Trade Sales Made Simple: For Trade, Construction & Industry Leaders

Ben Wright
  • 4.9 (54)
  • Management
  • Updated Weekly

Are you finding it hard to grow Sales, but know it needs to happen to succeed long-term? This show helps 7-8 figure Industry, Construction & Trade Sales and Business Leaders finally end the stress of inconsistent Sales, by simplifying their Sales Systems so they can close more deals and grow faster. Listen to discover: -Exactly where you’re going wrong with your Sales Process and why it’s holding back conversions. -The steps you can take to consistently grow your Sales. -How you can lead long-term Sales growth for your team or business, without the worry that Sales will drop-off when you’re not involved in every deal. Over the last 20 years, your host Ben Wright has been building (and exiting) businesses with a focus on fast Sales growth and team development. Every Monday, Wednesday and Friday we drop bite-sized podcasts focused on Sales, Leadership and Sales Process growth to help our listeners grow their Sales. If you’re ready to grow, start by listening to Episode 191(a fan favourite), and keep listening from there. Episode 191: https://open.spotify.com/episode/142tG4HqqMNvZV1QLxlziw?si=17acc3327a8d4441

  1. E235: The Biggest Mistake Trade Businesses Make When Selling to a New Prospect. HINT: It’s Costing Them Hundreds of Thousands of $$$ in Sales (and How to Fix It): Trade, Leadership, Sales

    20 hrs ago

    E235: The Biggest Mistake Trade Businesses Make When Selling to a New Prospect. HINT: It’s Costing Them Hundreds of Thousands of $$$ in Sales (and How to Fix It): Trade, Leadership, Sales

    Could one simple sales mistake be costing you thousands of dollars in lost jobs without you even realizing it? Many trade business owners believe they know exactly what their customers want. After all, they've quoted hundreds or even thousands of similar jobs. But making assumptions instead of asking the right questions can quietly kill deals before they ever get off the ground. By listening to this episode, you'll learn: Why assumptions are one of the biggest reasons trade businesses lose potential customers.The common sales process mistake that causes business owners to miss what matters most to prospects.A practical three-step questioning framework that helps uncover customer priorities and win more jobs. Listen now to learn how asking the right questions at the right time can eliminate costly assumptions and help you close more deals with confidence. New episodes every Monday, Wednesday and Friday. Take our Free Quote Quiz now to Kickstart Your Sales Growth https://quiz.typeform.com/to/ByHoaj2b To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management , through refined sales processes, proven trade sales techniques, and strategic sales leadership that strengthens sales process execution, accelerates sales team development, builds stronger sales teams, improves time management for sales, drives resilience and results, increases team results across the construction industry and wider industry sales sectors, and supports sustainable trading growth that continues to drive results through an effective management process in modern trade sales.

    7 min
  2. E234: Want Sales Growth QUICKLY? Here's How To Consistently Increase Sales Performance In Your Business: Trade, Leadership, Sales

    2 days ago

    E234: Want Sales Growth QUICKLY? Here's How To Consistently Increase Sales Performance In Your Business: Trade, Leadership, Sales

    Are the growing pains in your business a sign that something is wrong—or proof that you're actually making progress? Growth sounds exciting in theory, but for most trade business leaders it often feels uncomfortable in reality. Whether you're working longer hours, investing more money into the business, or pushing yourself to win new customers, growth can create uncertainty and pressure. By listening to this episode, you'll discover: Why feeling uncomfortable during periods of growth is often a positive sign that your business is evolving.The three most common growth challenges trade business owners face—and how to manage them effectively.A practical framework for measuring success and knowing when to push forward or pause to strengthen your foundations before growing again. Listen now to learn how to navigate the discomfort of growth with confidence and turn temporary challenges into long-term business success. New episodes every Monday, Wednesday and Friday. Take our Free Quote Quiz now to Kickstart Your Sales Growth https://quiz.typeform.com/to/ByHoaj2b To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management , through refined sales processes, proven trade sales techniques, and strategic sales leadership that strengthens sales process execution, accelerates sales team development, builds stronger sales teams, improves time management for sales, drives resilience and results, increases team results across the construction industry and wider industry sales sectors, and supports sustainable trading growth that continues to drive results through an effective management process in modern trade sales.

