CLOUT. Agents

CLOUT.

Welcome to The CLOUT. Agents Podcast, where we share our journey of helping real estate agents build their brand, master their marketing, and achieve lasting success. Hosted by the team at CLOUT., this podcast dives deep into the strategies, stories, and tools that empower agents to stand out in a competitive market.

  1. 13/03/2025

    Real Estate in Crisis: Tariffs, Broke Realtors & The Vanishing American Dream

    In this episode of The CLOUT. agents Podcast, we break down the latest real estate trends impacting agents and home buyers. 🔹 Are tariffs driving up home prices? 🔹 Why did 71% of real estate agents fail to sell a single home last year? 🔹 The shocking truth about today’s homeownership age. 🔹 Is the American Dream slipping away? From skyrocketing construction costs to market uncertainty, we discuss what’s really happening and how CLOUT. agents can stay ahead in 2024.  📌 Follow @cloutagents for more real estate insights! 👉 YouTube: Subscribe & turn on notifications! Timestamps: ⏳ 0:00 – Welcome to The CLOUT. agents Podcast  ⏳ 1:12 – The real estate market never sleeps: This week’s top headlines  ⏳ 3:30 – Tariffs & real estate: Are building costs skyrocketing?  ⏳ 8:45 – The future of home construction: Will lumber be replaced?  ⏳ 14:20 – Stock market drops & real estate: What’s the connection?  ⏳ 19:05 – Home affordability crisis: Why buying a house is harder than ever  ⏳ 24:15 – Why are so many real estate agents struggling? 71% didn’t sell a home  ⏳ 28:50 – The Zillow & NAR lawsuit: What’s really happening?  ⏳ 33:40 – The best strategy for CLOUT. agents in 2024: Become the local expert!  ⏳ 37:15 – Final thoughts & how to dominate real estate this year  💬 What are your thoughts on today’s market? Drop a comment below! ⬇️ 🔔 Don’t forget to like, subscribe & stay ahead with CLOUT. agents!

    38 min
  2. 27/02/2025

    This CRM Strategy Will 10x Your Real Estate Sales | Podcast for Realtors

    CRM for Agents: The Ultimate Growth Tool 🎙️🏡 In this episode, Montana, Logan, and Blake dive into one of the most powerful tools for real estate success: CRMs (Client Relationship Management systems). Whether you're a solo agent or running a brokerage, mastering CRM can transform your business, streamline follow-ups, and automate growth. 💡 Why This Episode is a Must-Watch: ✅ What is a CRM & why every real estate agent needs one. ✅ How automating your business can save time & increase revenue. ✅ The #1 mistake agents make when managing client relationships. ✅ How to replace multiple costly software subscriptions with an all-in-one CRM. ✅ Why successful agents NEVER rely on memory alone to manage leads. ⏰ Timestamps  0:00 – Welcome to The Clout Agents Podcast! 1:15 – What is a CRM? Why It’s Essential for Real Estate Agents 4:45 – The Pain Points: Why Most Agents Struggle with Lead Management 9:20 – Automation vs. Manual Follow-ups: The CRM Advantage 13:05 – The High Cost of Using Too Many Tools (Mailchimp, Calendly & More) 17:30 – Meet Beatrice: The AI Assistant That Books Your Calls & Follows Up for You 22:15 – How a CRM Helps You Close More Deals with Less Effort 26:10 – CRM for Solo Agents vs. CRM for Brokerages 30:40 – The Future of Real Estate Tech: What’s Next for CRMs? 34:50 – Final Thoughts + How to Get Early Access to the Clout CRM 🚀 Key Takeaways from This Episode: 🔹 CRM is Your Business Lifeline – It’s not just a database; it’s a growth tool. 🔹 Stop Wasting Time – Automate follow-ups, emails, and appointment scheduling. 🔹 Reduce Costs & Increase Efficiency – Eliminate unnecessary software & streamline your workflow. 🔹 Solo Agents & Brokerages Both Benefit – Whether you’re a one-person team or a large office, a CRM keeps deals moving forward.

