to helping you create one. 



For Jessie, a beautifully designed website & brand starts with listening. Really listening. She aims to understand her clients' needs and desires, going the extra mile to deliver something unique and tailor-made just for them — no matter how "out there" the request may be. She attributes her dedication to making her clients’ wishes come true to understanding the challenges entrepreneurs face as they start a business or reinvent themselves; she wants to be one piece that makes their lives easier and sets them up for success.”



We cannot WAIT for you to listen to this episode with Jessie.



This podcast will go beyond just business and focus on shaping the way you live your day to day life both in business/work and your personal life.



We cover:


Bringing YOU into your brand through the visual elements of branding and website
The research Jessie does to explore you, your vision and bring that to life through your branding
Consistency in your branding so people recognise you
Colours and fonts to use that are on brand and able to be read easily
How to ensure your brand experience is consistent across email marketing, socials, website, digital products etc.



More from Jessie:


www.houseoftoro.com.au
Follow Jessie on Instagram



Connect with us:


Ready to become a certified Family Sleep & Wellness Coach (aka sleep consultant)?
⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Enrol in our 2024 course dates⁠⁠⁠⁠ + learn more about the course!


On ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠ (@beyondsleepschool)
On⁠⁠⁠⁠⁠⁠ Facebook ⁠⁠