HubShots - The Unofficial Down Under HubSpot Podcast

Ian Jacob and Craig Bailey

HubShots: the Unofficial Down Under HubSpot Podcast HubSpot in the real world. Real world portals. No demo stuff. What’s working for HubSpot customers. Hosted by Ian Jacob and Craig Bailey, HubShots is the weekly podcast for marketing managers and sales professionals who are using HubSpot or considering using HubSpot. https://www.hubshots.com

  1. 12/12/2025

    316: The Practical Guide to AI in HubSpot

    This edition we dive into: - AI Approach - AI Basics - Buyer Intent Tool - AI Agents and Assistants - AI Workflow actions - Customer Agent - Smart Properties - External AI Integration Full show notes available at: www.hubshots.com/episodes/episode-316 Recorded: Wednesday 10 October 2025 | Published: Friday 12 December 2025

    1h 3m

  2. 02/11/2025

    315: HubSpot Updates that Matter

    This edition we dive into: - The Overwhelm Problem - Our new HubShots Community course - Our top HubSpot updates this year: • Buyer Intent Tool • HubSpot Meeting Recorder • Customer Agent • Company Research Agent • Deal Loss Agent • Smart Properties Full show notes available at: www.hubshots.com/episodes/episode-315 Recorded: Friday 17 October 2025 | Published: Friday 24 October 2025

    35 min

  3. 02/10/2025

    314: HubSpot Loop Marketing Explained

    This edition we dive into: - INBOUND 2025 Reflections - HubSpot’s Loop Marketing Playbook - What is it? And why? - Inbound Marketing versus the Funnel versus the Flywheel versus the Loop - The good parts - what to embrace - The bad parts - what to ignore - How to practically implement it in your business - The new Design Framework for Loop Marketing Full show notes available at: https://www.hubshots.com/episodes/episode-314 Recorded: Friday 26 September 2025 | Published: Friday 03 October 2025

    58 min

  4. 27/08/2025

    QuickShot 004: Modern SEO - Information informed by Psychology

    Welcome to a HubShots QuickShot - brief conversations Ian and Craig have in between regular, full length episodes. This shot we discuss: thinking through the types of content to create these days, given that AI chats and overviews will easily provide the answer to most top level questions For full episode show notes and HubSpot related resources visit: https://www.hubshots.com Recorded: 16 May 2025 Published: 27 August 2025

    7 min

  5. 15/08/2025

    QuickShot 003: HubSpot Buyer Intent Tool - This Is a Hidden Gem

    Welcome to a HubShots QuickShot - brief conversations Ian and Craig have in between regular, full length episodes. This shot we discuss: the Buyer Intent Tool in HubSpot - we like it! For full episode show notes and HubSpot related resources visit: https://www.hubshots.com See a quick walkthrough of the HubSpot Buyer Intent tool in our portal here: https://www.youtube.com/watch?v=Bqw0uQesoqQ Recorded: 16 May 2025 Published: 15 August 2025

    5 min

  6. 01/08/2025

    313: HubSpot Ads Tool Tutorial

    Welcome to HubShots Episode 313! In this episode of HubShots, Ian and Craig walk through how to properly set up and use the HubSpot Ads tool. We also talk about connecting ad platforms like Facebook, Google, and LinkedIn, reporting on ROI, tracking ad interactions, and managing contact attribution. Also, we highlight some common mistakes to avoid and share tips on getting the most value from your ad spend using HubSpot’s reporting and automation tools. In this episode we’ll cover: 👉🏻 Connecting your ad accounts to HubSpot 👉🏻 Viewing ad performance and ROI inside HubSpot 👉🏻 Ways to track ad interactions throughout a contact’s journey 👉🏻 Using lists, views, and reporting for ad insights 👉🏻 Tips on using HubSpot campaigns, events, smart content, and audiences and more! Watch this episode on YouTube: https://www.youtube.com/watch?v=EWOb_F8SYDQ Links and Resources mentioned in the show: Show notes: https://www.hubshots.com/episodes/episode-313 HubShots Daily Tip: https://www.hubshots.com/dailytip/start HubShots Framework: https://www.hubshots.com/framework HubShots Community: https://www.hubshots.com/community Welcome to HubShots - https://www.hubshots.com/ HubShots = HubSpot in the real world Real world portals. No demo stuff.

    40 min

  7. 29/07/2025

    QuickShot 002: HubSpot Customer Success Workspace and the Benefits of NPS Surveys

    Welcome to a HubShots QuickShot - brief conversations Ian and Craig have in between regular, full length episodes. This shot we discuss: - the HubSpot Customer Success Workspace - how to measure customer satisfaction - NPS surveys as a product feedback process For full episode show notes and HubSpot related resources visit: https://www.hubshots.com Recorded: 16 May 2025 Published: 29 July 2025

    7 min

  8. 24/07/2025

    QuickShot 001: Using AI and Automation Wisely

    Welcome to a HubShots QuickShot - brief conversations Ian and Craig have in between regular, full length episodes. This shot we discuss: pros and pitfalls of all the AI tools that are popular with consumers, being used inside companies. For full episode show notes and HubSpot related resources visit: https://www.hubshots.com Recorded: 16 May 2025 Published: 24 July 2025

    8 min
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5
out of 5
20 Ratings

About

HubShots: the Unofficial Down Under HubSpot Podcast HubSpot in the real world. Real world portals. No demo stuff. What’s working for HubSpot customers. Hosted by Ian Jacob and Craig Bailey, HubShots is the weekly podcast for marketing managers and sales professionals who are using HubSpot or considering using HubSpot. https://www.hubshots.com

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