Get Keen

Daniel Lee
  • 5.0 (6)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Welcome to Get Keen – the ultimate podcast for real estate professionals looking to elevate their careers and master the art of building successful agencies. Hosted by Daniel Lee, real estate's funny guy, and owner and founder of award winning agency, Plum Property. This podcast dives deep into the strategies that top agents use to thrive. Whether you're a seasoned real estate agent, a high-performing realtor, or someone keen on developing your own real estate business, Get Keen offers valuable insights into property markets, agency management, and entrepreneurial success in real estate. Join us as we explore effective techniques for agency building, market analysis, client relations, and personal branding. Each episode is packed with expert advice, interviews with leading real estate professionals, and practical tips to help you build a lucrative real estate agency and achieve unparalleled success. Subscribe to Get Keen and unlock the secrets of becoming a top-level real estate agent and transforming your professional life. Let's get keen!

  1. 1 DAY AGO

    #111 - The Exact Blueprint He Used To Build 150 Rentals From Scratch

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem Most agents talk about building a rent roll, but very few have actually done it from zero. In this new episode, Dan sits down with Adam Saitta to unpack the real journey behind growing 150 rentals organically while running sales, managing a team and building a brand from the ground up. In this episode, you’ll learn: ■ How he built 150 rentals without a dedicated BDM ■ Why speed, consistency and follow‑up shaped his growth ■ The support structure that kept the business moving ■ How he balanced sales, rentals and ownership ■ What he learned about people, roles and retention Timestamps: 00:00:00 - Introduction 00:01:09 - Special Guest: Adam Saitta from Benchmark Realty 00:02:04 - Adam's Background and Experience 00:02:29 - Challenges of Running a New Business 00:03:18 - Managing Multiple Roles 00:04:04 - Support Systems and Outsourcing 00:04:24 - Balancing BDM and Sales Roles 00:05:15 - Building a Rent Roll 00:06:08 - Acquiring Rentals and Leads 00:07:20 - Lead Generation Strategies 00:07:40 - Importance of Speed and Consistency 00:08:22 - Effective Follow-Up Processes 00:09:02 - Support Team and Role Evolution 00:09:32 - Benefits of Owning a Business 00:10:16 - Work-Life Balance 00:11:04 - Handling Leads and Personal Time 00:12:06 - Client Relationships and Business Growth 00:13:33 - Building a Valuable Asset 00:14:09 - Long-Term Vision and Legacy 00:15:06 - Office Location and Logistics 00:16:05 - Starting Small and Growing 00:17:12 - Owning Your Own Real Estate Business 00:17:43 - Concerns About Changing Brands 00:18:28 - Transitioning to Own Business 00:20:05 - Lessons Learned as a Business Owner 00:22:47 - Adapting to Change and Growth 00:24:16 - Evolving Roles and Team Strengths Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/ Follow Adam Saitta: https://www.facebook.com/Benchmarkrealestatecairns https://brecairns.com.au/testimonials/

    28 min

  2. 28 APR

    #110 - How Top Agents Win In a Changing Market

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem In this new episode, Dan sits down with Tom Panos to break down what actually changes when the market tightens and the easy wins disappear. They unpack the habits agents built during the boom, the skills needed now, and the conversations that keep campaigns moving when inspections drop and sellers hold on to yesterday’s prices. In this episode, you’ll learn: ◼️ Why tight, correct pricing matters ◼️ How to use buyer intel to guide sellers ◼️ What double vendor management looks like ◼️ How to run a proper set to sell meeting ◼️ Why newer agents are struggling in a normalising market Timestamps: 00:00:00 - Introduction 00:02:11 - Personal Experiences in a Downward Market 00:03:16 - Adapting to Changing Market Conditions 00:04:03 - The Importance of Buyer Management 00:05:03 - Market Variations Across Australia 00:05:38 - Strategies of Experienced Agents 00:06:31 - The Need for Frequent Communication 00:08:26 - Educating Sellers on Market Realities 00:09:59 - Understanding the Upgrade Advantage 00:10:30 - The Role of Effective Communication 00:11:47 - Vendor Management and Listing Presentation 00:12:51 - Addressing Genuine Pricing Errors 00:19:09 - Role Play: Pricing Conversations with Vendors 00:27:07 - Setting Expectations with the Set to Sell Meeting 00:30:58 - Knowing When to Let Go of a Vendor 00:34:13 - Final Thoughts on Vendor Relationships Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/ Follow Tom Panos: https://www.instagram.com/tom_panos/ https://www.facebook.com/tompanos.training

