Flying Solo

Flying Solo

The show for those starting or running a one person business, hosted by Cec Busby. With over 100,000 members and stacks of resources, Flying Solo keeps you on track.

  1. 1 day ago

    Discipline over talent: Jason Dunn’s guide to success in sport and business

    At 62, Jason Dunn is a pretty remarkable individual. He has completed more than 14 Ironman events, multiple ultramarathons, and built several successful businesses along the way; and he’s still chasing new challenges, In this episode of Flying Solo, Dunn shares insights from his latest book, Greatness Doesn't Care, arguing that real success relies less on talent and more on the everyday choices we make. So settle in, as we explore the connections between discipline, resilience, overcoming self-doubt, and the mindset of an endurance athlete. Whether you’re building your business from scratch or facing tough times as a solo entrepreneur, this episode is packed with wisdom on pushing through discomfort, building habits that stick, and finding your own path to greatness—no matter what life throws your way. Time-stamped overview 00:00 Life experiences and personal growth 04:12 Struggling with purpose and habits 06:52 Overcoming fear through swimming 10:56 Creating actionable daily plans 15:41 Importance of planning and discipline 17:34 Mastering mindset for success 22:12 Overcoming challenges and thriving 24:01 Embracing challenges in training 29:55 Learning social media and helping others 31:22 Starting a Running Routine 35:47 Finding purpose through struggle 40:24 Learning vulnerability in leadership 44:03 Improving team communication 44:46 Finding mentors from other industries Key Topics 1. Discipline and Routine Jason Dunn emphasizes that discipline is critical for achieving success, whether in athletic pursuits or business Discipline involves consistently taking action on the most important tasks, regardless of how you feel . The Stoic philosophy of self-mastery resonates strongly, focusing on aligning wisdom (planning) with action 2. Mindset and Resilience Mastering your mindset is foundational for self-mastery and success Resilience is not just about surviving significant events, but about facing daily challenges and making small decisions consistently. Jason Dunn reframes struggle and failure as essential elements for growth and meaning, advocating to associate them with success . 3. Purpose vs. Goals Purpose is more powerful and sustainable than simple goal-setting). Many people fail at goals like New Year’s resolutions because they lack a deeper purpose behind the goal. A strong, meaningful purpose helps carry individuals through difficult moments and sustains motivation over time . 4. Avoiding Comparison and Harnessing Vulnerability Jason Dunn warns that comparison—especially through social media—undermines confidence and joy. Progress should be measured against your own previous self, not others, because greatness is being "better than yesterday. Embracing vulnerability leads to greater personal and business growth, allowing for admitting mistakes and creating deeper connections.   Learn more about your ad choices. Visit megaphone.fm/adchoices

  2. 10 July

    How managing energy beats time management for business owners

    Dr Amantha Imber is an organisational psychologist, founder of Inventium, and host of the acclaimed How I Work pHodcast. Despite years spent teaching leaders how to work smarter, Dr. Imber found herself burning out, leading her to question whether time management is really the answer to sustainable high performance. In this episode Cec and Amantha explore the importance of managing energy—not just time—and share practical, science-backed strategies for boosting, resting, and protecting your energy so you can thrive in your business without running yourself into the ground. If you’re a solo operator feeling overwhelmed or exhausted, this episode is packed with insights and tips to help you recharge and avoid burnout. 1. Energy Management vs. Time Management Many believe time management is the key to success, but managing energy may be more important for sustainable performance. Burnout can occur even when using optimal productivity systems and time management tools. The importance of understanding and actively managing energy, not just time, is emphasised for business owners. 2. Recognising Burnout and Early Warning Signs Burnout is often a slow build-up, not an overnight event. Early warning signs involve depletion in three areas: physical (chronic fatigue), mental (brain fog, difficulty making decisions), and emotional energy (heightened sensitivity, frequent tears). Being able to identify these signs early can help individuals intervene before reaching a crisis point. 3. Practical Strategies for Boosting and Protecting Energy Simple, evidence-backed strategies (like a 30-second cold shower, the “mint hit,” or a “silent walk”) can rapidly improve energy levels Protecting energy is as crucial as boosting it—using tactics like the “70% rule” for delegating tasks to prevent unnecessary energy drain. Experimenting with different techniques and tracking results makes it easier to find what works for each individual’s unique needs. 4. The Role of People and Culture in Energy Management Working with “dementors” (energy-draining people) can significantly deplete emotional energy; addressing or removing such influences is key. Even valuable team members or clients may need feedback or boundaries if they negatively impact energy and culture. Firing clients and performance-managing team members who consistently drain energy may be necessary for long-term sustainability Timestamped overview 00:00 Experiencing burnout as a CEO 04:12 The burnout recovery fantasy 08:38 Research and writing the third book 13:41 Finding the minimum viable dose 15:40 Cold water therapy strategies 21:12 Struggling with low sales and stress 23:55 Firing difficult clients 26:09 Managing team performance issues 29:39 Boost, rest, and protect strategies 34:50 Delegating with the 70% rule 36:49 Challenges of Untrained AI Use 42:03 Recognizing early burnout signs 43:48 Using peppermint oil for energy Learn more about your ad choices. Visit megaphone.fm/adchoices

