The Subconscious Expert

Rebecca Haydon, Mindset Coach & NLP Trainer

The Subconscious Expert is a podcast about the subconscious mind, identity and self leadership for powerfully ambitious women who know what they want next and are ready to become the version of themselves who can actually hold it. You’re doing well, your business works, you’re smart, driven and you already know a lot and yet, behind the scenes, you can feel that something about the way you’ve been operating doesn’t quite fit anymore. Maybe consistency still feels harder than it should, maybe success feels heavier as things grow, maybe you lead everyone else powerfully, but struggle to lead yourself with the same clarity and self trust or maybe you can feel a bigger level calling you, and you want to meet it without burning out, overthinking, or losing yourself in the process. This podcast is for that moment. I’m your host, Rebecca Haydon NLP Trainer and Subconscious Business Mentor. I work with the subconscious side of business growth, identity, and leadership. I work with women building businesses at different stages and the patterns underneath are rarely as different as you’d expect. What’s happening at a subconscious level is what we work with here. Each week on The Subconscious Expert, we unpack subconscious patterns, identity shifts, and self-leadership skills that shape how you: • lead yourself • make decisions • handle responsibility and visibility • hold more success • sustain the level you’re stepping into These episodes are grounded, practical conversations rooted in NLP, subconscious work and leadership, supporting you to trust yourself more, feel clearer about what to do, and lead in a way that actually feels solid to live inside. This is the kind of work that shortens the gap between knowing what to do and actually doing it, the kind that changes how you show up day to day and the kind that lets your next level feel like something you can stand in. If you’re ready to build a life and business that matches who you’re becoming, you’re in the right place. New episodes weekly. You can connect with me on Instagram @_rebeccahaydon_ and if you want to explore working together, visit rebeccahaydon.com.

  1. 1 DAY AGO

    274. Why You're Half In, Half Out In Your Business (And The Subconscious Reason You Can't Fully Commit)

    Sign Up to My Free Live Event You are doing all the things. Showing up, creating, working with clients, building something so amazing and still there is this little voice underneath it all, the sense that you are not fully in it yet. Half in half out feels like playing it safe and it is actually the most exhausting thing you can do. Because full commitment takes less energy than the negotiation happening inside you every single day. In this episode, I break down exactly what is running that negotiation at a subconscious level and how it's your brain's three most sophisticated filters working together to keep you exactly where your current map says you belong. You will learn what deletion, distortion and generalisation actually are, how they show up specifically in the way you create content, price your offers, and move through your days, and the three step process to start catching them, interrupting them and rewriting the map entirely. Journalling prompts from this episode: Deletion - catch what your brain has been filtering out  If you knew your brain had been filtering out proof of how capable you actually are, what would it have been hiding from you? What results, moments or feedback have you filed away as not quite enough to count and what would change if you actually let them count? Distortion - find where you have been bending reality. Think about the last time something didn't go the way you wanted. What story did you make it mean about you, the real story, the one underneath the one you told out loud. What is the most accurate, most generous and most true interpretation of what actually happened? Generalisation - break the rule that became a life sentence. What is the rule you are living by right now about what is possible for you? Where did it come from? And what does the version of you who wrote that rule need to know now that she could not have known back then? Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTube Related episodes you may enjoy:Ep 267. Your Identity Shift Feels like Sh*t? Good, Keep Going!

    31 min
  2. 17 MAR

    273. Your Self Sabotage Has A Payoff That You Don't Know About. Here's How To Find Your Secondary Gain

    Secondary gain is the reason you keep pulling back every time things start working. Not because you're lazy. Not because you don't want it. But because your subconscious is getting something from keeping you exactly where you are. In today's episode, I'm walking you through the exact process I use with my 1:1 clients to find what causes self-sabotaging behaviours, the NLP techniques I use to uncover subconscious patterns running underneath, and the four prompts that will help you figure out what your secondary gain actually is. I'm also sharing a personal story from when I was a kid doing song and dance competitions that I only recently connected to why I pull back from visibility in my business. If you've ever asked yourself, "why do I self-sabotage when things are going well," this episode is going to hit differently. Grab a pen. You're going to need it! Topics covered on Secondary Gain:What is secondary gain?Why do you self-sabotage when things are going well even when you've done so much work on yourself?The subconscious patterns I recently discovered underneath my visibility behaviour.How to find the exact moment your secondary gain kicks in using NLP techniques.What causes self-sabotaging behaviours after a wave of momentum?The four-step process to uncover your self-sabotage patterns, secondary gain behind them, name it and start to shift it. Journal prompts on Secondary Gain:1. Find the pattern What is the exact moment it happens for you?What was going right before you pulled back? Find all the journal prompts at https://rebeccahaydon.com/podcast/your-self-sabotage-has-a-payoff-that-you-dont-know-about-heres-how-to-find-your-secondary-gain Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTube Related episodes you may enjoy:199. What Are You Gaining from Staying Where You Are?132. Harnessing the Reticular Activating System to Turn Dreams into Reality117. Moving Out of Victim Mentality