    37 min

  3. 21 APR

    #109 - Openclaw Vs Other Tools Agents Can Use

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem In this new episode, we break down the hype around OpenClaw and why so many agents are sinking hours into systems that don’t actually move their business forward. Dan shares what really happens when you try to build your own AI agent and the tools that genuinely save time right now. In this episode, you’ll hear: ◼️ Why OpenClaw is overhyped for everyday agents ◼️ What AI can’t replace in real estate ◼️ The tools that actually save time without coding ◼️ How Whisper AI changes daily workflow ◼️ Why tech should buy back your time instead of adding complexity Timestamps: 00:00:00 - Introduction 00:02:09 - The Challenges of Implementing OpenClaw 00:03:58 - Why AI Can't Replace Human Connection in Real Estate 00:05:22 - Using Existing AI Tools Instead of OpenClaw 00:06:46 - Whisper AI: A Game Changer for Voice to Text 00:10:40 - Creating Engaging Social Media Content with AI 00:13:52 - Using Manus for Custom Training Presentations 00:17:25 - Fathom: Recording and Summarizing Meetings 00:20:57 - The Power of Virtual Furniture in Real Estate 00:24:09 - Responding to Emails Efficiently with AI 00:27:43 - Connecting Apps with Manus for Enhanced Productivity Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/

    31 min

  4. 14 APR

    #108 - She Sold 143 Properties in 12 months!?

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem Most agents think success comes from doing more. But in this episode, you’ll hear why the real shift happens when you get strategic, stay consistent and focus on the calls, connections and behaviours that actually move the needle. Dan sits down with Meagan Muir from Place Estate Agents, one of Queensland’s highest‑performing agents, who sold 143 properties in the last 12 months at a median price of $1.45 million. She breaks down the daily disciplines, the mindset, the energy and the strategic prospecting that built her momentum from year two onwards. In this episode, you’ll learn: ◼️ Why early success takes longer than most agents expect ◼️ How Meagan built momentum by tightening her call strategy ◼️ Why energy, speed and solutions‑based thinking set you apart ◼️ The KPIs her team hits daily to stay consistent ◼️ The marketing channels that still work in 2026 and why Timestamps: 00:00:00 - Introduction 00:02:11 - Meagan's Journey in Real Estate 00:03:35 - Early Challenges in Real Estate 00:04:47 - Key Strategies for Building Connections 00:05:55 - The Power of Energy in Communication 00:07:50 - Solutions-Based Mindset 00:09:21 - The Value of Phone Conversations 00:10:48 - Three Key Competitive Edges 00:12:45 - Finding Momentum in Real Estate 00:14:24 - Analyzing Past Sales for Future Success 00:15:33 - Nurturing the Pipeline 00:16:13 - Focused Strategies for Growth 00:17:16 - Building Community Connections 00:18:08 - Marketing and Branding Insights 00:19:19 - Setting KPIs for Prospecting 00:20:21 - Importance of Market Appraisals 00:21:05 - Addressing Underperformance in Team Members 00:22:57 - Weekly Check-Ins for Accountability 00:23:12 - Marketing Budget and Strategies 00:24:11 - Effective Email Marketing 00:25:15 - Avoiding Ineffective Marketing Tactics 00:27:05 - Preparing for Listing Presentations 00:28:54 - Learning from Lost Business 00:30:16 - Daily Challenges in High-Volume Sales 00:31:10 - Managing Stress and Perspective Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/ Follow Meagan Muir: https://www.instagram.com/meagan.muir/

    33 min

  5. 7 APR

    #107 - How To Leave Your Agency Ethically (The 5 Biggest Challenges Agents Face)

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem Leaving your agency feels huge, emotional and risky, but almost every top performer makes this move at some point. This episode breaks down what really happens when you leave and how to navigate the transition without damaging your reputation or momentum. In this episode, you’ll learn: ◼️ Why moving agencies is a normal part of a real estate career ◼️ The emotional weight of leaving and how to separate it from the decision ◼️ The danger of staying out of guilt or loyalty to your boss ◼️ Why the resignation conversation is never as bad as you imagine ◼️ How to leave ethically and avoid giving your old agency ammunition Timestamps: 00:00:00 - Introduction 00:00:53 - The Reality of Moving On 00:01:16 - The Fear and Anxiety of Leaving 00:02:08 - Dan's Personal Experience 00:03:33 - The Norm of Changing Agencies 00:04:28 - The Natural Evolution of a Real Estate Career 00:05:01 - The Importance of Growth and Ambition 00:06:16 - It's Just Business: The Professional Journey 00:07:09 - Emotional Attachment to Your Agency 00:08:24 - Separating Emotion from Business Decisions 00:11:42 - Evaluating Your Current Agency 00:12:34 - The Conversation: Handing in Your Resignation 00:14:09 - The Anticipation vs. Reality 00:15:01 - Keeping the Conversation Professional 00:18:00 - Handling Current Obligations 00:20:06 - The Reality of Legal Threats 00:22:03 - The Cost of Staying vs. Leaving 00:24:01 - Handling Listings and Pipeline Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/