  3. 2 July

    Making your small business newsworthy: Expert advice from Liz Nable

    Liz Nable is a former television journalist turned business owner who now specialises in helping entrepreneurs and small businesses to secure media coverage, build their public profiles, and position themselves as experts. Drawing on 15 years in newsrooms, Liz shares insider tips on what journalists look for, how to craft a compelling brand story, and why being the face of your business is a powerful advantage in today’s media landscape. Whether you’re overwhelmed by the thought of PR or wondering how to get your story noticed without a big budget, this episode is packed with actionable advice on pitching, standing out, and making your business unignorable to the media. Key topics 1. Common Misunderstandings About Media & PR Many small business owners perceive media and PR as overly complicated and too time-consuming to tackle alongside daily business demands There is a misconception that you must know journalists personally or be an expert in PR to get coverage Owners often underestimate the value of their own story and hesitate to be the face of their business, even though this human element is highly attractive to media 2. Effective Media Pitching Strategies Make it about the problem you solve or the issues in your industry, not just your product or service     Keep pitches concise—avoid lengthy, two-page life stories that overwhelm busy journalists Tailor your pitch by understanding the outlet’s audience and having familiarity with their recent content 3. Building Authority and Consistent Visibility Consistently pitch and show up in front of media professionals—being visible and easy to work with increases chances of being featured repeatedly Use social media and owned channels (website, email list, podcast) to reinforce expertise and share your story, which can complement and amplify earned media. Consider every piece of content or pitch as reusable across different channels, and repurpose ideas to maximize their reach 4. Trends and Evolving Media Landscape·      Journalists have a constant need for fresh content due to digital platforms, making it an opportune time for small business stories       There’s a growing appetite for authentic, human stories, especially those focusing on health, innovation, personal journeys, and cost-of-living challenges       Media is favoring independent, Australian-owned small businesses over faceless corporations, and human connection is more valued than ever  Timestamped overview 00:00 Introducing media expert Liz Nabel 03:15 Pitching to the Media 06:20 Tips for Effective Media Pitching 11:34 The power of human connection 15:59 Realizing the impact of business skills 18:08 Media Masters Academy for small businesses 20:41 Using the same content idea 24:59 Understanding Your Audience Online 28:35 Using social media for PR 30:55 Repurposing content for marketing 34:36 Growing interest in health media 39:59 Sustaining PR for small businesses 41:38 Sharing website and program info Learn more about your ad choices. Visit megaphone.fm/adchoices