    33 min
  3. 10 MAR

    272. I Scaled My Business by 70% And Worked Less! Because I Held My Business Boundaries

    Every single boundary in business I ever broke, I could justify. I told myself I was being responsive, being committed, being a good coach... But underneath all of that? I was terrified. Terrified that if I wasn't always available, people would leave. That if I said no, I wasn't valuable. And those people pleasing tendencies didn't start in my business. They started way before that, in a subconscious programme I picked up before I was seven years old. In today's episode, I'm walking you through my own boundary journey, from answering client messages at ridiculous hours to scaling a business by 70% the year I had my daughter Ivy, all in roughly 24 work hours a week. I'm sharing with you why your subconscious is literally wired to trample your own boundaries, why you keep saying one thing and doing the opposite, and the five types of boundaries with clients and in your life that actually allow you to hold more without burning out. If you keep stretching and stretching and wondering why something always breaks, this episode is for you! Ready to learn how to set healthy boundaries? Tune in now! Topics covered on Boundaries in Business:Why your people-pleasing tendencies are the real reason your business boundaries keep crumblingWhat your brain has to do with why you can't hold boundaries in business (and no, it didn't start with your last client)How I went from answering messages at ridiculous times to scaling a business by 70% on less than 24 hours a weekWhy every boundary in business you break is actually teaching your subconscious that you can't be trustedThe five types of boundaries you need if you want to scale without your sanity jumping out the windowHow to reprogramme your subconscious mind what business boundaries mean to you so holding them stops feeling terrifyingWhy your clients will actually respect you more when you learn how to set healthy boundaries, not lessThe one small thing I want you to do today if you're ready to set boundaries for yourself and actually hold them this time Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipThe Subconscious InstituteCome say hi on Instagram | Facebook | YouTube Related episodes you may enjoy:188. How I’m Using Hypnotherapy to Build a 7-Figure Business119. Setting Boundaries vs Holding Boundaries

    36 min
  4. 3 MAR

    271. You're Busy All Day But Your Revenue Isn't Moving. Say Hello to Productive Procrastination!

    You worked all day. You're knackered. And yet when you look at what actually moved the needle in your business… nothing. Welcome to productive procrastination! The sneakiest self-sabotaging cycle I see amongst women business owners. You've had results. You know the strategy. So why do you procrastinate on the exact things that would grow your business? In today's episode, I'm walking you through the five signs that you're stuck in productive procrastination, why your subconscious is choosing "busy" over revenue generating activities, and what's really underneath the surface (say hello to fear of visibility and expansion). But guess what? You don't need another plan, another system overhaul, or more clarity. You need to understand why your subconscious won't let you do the thing you already know works. And once you see it, you can't unsee it. I'm also sharing exactly how to start breaking these patterns and building real momentum in business this week, not next quarter. Ready? Let’s break the patterns! Topics covered on Productive Procrastination:Why does productive procrastination feel like you're winning when you're actually standing still?The 5 signs you're stuck in productive procrastination (and how to spot this self-sabotaging cycle before it costs you another quarter).You had a great month, so why are you suddenly pulling away from revenue-generating activities?"I just need to get organised first," that's how your fear of being seen is quietly running the entire show.You already know the strategy, so why do you still procrastinate? (Hint: it's not a discipline problem, it's a subconscious pattern).The one question to ask yourself the moment you catch the productive procrastination pattern in action. Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTube Related episodes you may enjoy:255. Why You Can't Get Clear On Your Next Business Move (And How To Finally Decide)245. Why You Procrastinate (And What Your Subconscious is Really Protecting You From)