    38 min
  3. 20/02/2025

    When to Pivot Your Strategy As A Real Estate Agent

    Pivot your real estate strategy before it’s too late! If your listings aren’t selling, leads are drying up, or your marketing isn’t getting results, it’s time to make a change. Successful agents know that staying ahead means adapting—and in this episode of The Clout Agents Podcast, we break down the biggest signs that it’s time to shift your strategy and how to make the right moves. 🚀 In This Episode, You’ll Learn: ✔️ When & why you should pivot your real estate strategy. ✔️ How CRM, automation & follow-ups can boost your lead pipeline. ✔️ Why your listing media & marketing approach might be outdated. ✔️ The power of social media & video content for real estate growth. ✔️ Real-life agent success stories on shifting strategies for bigger results. 🏡 At Clout, we help real estate professionals level up with: 📸 High-quality listing media that gets properties SOLD. 📲 Social media management & video marketing to attract more leads. 💻 CRM & automation tools to streamline & scale your business. 🔥 If your business isn’t growing, it’s time to pivot—NOW! Watch until the end for expert insights & actionable strategies that top agents use to stay ahead. ⏰ Timestamps: 00:00 Intro – Why Pivoting in Real Estate is Critical 02:15 The Biggest Red Flags That You Need a New Strategy 07:42 Real Estate Market Trends That Affect Your Business 12:30 How CRM & Automation Can Save You Time and Money 18:10 Why Listing Media & Social Media Are More Important Than Ever 23:45 How to Adjust Your Pricing & Target the Right Clients 30:20 Agent Success Stories: Real-Life Pivots That Led to Growth 38:55 The #1 Mistake Agents Make When Trying to Adapt 42:10 Final Thoughts – How to Make Smart, Effective Changes 44:43 Outro 📌 Don’t Forget To: ✅ Subscribe to The Clout Agents Podcast for weekly real estate insights. ✅ Turn on notifications so you never miss an episode. ✅ Leave a 5-star review on Apple Podcasts & Spotify! ✅ Follow us on Instagram (@cloutagents) for daily real estate marketing tips. #RealEstateStrategy #PivotYourBusiness #CloutAgents #RealtorMarketing #ListingMedia #CRMForRealtors #RealEstateGrowth

    45 min
  4. 14/02/2025

    How to Sell Yourself as a Real Estate Agent (And Stand Out!)

    Welcome to The Clout Agents Podcast! In this episode, Montana, Logan, and Blake break down the #1 skill every real estate agent needs: selling yourself. In real estate, it’s not just about selling homes—it’s about selling who you are and building trust with clients. 💡 Why This Episode is a Must-Watch: ✅ How to attract more clients by building relationships, not just marketing. ✅ The BIGGEST mistakes realtors make when trying to stand out. ✅ Why referrals & personal branding are more powerful than buying leads. ✅ How to find your unique edge and dominate your local market. ⏰ Timestamps: 0:00 – Welcome to The Clout Agents Podcast! 1:45 – Why Selling Yourself is More Important Than Selling Homes 5:30 – The Power of Personal Branding for Realtors 9:15 – Selling to Friends vs. Selling to Strangers 13:40 – The Truth About Buying Leads (Zillow, Social Media & More) 18:25 – How to Stand Out in an Oversaturated Market 22:10 – Social Media Strategies for Real Estate Agents 26:55 – Why Most Realtors Fail & How to Fix It 30:15 – Key Takeaways: The Secret to Selling Yourself 33:10 – Final Thoughts + How to Build Long-Term Success 🚀 Key Takeaways from This Episode: 🔹 Be Different: Don’t try to fit in—stand out with your own personal brand. 🔹 Stay Consistent: Find one marketing strategy that works and go all in. 🔹 Referrals Are Gold: Selling to friends & building relationships is easier than cold leads. 🔹 Social Media Matters: Stop posting just listings—show your personality! 📲 Connect with Us: 🌎 Website: https://www.cloutrealestate.com/ 📸 Instagram: https://www.instagram.com/cloutagents/ 🔥 Your brand is your business! If you found this helpful, LIKE & SUBSCRIBE for more real estate marketing tips. #RealEstateAgent #PersonalBranding #RealtorMarketing #SellingYourself #CloutAgentsPodcast

    33 min
  5. 06/02/2025

    6 Years of Clout: Turning Passion into Profit & the Future of Real Estate Marketing

    In this special Founder’s Day episode, hosts Nate and Logan reflect on six years of building Clout, a media and marketing company that serves real estate agents and entrepreneurs. They discuss the challenges of turning a passion into a business, scaling operations, and how digital marketing, social media, and CRMs are shaping the industry. Listeners will gain insights into the realities of entrepreneurship, content creation, and strategies for long-term business success. Key Takeaways Scaling a business takes time, systems, and the right team.Content creation is evolving—video marketing is more important than ever.Entrepreneurship requires balancing passion with smart business decisions.The future of real estate marketing lies in automation, social media, and AI-driven content. Timestamps 00:00 Introduction – Welcome to the Clout Podcast  02:30  From side hustle to full-time business 10:15 Lessons Learned – Avoiding burnout & why passion doesn’t always mean profit 22:45 The Evolution of Real Estate Marketing – How video content is changing the industry 34:20 CRMs & Scaling – Why automation is key for real estate agents 45:30 The Future of Content Creation – AI, short-form video, and emerging trends 55:10 Scaling Challenges – Managing growth while maintaining quality 1:05:00 Final Reflections – Innovation, competition, and what’s next for Clout 1:12:30 Closing Remarks – Where to follow Clout and final words for entrepreneurs 🌐 Website: https://www.cloutrealestate.com/ 📸 Instagram: https://www.instagram.com/cloutagents/

    1h 14m

About

Welcome to The CLOUT. Agents Podcast, where we share our journey of helping real estate agents build their brand, master their marketing, and achieve lasting success. Hosted by the team at CLOUT., this podcast dives deep into the strategies, stories, and tools that empower agents to stand out in a competitive market.