Branding Personal

Melbourne Social Co
  • 5.0 (7)
  • MARKETING
  • UPDATED FORTNIGHTLY

The podcast for marketers who want to build their personal brand, grow their network and get ahead in their careers. Hosted by Rosie Chong and Ebony Coatsworth, powered by Melbourne Social Co.

  1. 26/08/2025

    How to Get Noticed at Work | Your IRL Personal Brand

    Welcome back to Branding Personal! On today’s show, we are taking our conversation offline and chatting about your personal brand IRL. Sharing how you can increase your visibility, gain more trust and respect. BUT FIRST... you’re doing amazing, sweetie! ✨ Rosie shouted out Crust by Carson ✨ Ebony is obsessed with Miranda Davidson 🎧 Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ⁠ebony@melbournesocialco.com.au⁠ , and we might feature it on the show. The Challenge: This week’s challenge is about identifying your gaps, and understanding how you want to make tweaks to your own personal brand to obtain the perception in the workplace that you want.

    52 min

  2. 12/08/2025

    Q+A How to Find Your Niche and Grow Your Personal Brand | Ask Us Anything

    Welcome back to Branding Personal. In this episode, we answer your personal branding questions, from growing on new platforms to finding or changing your niche. ⁠Join our closed Facebook Group⁠ Follow Branding Personal on ⁠TikTok ⁠  Follow Branding Personal on ⁠Instagram⁠ . Connect with ⁠Rosie⁠, ⁠Ebony⁠ and ⁠MSC⁠ on socials!

    39 min

  3. 29/07/2025

    The Secrets to Scroll-Stopping Content with Hannah Coombs

    Rosie is off this week, but stepping in is Melbourne Social Co’s very own Head of Production, Hannah Coombs , and she’s bringing the goods. Han has been with MSC for almost 6 years and has worked across everything from global campaigns to behind-the-scenes on major TVCs. Today, she’s here to share her top content creation hacks, tips, and tricks to help you show up online and seriously uplevel your personal brand. Follow Hannah on TikTok Join our closed Facebook Group⁠ Follow Branding Personal on ⁠TikTok ⁠  Follow Branding Personal on ⁠Instagram⁠ . Connect with ⁠Rosie⁠, ⁠Ebony⁠ and ⁠MSC⁠ on socials!

    41 min

  4. 15/07/2025

    The Worst Hate Comments We’ve Ever Received | Is Showing Up Even Worth It?

    Welcome back to Branding Personal! On today’s show, we are sharing the worst hate comments we have ever received, how we handle them, whether it has ever gotten to us, and if putting yourself out there is even worth it. We also answer a listener's question about the hardest part of personal branding and how to overcome it.  BUT FIRST... you’re doing amazing, sweetie! ✨ Ebony loves how Shan Kerr has built a community on TikTok through inclusive and engaging content  🎧 Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ⁠ebony@melbournesocialco.com.au⁠ , and we might feature it on the show. The Challenge: The challenge for this week is to start your Confidence File. It’s a folder, a note in your phone, or even a screenshot album where you save kind feedback, wins you’re proud of, or messages that made you feel seen. This is a great reminder if you get hate or criticism online, and it brings you back to your why.  ⁠Join our closed Facebook Group⁠ Follow Branding Personal on ⁠TikTok ⁠  Follow Branding Personal on ⁠Instagram⁠ . Connect with ⁠Rosie⁠, ⁠Ebony⁠ and ⁠MSC⁠ on socials!

    43 min

  5. 01/07/2025

    Confidence, Virality & a Genius Social Strategy | Amy Dickinson

    Coming up on today’s show, we are sitting down with Amy Dickinson to hear how she approaches content and has leveraged her online presence to build the Social Summit alongside her sister.  BUT FIRST... you’re doing amazing, sweetie! ✨ Rosie shouted out Agency Owner and Chilli Oil Brand founder, Hayley Westoby.  ✨ Ebony is obsessed with the creator Ailish Silvester , a 27-year-old 9-5 marketer from Sydney. This week’s challenge is inspired by Amy’s confidence and willingness to do the things that feel scary (like randomly signing up for stand-up comedy). Do one thing in the next fortnight that feels scary but exciting!  Get your tickets to the Social Summit 50% OFF with code MSC50  Follow Amy on TikTok Follow the Social Summit on Instagram  ⁠Join our closed Facebook Group⁠ Follow Branding Personal on ⁠TikTok ⁠  Follow Branding Personal on ⁠Instagram⁠ . Connect with ⁠Rosie⁠, ⁠Ebony⁠ and ⁠MSC⁠ on socials!

