Crickets to Cha-Chings

Gold City Ventures
  • 4.6 (11)
  • MARKETING
  • UPDATED WEEKLY

Crickets to Cha-chings is a podcast for handmade and digital entrepreneurs wanting to uplevel their Etsy shops and grow their business. Join us as we talk marketing for your business, strategy to drive traffic to your shop, how to stand out on Etsy, and running an online business while maintaining flexibility for your family.

  1. 1 DAY AGO

    214. She Sold 22,000 Etsy Candles..Here's How

    Want to sell candles on Etsy using print on demand—even with zero design skills? In this episode, Emily Odio-Sutton reveals how simple candle labels and smart niche marketing helped her turn ideas into thousands of sales. 👉 Join Emily LIVE on April 29 for an exclusive Print-on-Demand training where you'll learn how to turn ideas into income. https://event.webinarjam.com/kn3pk/register/8m43zunm?webinar_id=45&utm_source=podcast&utm_medium=description&utm_campaign=partypod&utm_content=emily Learn how to create clean, high-converting designs, use templates to scale faster, and connect with your audience through words that resonate. You'll also see how product testing and understanding your customer can transform your small business and online selling strategy—without overcomplicating the process.   Chapters 00:00 Introduction and Emily's Etsy Success 01:04 The Power of Simple Candle Designs 02:28 Using Templates for Consistent Branding 04:22 Color and Background Trends in Candle Labels 07:38 Understanding Your Customer and Niche Marketing 09:35 Testing Variations and Product Experimentation 11:34 Managing Variations and Product Testing Strategies 13:27 Upcoming Webinar on Etsy Niche Selling 14:49 Emily's Road to Nearly $900K in Etsy Sales 16:05 Community and Collaboration in Print on Demand   Resources 👉 Sign up for the April 29 POD Training with Emily: https://event.webinarjam.com/kn3pk/register/8m43zunm?webinar_id=45&utm_source=podcast&utm_medium=description&utm_campaign=partypod&utm_content=emily https://goldcityventures.com/gift-lab-podcast - The Gift Lab Course 👉 Watch on YouTube:  https://youtu.be/wd6qwqaOIyw --------------------  Follow Emily on:  Instagram: @ecommemily YouTube: @ecommemily   Follow Julie and Gold City Ventures: Instagram: @goldcityventures Facebook: @goldcityventures

    17 min

  2. 2 DAYS AGO

    213. Etsy Printables: The Top 1% Etsy Seller "Strategy" That Beats Picking a Niche

    Summary Join Julie Berninger and Etsy expert Courtney Buteau as they explore her journey from handmade ornaments to top 1% Etsy seller of digital printables. Discover strategies for niche selection, product creation, shop organization, and balancing business with family life. Signup for the POD Webinar with Courtney & Emily on 4/29: https://event.webinarjam.com/kn3pk/register/8m43zunm?webinar_id=45&utm_source=podcast&utm_medium=description&utm_campaign=partypod&utm_content=courtney   Takeaways Etsy shop success strategies Product research and niche selection Balancing family life with entrepreneurship Chapters 00:25 Starting on Etsy: Handmade Beginnings 00:55 Transition to Digital Products and Success 06:01 Finding Profitable Printables: Keyword Research 09:52 Using Etsy Favoriting and Snooping for Insights 10:59 Understanding Shopper Behavior and Trends 15:21 Expanding into Print on Demand 17:12 From Handmade Ornaments to Digital Success 18:47 Editable vs. Non-Editable Printables 20:10 Customer Feedback and Product Pivoting 22:30 Current Trends in Kid and Party Products 24:03 Upcoming Webinar and Closing Remarks Resources ➤ Signup for the POD Webinar with Courtney & Emily on 4/29: https://event.webinarjam.com/kn3pk/register/8m43zunm?webinar_id=45&utm_source=podcast&utm_medium=description&utm_campaign=partypod&utm_content=courtney ➤ Free Digital Products Workshop: https://goldcityventures.com/workshop-pdcst Watch this episode on YouTube: https://youtu.be/LA8y8w0m9nU -------------------- Follow Julie and Gold City Ventures: https://www.instagram.com/goldcityventures https://www.facebook.com/goldcityventures