  4. 25 June

    From hustle to happiness: rewriting the rules for small business success

    Declan Edwards is the founder of BU Happiness College,  a positive psychology researcher, and author of the book How to Be Happy. In this episode of Flying Solo, Declan explains why happiness isn’t just a lucky outcome or the reward for success—but a practical skill that anyone can learn and practice. Declan shares insights from more than a decade of happiness research, unpacks the myths around what truly brings fulfillment (beyond just landing the next big client or hitting a revenue milestone), and delivers actionable strategies so that solo business owners can build happier, more meaningful lives—without waiting for everything to be perfect. If you’ve ever found yourself postponing happiness for some future achievement, this episode is for you. Declan Edwards emphasises that happiness is not just a fleeting emotion or lucky accident, but a skill that can be learned and practised through evidence-based methods. The concept of the "hedonic treadmill" (the "I'll be happy when..." mindset) traps individuals in a perpetual pursuit of future milestones rather than experiencing happiness in the present. Declan Edwards built his curriculum around 75 distinct skills that can increase one's happiness, though mastering all is not necessary—expanding your toolkit is what matters. The pressures of business ownership often amplify the happiness trap, as soloists connect their worth and contentment to their business outcomes. Introspection and self-knowledge are highlighted as vital skills, helping business owners separate their identity from the success or failure of their business. Success does not guarantee happiness; research shows that building happiness skills first makes professional and personal success more likely. The notion that happiness is simply about thinking positively or manifesting outcomes is refuted; Declan Edwards stresses that this kind of toxic positivity can be harmful and counterproductive. Negative emotions are seen as essential to a full human experience—happiness is not the absence of challenge or discomfort but the ability to navigate them effectively. The expectation that happiness means feeling good all the time is a misunderstanding; emotional complexity and resilience are key. Simple practices such as regular introspection, gratitude journaling, and savoring positive moments foster greater happiness and satisfaction. Human connection and relationships play a critical role; happiness is interdependent, benefiting both the individual and those around them through a measurable ripple effect. Declan Edwards encourages listeners to move beyond knowledge and actually implement takeaways from these discussions to see real change in their lives. 00:00 Chasing Success and Finding Happiness 06:11 Building a happiness skillset 07:34 Selecting key happiness skills 11:38 Balancing work and personal life 14:25 Goals and pursuit of happiness 19:14 Defining personal happiness 23:29 Balancing success and happiness 26:34 Practicing daily gratitude journaling 28:59 Practicing daily introspection 34:13 Contagiousness of happiness and its impact 35:20 Spreading happiness through our actions 38:32 Criticism of manifestation trends 42:31 Inspiring action from learned insights     Host: Cec Busby Sound: Abu Baker Guest: Declan Edwards Find out more about Declan. Key topics1. The Science and Skill of Happiness2. Happiness and Business Ownership3. Common Misconceptions and Toxic Positivity4. Practical Habits and The Ripple EffectTime-stamped overviewListen now: Learn more about your ad choices. Visit megaphone.fm/adchoices