    46 min

  6. 17/06/2025

    Balancing a 9–5 and Your Personal Brand | How to Do it All!

    Coming up on today’s show, we’re diving into a big What Would You Do segment. A listener wants to know how we juggle a full-time job while building our personal brands. We’re sharing the real talk on avoiding burnout, creating balance, and the times we’ve absolutely not nailed it. But first… You’re Doing Amazing, Sweetie: ✨ Rosie is obsessed with Nina Youé, who’s documenting the journey of building a brand behind her boyfriend’s back (iconic). ✨ Ebony’s pick is Elle Lashawn her content is a mix of pilates, matcha, OOTDs and her Tour de Fort Worth series, where she shares her go-to spots for dates and eats. 🎧 Got a personal branding dilemma? We’d love to hear it. Send your voice recording to ⁠ebony@melbournesocialco.com.au and we might feature it on the show. This week’s challenge: Refresh your content schedule. Whether it’s setting calendar reminders or finding an accountability partner, find a routine that works for you and stick to it. ⁠⁠Join our closed Facebook Group⁠⁠⁠ Follow Branding Personal on ⁠⁠⁠TikTok ⁠⁠⁠  Follow Branding Personal on ⁠⁠⁠Instagram⁠⁠⁠ . Connect with ⁠⁠⁠Rosie⁠⁠⁠, ⁠⁠⁠Ebony⁠⁠⁠ and ⁠⁠⁠MSC⁠⁠⁠ on socials!

    40 min

  7. 03/06/2025

    TikTok Growth Secrets with Grace Grimshaw

    Welcome back to Branding Personal! On today’s show, we are sitting down with Grace Grimshaw to learn how to build and sustain a thriving personal brand on TikTok... BUT FIRST... you’re doing amazing, sweetie! ✨ Rosie loves how Jo Bird is nailing her LinkedIn presence ✨ Ebony can't stop watching The Hondrou Twins and their Tanning THUUUURSDAY videos 🎧 Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ⁠ebony@melbournesocialco.com.au⁠ , and we might feature it on the show. The Challenge: The challenge for this week was chosen by Grace! If you are that person who really wants to post but is feeling held back. Start a separate account, one that nobody you know will see (you can even block them) and start posting! This is an amazing way to embrace the cringe without the fear of what those closest to you will think. Follow Grace on ⁠Instagram ⁠ and TikTok Connect with Grace on ⁠LinkedIn ⁠⁠Join our closed Facebook Group⁠⁠ Follow Branding Personal on ⁠⁠TikTok ⁠⁠  Follow Branding Personal on ⁠⁠Instagram⁠⁠ . Connect with ⁠⁠Rosie⁠⁠, ⁠⁠Ebony⁠⁠ and ⁠⁠MSC⁠⁠ on socials!

    56 min

  8. 23/05/2025

    How We Monetise | Biggest Paydays & Brand Deal Horror Stories💰

    Welcome back to Branding Personal! On today’s show, we are spilling the tea on how we have monetised our personal brands, including the most we have been paid for a singular brand deal and some of our own horror stories.  BUT FIRST... you’re doing amazing, sweetie! ✨ Rosie shouted out Kate Gatfield-Jeffries, Co-Founder of Moodi Blends  ✨ Ebony loved the pre-launch strategy from the Founder of Gracie’s Wine Room, Kelsie Grace 🎧 Got a personal branding dilemma? We want to hear from you! Send us a voice recording with your question to ⁠ebony@melbournesocialco.com.au⁠ , and we might feature it on the show. The Challenge: The challenge for this week, since we have shared our stories on monetisation, we are challenging you this week to create your very own price list for your services, whether you’re a creator, founder or freelancer.  ⁠Join our closed Facebook Group⁠ Follow Branding Personal on ⁠TikTok ⁠  Follow Branding Personal on ⁠Instagram⁠ . Connect with ⁠Rosie⁠, ⁠Ebony⁠ and ⁠MSC⁠ on socials!

    53 min
See All (13)

Trailer

5
out of 5
7 Ratings

About

The podcast for marketers who want to build their personal brand, grow their network and get ahead in their careers. Hosted by Rosie Chong and Ebony Coatsworth, powered by Melbourne Social Co.

Information

  • Creator
    Melbourne Social Co
  • Years Active
    2K
  • Episodes
    13
  • Rating
    Explicit
  • Copyright
    © Melbourne Social Co
  • Show Website
    Branding Personal

You Might Also Like