    20 min
  5. 24 FEB

    270. Yes, You Can Have It All! Overcoming One of the Biggest Limiting Beliefs Among Successful Women Entrepreneurs

    You can have it all. A thriving business, a deeply connected relationship, incredible health, time with your family, and actual fun. So why does it feel like the moment one area starts going well, another one falls apart? That's the question that I hear as a mindset coach for women all the time! In today’s episode, I am diving into the self-sabotage behaviour that so many successful women entrepreneurs experience without even realising it. Your business picks up and suddenly your relationship and business feel like they are in competition. You finally prioritise your health, and the revenue dips. You spend time with your family, but your brain is still mentally plugged into work. I am walking you through exactly why your subconscious does this, the limiting beliefs driving it, and how to start the subconscious reprogramming that allows you to hold more without one area costing the other. I am sharing my own experiences with this pattern, from motherhood to relationships to health, and giving you powerful journal prompts to start shifting this today. If you have ever told yourself that something has to give, this one is going to change everything. Because yes, you can have it all! Topics covered on You Can Have It All:Why your subconscious only lets you win in one area at a time and the self-sabotaging habits keeping that pattern alive.The real reason your relationship and business feel like they cannot coexist and how to balance relationship and work without guilt.How limiting beliefs about success, love, and ambition are running the show behind the scenes.The work-life balance women actually deserve versus the version we have been settling for.Navigating business and motherhood and why you can have it all without becoming a different person.Proof that having it all is not about doing everything at once; it is about holding multiple things without your brain forcing you to sacrifice one.The journal prompts to help you stop asking "why can't I have both?" and start believing you can have it all. Journal Prompts:For all journal prompts visit rebeccahaydon.com/podcast/yes-you-can-have-it-all-overcoming-one-of-the-biggest-limiting-beliefs-among-successful-women-entrepreneurs Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipThe Subconscious Institute Come say hi on Instagram | Facebook | YouTube Related episodes you may enjoy:140. Breaking the Belief ‘I Can’t Have It All'100. Hitting 250K, Choosing a Break Up and Moving Back to the Other Side of the World

    35 min
  6. 17 FEB

    269. How to Sustain High Revenue Months (Not Just Hit Them Once)

    You hit a great month, maybe your first £10k, £20k, maybe £50k and you're buzzing. Then next month... nothing. You're back to wondering if anyone's going to buy, back to panic mode, back to good old chaos. Stable success is built in the boring repetition that comes after the peak. And for high achievers? Boring feels dangerous. You're used to the adrenaline, the rush of a surprise sale, the high of not knowing if it'll work. But chaos with good outcomes isn't stability. In today's episode, I'm breaking down what stable success actually looks like when £20k, £30k, £50k months aren't your high, they're your baseline. I'm walking you through the five pillars that allow you to hold consistent revenue: predictability, boring discipline, clean boundaries, emotional neutrality and not panicking. And I'm giving you the subconscious work and action steps to build each one. If you've been hitting great months but can't seem to sustain them... This one's for you. Topics covered on Stable Success:Why does predictable revenue feel less exciting than chaotic wins?What does boring discipline actually look like in practice (and why your brain resists it)?How do clean boundaries protect your capacity to scale without burning out?Why does emotional neutrality matter more than celebrating every win?What's the subconscious pattern that triggers panic mode when things feel quiet?How do you track your numbers without getting lost in data?What are the non-negotiables that actually move revenue in your business?How do you teach your subconscious that slow doesn't mean broken? Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTube

    26 min
  7. 10 FEB

    268. Always the Most Capable One? That Might Be Your Mindset Block!

    Mindset blocks don't always look like fear or doubt. Sometimes they look like being the most capable person in the room. Laurie came to me as a self-described "anti woo-woo" woman who had no interest in the fluffy mindset stuff. She wanted someone to tell her what to do so she could tick it off and move on. But she also knew something was off. The reps weren’t converting. The results weren’t matching the effort. And deep down, she suspected the problem was her. What did we find? Patterns she’d been running since she was six years old. A need to appear capable at all times. A refusal to accept help that went so deep she’d wrestle with jars alone rather than ask her partner sitting two feet away. In this client success story, Laurie shares how doing parts work changed her business, her capacity to receive, and, unexpectedly, her entire personal life. She sold her flat. She met someone. Got a Rottweiler. And she used to be terrified of even the smallest, fluffiest dogs. But the bit that surprised her most? That’s what we will get into in today’s episode! Topics covered on Mindset Blocks:What happens when you're doing all the right things, but your mindset blocks are silently running the show?Why did a 6-year-old version of Laurie start packing her own bags, and how was that pattern still controlling her business decades later?What does being a "hyper-independent woman" actually cost you in business and relationships?Can parts work actually resonate with someone who doesn't really believe in mindset work?When does ambition stop helping you and start working against you?What does refusing help with small things reveal about how you run your business?How did removing one mindset block lead to selling a flat, a new relationship, and a Rottweiler? Connect with Rebecca Haydon:Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTube Connect with Laurie Macpherson:Website: www.lauriemacpherson.comLinkedIn: Laurie MacphersonInstagram: @_laurie_macphersonWhy You: The Rebels guide to being remembered on LinkedIn: www.subscribepage.com/whyyouprivatepodcastGroup program: www.go.lauriemacpherson.com/jointhewaitlistforGTATT Related episodes you may enjoy:https://player.captivate.fm/collection/849f9d4f-b4b9-4591-bed9-fe19f53ee5dc