  5. 19 June

    The power of purpose: Cherie Mylordis on thriving in tough times

    Work futurist Cherie Mylordis explores the powerful role purpose plays in helping soloists and small business owners thrive—especially when times get tough. Drawing on her transformative experience as part of the founding team for the Sydney 2000 Olympic Games, Cherie Mylordes shares insights into how a shared sense of purpose can energize teams, guide decision-making, and act as an antidote to burnout and uncertainty. Cherie  unpacks the practical ways any business—no matter the size—can define and activate its purpose to engage people, attract the right customers, and build a motivated, resilient culture. If you’ve ever wondered how to reconnect with what drives you or how to stand out in challenging times, this conversation has you sorted. Key topics 1. The Power of Purpose in Business Purpose unites people and drives engagement, as seen in the Sydney Olympics experience. Organizations grounded in purpose respond better during crises and uncertainty. Aligning personal and business purpose enhances motivation and combats burnout. 2. Making Purpose Practical for Small Businesses Purpose shapes customer experience, branding, and business ethos (e.g., nursery and mechanic examples). It serves as a filter for decision-making and prioritization, especially amid overwhelm. A clear purpose can attract ideal customers and staff while repelling mismatches. 3. Defining and Embedding Purpose Purpose is broader and more enduring than a vision or mission statement. Use thought-provoking questions (“Why do I exist? What if I couldn’t fail?”) to articulate purpose. Purpose must be seen, felt, and lived—visible in branding and present in daily actions. 4. Purpose as a Driver of Culture and Adaptability Purpose-driven organizations foster meaningful work and strong workplace cultures. Giving employees autonomy and permission to act on purpose ignites innovation and engagement. Revisiting and evolving purpose periodically ensures continued relevance as the business changes. 5. Future Trends and Takeaways Rising generations demand meaningful, purpose-driven work and flexibility. Technology should streamline tasks, freeing people for purposeful, human-centered work. Reflecting on purpose regularly guides businesses through uncertainty and opportunity. Time stamped overview 03:49 Preparing for the international Games 07:48 Eden Gardens business philosophy 10:36 Evaluating priorities through purpose 15:07 Exploring deeper business motivations 18:07 Recognizing team strengths and roles 20:17 Empowering Elderly to Thrive 24:15 Building a Purpose-Driven Team 29:53 Reevaluating business purpose 31:08 Rethinking business impact and growth 34:37 Finding clarity through purpose Host; Cec Busby Sound: Abu Baker Guest Cherie Mylordis Find out more abut Cherie and Nextgenify https://nextgenify.com/     Learn more about your ad choices. Visit megaphone.fm/adchoices

  6. 11 June

    From revenue to real wealth: Smart financial strategies for solopreneurs

    Salena Kulkarni  is a chartered accountant, property investor, and the founder of Freedom Warrior . In this episode of Flying Solo,Cec and Salena sit down to unpack one of the biggest blind spots for solopreneurs: building personal wealth outside their business. With over 25 years of experience helping entrepreneurs make smarter financial decisions, Salena shares essential insights into common money mistakes, why being good with money isn’t the same as building wealth, and practical strategies to stop working harder and start making your money work harder for you. Whether you’re struggling with cash flow, balancing personal and business finances, or just wondering how to set yourself up for long-term financial security, this episode is packed with actionable advice to help you shift your money mindset and take control of your financial future. Key Topics 1. Common Money Mistakes for Solo Business Owners Focusing solely on revenue and profit, while neglecting broader measures of business health and personal wealth (Salena Kulkarni at 02:48) Reinvesting all spare capital back into the business without considering if it could work harder elsewhere (Salena Kulkarni at 03:07) Failing to separate business and personal finances, leading to lack of structure and vulnerability in cash flow disruptions (Salena Kulkarni at 03:54) 2. Importance of Mindset and Money Psychology Many business owners believe they’ll start building wealth “when the business is stable”—a threshold that often never arrives (Salena Kulkarni at 03:33) Money psychology (scarcity vs. abundance) drives financial behaviour and outcomes, often more than income level (Salena Kulkarni at 07:28) Developing financial literacy and actively working on shifting mindset is as crucial as managing mechanics and cash flow (Salena Kulkarni at 24:08; 25:52) 3. Creating and Managing a Money System Establishing a clear separation between business and personal finances and setting up money systems for both (Salena Kulkarni at 05:26; 23:30) Implementing disciplined cash flow management, including regular transfers to tax, profit, and savings accounts (Salena Kulkarni at 29:16) Paying oneself as an employee to avoid the feast-and-famine cycle and manage personal expenses consistently (Salena Kulkarni at 31:55) 4. Investing Beyond the Business for Long-Term Wealth Not relying on the business as a sole retirement plan; diversify investments to reduce exposure (Salena Kulkarni at 13:28) Learn about investment risk, identify 3–5 investment “pillars,” and avoid rushing into deals without understanding them (Salena Kulkarni at 18:31) Building assets outside of the business creates financial security and a “sleep at night” factor, regardless of business volatility (Salena Kulkarni at 06:19; 20:31) Time-stamped overview 00:00 Career transition to wealth building 05:44 Importance of cash flow management 09:39 Managing business finances and wealth 11:09 Managing cash flow and investor mindset 15:52 Analysing Business Finances 19:12 Planning Strategic Business Investments 23:17 Personal money systems and investing 26:46 Binary views on wealth and success 29:06 Setting up separate bank accounts 34:53 Financial planning and business survival 38:25 Learning from investment losses 41:31 Influence of The Millionaire Next Door 43:21 Closing and listener reminders Host : Cec Busby Guest: Salena Kulkarni Sound Abu Baker Learn more about your ad choices. Visit megaphone.fm/adchoices