    21 min

  3. 10 APR

    212. These $20+ Digital Products are Trending on Etsy Right Now

    Summary Hannah Gardner from Profit Tree shares high-ticket digital product ideas for over $20 each. Discover how to identify trending products and use Profit Tree's features to boost your online business. Takeaways 3 High-ticket digital products on Etsy Profit Tree tool for market validation Trend analysis and product research Leveraging TikTok and social media for sales Chapters 00:00 Introduction to Digital Product Trends 02:59 High Ticket Digital Downloads: Wedding Templates 06:00 Custom Digital Banners: A Low Competition Opportunity 09:02 Stained Glass Wedding Welcome Signs: High Demand 11:55 Exploring Profit Tree: Data-Driven Insights 18:02 Iterating for Success: The Importance of Experimentation Resources ➤ Free Digital Products Workshop: https://goldcityventures.com/workshop-pdcst   Watch this episode on YouTube: https://youtu.be/T9gIHFo4Kp8 About ProfitTree LifeTime ProfitTree Offer: https://go.goldcityventures.com/lifetime-profittree -------------------- Follow Julie and Gold City Ventures: https://www.instagram.com/goldcityventures https://www.facebook.com/goldcityventures

    21 min

  4. 23 MAR

    211. The April 30-Day Etsy Challenge

    The April 30-day Printables Challenge will help you list 4 new competitive products on Etsy. Join Gold City Ventures co-founder Julie Berninger and VIP E-Printables Coach, Sasha Hutchison, as they take you through the templates, ideas, and process of the super popular challenge. Watch the "From $0 to $4,000 Per Month Selling Digital Products" webinar with Cody of Gold City Ventures here to learn more: Watch Here   ☆ CHAPTERS ☆ 00:00 Introduction to the 30-Day Etsy Challenge 01:01 Live Events and Resources for Success 03:44 Using the Challenge Tracker Effectively 06:13 Product Ideas for the Challenge 09:29 Templates and Mockups for Success 12:26 Community Engagement and Prizes   ☆ RESOURCES ☆ ➤ "From $0 to $4,000 Per Month Selling Digital Products" webinar: Watch Here ➤ E-Printables Course: Sign Up Here. ^ Enrollment ends Monday 3/30   If you join E-Printables now, you'll get the pictured challenge templates, tracker, an Etsy listing audit, and daily support in our VIP group.   -------------------- Follow Julie and Gold City Ventures: https://www.instagram.com/goldcityventures https://www.facebook.com/goldcityventures

    16 min
  5. 210. Steal This Etsy POD Strategy from a $725K Seller

    26/11/2025

    210. Steal This Etsy POD Strategy from a $725K Seller

    Summary 👉 Join The Gift Lab for the lowest price ever: https://goldcityventures.com/gift-lab-podcast Want to turn your Etsy shop into a thriving gift-product business? In this episode, Emily shares how she launched The Gift Lab from her own Etsy experience and reveals the secrets behind creating products buyers can't resist. Learn how SEO, photography, and market research can transform your listings, why positioning items as gifts skyrockets appeal, and how print-on-demand can give your shop flexibility. Discover actionable strategies to understand your audience, build a unique brand, and continuously adapt for long-term online selling success. 👉 Subscribe for weekly tips on Etsy printables and print-on-demand success.   Takeaways The Gift Lab was born from selling on Etsy. It teaches how to start an Etsy shop from scratch. Researching buyer preferences is crucial. SEO and photography are key components. Positioning products as gifts enhances appeal. Understanding the target audience is essential. Gift products can cater to various relationships. Print-on-demand offers flexibility in product offerings. Creating a unique brand identity is important. Continuous learning and adaptation are necessary. Chapters 00:00 – Emily's POD Success Story 02:00 – Q4 Sales, Momentum & Starting Strong 03:55 – Why Gifts Sell Better Than Apparel 06:55 – What Are "Giftable Products"? 08:55 – Why Candles, Journals & Ornaments Explode in Sales 09:47 – How AI Changed POD Workflow 11:40 – Evergreen vs. Trend-Based Designs 13:52 – The Two Things That Grew Emily's Revenue 40% 15:57 – The Events Niche Deep Dive 17:26 – Automating Personalization With AnywherePOD 19:03 – Breaking Seasonality With Event-Based Products 21:19 – What Is The Gift Lab? 22:50 – Bonuses Inside The Gift Lab 25:31 – AI Lab Assistants (Custom GPTs for Students) 28:01 – Bonus Workshops & Advanced Tutorials 29:43 – Student Wins & Success Stories 33:14 – Emily's Advice for Beginners 35:10 – Bite-Sized Lessons for Busy Schedules 36:56 – The Black Friday Challenge 38:26 – Final Thoughts + Black Friday Offer Resources https://goldcityventures.com/gifting-gold-podcast - Free Workshop to learn the basics of selling POD https://goldcityventures.com/workshop-pdcst - Free workshop to learn the basics of selling digital products online https://goldcityventures.com/gifting-gold-podcast - Emily's Free POD Webinar https://goldcityventures.com/gift-lab-podcast - The Gift Lab Course 👉 Watch on YouTube: https://youtu.be/msgpszdjLvY   --------------------  Follow Emily on:  Instagram: @ecommemily YouTube: @ecommemily   Follow Cody and Gold City Ventures: Instagram: @goldcityventures Facebook: @goldcityventures