    29 min

  6. 31 MAR

    #106 - Watch this if you want to do $100 million in real estate sales

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem Most agents aren’t stuck because of the market. They’re stuck because they’re still doing real estate the old way, cold calling, door knocking, mass texting without permission, and wondering why they can’t break through. In this new episode, we sit down with Josh Sherwood to unpack the modern blueprint behind a $100 million sales year and the systems that built one of Australia’s strongest multi‑office brands. In this episode, you’ll hear: ◼️ The databasing strategy that takes agents from zero to $500K ◼️ Why permission‑based data outperforms cold calling every time ◼️ How giveaways fill your database with real future sellers ◼️ The segmentation method that makes your texts actually relevant ◼️ How buyer management becomes your strongest listing pipeline ◼️ The questions that win listing presentations before you arrive ◼️ Why genuine care is the real differentiator at the top end Timestamps: 00:00:00 - Introduction 00:02:10 - Josh's Journey in Real Estate 00:03:07 - Keys to Success in Real Estate Sales 00:04:17 - Fast-Tracking New Agents to Success 00:05:54 - Modern Approaches to Client Engagement 00:07:42 - Effective Competition Strategies 00:09:16 - The Importance of Data Management 00:10:07 - Segmenting Your Database 00:12:15 - Personalizing Communication 00:14:24 - Legitimizing Contact Through Competitions 00:15:03 - The Blueprint for Achieving High Sales 00:16:07 - The Importance of Genuine Care 00:17:48 - Understanding Seller Motivations 00:19:02 - The Value of Buyer Management 00:20:05 - Closing Techniques for Agency Agreements 00:24:38 - Utilizing Surveys for Presentations Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/ Follow Freedom Property: https://www.facebook.com/freedomproperty.com.au https://www.instagram.com/freedomproperty.com.au/ Explore Freedom Property at freedomproperty.com.au

    26 min

  7. 24 MAR

    #105 - Why 99% of Agents Will Never Reach Their Potential

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem Most agents don’t fail because of the market. They fail because of the daily choices that quietly cap their potential. In this new episode, we break down the uncomfortable truths that keep most agents stuck and show why only a small percentage ever reach their real potential. In this episode, you’ll hear: ◼️ Why “I’m too busy” is the biggest lie holding agents back ◼️ How fake work becomes the cave agents hide in ◼️ Why rejection isn’t a hurdle but the actual job ◼️ How comfort quietly becomes your career ceiling ◼️ Why your mindset and personal brand determine your long‑term potential Timestamps: 00:00:00 - Introduction 00:01:04 - The Biggest Lie: "I'm Too Busy" 00:05:01 - Embracing Rejection: It's Part of the Job 00:08:44 - Comfort Zone: Your Career Ceiling 00:10:38 - Talent is Overrated: The Power of Hard Work 00:14:30 - Mindset: Your Success Thermostat 00:16:39 - Building Your Personal Brand 00:19:08 - Commitment: The Key to Sustained Success Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/

    24 min

  8. 17 MAR

    #104 - The Top 1% of Agents Told Us Their Secrets. Here They Are.

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem After interviewing more than a hundred top agents, coaches and business owners, one thing is clear: success leaves clues. The real challenge is knowing how to connect them. In this episode, I break down the 15 most powerful quotes from leaders and translate their insights into practical actions you can use to accelerate your career. In this episode, you’ll hear: ◼️ Why the top agents fail just as much as they win ◼️ How to push through the brutal early years of cold prospecting ◼️ The daily standards elite performers refuse to compromise ◼️ The mindset shifts that separate long‑term winners from everyone else ◼️ Why consistency is the real silver bullet in real estate Timestamps: 00:00:00 - Introduction 00:01:13 - Embracing Failure for Success 00:02:17 - The Importance of Warm vs. Cold Prospecting 00:04:02 - Maximizing Productivity in the Office 00:05:29 - The Hardships of the First Two Years 00:06:44 - Daily Standards for Long-Term Success 00:07:36 - Regrets and Life Balance in Real Estate 00:09:24 - The Value of Relationships and Service 00:10:27 - Selflessness in Business Ownership 00:11:52 - The Importance of Dollar Productive Activities 00:13:29 - Resilience from Tough Backgrounds 00:14:33 - The Reality of Loyalty in Real Estate 00:15:26 - Effective Marketing Strategies 00:16:31 - Navigating Early Career Competition 00:17:46 - Nurturing Relationships Post-Sale 00:19:12 - The Power of Consistency Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/

    21 min
See All (112)

5
out of 5
6 Ratings

About

Welcome to Get Keen – the ultimate podcast for real estate professionals looking to elevate their careers and master the art of building successful agencies. Hosted by Daniel Lee, real estate's funny guy, and owner and founder of award winning agency, Plum Property. This podcast dives deep into the strategies that top agents use to thrive. Whether you're a seasoned real estate agent, a high-performing realtor, or someone keen on developing your own real estate business, Get Keen offers valuable insights into property markets, agency management, and entrepreneurial success in real estate. Join us as we explore effective techniques for agency building, market analysis, client relations, and personal branding. Each episode is packed with expert advice, interviews with leading real estate professionals, and practical tips to help you build a lucrative real estate agency and achieve unparalleled success. Subscribe to Get Keen and unlock the secrets of becoming a top-level real estate agent and transforming your professional life. Let's get keen!

Information

  • Creator
    Daniel Lee
  • Years Active
    2024 - 2026
  • Episodes
    112
  • Rating
    Clean
  • Copyright
    © Copyright 2026 Daniel Lee
  • Show Website
    Get Keen

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