  7. 4 June

    Redefining success: How to thrive without sacrificing your wellbeing

    This week, we dive into the perils of hustle culture and ask: what happens when your drive for success starts to derail your health, energy, and happiness? Our guest is Andrew Horsfield—author of Better: Escape Average, Beat Burnout, and Own Your Life. Once a high-flying corporate achiever himself, Andrew hit burnout hard and was forced to radically rethink how we define success and pace ourselves in business. Today, Andrew helps professionals and business owners tackle the everyday stress, uncertainty, and self-doubt that can come with running your own operation—without sacrificing wellbeing along the way. In this episode, we get real about burnout, decision fatigue, and why we chase "finish lines" that always seem to move. We'll explore practical strategies to protect your energy, set boundaries, and rediscover a sense of freedom in your work. If you're grinding non-stop or feeling stuck despite looking successful on the outside, this conversation is for you. Key topics Burnout signs and when to change Normalising overwork culture Metaphorical finish lines and happiness metrics Optimising daily routines and travel prep Role transitions and mental boundaries Handling failure and self-awareness Separating identity from business success The importance of rest and recovery Managing inner critics and self-doubt Progress tracking and celebrating small wins Time-stamped overview 00:00 Introduction to Burnout and Success 01:16 Understanding Burnout: Personal Experiences 04:45 The Finish Line Mentality in Business 08:39 Optimising Work and Daily Routines 10:23 Transitioning Between Roles 12:46 Managing the Inner Critic 15:44 Dealing with Failure and Setbacks 20:21 Separating Identity from Business 23:41 The Importance of Rest 27:58 Embracing Boredom for Creativity 30:55 The Power of Saying No 34:00 High Performance and Pressure 37:05 Tracking Progress and Rewarding Yourself 40:20 Redefining Success Host: Cec Busby Sound: Abu Baker Guest: Andrew Horsfield. Find out more about Andrew /https://www.andrewhorsfield.com/ Buy his book https://www.andrewhorsfield.com/book Learn more about your ad choices. Visit megaphone.fm/adchoices

  8. 28 May

    The experiment mindset: Small tests, big business wins

    In this episode, leadership coach Tamsin Simounds shares insights from her book 'The Experiment Mindset' on how to ditch perfection, take smarter risks, and make sustainable progress in personal and professional growth. Discover how to reframe your approach to goals, overcome imposter syndrome, and embrace a learning-focused mindset. Key topics The concept of the experiment mindset and its application in personal and business growth Overcoming imposter syndrome through evidence and identity mapping The importance of focusing on the process rather than just outcomes    How to set meaningful horizons and test hypotheses in life and business Common mistakes in adopting the experiment mindset and how to avoid them Time-stamped overview 00:00 The Quest for Perfection in Business Planning 04:50O vercoming Imposter Syndrome 10:42 Rethinking Growth and Success 15:53 Understanding the Experiment Mindset 21:55 Implementing Small Experiments for Progress 23:32 Maximizing Profits Through Experimentation 26:45 Increasing Revenue and Exposure 28:36 Overcoming Fear of Failure 31:24 The Experiment Mindset vs. Goal Setting 34:28 Understanding Behavioral Systems 38:48 Interpreting Data Effectively 43:45 Conclusion and Key Takeaways Host: Cec Busby Sound :Abu Baker Guest: Tamsin Simounds. Find out more about Tamsin Buy a copy of The Experiment Mindset Connect with Tamsin on LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices

4.8
out of 5
60 Ratings

About

The show for those starting or running a one person business, hosted by Cec Busby. With over 100,000 members and stacks of resources, Flying Solo keeps you on track.

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