    40 min
  8. 3 FEB

    267. Your Identity Shift Feels Like Sh*t? Good. Keep Going!

    You did the work. You made the identity shifts. So why does becoming your "higher self" feel less like power and more like... boredom? Or grief? Or just plain weird? Here's what no one tells you about an identity shift: it doesn't always feel good. Sometimes it feels like death. And that space between your old identity and who you're becoming? I call it the void. And it's where I see so many people quit, not because the work isn't working, but because unfamiliar feels unsafe. In today's episode, I'm getting into what's actually happening beneath the surface when you're in the void. Why your nervous system might be pulling you back to chaos (even when you wanted calm). Why that "bored" feeling might actually be your true self showing up. And I'm walking you through NLP techniques and subconscious reprogramming practices to anchor into your next-level identity when the self sabotage behaviour kicks in. If you've been doing the deep work and wondering why it feels harder than everyone makes it look... This one's for you! Topics covered on Identity Shifts: Why does stepping out of your comfort zone feel like something's wrong with you?What is "the void" and why do so many people quit right before their identity shift clicks?Why does your old identity get louder the closer you get to change?Is that "bored" feeling actually your nervous system recalibrating? Or have you lost your spark?How do you stop self sabotaging when your brain keeps pulling you back to old patterns?What does parts work look like when a protective part won't go quietly?Which NLP techniques actually help you anchor a new identity (not just visualise it)?Why has your success been built on panic? And what happens when you finally create safety? Connect with Rebecca Haydon: Apply to work with meThe Subconscious MembershipCome say hi on Instagram | Facebook | YouTube Find the full show notes & more resources at rebeccahaydon.com/podcast/your-identity-shift-feels-like-sht-good-keep-going

    28 min
4.9
out of 5
19 Ratings

About

The Subconscious Expert is a podcast about the subconscious mind, identity and self leadership for powerfully ambitious women who know what they want next and are ready to become the version of themselves who can actually hold it. You’re doing well, your business works, you’re smart, driven and you already know a lot and yet, behind the scenes, you can feel that something about the way you’ve been operating doesn’t quite fit anymore. Maybe consistency still feels harder than it should, maybe success feels heavier as things grow, maybe you lead everyone else powerfully, but struggle to lead yourself with the same clarity and self trust or maybe you can feel a bigger level calling you, and you want to meet it without burning out, overthinking, or losing yourself in the process. This podcast is for that moment. I’m your host, Rebecca Haydon NLP Trainer and Subconscious Business Mentor. I work with the subconscious side of business growth, identity, and leadership. I work with women building businesses at different stages and the patterns underneath are rarely as different as you’d expect. What’s happening at a subconscious level is what we work with here. Each week on The Subconscious Expert, we unpack subconscious patterns, identity shifts, and self-leadership skills that shape how you: • lead yourself • make decisions • handle responsibility and visibility • hold more success • sustain the level you’re stepping into These episodes are grounded, practical conversations rooted in NLP, subconscious work and leadership, supporting you to trust yourself more, feel clearer about what to do, and lead in a way that actually feels solid to live inside. This is the kind of work that shortens the gap between knowing what to do and actually doing it, the kind that changes how you show up day to day and the kind that lets your next level feel like something you can stand in. If you’re ready to build a life and business that matches who you’re becoming, you’re in the right place. New episodes weekly. You can connect with me on Instagram @_rebeccahaydon_ and if you want to explore working together, visit rebeccahaydon.com.

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