    39 min
  6. 209. Why Your Etsy Listings Aren't Selling (And How to Fix Them)

    12/11/2025

    209. Why Your Etsy Listings Aren't Selling (And How to Fix Them)

    Summary Struggling to stand out on Etsy? Discover how Nancy Badillo, a digital marketing expert with over 15 years of experience, turned her setbacks into a thriving Etsy business. In this episode, Nancy breaks down the exact market research and keyword strategies that help sellers find profitable niches, boost visibility, and increase their average order value. Learn how to create irresistible digital products, enhance user experience, and use personalization and bundles to drive more sales. If you want to master Etsy trends and grow your shop with proven techniques, this episode is your roadmap to success. 👉 Subscribe for weekly tips on Etsy printables, digital products, and passive income strategies! Takeaways Nancy Badillo has over 15 years of experience in the Etsy space. Market research is crucial for identifying trends and opportunities. Niche down to create specific product variations that attract buyers. Avoid vague keywords and focus on long-tail keywords for better visibility. User experience is key; provide clear instructions and support for customers. Boost average order value by offering bundles and upsells. Personalization can increase customer satisfaction and sales. Design mistakes often include overcrowded images and poor formatting. Utilize keyword research tools to find high-demand, low-competition keywords. Engage customers with valuable freebies to build trust and encourage repeat purchases.   Chapters 00:00 Introduction to Nancy Badillo and Her Journey 03:00 Understanding Market Trends and Keywords 05:52 Effective Keyword Research Strategies 09:05 Niche Down: Creating Variations of Products 12:09 Common Keyword Mistakes to Avoid 14:57 Design Mistakes and User Experience 17:57 Boosting Average Order Value and Customer Retention 21:02 Final Thoughts and Where to Find Nancy Badillo   Resources https://goldcityventures.com/gifting-gold-podcast - Free Workshop to learn the basics of selling POD https://goldcityventures.com/workshop-pdcst - Free workshop to learn the basics of selling digital products online 👉 Watch on YouTube: https://youtu.be/Y6V8rG1v8NY   --------------------  Follow Nancy Badillo on:  Instagram: @nancybadillo13 YouTube: @NancyBadillo Official Website: nancybadillo.com   Follow Cody and Gold City Ventures: Instagram: @goldcityventures Facebook: @goldcityventures

    29 min
  7. 208. The $100K Trend Strategy on Etsy (Steal This!)