    8 min
  3. E233: Growth Should be Uncomfortable. But It Will Help you Grow Your Sales (And Here’s Why): Trade, Leadership, Sales

    4 days ago

    E233: Growth Should be Uncomfortable. But It Will Help you Grow Your Sales (And Here’s Why): Trade, Leadership, Sales

    What if the discomfort you're feeling in your business right now is actually proof that you're growing?Growth is often sold as an exciting journey, but the reality for most trade business owners is that growth feels messy, stressful, and uncomfortable In this episode, you'll learn why discomfort is a natural part of business growth—and how embracing it can help you build a stronger, more successful business. In this episode you’ll discover: The powerful lobster growth analogy and why discomfort is often a sign that you're expanding beyond your current limits.The three most common growth challenges trade businesses face: increased workload, investment pressure, and acquiring new customers.How to define success, manage growth strategically, and know when it's time to pause, regroup, and prepare for the next stage of expansion. Listen now to learn how to navigate the uncomfortable stages of growth with confidence and turn short-term challenges into long-term business success. New episodes every Monday, Wednesday and Friday. Take our Free Quote Quiz now to Kickstart Your Sales Growth https://quiz.typeform.com/to/ByHoaj2b To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management , through refined sales processes, proven trade sales techniques, and strategic sales leadership that strengthens sales process execution, accelerates sales team development, builds stronger sales teams, improves time management for sales, drives resilience and results, increases team results across the construction industry and wider industry sales sectors, and supports sustainable trading growth that continues to drive results through an effective management process in modern trade sales.

    9 min
  4. E232: Selling Your 'Features and Benefits' Is Losing You $$$ Sales Without You Even Realising, & What to do Instead Now to Grow your Trade Business: Trade, Leadership, Sales

    18 June

    E232: Selling Your 'Features and Benefits' Is Losing You $$$ Sales Without You Even Realising, & What to do Instead Now to Grow your Trade Business: Trade, Leadership, Sales

    What if just seven simple words could help you close more deals without feeling pushy or uncomfortable? One of the biggest challenges trade business owners face is knowing how to confidently ask for the sale. After investing time in site visits, quoting, and customer conversations, many deals stall because customers are left to “think about it.” In this episode, you'll learn a simple, low-pressure approach that helps customers open up about their next steps while keeping the sales process moving forward naturally. In this episode you’ll discover: Discover the seven-word question that consistently helps trade businesses move deals forward without hard-closing tactics.Learn how to uncover customer concerns, decision-making barriers, and hidden objections through better conversations.Understand how to guide customers toward a decision while maintaining trust, professionalism, and a customer-first approach. Listen now to learn the simplest and most effective way to ask for the business, close more jobs, and turn more quotes into revenue without changing your pricing or marketing. New episodes every Monday, Wednesday and Friday. Take our Free Quote Quiz now to Kickstart Your Sales Growth https://quiz.typeform.com/to/ByHoaj2b To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management , through refined sales processes, proven trade sales techniques, and strategic sales leadership that strengthens sales process execution, accelerates sales team development, builds stronger sales teams, improves time management for sales, drives resilience and results, increases team results across the construction industry and wider industry sales sectors, and supports sustainable trading growth that continues to drive results through an effective management process in modern trade sales.

    10 min
  5. E231: 7 Powerful Words You NEED to KNOW That Will Help Customers Choose You To Build Better Relationships & Close More Sales: Trade, Leadership, Sales

    16 June

    E231: 7 Powerful Words You NEED to KNOW That Will Help Customers Choose You To Build Better Relationships & Close More Sales: Trade, Leadership, Sales

    What if just seven simple words could help you close more deals without feeling pushy or awkward? Many trade business owners and sales professionals struggle at the most critical moment in the sales process: asking the customer to move forward. In this episode, you'll discover a simple question that opens conversations, removes pressure, and helps customers take the next step. In this episode, you'll learn: The seven-word question that makes asking for the sale feel natural and comfortable.Why open-ended questions create better conversations and uncover what's really holding a customer back.How to use customer responses to guide deals forward and remove obstacles without resorting to hard-selling tactics. Listen now to discover a simple closing technique that can help you create better sales conversations, uncover customer concerns, and win more jobs with confidence. New episodes every Monday, Wednesday and Friday. Take our Free Quote Quiz now to Kickstart Your Sales Growth https://quiz.typeform.com/to/ByHoaj2b To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management , through refined sales processes, proven trade sales techniques, and strategic sales leadership that strengthens sales process execution, accelerates sales team development, builds stronger sales teams, improves time management for sales, drives resilience and results, increases team results across the construction industry and wider industry sales sectors, and supports sustainable trading growth that continues to drive results through an effective management process in modern trade sales.

    6 min
  6. E230: These 3 Sales Mistakes are Costing You HUNDREDS OF THOUSANDS per year: Trade, Leadership, Sales

    14 June

    E230: These 3 Sales Mistakes are Costing You HUNDREDS OF THOUSANDS per year: Trade, Leadership, Sales