    30/10/2025

    208. The $100K Trend Strategy on Etsy (Steal This!)

    Summary Discover how Passive Income Angel hit a $10K month on Etsy by mastering trends, timing, and creative strategy. In this episode, Cody Berman dives into Angel's journey from early struggles to thriving in the print-on-demand world. She reveals how to spot seasonal product trends, time listings 8–12 weeks before holidays, and use micro niches to boost visibility and sales. Learn how AI tools, personalization, and bundling can set your shop apart — and why understanding keyword research and aesthetics across holidays can unlock year-round sales. 👉 Subscribe for weekly tips on Etsy printables, passive income, and digital product success. Takeaways Angel achieved a 10K month in her first year on Etsy. Understanding trends is crucial for seasonal product success. Timing your listings is key; aim for 8-12 weeks before holidays. Digital products can be listed closer to the holiday. Micro niches can significantly increase conversion rates. Personalization helps products stand out in a crowded market. Bundling products can enhance average order value. AI can be a powerful tool for creating unique designs. Identifying gift trends can drive traffic to your shop. Combining aesthetics from different holidays can create unique offerings. Chapters 00:00 Introduction to Passive Income on Etsy 02:44 Angel's Journey to Etsy Success 05:58 Understanding Trends and Seasonality 10:14 Timing Your Listings for Maximum Impact 15:01 Utilizing Tools for Product Research 18:14 Identifying Top Gift Recipients for Christmas 22:06 Trending Christmas Products and Aesthetics 25:27 Niche Marketing Strategies for Christmas 27:23 Milestones and Memory-Making Gifts 29:24 Leveraging Seasonal Trends 29:50 Cross-Holiday Trend Integration 33:04 Identifying Low Competition Keywords 35:00 Exploring Trends on Etsy 39:09 Creative Product Ideas and Trends Resources Email marketing and digital sales tools that bring your brand to life - Free Etsy Christmas Trends cheat Sheet! https://goldcityventures.com/gifting-gold-podcast - Free Workshop to learn the basics of selling POD https://goldcityventures.com/workshop-pdcst - Free workshop to learn the basics of selling digital products online 👉 Watch on YouTube: https://www.youtube.com/watch?v=yTBZNFHWnxs --------------------  Follow Angel on:  Instagram: @passiveincomeangel Youtube: @passiveincomeangel Follow Cody and Gold City Ventures: Instagram: @goldcityventures Facebook: @goldcityventures

    37 min
  8. 207. 5 Hidden Canva Tools for Creating Digital Products

    06/10/2025

    207. 5 Hidden Canva Tools for Creating Digital Products

    Summary Want to create digital products faster and sell smarter on Etsy? In this episode of Crickets to Cha-Chings, Cody Berman sits down with Canva expert Jen Michele to reveal the exact tools and strategies that save time and boost sales. Jen shares how market research prevents wasted effort, why niching down improves visibility, and the Canva features every seller should know—like the brand kit for consistency, magic resize for instant product variations, bulk create for guided journals, and the all-new Canva Sheets for spreadsheets. Whether you're just starting or scaling your online shop, you'll learn practical design tips to work more efficiently and turn ideas into products customers actually want. 👉 Subscribe for weekly tips on Etsy printables, Canva design hacks, and digital product success. Takeaways Market research is crucial before creating products. Utilize Etsy's search bar for keyword research. Niche down your product ideas for better visibility. Canva's brand kit streamlines the design process. Magic Resize allows for quick adjustments to product sizes. Bulk Create can save time when generating multiple designs. Canva Sheets simplifies spreadsheet creation for digital products. Using Canva tools can significantly enhance productivity. Understanding market demand can prevent wasted effort. Canva continues to innovate and expand its features. Chapters 00:00 Introduction to Digital Products and Design 03:02 The Importance of Market Research 06:04 Quick Editing Tips in Canva 08:57 Utilizing the Brand Kit in Canva 11:49 Magic Resize: Creating Multiple Formats 14:41 Bulk Create for Guided Journals 19:21 Exploring Canva Sheets 24:17 Conclusion and Resources   Resources https://goldcityventures.com/gifting-gold-podcast - Free Workshop to learn the basics of selling POD https://goldcityventures.com/workshop-pdcst - Free workshop to learn the basics of selling digital products online 👉 Watch on YouTube: https://www.youtube.com/watch?v=xgkJFsOtPLs   --------------------  Follow Jen Michele on:  Instagram: @imjenmichele  Jen's Canva Course: https://go.goldcityventures.com/jen-michele-canva-course Follow Cody and Gold City Ventures: Instagram: @goldcityventures Facebook: @goldcityventures

    26 min
See All (213)

4.6
out of 5
11 Ratings

About

Crickets to Cha-chings is a podcast for handmade and digital entrepreneurs wanting to uplevel their Etsy shops and grow their business. Join us as we talk marketing for your business, strategy to drive traffic to your shop, how to stand out on Etsy, and running an online business while maintaining flexibility for your family.

Information

  • Creator
    Gold City Ventures
  • Years Active
    2019 - 2026
  • Episodes
    213
  • Rating
    Clean
  • Copyright
    © Gold City Ventures
  • Show Website
    Crickets to Cha-Chings

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