    Could three simple sales mistakes be costing your trade business hundreds of thousands of dollars every year? Many experienced trade business owners assume their years of industry knowledge are enough to consistently win jobs. But even highly skilled operators can unknowingly overlook a few critical sales fundamentals that dramatically impact close rates. The result? More time spent quoting, more money spent generating leads, and fewer jobs won than expected. In this episode, you'll discover: Why getting physical products or samples into your customer's hands creates emotional connection and increases buying confidence.How missing key decision-makers during the sales process can quietly derail deals you've worked hard to win.The simple process improvements that help turn more quotes into jobs without generating a single extra lead. Listen now to learn how small improvements to your sales process can increase close rates, win more jobs, and add significant revenue to your business without spending more on marketing. New episodes every Monday, Wednesday and Friday. Take our Free Quote Quiz now to Kickstart Your Sales Growth https://quiz.typeform.com/to/ByHoaj2b To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management , through refined sales processes, proven trade sales techniques, and strategic sales leadership that strengthens sales process execution, accelerates sales team development, builds stronger sales teams, improves time management for sales, drives resilience and results, increases team results across the construction industry and wider industry sales sectors, and supports sustainable trading growth that continues to drive results through an effective management process in modern trade sales.

    12 min
  7. E229: You’re Selling too FAST. Why You Need to Slow Down to Grow Your Sales (For Tradies): Trade, Leadership, Sales

    11 June

    E229: You’re Selling too FAST. Why You Need to Slow Down to Grow Your Sales (For Tradies): Trade, Leadership, Sales

    What if you could grow your trade business by 10% or more this year—without spending another dollar on marketing? Many trade business owners assume more growth requires more leads, bigger marketing budgets, or higher advertising spend. But often, the fastest path to increasing revenue is maximizing opportunities that already exist within your current customer base. In this episode, you'll discover: How to use project variations strategically to increase revenue while delivering more value to customers.A simple referral approach that can create a steady stream of high-quality opportunities from existing clients.Why repeat business is one of the most underutilized growth strategies and how to unlock additional revenue from past customers. Listen now to learn how small improvements in variations, referrals, and repeat business can create double-digit sales growth and put more profit back into your business. New episodes every Monday, Wednesday and Friday. Take our Free Quote Quiz now to Kickstart Your Sales Growth https://quiz.typeform.com/to/ByHoaj2b To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management , through refined sales processes, proven trade sales techniques, and strategic sales leadership that strengthens sales process execution, accelerates sales team development, builds stronger sales teams, improves time management for sales, drives resilience and results, increases team results across the construction industry and wider industry sales sectors, and supports sustainable trading growth that continues to drive results through an effective management process in modern trade sales.

    10 min
  8. E228: Need To Grow Sales? If You Don't Improve Your Sales Process Now, Those Who Do Will Leave You For Dead: Trade, Leadership, Sales

    9 June

    E228: Need To Grow Sales? If You Don't Improve Your Sales Process Now, Those Who Do Will Leave You For Dead: Trade, Leadership, Sales

    Are you spending time and money generating leads that were never going to grow your business in the first place? Many trade business owners believe they need more leads to increase sales. But often, the real opportunity lies in understanding which lead sources are actually producing customers—and which ones are simply consuming time, energy, and marketing budget. In this episode you'll discover: How to identify the lead generation channels that consistently produce high-quality customers and profitable jobs.Why eliminating underperforming lead sources can free up valuable time and resources to focus on what works.A practical strategy for growing referrals and replicating your most successful lead sources to accelerate business growth. Listen now to learn how focusing on the right lead generation activities can help you increase sales, improve efficiency, and grow your business faster. New episodes every Monday, Wednesday and Friday. Take our Free Quote Quiz now to Kickstart Your Sales Growth https://quiz.typeform.com/to/ByHoaj2b To see how we’ve helped business grow their sales: Read Client Results Watch Testimonials Or email Ben if you would like to get in touch: hello@strongersalesteams.com This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management , through refined sales processes, proven trade sales techniques, and strategic sales leadership that strengthens sales process execution, accelerates sales team development, builds stronger sales teams, improves time management for sales, drives resilience and results, increases team results across the construction industry and wider industry sales sectors, and supports sustainable trading growth that continues to drive results through an effective management process in modern trade sales.

    7 min
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4.9
out of 5
54 Ratings

About

Are you finding it hard to grow Sales, but know it needs to happen to succeed long-term? This show helps 7-8 figure Industry, Construction & Trade Sales and Business Leaders finally end the stress of inconsistent Sales, by simplifying their Sales Systems so they can close more deals and grow faster. Listen to discover: -Exactly where you’re going wrong with your Sales Process and why it’s holding back conversions. -The steps you can take to consistently grow your Sales. -How you can lead long-term Sales growth for your team or business, without the worry that Sales will drop-off when you’re not involved in every deal. Over the last 20 years, your host Ben Wright has been building (and exiting) businesses with a focus on fast Sales growth and team development. Every Monday, Wednesday and Friday we drop bite-sized podcasts focused on Sales, Leadership and Sales Process growth to help our listeners grow their Sales. If you’re ready to grow, start by listening to Episode 191(a fan favourite), and keep listening from there. Episode 191: https://open.spotify.com/episode/142tG4HqqMNvZV1QLxlziw?si=17acc3327a8d4441

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